This document is a business plan for Tinkazzz Cold Storage Pvt. Ltd., which aims to reduce food wastage in India by providing cold storage solutions. It discusses the company's vision, business model, financial projections, and competitive analysis. The financial analysis shows that the project has a positive NPV of Rs. 5.04 crores and an IRR of 78%, indicating it will be a profitable investment.

1. Are you aware that what percent of
fruits and vegetables are wasted
every year…
What if we try to store them??
Anand Jha
For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

2. Anand Jha
Tinkazzz Cold Storage Pvt. Ltd. For Internal Circulation Only

3. Introduction
Business Model
Unique Selling Point
Financial Snapshot
Ratio Analysis
Assumptions
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4.  11% of worlds total vegetable production is accounted by
India alone, but India's share in global vegetable trade is
only 1.7%.
 One of the key reason for high food inflation in India is the
lack of efficient supply chain for food, of which Cold chains
form an integral part.
 Change in lifestyle and demand for processed or packaged
food is creating the need for cold storage solutions across
India.
 Subsidy by government in this Sector.
Anand Jha
For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

5. This Business Plan is confidential and contains proprietary information
and intellectual property of Tinkazzz Cold Storage Pvt. Ltd. Neither this
Business Plan nor any of the information contained herein may be
reproduced or disclosed under any circumstances without the express
written permission of Tinkazzz Cold Storage Pvt. Ltd. This Business Plan
does not constitute an offer to sell or solicitation of an offer to buy
securities of Tinkazzz Cold Storage Pvt. Ltd. Any such offers and sales will
be made only to “Accredited Investors,” as defined in Regulation D
under the Securities Act of 1933, as amended, pursuant to separate
agreements to be negotiated by the parties.
© 2014 by Tinkazzz Cold Storage Pvt. Ltd. All rights reserved.
Anand Jha
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6. Anand Jha
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7. Company Name : Tinkazzz Cold Storage Pvt. Ltd.
Tag Line : Freshness lies here…
Regd. Office Add. : Chitkara Incubation Center
Legal Entity : Private Limited
Authorized Capital : 120 Lac
Subscribed Capital : 120 Lac
Anand Jha
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8. • Through a continuous focus on service, quality and
efficiency, we will set the industry standard in service
excellence by partnering with customers to execute an
effective distribution program for their products.
Vision
• Creating, developing & providing reliable, timely cold
chain solution to achieve customers satisfaction and
eradicate the wastage of Fruits & Vegetables. Mission
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9.  To improve Product Integrity.
 To Reduce Cost.
 To increase Customer Satisfaction.
 To achieve reduction in overall wastage of Fruits &
Vegetables.
Anand Jha
For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

10. NAME AMOUNT OF SHARE
ANAND JHA 16.66%
SHASHANK KAPOOR 16.66%
ADITI GOEL 16.66%
ARUSHI BANSAL 16.66%
SACHIN CHOPRA 16.66%
ANDREW JOHN 16.66%
Anand Jha

11. For Internal Circulation Only
Anand Jha
MBA, Marketing
Shashank Kapoor
MBA, Marketing
Aditi Goel
MBA, Finance
Arushi Bansal
MBA, Finance
Sachin Chopra
MBA, Marketing
Andrew John
MBA, Marketing
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

12.  Total Land 1 acre
 Land Cost @ 40 Lac
 Building & Equipment set up time 6 months
 Capacity will be of 5000 MT
 Latest Technology
 Go green Concept
Anand Jha
For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

13. BUSINESS PROCESS
What business processes must we
excel at?
• Warehouse on rent
• Refrigerated Vans for delivery
FINANCIAL
How should we appear to our
stakeholders?
• Broaden revenue max
• Improve operating efficiency
• Improve enterprise financial health
STRATEGY
CUSTOMER
How should we appear to our
customers?
•Service excellence
•Trusted business partner
LEARNING & GROWTH
How can we sustain our ability to
change and improve?
• Hire Key Technical talent
• Implement cross training
• Align personal goals
Anand Jha
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15. Production & Wastage in India 2009-10
Production & Wastage in India 2010-11
Anand Jha
Source: Emerson report, 2013 on Tinkazzz Cold Storage Pvt. Ltd. food wastage & Cold Storage

16. Anand Jha

17. Anand Jha

18. Cold Storage Facility
Installed Capacity
Estimation
Anand Jha Estimated Investment

19. Harvesting
Building Relationship
Ripening
Packaging
Cold storage
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20. Fruits
Vegetables
Apples
Cherries
Kiwi
Pears
Potato
Capsicum
Tomato
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

21. Farmers
Retailers
Mandis Anand Jha

22. Lack of Storage Capacity for Fruits & Vegetables
Non Availability of Seasonal Fruits & Vegetables
Can’t Store for longer time in Normal Temperature
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23. Anand Jha
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24. Name Of Players Address Services & Capacity
Shah Cold Storage Amritsar Multipurpose
Capacity : 3840 MT
Private Ltd.
Harnam Cold Storage Bathinda Multipurpose
Capacity : 8000 MT
Private Ltd.
National Cold Store, Navashehar Firozpur Potato
Capacity : 5745 Mt
Private Ltd.
Anand Cold Store, Kartarpur Kapurthala Potato
Capacity : 4400 Mt
Private Ltd.
Punjab Cold Store Ludhiana Potato
Capacity : 11600 Mt
Private Ltd.
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Tinkazzz Cold Storage Pvt. Ltd. For Internal Circulation Only

25. Anand Jha
For Business Planning & Financial Modelling Internal Circulation Only

26. Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

27. The current worth of Indian cold chain market is $3
billion. The market is emerging yet increasingly
demanding and expected to grow to $12.4 billion by
the end of 2015.
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28. Anand Jha

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30. Particulars Rs.
Capital Outlay 4,00,00,000
Capital Structure
Equity 30% 1,20,00,000
Debt 70% 2,80,00,000
AUTHORISED CAPITAL 1,20,00,000
ISSUED CAPITAL (1) 1,20,00,000
SUBSCRIBED CAPITAL (2) 1,20,00,000
PAID UP CAPITAL (3) 1,20,00,000
FACE VALUE OF SHARE 10
NO. OF OUTSTANDING SHARE 12,00,000
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31. For Internal Circulation Only
SUMMARY STATEMENT OF PROJECTED PROFIT AND LOSS ACCOUNT FOR 5 YEARS
All Values in Rs.
Particulars 2015 2016 2017 2018 2019
Revenue
Revenue from operations 2,60,76,000 4,30,25,400 4,73,27,940 5,20,60,734 5,72,66,807
Other Income - - - - -
Total Revenue (A) 2,60,76,000 4,30,25,400 4,73,27,940 5,20,60,734 5,72,66,807
Expenses
Operating Expenses 1,40,00,000 1,44,20,000 1,48,52,600 1,52,98,178 1,57,57,123
Purchases of Stock-in-Trade - - - - -
Changes in inventories of Stock-in-Trade - - - - -
Employee benefits expense - - - - -
Finance costs - - - - -
Depreciation 25,00,000 25,00,000 25,00,000 25,00,000 25,00,000
Loan Amortization expense 31,26,008 25,74,556 19,53,167 12,52,970 4,63,971
Other expenses - - - - -
Total Expenses (B) 1,96,26,008 1,94,94,556 1,93,05,767 1,90,51,148 1,87,21,094
Profit before tax (A-B) [PBT] 64,49,992 2,35,30,844 2,80,22,173 3,30,09,586 3,85,45,713
Tax Expenses
Tax (30%) 19,34,998 70,59,253 84,06,652 99,02,876 1,15,63,714
Profit after tax (A-B) [PAT] 45,14,995 1,64,71,591 1,96,15,521 2,31,06,710 2,69,81,999
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

32. For Internal Circulation Only
Years
Particulars 2015 2016 2017 2018 2019
Cash Inflow 26,66,868 1,40,72,012 1,65,94,554 1,93,85,546 2,24,71,836
Cash outlay 1,20,00,000
NPV Rs. 5,04,81,918
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

33. For Internal Circulation Only
Years
Particulars 2015 2016 2017 2018 2019
Depreciation 25,00,000 25,00,000 25,00,000 25,00,000 25,00,000
Profit after tax (A-B) [PAT] 45,14,995 1,64,71,591 1,96,15,521 2,31,06,710 2,69,81,999
Loan Repayment 43,48,127 48,99,578 55,20,967 62,21,164 70,10,163
Cash Inflow -1,20,00,000 26,66,868 1,40,72,012 1,65,94,554 1,93,85,546 2,24,71,836
IRR 78%
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

34. For Internal Circulation Only
Years
Particulars 2015 2016 2017 2018 2019
Cash Inflow
26,66,868 1,40,72,012 1,65,94,554 1,93,85,546 2,24,71,836
Cash outlay
1,20,00,000
NPV Rs. 5,04,81,918
Profitability Index 4
PI >1 Accept the project
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

35. Anand Jha
For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

36. For Internal Circulation Only
Capacity Utilization Calculations
Years
2015 2016 2017 2018 2019
Months
1 10% 90% 90% 90% 90%
2 20% 90% 90% 90% 90%
3 30% 90% 90% 90% 90%
4 40% 90% 90% 90% 90%
5 50% 90% 90% 90% 90%
6 60% 90% 90% 90% 90%
7 70% 90% 90% 90% 90%
8 80% 90% 90% 90% 90%
9 90% 90% 90% 90% 90%
10 90% 90% 90% 90% 90%
11 90% 90% 90% 90% 90%
12 90% 90% 90% 90% 90%
60% 90% 90% 90% 90%
Average Utilisation/Year
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

37. Total Capacity MT 5000
Product
Category
Product
s
Product
Mix
Capacity Utlisation
MT
Value
Mutliple
Total Capacity
MT
Renting Daily 20% 1000 365 3,65,000
Weekly 30% 1500 52 78,000
Monthly 50% 2500 12 30,000
Year
Pricing 2015 2016 2017 2018 2019
Rate/MT
Growth Rate 10% 10% 10% 10%
Daily 100 100 110 121 133 146
Weekly 70 70 77 85 93 102
Monthly 50 50 55 61 67 73
Year
Pricing 2015 2016 2017 2018 2019
Daily 2,19,00,000 3,61,35,000 3,97,48,500 4,37,23,350 4,80,95,685
Weekly 32,76,000 54,05,400 59,45,940 65,40,534 71,94,587
Monthly 9,00,000 14,85,000 16,33,500 17,96,850 19,76,535
Total 2,60,7A6n,0a0n0d Jh4a,30,25,400 4,73,27,940 5,20,60,734 5,72,66,807

38. For Internal Circulation Only
Years
2015 2016 2017 2018 2019
Growth Rate 3% 3% 3% 3%
Salaries 25,00,000 25,75,000 26,52,250 27,31,818 28,13,772
Electricity 40,00,000 41,20,000 42,43,600 43,70,908 45,02,035
Fuel 30,00,000 30,90,000 31,82,700 32,78,181 33,76,526
Water 25,00,000 25,75,000 26,52,250 27,31,818 28,13,772
Miscellaneous 20,00,000 20,60,000 21,21,800 21,85,454 22,51,018
Total 1,40,00,000 1,44,20,000 1,48,52,600 1,52,98,178 1,57,57,123
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

39. For Internal Circulation Only
TINKAZZ COLD STORAGE PRIVATE CO.
VALUE OF ASSETS AFTER DEPRECIATION
SR NO PARTICULARS 2015 2016 2017 2018 2019
1 Plant & Machinery to be financed 2,00,00,000
DEPRECIATION @ 10% 20,00,000 20,00,000 20,00,000 20,00,000 20,00,000
2 Furniture & Fixtures to be financed 10,00,000
DEPRECIATION @ 10% 1,00,000 1,00,000 1,00,000 1,00,000 1,00,000
3 Land 40,00,000
DEPRECIATION @ 10% 4,00,000 4,00,000 4,00,000 4,00,000 4,00,000
TOTAL DEPRECIATION 25,00,000.00 25,00,000.00 25,00,000.00 25,00,000.00 25,00,000.00
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

40. For Internal Circulation Only
DEBT 28000000
TERM 5
INTEREST 12%
PMT 622845
YEAR INTEREST PRINCIPAL
2015 3,126,008 4,348,127
2016 2,574,556 4,899,578
2017 1,953,167 5,520,967
2018 1,252,970 6,221,164
2019 463,971 7,010,163
Tinkazzz Cold Storage Pvt. Ltd.
Anand Jha

41. The road ahead
“Nothing ever becomes real till it is
experienced”
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For Tinkazzz Cold Storage Pvt. Ltd. Internal Circulation Only

42. Anand Jha