This document discusses plans to open a new theme park, including: - The target demographic is tourists and extreme activity enthusiasts aged 15-34 from mid-to-high income brackets. - Potential competitors like Legoland are mentioned, which targets families but has small areas and boring activities. - The theme park will be managed as a private limited company to limit liability and allow for expansion, though shares cannot be easily sold. - Financial projections estimate revenues of 200 million MYR annually with 2 million visitors, and a total capital output of 140 million MYR for the first theme park.

5. How many of you guys do we
expect to see
• 2mil per annum
• Revenues 200 million MYR per
year

6. …
• Age: 15-34
• Income: Mid to High incomer
• Type: Tourist & Extreme Activity
Enthusiast

7. POTENTIAL
COMPETITORS

8. LEGOLAND
Pros
- Place for the whole family
- Lots of themed park
- Lots of air conditional stations
- Lots of activities which also
suitable for kids
- Kid friendly
Cons
- Small area
-Targeted for families, not so much
for the adults
- Boring activities, typical theme
parks

9. MANAGEMENT
STRATEGIES

10. Private Limited Company
• Closely held
• Issue stocks but not to the public exchange
• Give employees first priority to invest in the
company

11. Private Limited Company
• Advantages
– Limited Liability
– Continuity of Existence
– Minimum shareholders required = 2
– Capable of raising higher capital
– Scope of Expansion ↑
– Higher Motivation for Employees

12. Private Limited Company
• Disadvantages
– Limited Growth
– Shares cannot be sold without the agreement
of other shareholders

13. ORGANZATIONAL CHART
Chief
Executive
Officer
Dato’ Ignatius Jee
VP Park 1 & 2
Vincent Foong
VP Park 3 & 4
Caleb Soh Er Wen
VP Park 5 & 6
Chia Ly Vier

14. Roles & Responsibilities
• Chief Executive Officer (Ignatius Jee Shao Iang)
– Lead the Development & Execution of Company
Strategy
– Make day-to-day management decisions
– Liaison between shareholders and management
– Liaison between company and other parties

15. Roles & Responsibilities
• Vice President
– Responsible for the daily operations of the parks

16. Number of Employees

17. There is a vast variety of different theme park
so what makes us so DIFFERENT? What
makes us STAND-OUT? What makes us
SPECIAL? Why us?

18. HOW DO WE REACH OUT?
• Tv ads & Radio
• Social Network & Internet

19. We have Special Events
• Season Themed
- Christmas
- Halloween
• Movie Themed
- Jurassic Park
- Walking Dead

20. We are also very promotive
Early Birds
Golden Passes
Birthdays
Code Discount

21. FINANCIAL PLAN
OWNERS BANK LOANS SHAREHOLDERS SPONSORS
200 Mil 6 Mil 2.4 Mil 5 Mil
TOTAL: 230 Mil

22. CAPITAL OUTPUT FOR 1 THEME (RM)
– Cost of land for deserted places: 8,000,000
– Preliminaries: 956,169
– Building: 2,395,000
– Theme park obstacles: 14,548,340
– M&E works: 5,949,000
– Maintenance & Services: 1,591.000
– Ancillary Building: 2,150,500
– Restaurants: 600,000
Total: 140 M.

23. Total cash inflow - Total cash
outflow - 23% tax - bank loans =
Profit made
YEAR CASH
INFLOW
CASH
OUTFLOW
PROFIT
2015 262,000,000 21,035,214 179,542,885
2016 273,000,000 24,000,000 191,730,000
2017 282,000,000 27,000,000 196,350,000

24. EXPECTED EARNINGS
3000 Employees
170 M. 56,000

25. 4 Owners
397 M. 99 M.