Business Review
Market Mobile Internet Market trend Mobile traffic explosion is just started. Mobile internet will have 3x more impact than PC internet. Asian market winner will be a global market winner. Smart phone 0.14B unit in 2008 and 0.74B unit 2013 Major technology and market driver Apple iPhone, Windows Mobile, Android and Symbian Business chances Solution for mobile Internet platform Service for mobile Internet Ads. for mobile Internet
Market Industry Growth
Market Mobile Ads. Market Mobile Traffic
Market We are doing innovations for mobile Internet ! Technology product Dorothy  : Mobile internet browser Waffle  : Mobile Web framework with 3D interface Service Parfait : Location based service with context targeting and Web search Ciel : Augmented reality and 3D graphics mix with map We are starting from technology product and expanding to service.
  Dorothy Browser Technology World fastest speed Good usability with GPU technology Leveraging open source power of WebKit community Platform Smart phone first and major proprietary next Windows Mobile 6.1 releasing Android and Symbian planning Business NRE + Royalty for manufacturer Service build and profit share for Telco and portal Free internet download and mobile Ads.
  Dorothy Browser   Menu Menu
  Dorothy Browser   Features
  Dorothy Browser   Speed
  Dorothy Browser   Dorothy Business  Strategy Smart phone first and proprietary next LG first and Samsung next Free internet release first and Ads. Next Platform Smart phone LG WISE and Samsung SHP BREW and WIPI Revenue NRE + royalty or profit share Opera $0.4 royalty from Samsung Business status Samsung has an exclusive license of Opera in Korea. Started a project discussion with LG WISE
  Dorothy Browser   Proprietary platform is still important !  LG 100M/year shipment in 2008 WISE : 50M/year shipment, 50% (cf. LG ARENA) BREW : 30M/year shipment, 30% Samsung 200M/year shipment in 2008 SHP : 80M/year shipment, 40% (cf. Samsung JET) BREW : 40M/year shipment, 20% 20% of feature phones are similar to smart phone.
  Dorothy Browser   Customers under Dev. Manufacturer LG Samsung DigitalCube Cowon Hyundai Motor Telco SKT KT China Mobile China Unicom China Telecom
  Dorothy Browser   Internet Download Closed beta Windows Mobile first July 10, 2009 ~ Aug. 9, 2009 Limited beta testers Open beta Aug. 10, 2009 Unlimited beta testers Free download Sep. 10, 2009
  Dorothy Browser   Mobile Ads. for Dorothy  Ads. service Starting after 10M download Smart phone only Sep. 10, 2010 starting Ads. method 1st page selling (cf. Firefox $80M revenue from Google) 1st page selling at different time Mobile context targeted ads. View Ads. alliance Google, Overture and AdMob Naver, Yahoo, Sina and Baidu
  Waffle Web platform    Waffle  Technology Mobile Web apps framework Providing easy and fast Web accessibility Local resource access and 3D interface Target platform Smart phone first and major proprietary next Windows Mobile 6.1 ready at Aug. 2009 Android and Symbian planning Business NRE + Royalty for manufacturer Service build and profit share for Telco and portal
  Waffle Web platform    Naver Phone Concept
  Waffle Web platform    Features
  Waffle Web platform    Architecture
  Waffle Web platform    Web Apps
  Waffle Web platform    Waffle Business Ecosystem Waffle Portal Waffle Phone Waffle Vehicle Waffle Factory
  Waffle Web platform    Waffle Phone Customer : manufacturer and Telco LG and Samsung SKT and KT China Telecom and China Unicom Platform Proprietary and smart phone Providing Waffle and SDK Revenue Manufacturer : NRE + Royalty Telco : NRE + profit share Business status Started a discussion with LG for WISE Started a project with SKT for new web platform Started a discussion with KT and China Telecom for 4 screen platform
  Waffle Web platform    Waffle Portal Customer SKT and KT China Telecom and China Unicom Naver, Yahoo Japan and Sina.com Service Renovating existing mobile service for Telco and portal Providing new mobile service (cf. LBS) Revenue NRE + profit share with traffic Business status Started a project with SKT for Nate Renovation Started a discussion with Naver
  Waffle Web platform    Waffle Vehicle Customer Hyundai Motor Service Renovating existing vehicle service Providing new vehicle service Cf. music streaming download at gas station Revenue NRE + Royalty Business status Started a discussion for Mozen renovation with Hyundai Motor

BusinessReview

  • 1.
  • 2.
    Market Mobile InternetMarket trend Mobile traffic explosion is just started. Mobile internet will have 3x more impact than PC internet. Asian market winner will be a global market winner. Smart phone 0.14B unit in 2008 and 0.74B unit 2013 Major technology and market driver Apple iPhone, Windows Mobile, Android and Symbian Business chances Solution for mobile Internet platform Service for mobile Internet Ads. for mobile Internet
  • 3.
  • 4.
    Market Mobile Ads.Market Mobile Traffic
  • 5.
    Market We aredoing innovations for mobile Internet ! Technology product Dorothy : Mobile internet browser Waffle : Mobile Web framework with 3D interface Service Parfait : Location based service with context targeting and Web search Ciel : Augmented reality and 3D graphics mix with map We are starting from technology product and expanding to service.
  • 6.
    DorothyBrowser Technology World fastest speed Good usability with GPU technology Leveraging open source power of WebKit community Platform Smart phone first and major proprietary next Windows Mobile 6.1 releasing Android and Symbian planning Business NRE + Royalty for manufacturer Service build and profit share for Telco and portal Free internet download and mobile Ads.
  • 7.
    DorothyBrowser Menu Menu
  • 8.
    DorothyBrowser Features
  • 9.
    DorothyBrowser Speed
  • 10.
    DorothyBrowser Dorothy Business Strategy Smart phone first and proprietary next LG first and Samsung next Free internet release first and Ads. Next Platform Smart phone LG WISE and Samsung SHP BREW and WIPI Revenue NRE + royalty or profit share Opera $0.4 royalty from Samsung Business status Samsung has an exclusive license of Opera in Korea. Started a project discussion with LG WISE
  • 11.
    DorothyBrowser Proprietary platform is still important ! LG 100M/year shipment in 2008 WISE : 50M/year shipment, 50% (cf. LG ARENA) BREW : 30M/year shipment, 30% Samsung 200M/year shipment in 2008 SHP : 80M/year shipment, 40% (cf. Samsung JET) BREW : 40M/year shipment, 20% 20% of feature phones are similar to smart phone.
  • 12.
    DorothyBrowser Customers under Dev. Manufacturer LG Samsung DigitalCube Cowon Hyundai Motor Telco SKT KT China Mobile China Unicom China Telecom
  • 13.
    DorothyBrowser Internet Download Closed beta Windows Mobile first July 10, 2009 ~ Aug. 9, 2009 Limited beta testers Open beta Aug. 10, 2009 Unlimited beta testers Free download Sep. 10, 2009
  • 14.
    DorothyBrowser Mobile Ads. for Dorothy Ads. service Starting after 10M download Smart phone only Sep. 10, 2010 starting Ads. method 1st page selling (cf. Firefox $80M revenue from Google) 1st page selling at different time Mobile context targeted ads. View Ads. alliance Google, Overture and AdMob Naver, Yahoo, Sina and Baidu
  • 15.
    WaffleWeb platform Waffle Technology Mobile Web apps framework Providing easy and fast Web accessibility Local resource access and 3D interface Target platform Smart phone first and major proprietary next Windows Mobile 6.1 ready at Aug. 2009 Android and Symbian planning Business NRE + Royalty for manufacturer Service build and profit share for Telco and portal
  • 16.
    WaffleWeb platform Naver Phone Concept
  • 17.
    WaffleWeb platform Features
  • 18.
    WaffleWeb platform Architecture
  • 19.
    WaffleWeb platform Web Apps
  • 20.
    WaffleWeb platform Waffle Business Ecosystem Waffle Portal Waffle Phone Waffle Vehicle Waffle Factory
  • 21.
    WaffleWeb platform Waffle Phone Customer : manufacturer and Telco LG and Samsung SKT and KT China Telecom and China Unicom Platform Proprietary and smart phone Providing Waffle and SDK Revenue Manufacturer : NRE + Royalty Telco : NRE + profit share Business status Started a discussion with LG for WISE Started a project with SKT for new web platform Started a discussion with KT and China Telecom for 4 screen platform
  • 22.
    WaffleWeb platform Waffle Portal Customer SKT and KT China Telecom and China Unicom Naver, Yahoo Japan and Sina.com Service Renovating existing mobile service for Telco and portal Providing new mobile service (cf. LBS) Revenue NRE + profit share with traffic Business status Started a project with SKT for Nate Renovation Started a discussion with Naver
  • 23.
    WaffleWeb platform Waffle Vehicle Customer Hyundai Motor Service Renovating existing vehicle service Providing new vehicle service Cf. music streaming download at gas station Revenue NRE + Royalty Business status Started a discussion for Mozen renovation with Hyundai Motor