The document appears to be a slide deck presentation on various topics related to cloud, mobile, and social media. It discusses following consumer trends in these areas, live streaming from an electric vehicle, social media platforms like Twitter and LinkedIn, location-based social media, innovation examples like the Lytro camera and Bodymedia, and trends in online video, mobile devices, and collaboration tools.

1. Cloud, Mobile, & Social
Media
Follow the consumer!
Vereniging Barendrechtse Ondernemers
Vincent@Everts.net
+31647180864
@vincente
Slideshare.net/vincent
Wednesday, May 30, 12

2. Cloud, Mobile, & Social
Media
Follow the consumer!
Vereniging Barendrechtse Ondernemers
Vincent@Everts.net
+31647180864
@vincente
Slideshare.net/vincent
Wednesday, May 30, 12

3. Wednesday, May 30, 12

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8. Wednesday, May 30, 12

9. Volg Vincent Everts live
in zijn elektrische Leaf
- Live auto lifestats
- Live streaming video
- Live Google maps
- Twitter met bestuurder
- Twitter met de auto
- Interviews
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10. Not always good!
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11. Not always good!
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12. Olie Future?
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13. Olie Future?
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14. • Einstein?
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15. • Einstein?
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16. • Einstein?
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17. • Einstein?
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18. Wednesday, May 30, 12

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23. Wednesday, May 30, 12

24. Vincent Everts?
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25. Vincent Everts?
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26. Innovation acceleration
Innovation study trips:
2007: Korea
2008: China
2009: Russia
2010: Brazil
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27. Innovation acceleration
Innovation study trips:
2007: Korea
2008: China
2009: Russia
2010: Brazil
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28. Tudou.com earlier then
YouTube
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29. Tudou.com earlier then
YouTube
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30. Social Media
2.0
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31. • Mijn Tools
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32. Videoblogger
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33. Videoblogger
Talk to Me!
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34. • kassa
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48. DELL Case
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49. DELL Case
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50. Dell notebooks
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51. Dell notebooks
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58. Dell & Social Media
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59. Dell social media
• 100k employees
• 12 people listen to conversation
• 15 people create policy
• 30.000 did SMACU Training & can listen
• 4.000 can speak on behalf of Dell on
Twitter/Facebook/Blogs
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60. • 2007 Twitter: Whats hot?
• 2009 4Square Which locations are hot?
• 2012 Highlight: Location based social media
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61. Location based
Social Media
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62. Location based
Social Media
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63. Location based
Social Media
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64. Location based
Social Media
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65. Wednesday, May 30, 12

66. Wednesday, May 30, 12

67. Wednesday, May 30, 12

68. White pages Appje
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69. Lytro camera
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70. Lytro camera
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71. Lytro camera
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72. Measure yourself
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73. Measure yourself
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74. Measure yourself
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75. Bodymedia
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76. • 12MM dik
• 10 sec boot
• super screen
• 10H batteries
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77. SlideRocket
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78. Wednesday, May 30, 12

79. Wednesday, May 30, 12

80. WeVideo
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81. Urthecast
Earth HD streaming
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82. Gamification
• 100.000 games
• 120.000 kids
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83. Gamification
• 100.000 games
• 120.000 kids
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84. Draw Something
20 Million downloads/6 weeks
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85. • Tablets everywhere!
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86. Wednesday, May 30, 12

87. News
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96. Wednesday, May 30, 12

97. Wednesday, May 30, 12

98. What are we going to talk about?
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99. What are we going to talk about?
Web 1.0 Viral Marketing (PP)
time consumption travel
RSS Explained Web 2.0 Kindle
explained Marketing 2.0 Google Adwords Tudou
Google Docs Online video elections 2.0
Twitter Amazon Yubby Co-Creation
Multitasking
Google Streetview Online collaboration Social tools
Dell Sucks Support 2.0 Viral Marketing
Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay
news resume VMS Google trends
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100. 7
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101. 7
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102. 7
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103. 7
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104. 7
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105. How do we spend our time?
4%
6%
39%
19%
33%
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106. How do we spend our time?
TV: 39% 178 min. 4%
6%
Radio: 33% 151 min. 39%
19%
Internet: 19% 86 min.
Newspaper: 6% 20 min 33%
Magazines: 4% 18 min
TV Radio
Internet Newspapers
Magazines
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107. • $32 billion sales
• 1 Billion searches/day
• Money from Adwords
• Almost nothing from
Youtube, Google earth/
map, gmail, apps etc
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108. Google adwords
•Easy to set-up
•Easy to budget
•Price per keyword
Also on
YouTube
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121. Why call
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via computer?

122. It’s
personal!
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123. It’s
personal!
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124. It’s
personal!
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125. Wednesday, May 30, 12

126. Wednesday, May 30, 12

127. Wednesday, May 30, 12

128. BYOD
CYOD
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129. BYOD
CYOD
85% doet het!
25% recht!
45% werkt eraan!
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130. BYOD
CYOD
85% doet het! 50% mag het niet
25% recht! 50% doet het toch
45% werkt eraan! 50% is bereidt
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131. Wednesday, May 30, 12

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140. 70
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141. Wednesday, May 30, 12

142. Wednesday, May 30, 12

143. Wordprocessing 1951
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144. Wordprocessing 1985
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145. Wordprocessing 1985
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146. Wordprocessing 2008
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147. Wordprocessing 2008
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148. Wednesday, May 30, 12

149. Wednesday, May 30, 12

150. Online collaboration
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151. Revisions
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compare

152. Office 365
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153. Office 365
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154. Office 365
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155. Office 365
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156. Web 2.0 software
Social bookmarking del.icio.us
Web 2.0 startpagina Netvibes & iGoogle
Online to do lists Ta-da list & Remember the Milk
Peer production news Digg & eKudos
Photo management Flickr & Picasa
Web wordprocessing Google Docs
Online calendar Google Calendar
Project management Basecamp
Mindmapping Mindmeister
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157. IMPACT ON BUSINESS
12
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171. Wednesday, May 30, 12

172. Online bestedingen
2009: 9 billion euro
2011: 10 billion euro
Web-influenced 48
miljard
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bron: thuiswinkel.org

173. Social tools Productinformatie
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174. Social tools Productinformatie
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175. Wednesday, May 30, 12

176. Product info what else do people buy
what do they recommend?
Description of customers
Social tools 90% social tools
What do they buy in the end?
what else?
Tags of clients
review of the reviews
reviews of the customers
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177. beta
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181. Wednesday, May 30, 12

182. YouTube uploads
per minute
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183. YouTube uploads
per minute
33
22
11
2007 I 2007 II 2008 I 0
2008 II 2009 I 2009 II 2010 I 2010 II
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184. Wednesday, May 30, 12

185. 3 billion video’s /day
48 uur video upload /minute
800 Million Visitors
30 minuten per dag
In 30 days upload equal to 3 USA TV
channels broadcast in 60 years
2 d search engine worldwide
1 billion subscriptions
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186. What do they look
bron: Frank N. Magid Media Futures 2010: Online video
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187. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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188. 93
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189. Wednesday, May 30, 12

190. Wednesday, May 30, 12

191. Make your
own company
TV Channel
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192. Make your
own company
TV Channel
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193. www.yubby.com
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194. www.yubby.com
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195. Automatisch zoeken
op 30 video netwerken
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196. www.yubby.com
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197. Eerste week:
2.000 ingezonden video’s
300.000 unieke kijkers
www.yubby.com
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198. Who talks
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199. Blogs demografie
Bron: Technorati 2008
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200. Blogs demografie
Bron: Technorati 2008
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201. Blogs demografie
Bron: Technorati 2008
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202. Free
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203. Free
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204. Professional
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205. Professional
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206. 7 guidelines
1. Know what you are doing
2. Avoid marketing talk
3. Keep it fresh
4. Reinforce company’s core values
5. Encourage employees to use it
6. Create blogging policies
7. Have fine print
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207. RSS
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208. RSS Readers
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209. RSS Readers
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210. Wednesday, May 30, 12

211. Wednesday, May 30, 12

212. Social Networking
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213. Wednesday, May 30, 12

214. Wednesday, May 30, 12

215. Customer service
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216. Customer service
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217. “What are you doing in 140 characters”
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218. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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219. Wednesday, May 30, 12

220. The world is obsessed with Facebook
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221. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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222. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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223. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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224. 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page
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225. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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226. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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227. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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228. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
Wednesday, May 30, 12

229. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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230. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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231. Social media
in Business
• Collaboration
• Customer care
• Product research
• Monitoring market
• Build Authority
• Events
• Product demo’s
• lead generation
• Target Marketing
• Sell
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232. •s
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233. •s
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234. Wednesday, May 30, 12

235. Internet is pain!
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236. Wednesday, May 30, 12

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239. Wednesday, May 30, 12

240. Wednesday, May 30, 12

241. Wednesday, May 30, 12

242. Web 2.0 Trend:
Co-Creation
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243. Wednesday, May 30, 12

244. Wednesday, May 30, 12

245. 49
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246. Social Media
2.0
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247. Vincent Everts
www.vincente.nl
www.yubby.com
www.interimic.nl
vincent@everts.net
www.twitter.com/vincente
+31647180864
Wednesday, May 30, 12