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SPECIAL OPERATIONS
BUILDING A BACKEND ON A BUDGET
CO NF IDENTIA L & PR OP R IETA RY
March 21, 2014
We believe every baby
deserves the best we can
create for them.
We are dreamers.We are dreamers.
CONFI DE NT IAL & P ROPR I ETA RY
DREAM

BIG
DREAM

BIG
DREAM BIG
Pre-market safety testing is not
required under any federal law for the
chemicals used in everyday products.
We assume if it's for sale, it's safe.
CONFI DE NT IAL & P ROPR I ETA RY
WHY
HONEST?
34% of the nearly 3,000 chemicals
have no testing data on basic toxicity
Why test on animals when you can test on
people?
DREAM BIG
CONFI DE NT IAL & P ROPR I ETA RY
WHY
HONEST?
DREAM BIG
The average child is exposed to 27
chemicals from personal care products
every day.
Have you ever read the labels of the products
you're using??
CONFI DE NT IAL & P ROPR I ETA RY
WHY
HONEST?
WHY
HONEST?
DREAM BIG
Nearly 12,000 children went to a
hospital ER because they drank,
touched or sprayed with household
cleaners.
The worst thing about household poisonings is
they are 100% preventable because you don't
need to use toxic chemicals to clean your home.
CONFI DE NT IAL & P ROPR I ETA RY
DREAM BIG
Babies are born pre-polluted with 

over 200 risky, industrial chemicals
already in their blood.
CONFI DE NT IAL & P ROPR I ETA RY
WHY
HONEST?
The European Union has banned 

1,328 chemicals from personal 

care/cosmetics.
How many has the U.S. FDA
Banned or restricted?
DREAM BIG
CONFI DE NT IAL & P ROPR I ETA RY
WHY
HONEST?
DREAM

BIG
CONFI DE NT IAL & P ROPR I ETA RY
OUR

MISSION
To educate, inspire and
fulfill the promise of
creating a non-toxic,
healthy and sustainable
future for our children.
OUR

MISSION
HonestlySPEAKING
CONFI DE NT IAL & P ROPR I ETA RY
HONEST GROWTH
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RYCONFI DE NT IAL & P ROPR I ETA RYCONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RYCONFI DE NT IAL & P ROPR I ETA RY
CONFI DE NT IAL & P ROPR I ETA RYCONFI DE NT IAL & P ROPR I ETA RY
"Building the Backend on the a Budget," The Honest Company >> Sean Kane [COMMERCISM 2014]

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"Building the Backend on the a Budget," The Honest Company >> Sean Kane [COMMERCISM 2014]

  • 1. SPECIAL OPERATIONS BUILDING A BACKEND ON A BUDGET CO NF IDENTIA L & PR OP R IETA RY March 21, 2014
  • 2. We believe every baby deserves the best we can create for them. We are dreamers.We are dreamers. CONFI DE NT IAL & P ROPR I ETA RY DREAM
 BIG DREAM
 BIG
  • 3. DREAM BIG Pre-market safety testing is not required under any federal law for the chemicals used in everyday products. We assume if it's for sale, it's safe. CONFI DE NT IAL & P ROPR I ETA RY WHY HONEST?
  • 4. 34% of the nearly 3,000 chemicals have no testing data on basic toxicity Why test on animals when you can test on people? DREAM BIG CONFI DE NT IAL & P ROPR I ETA RY WHY HONEST?
  • 5. DREAM BIG The average child is exposed to 27 chemicals from personal care products every day. Have you ever read the labels of the products you're using?? CONFI DE NT IAL & P ROPR I ETA RY WHY HONEST?
  • 6. WHY HONEST? DREAM BIG Nearly 12,000 children went to a hospital ER because they drank, touched or sprayed with household cleaners. The worst thing about household poisonings is they are 100% preventable because you don't need to use toxic chemicals to clean your home. CONFI DE NT IAL & P ROPR I ETA RY
  • 7. DREAM BIG Babies are born pre-polluted with 
 over 200 risky, industrial chemicals already in their blood. CONFI DE NT IAL & P ROPR I ETA RY WHY HONEST?
  • 8. The European Union has banned 
 1,328 chemicals from personal 
 care/cosmetics. How many has the U.S. FDA Banned or restricted? DREAM BIG CONFI DE NT IAL & P ROPR I ETA RY WHY HONEST?
  • 9.
  • 11. CONFI DE NT IAL & P ROPR I ETA RY OUR
 MISSION To educate, inspire and fulfill the promise of creating a non-toxic, healthy and sustainable future for our children. OUR
 MISSION
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