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Myanmar’s Reopening to the World: 
An Examination of Ecotourism Development in the Twenty 
First Century 
Research & Presented by: 
Daniel Pliske
ONTENTS 
.C 
Part one 
Introduction to Myanmar and ecotourism 
Part two 
Tourism Leadership and economic impact in 
Myanmar 
Part three 
Ecotourism in Myanmar
The Golden Land
Obstacles for Tourism in Myanmar 
High Colonialism 
(1920s) Civil War (1948-1962) 
Mass Tourism -2011 
Socialist Regime (1962-1988) 
Quasi-socialist Regime 
(1990s) 
Structural corruption 
Crony capitalism 
Poverty 
Ongoing human rights violations 
Communal violence
Tourism Leadership in Myanmar 
Global and Regional Scale 
Development of World Tourism 
Global and Regional Organization 
National Scale - Myanmar Government
The development of World 
Tourism 
> 
Tourism 
Leadership > Myanmar to rejoin UNWTO 
Myanmar signed the Cambodia, 
Laos, Myanmar and Vietnam 
Tourism Cooperation (CLMV) 
> 
Global – Regional Scale
Tourism 
Leadership 
National Scale 
Ministry of Hotels and 
Tourism 
> 
> NGOs
Infrastructure Environmental 
concern 
Overseeing 
tourism 
Tourism 
investment 
Rail network 
Responsible 
Tourism 
Policy 
(2012) 
Best 
Practices 
for Foreign 
Visitors 
(2012) 
Tourism 
Master Plan 
(2013) 
Recent Policy 
https://www.youtube.com/watch?v=Mo6nPoH48YI
Tourism Impact 
on Economy 
716 731 
763 
792 
816 
1059 
1200 
1000 
800 
600 
400 
200 
0 
2007 2008 2009 2010 2011 2012 
NUMBERS OF ARRIVALS IN THOUSANDS (1000) 
Tourist arrivals in Myanmar 
(2007-2012) 
Source: Myanmar Ministry of Hotel and Tourism. Tourism Statistics Report (2007-2012).
What is Eco-tourism? 
Ecotourism “is environmentally responsible travel and visitation to relatively 
undisturbed natural areas, in order to enjoy and appreciate nature (and any 
accompanying cultural features – both past and present) that promotes conservation, 
has low negative visitor impact, and provides for beneficially active socioeconomic 
involvement of local populations” (World Conservation Union). 
> Nature-based destinations 
Learning-focused interaction between the tourist 
and natural attraction 
> 
> Environment, social-cultural sustainability
Myanmar’s Ecotourism Destination 
Wildlife National Parks and Sanctuaries 
• Alungdaw Kathapa National Park – jungle 
trekking and elephant riding 
• Hlawaga National Park – bird watching 
• Popa Mountain Park – extinct volcano 
with monkeys 
• Lampi Island (Mergui Archipelago) – 
diving and other marine based activities 
• Sein-Ye Forest Camp (Bago Yoma) – 
experience in witnessing the logging 
methods and the utilization of elephants 
• Chatthin Wildlife Sanctuary (Shwe Bo) 
• National Botanical Gardens 
• Moneyingyi Wetland Wildlife Sanctuary 
• Kakaborazi National Park, Myaing Hay 
Wun Elephant Camp 
• Indawgyi Lake Wildlife Sanctuary 
• Nat Ma Taung National Park 
• Meinmahla Kyun Wildlife Sanctuary 
• Yangon Zoo logical Gardens.
National Kandawgyi Gardens
Bird watching in MOEYUNGYI WETLANDS
Myanmar’s Ecotourism in Action 
Protecting Biodiversity, Ecosystem and Environment 
The threat of animal poaching high rate of deforestation
Myanmar’s Ecotourism in Action 
Protecting Biodiversity, Ecosystem and Environment 
• Protected Area System – PAS 
• Legislations 
• Elephant Preservation Act 
• Forest Law 
• Forest Policy 
• Rules relating to the Protection of 
Wildlife and Conservation of Natural 
Areas
Myanmar’s Ecotourism in Action 
• Government intends to open up more 
restricted areas in the country to 
tourists in order to help to attract 
more visitors 
Access to Restricted Areas 
Chin State resident
Myanmar’s Ecotourism in Action 
Ecolodges 
Myanmar Andaman Resort
Myanmar’s Ecotourism in Action 
Ecolodges 
Mount Oasis Resort
Myanmar’s Ecotourism in Action 
Tour-operators 
Some examples: 
> Supreme Services Team (SST) Tourism 
> Woodlands Travel
Ecotourism in Myanmar 
Strengths Weaknesses 
Opportunities Threats
Myanmar’s Future Ecotourism Challenges 
• Crony involvement in tourism – land conflict, etc. 
• Local community empowerment 
• Area, biodiversity and environment protection 
• Poor chances for small ecotourism enterprises 
• Lack of training programs for language skills and capacity 
management 
• lack of skilled labor and professionals 
• Human rights issues (forced labor, child labor, woman 
empowerment, etc.) 
• Weakness ecotourism knowledge awareness 
https://www.youtube.com/watch?v=UftUJ0Mw9eQ
References 
Hausler, N., Munz, A., Westarp, L., Daw Khin Than Win, U Kyi Thein Ko. (September 27, 2012). Government of the Republic of the 
Union of Myanmar Ministry of Hotels & Tourism Responsible Tourism Policy. Retrieved from http://www.burma-center. 
org/en/publications/documents/item/344-myanmar-responsible-tourism-policy/ 
(June 5, 2013). Myanmar Unveils $500 Million Tourism Plan. Asian Development Bank (ADB). Retrieved from 
http://www.adb.org/news/myanmar-unveils-500-million-tourism-plan 
(February 22, 2013). Investing in Myanmar’s Tourism Industry. Retrieved from http://www.investinmyanmar.com/investing-in-myanmars- 
tourism-industry/ 
(May 23, 2011). Eco-Tourism. Ministry of Hotels and Tourism. MyanmarTourism.org. 
Tourism in Burma. Tourism Transparency. Retrieved from http://www.tourismtransparency.org/news-and-reports/tourism-burma 
Kay Leigh Long. (June 6, 2013). Myanmar reveals tourism Master Plan. Myanmar Times. Retrieved from 
http://www.mmtimes.com/index.php/national-news/7018-myanmar-reveals-tourism-master-plan.html 
Sonenshine, T. (August 17, 2013). Myanmar Opening to Tourism, Investment – and Reform? National Geographic Daily News. 
Retrieved from http://news.nationalgeographic.com/news/2013/08/130817-myanmar-burma-tourism-democracy-culture/ 
(May 11, 2012). Myanmar set to rejoin UNWTO. World Tourism Organization UNWTO. Retrieved from 
http://media.unwto.org/en/press-release/2012-05-11/myanmar-set-rejoin-unwto
References 
U Htay Aung. (June 2013). Myanmar Tourism Master Plan | 2013-2020 (Final Draft Report). Ministry of Hotels and Tourism, The 
Republic of the Union of Myanmar. Retrieved from http://www.harrison-institute.org/Myanmar%20Tourism%20Master%20Plan%202013- 
2020.pdf 
World Travel and Tourism Council (2013). Travel and Tourism Economic Impact 2013. Myanmar. London 
Asian Development Bank (2005). Tourism Strategy Final Report (TA 6179-REG). Annex 3 Technical Notes and Tables. Manila 
Wall, W. & Aung, L. S. A Feasibility Study Setting Up Ecotourism Business in Myanmar. Master of Business Administration in 
Management. School of Management. Shinawatra University. Bangkok, Thailand. 
Ceballos-Lascurain, H. (1996). Tourism, Ecotourism and Protected Areas. Gland: IUCN Publication. 
The International Ecotourism Society (TIES) (1990; 2006). Fact Sheet: Global Ecotourism. Retrieved from 
http://www.box.net/shared/static/eaukonjc0a.pdf 
Bushell, R. (2001). The Place of Ecotourism, With Particular Reference to Australia, Sydney: School of Western Sydney, Hawkesbury 
Campus. 
Ministry of Hotels and Tourism. Tourism Development Report 2012: Speech delivered from the Union Minister for the Ministry of 
Hotels and Tourism and for Sports, meeting with the Singaporean Business Delegation. Nay Pyi Taw: Ministry of Government Press, 2012.
Thank You! 
Any Questions? 
Presentation by Daniel M. Pliske 
Sales & Marketing, Access China Tours 
Master of Tourism Management (MTM) Graduate 
Warner College of Natural Resources (WCNR) 
Colorado State University (CSU) 
Fort Collins, Colorado, USA 
PowerPoint by: Wen Zhao