Tik Tok has become one of the world's leading social media platforms since its launch in 2017, having been the most downloaded app in both 2019 and 2020. Though initially focused on lip syncing and dancing, Tik Tok has evolved to include comedic, tutorial, and news content from everyday users across all age groups. The platform's algorithm promotes viral videos and gives users a chance at online fame, while also providing affordable advertising opportunities that help businesses compete globally without high costs. With over 1 billion active monthly users spending 52 minutes per day on average, Tik Tok has established itself as a major online platform and social media force.

1. Tik Tok
The new platform dancing and laughing its way into
the hearts of the new generation

2. Say hello to the future!
Tik Tok was launched in 2017 and has become one of the
world’s leading platforms, being the “most downloaded app” in
2019, 2020, and the runner-up in 2021.

3. Who is using Tik Tok?
Though one might think the platform is labeled as a “Gen-Z Only
Zone”, the users of the app stretch across all age groups.

4. Why is everyone downloading Tik Tok?
Originally developed as a platform for lip syncing and dancing, Tik
Tok has evolved into a stage for comedians, funny videos, tutorials,
and even a source of news.

5. Tik Tok gives users exposure to millions of viewers and operates by an
algorithm to optimize likes, shares, and viewing. This grants everyday
people a chance at fame for their talents or comedic abilities.

6. Tik Tok Growing Businesses
With a massive audience and built-in video editing tools, Tik Tok has
become a vital hub for many businesses worldwide.
● Affordable advertising campaigns
● Limitless exposure
● Can put direct links to a company’s product within the app
● Allows companies to compete with larger brands without going bankrupt

7. Tik Tok here to stay
The fun, easy to navigate, and nearly censor-free platform has grown to stardom in recent
years and is loved by millions of people across all age groups. Though the number of
downloads will eventually slow down in years to come, users are likely to keep using Tik Tok.
Here’s why…
● Users spend an average of 52 minutes per day on the app
● Over 130 million active users in the U.S. alone
● Over 1 billion active users worldwide as of 2021
● 55% of Tik Tok users post monthly
Click here to learn why you should join the millions of Tik Tok
users today!
https://socioblend.com/blog/2019/02/25/5-reasons-why-you-should-be-on-tiktok/

8. Sources
Wallaroo Media. 2021. TikTok Statistics - Everything You Need to Know [Sep 2021 Update]. [online] Available at:
<https://wallaroomedia.com/blog/social-media/tiktok-statistics/> [Accessed 27 October 2021].
Ahmed, A. and Ahmed, A., 2021. Why Consumers And Brands Use TikTok: 60% Consumers Use The App To Find
Entertaining Content, And 34% Brands Use It To Communicate With Customers. [online]
Digitalinformationworld.com. Available at:
<https://www.digitalinformationworld.com/2020/09/60-percent-tiktok-users-use-the-app-to-find-entertaining-conte
nt-and-34-brands-use-it-to-communicate-with-customers.html> [Accessed 27 October 2021].