The document describes ReuseWood, a North American directory and guide for producers and consumers of used wood. It is funded by the American and Canadian Wood Councils and managed by the BMRA. ReuseWood provides a detailed directory with listings of organizations that accept or produce used wood. Listings can be filtered and viewed on a map. There are over 1000 organizations registered in the database. Options discussed for the future of ReuseWood include continuing with wood focus and sponsorship, or expanding the materials covered and adding a monthly newsletter to engage more of the reusable building materials ecosystem.

1. ReuseWood

2. ReuseWood
 Detailed North American directory (and
guide)
 for producers and consumers of used
wood
 funded by the American and Canadian
Wood Councils
 managed by the BMRA

3. ReuseWood
 Detailed directory
 Name Address Location
 Distance from the user
 Materials Accepted Materials
Produced
 Services available
 Sector (Reuse, Recycling)

 Transportation (Pickup-Drop
off)
 About
 Contact Info
 Map or List View
 Full profile

4. ReuseWood

5. ReuseWood
 Filter Results by:
 Keyword
 Distance from the user
 Materials Accepted
 Materials Produced
 Services Offered
 Sector (Reuse, Recycling)
 Scale of operations (small to large)

6. ReuseWood

7. ReuseWood

8. ReuseWood
 Listings: Requires BMRA Exec Director’s
approval
 BMRA can register and manage
organizations
 Organizations can register and manage
their own accounts.
 Organizations can claim accounts set up
by BMRA

9. ReuseWood
 Admin Panel

10. ReuseWood

11. ReuseWood
 We do go on about wood being the greenest building
material, and how it sequesters carbon throughout its
useful life.
 But what about at the end of its life? Steel and
aluminum can easily be recycled, but what about
wood?
 The American and Canadian Wood Councils have
launched Reusewood.org, an interesting and useful
resource, and a very cleverly designed website.
 Treehugger-September 22, 2015

12. ReuseWood
 Reports  WebTraffic-Google Analytics
 Most viewed-topics, materials,
products, services)
 Most active locations by geography
 Search terms used
 1338 organizations registered in
the database
 44 self-managed
 1 or 2 new organizations
registered each month


13. Reusable Building Materials Ecosystem
 "Business” Ecosystem
 economic community
 supported by a foundation of interacting organizations and
individuals—the organisms of the business world.
 The economic community produces goods and services of value to
customers, who are themselves members of the ecosystem
 The member organisms also include suppliers, lead producers,
competitors, and other stakeholders.
 Over time, they co-evolve capabilities and roles, and tend to align
themselves with the directions set by one or more central companies.
 Companies with leadership roles may change over time, but the function
of ecosystem leader is valued by the community as it enables members to
move toward shared visions to align their investments, and to find
mutually supportive roles.

14. ReuseWood
 Reusable Building Materials
Ecosystem
 100 BMRA members
 1000+ organizations registered in Reuse Wood
 An economic community supported by a
foundation of interacting organizations and
individuals-the organisms of the business world
 Can this ecosystem be more viable?
 How can ReuseWood help?

15. ReuseWood
 We provide software and support
 BMRA provides site management and
marketing.
 We just renewed our contract with
AWC 2018-19 and BMRA talking to
AWC post conference

16. ReuseWood
 Option 1 for Reuse Wood
 Current path
 Focus on wood
 Assume that American Wood Council keeps
sponsoring and paying BMRA to administer and
iWasteNot Systems to keep using the software
and support.

17. ReuseWood
 Option 2 for Reuse Wood
 Expand to a ‘Reusable Building Materials
Directory’ (and guide)
 Open it up to more different kinds of building
materials (many of the organizations already
listed handle the range of reusable building
materials already)
 Add a Monthly Newsletter to go out to 1000
registrants reminding & directing them to the
website. With articles of interest, BMRA sign up,
etc.

18. ReuseWood
 Business Model? Who would pay for
what services for a North American
BMRA Directory-Guide?
 https://www.mequoda.com/articles/multiplatfo
rm-publishing-strategy/the-directory-
subscription-website-business-model/
 https://wpgeodirectory.com/the-6-rules-to-
monetize-a-directory-website/

19. ReuseWood
 Major sponsors model
 Safer
 Simpler/less complex
 Wood Council +
 Mixed model
 Add in marketing services
 Premium listings
 Etc

20. ReuseWood
 iWasteNot Systems
 Online Tools for Zero Waste
 Community Material Exchanges like
www.madisonstuffexchange.com
 Community Reuse & Recycling Guides with Directories
like www.recyclopedia.org/nj/oceancounty
 Custom Waste Exchanges for States & Colleges like
www.mnexchange.org
 Custom Directories & Guides like www.reusewood.org

21. ReuseWood