This document discusses using social media safely and effectively for building brands. It provides tips for using Facebook, Twitter, and LinkedIn safely, including thinking before posting, using privacy settings, and logging out of devices. It also gives examples of how brands can leverage different social platforms like Facebook, Twitter, Vine and Steller to engage audiences through photos, videos and storytelling. The future of marketing is shifting to focus on understanding audiences and creating engaging content across multiple platforms.

1. Building Your Brand (Safely)
Using Social Media

2. Using Social Media

3. Right Here! Right Now!
Are You Ready?

4. Brands Worth Talking About

5. Top 3 Social Media in October
2015
iPhone Android
iPhone Android
iPhone
Android

6. FB iPhone App: What’s New?
Lots

7. Facebook 4 Android: Catching


8. Facebook ~ Global Country

9. Largest Consumer Opportunity

10. Facebook In-House Safety

11. Facebook Security Settings

12. Using Facebook Safely
 Think before you post
 Understand privacy settings
 Never share your password/devices*
 Protect your location
 Always log out of all devices
 Periodically, delete your sessions*
 Report suspicious behavior

13. Before Video Impact: Almost A
Wiki

14. Twitter
Create An
Account
MicroBlogging
140 +114

15. Growth Market in US

16. Safe and Savvy on Twitter
Safe Tweeting: The Basics

17. LinkedIn: Business-Oriented
Brands
Network &
ConnectOpportunities

18. Notice Demographics

19. LinkedIn: 5 Tips for Safe Data
Update Privacy Settings *2-Step Verification
Secure Browsing Password
Phishing & SPAM & Doxing (CSI Cyber)

20. Juicejacking, Juice Packs, Juice
Jacks
And All That Jazz

21. Did You Know?

22. 3 Fast Easy Social Mobile
Apps
iPhone Android
iPhone Android
iPhone Android: NA

23. No Time?
Try 1 Second Everyday

24. Vine Videos: 6 Seconds
Vine Video
Examples

25. Steller Storytelling:
PhotoVideoText
Marketing Moments in Minutes

26. Steller Marketing Moments
Create Discover Share

27. Not IF But HOW
Socialnomics

28. Socialnomics

29. Understanding Her Audience
1039 Followers

30. LIL CO Shows Shears Teaches
Vends
Opens Barn & Hearts with 3051
Likes

31. Creates Curates Connects 
Culture
1697 Following…Growing

32. Wunsapana Farm - Llamas
2280 Followers 649 Checked In
Here

33. Wunsapana Farm Artisan Lockspun Yarn
Reinventing A Market

34. Shift Happens
 Seasonal/Holiday Events: Reinventing
OB
 Llamas in Libraries, Schools,
Hospitals
 Educational and Youth Programs
 Diversifying Shows/Showing
 Therapy Work: All Ages, Abilities
 Packing for Cleanups
 Celebrity Llamas Making News:
Fashion Shoots … and so much more

35. The Future of Marketing

36. Forbes: The Case for Social
Media

37. Remember…

39. Contact Information
RJ Stangherlin (rj22@ptd.net)
LinkedIn Webmaster, PLAA
Facebook: Professional Organizations
PLAA (PA Llama & Alpaca Association)
GALA (Llamas and Alpacas)
Pennsylvania DEN
Facebook: Personal Pages
RJ Stangherlin
FarmLife
After Cancer
Twitter
@pearlgirl22
@GALAlamalpacas
@PADENLC
@PALlamasAlpacas
Pinterest
RJ Stangherlin
PLAA
Blogs
After Cancer
Changing Connections
FarmLife