WHAT IS SUSTAINABILITY? Sustainability , in a general sense, is the capacity to maintain a certain process or state indefinitely.  As applied to the human community, sustainability has been expressed as  meeting the needs of the present without compromising the ability of future generations to meet their own needs.  To be sustainable , nature’s resources must be used at a rate at which they can be replenished naturally.
Why Do We Say “Sustainable”, When Everyone Else Calls It “Green”? Green  is commonly used to describe things that have to do with preserving the environment. Sustainability  takes into account preserving the health and well being of the natural environment, as well as that of the planets’ people, and the businesses that support us.
Why Sustainability?  Sustainability is a  long term  approach to environmental protection and process improvements. Sustainable design prevents pollution from the start and calls for  systems thinking , which acknowledges the connections between  business, environmental stewardship and social responsibility
Sustainable Development/ Triple Bottom Line =  Simultaneous pursuit of  economic  development,  environmental  quality and  social  equity
This discussion is framed under the term Sustainable Development, which can be defined several ways. Meeting the needs of the present without compromising the ability of future generations to meet their own needs The simultaneous pursuit of a triple bottom line: Economic prosperity Environmental quality  Social equity A better quality of life for everyone now and for generations to come
The Mayor's Green Ribbon Committee on Environmental Sustainability was created to assure that Nashville continues to be a livable city with clean air, clean water, open spaces, transportation infrastructure and an energy use profile necessary to provide a prosperous community for current and future generations. “ My hope is for individuals and businesses across Davidson County to see what we’re doing and implement similar practices. Together we can improve the quality of life for all of us and make our city, and our world, a better place in which to live." --Mayor Karl Dean
Nature works in cycles where there is no waste.  In contrast, our industrial system operates on a linear scale,  embedded in and affecting nature’s cycle.
The impact of our expanding industrial system on the environment affects both sources and sinks.  Forests Fisheries Topsoil Groundwater Freshwater CO 2 NOx Synthetic compounds (CFC’s, DDT) Urban development Deforestation Desertification Sources Key resource bases are being exploited at rates faster than their ability to regenerate. Sinks The available land area where nature can break down and recycle wastes is shrinking. The quantity and types of wastes created by industrial societies cannot be fully absorbed and recycled by nature. Economy  Environment
What Can I Do? Footprints are depressing Out of sight, out of mind Look on the bright side!  We’re still here… What, me worry?
We Depend on Nature Nature  Absorbs our wastes Provides our resources Provides climate stability  Protects us from ultraviolet radiation In cities we tend to think of nature as a collection of commodities we obtain from around the world But nature is the very source of our lives and well being
Well, thanks for the slightly boring and mildly depressing science lesson! But how does this have anything to do with my business and making money???
What’s Happening in the Marketplace? The Sustainability movement has spread across the globe Surveys show 90-91% think recycling is good for their cities and 88-89% believe additional recycling and diversion measures should be pursued Philadelphia Eagles “Go Green” , Dallas Cowboys new stadium is the most environmentally friendly sports facility in North America Super Bowl goes “carbon neutral” Big Brother is watching…from Mayor Dean to the White House Media coverage
These trends raise some important strategic questions. How can we make decisions that are strategic in the face of uncertainty about environmental risks? How can we make investment and other decisions that reduce our risk of hitting environmental and societal barriers? How can we find new business opportunities? Are we listening to the right signals from the market, customers, and other stakeholders (regulators, communities, and investors)? Are we asking the right questions?
How can our company find the opportunity for business growth by reacting proactively to these issues? How can we be proactive to avoid “sink” or waste limits?  How can we use more closed-loop processes? How can we collaborate with our partners to operate in a more cyclic way?  How can we be strategic about using sustainability to gain business advantage?
Developing strategies to pursue sustainable development requires new approaches. Compartmentalized thinking - focused on parts in isolation Traditional Approach Sustainable Approach Systems thinking - focused on interdependence of parts and optimizing whole system Environment/social implications addressed by staff specialist after strategic decisions made Environmental/social implications considered by decision-makers in designing strategy Forecasting: where are we today- how do we improve 5%  Backcasting: what would sustainable world look like in 10 years – how do we get there? Company’s position is  the  way  Stakeholder engagement to understand diverse points of view to find better solution
Companies evolve in how they manage environmental and related issues. Environmental Compliance Risk Management Sustainable Development “ End-of-pipe” Limit impact of current activities Pollution prevention; Management systems Redesign to eliminate impacts of activities Strategic integration Change activities and design of industrial system
Enough Sustainability Mumbo-Jumbo…. Tell Us About the Internship Already!!!!!!!! The scope of work for my project was to analyze the current waste management & recycling efforts at LP Field and determine how to improve performance in these areas. Everything coming into LP FIELD has a lifecycle and then leaves, partly as by-products in the form of emissions, trash to the landfill, recyclable materials and other waste.  Things cannot continue to simply be thrown away. There is no “away”, only, “over there”.
 
Trash/Recycling Containers DOWNSTAIRS  LP FIELD (INSIDE) One 25 yard trash compactor One 25 yard recycle compactor  One 30 yard open top plastic container Several dozen recycling and trash bins AROUND LP FIELD  (OUTSIDE) One 30 yard open top trash container in LOT M Two 30 yard open top containers at Gates 3 & 4 Misc – Ash cans/3yd open tops Several hundred recycling and trash bins Cost is broken down into 3 components for trash: Haul Charge, Disposal Fee, Container Lease Cost is broken down into 2 components for recycling:  Haul Charge, Container Lease
 
 
 
Metro Beautification & CMA Partner to Recycle at LP Field Concerts This event is the first time that recycling has been available at LP Field.  Volunteers staffed recycling stations on the field, around the stadium concourse, and in the clubhouse , June 5-8, 2008 18.8 tons total were collected and diverted from the landfill
Metro Beautification Teams Up with Tennessee Titans for Tailgate & Stadium Recycling! At the August 9, 2008 pre-season football game, tailgating Titans fans were met by recycling volunteers handing out paper bags to use for collecting recyclable bottles, cans and clean paper.  This marks the first time that tailgaters have had the opportunity to recycle at LP Field.  A total of 58.95 Tons were recycled over the course of the season
Savings associated with LP Field Events Recycling Landfill avoidance = 58.95 tons x $42.75/ ton= $2520.11 in disposal fees saved Recycled materials rebate = $1,125.48 $3645.59  =  total savings Which = … A Good Start
Opportunities to Improve Savings  Waste Management analysis projects a savings of 48.81% by switching the open top containers by Gates 3 & 4 to compactors, which equals $1903.33 per month in hauling fees during football season.  Switching to a compactor for downstairs recycling open top could expect a similar reduction in hauling fees  Waste Management estimates about 75% of post event trash pick up could be recycled, yielding a 75% reduction in disposal fees, and considerable rebate revenue opportunity Nearly 710 tons of waste produced, with less than 60 tons being recycled = 8.45 %
Opportunities to Improve Savings (cont) Adding a glass recycling program for inside LP Field would save approx. $3135.00 in haul and disposal fees annually (50 tons of glass) Recycling glass outside in parking lots estimated savings would be nearly $15,000 Single stream recycling in parking lots could yield nearly $20,000 in savings Reusable china/cutlery on suite levels could save +/-10% on Centerplate’s cost = $6070 while reducing waste fees 10% as well on these items
Saving $ is Smart; Making $ is Fun!
Additional Revenue Streams: FAN CANS LLC Recycle Bins can generate income by selling signage space to sponsors
Additional Revenue Stream: National Recycling Day November 15 th  is National Recycling Day & Titans Home Game vs. Buffalo Bills Hold fan electronics recycling drive for hand-held electronics: I-pods, MP3 players, PDAs, cell phones, etc Engaged with companies that will purchase broken and used electronics, which could generate $20,000 to $50,000 depending on fan participation  Proceeds go to Titans Foundation or to fund other Sustainability Initiatives
Waste/Recycling Summary Identified ways by which to generate an estimated $50,000 to $100,000 annually through waste cost savings and additional revenue streams. We can only get there by Bonus Cleaning buying in and through fan involvement How do we get that???  Education
EDUCATION for Bonus Bonus Cleaning must establish a "double-pick" recycling program after games/events where workers sort through trash to pick out items that could be recycled and educate its employees on why this is important I have direct contact with VP Operations for the Seattle Mariners, who have streamlined this process to best in class and could assist Bonus Opportunity for Bonus to differentiate itself from its competition by offering unique expertise and considerable savings to its customers and prospects
Education for Fans Web education page on Titans online site Recycling in parking areas makes a natural progression towards recycling during events Additional signage/PSAs Recycling Rewards/ Mascot  Involvement
 

Final Presentation To Titans

  • 1.
  • 2.
    WHAT IS SUSTAINABILITY?Sustainability , in a general sense, is the capacity to maintain a certain process or state indefinitely. As applied to the human community, sustainability has been expressed as meeting the needs of the present without compromising the ability of future generations to meet their own needs. To be sustainable , nature’s resources must be used at a rate at which they can be replenished naturally.
  • 3.
    Why Do WeSay “Sustainable”, When Everyone Else Calls It “Green”? Green is commonly used to describe things that have to do with preserving the environment. Sustainability takes into account preserving the health and well being of the natural environment, as well as that of the planets’ people, and the businesses that support us.
  • 4.
    Why Sustainability? Sustainability is a long term approach to environmental protection and process improvements. Sustainable design prevents pollution from the start and calls for systems thinking , which acknowledges the connections between business, environmental stewardship and social responsibility
  • 5.
    Sustainable Development/ TripleBottom Line = Simultaneous pursuit of economic development, environmental quality and social equity
  • 6.
    This discussion isframed under the term Sustainable Development, which can be defined several ways. Meeting the needs of the present without compromising the ability of future generations to meet their own needs The simultaneous pursuit of a triple bottom line: Economic prosperity Environmental quality Social equity A better quality of life for everyone now and for generations to come
  • 7.
    The Mayor's GreenRibbon Committee on Environmental Sustainability was created to assure that Nashville continues to be a livable city with clean air, clean water, open spaces, transportation infrastructure and an energy use profile necessary to provide a prosperous community for current and future generations. “ My hope is for individuals and businesses across Davidson County to see what we’re doing and implement similar practices. Together we can improve the quality of life for all of us and make our city, and our world, a better place in which to live." --Mayor Karl Dean
  • 8.
    Nature works incycles where there is no waste. In contrast, our industrial system operates on a linear scale, embedded in and affecting nature’s cycle.
  • 9.
    The impact ofour expanding industrial system on the environment affects both sources and sinks. Forests Fisheries Topsoil Groundwater Freshwater CO 2 NOx Synthetic compounds (CFC’s, DDT) Urban development Deforestation Desertification Sources Key resource bases are being exploited at rates faster than their ability to regenerate. Sinks The available land area where nature can break down and recycle wastes is shrinking. The quantity and types of wastes created by industrial societies cannot be fully absorbed and recycled by nature. Economy Environment
  • 10.
    What Can IDo? Footprints are depressing Out of sight, out of mind Look on the bright side! We’re still here… What, me worry?
  • 11.
    We Depend onNature Nature Absorbs our wastes Provides our resources Provides climate stability Protects us from ultraviolet radiation In cities we tend to think of nature as a collection of commodities we obtain from around the world But nature is the very source of our lives and well being
  • 12.
    Well, thanks forthe slightly boring and mildly depressing science lesson! But how does this have anything to do with my business and making money???
  • 13.
    What’s Happening inthe Marketplace? The Sustainability movement has spread across the globe Surveys show 90-91% think recycling is good for their cities and 88-89% believe additional recycling and diversion measures should be pursued Philadelphia Eagles “Go Green” , Dallas Cowboys new stadium is the most environmentally friendly sports facility in North America Super Bowl goes “carbon neutral” Big Brother is watching…from Mayor Dean to the White House Media coverage
  • 14.
    These trends raisesome important strategic questions. How can we make decisions that are strategic in the face of uncertainty about environmental risks? How can we make investment and other decisions that reduce our risk of hitting environmental and societal barriers? How can we find new business opportunities? Are we listening to the right signals from the market, customers, and other stakeholders (regulators, communities, and investors)? Are we asking the right questions?
  • 15.
    How can ourcompany find the opportunity for business growth by reacting proactively to these issues? How can we be proactive to avoid “sink” or waste limits? How can we use more closed-loop processes? How can we collaborate with our partners to operate in a more cyclic way? How can we be strategic about using sustainability to gain business advantage?
  • 16.
    Developing strategies topursue sustainable development requires new approaches. Compartmentalized thinking - focused on parts in isolation Traditional Approach Sustainable Approach Systems thinking - focused on interdependence of parts and optimizing whole system Environment/social implications addressed by staff specialist after strategic decisions made Environmental/social implications considered by decision-makers in designing strategy Forecasting: where are we today- how do we improve 5% Backcasting: what would sustainable world look like in 10 years – how do we get there? Company’s position is the way Stakeholder engagement to understand diverse points of view to find better solution
  • 17.
    Companies evolve inhow they manage environmental and related issues. Environmental Compliance Risk Management Sustainable Development “ End-of-pipe” Limit impact of current activities Pollution prevention; Management systems Redesign to eliminate impacts of activities Strategic integration Change activities and design of industrial system
  • 18.
    Enough Sustainability Mumbo-Jumbo….Tell Us About the Internship Already!!!!!!!! The scope of work for my project was to analyze the current waste management & recycling efforts at LP Field and determine how to improve performance in these areas. Everything coming into LP FIELD has a lifecycle and then leaves, partly as by-products in the form of emissions, trash to the landfill, recyclable materials and other waste. Things cannot continue to simply be thrown away. There is no “away”, only, “over there”.
  • 19.
  • 20.
    Trash/Recycling Containers DOWNSTAIRS LP FIELD (INSIDE) One 25 yard trash compactor One 25 yard recycle compactor One 30 yard open top plastic container Several dozen recycling and trash bins AROUND LP FIELD (OUTSIDE) One 30 yard open top trash container in LOT M Two 30 yard open top containers at Gates 3 & 4 Misc – Ash cans/3yd open tops Several hundred recycling and trash bins Cost is broken down into 3 components for trash: Haul Charge, Disposal Fee, Container Lease Cost is broken down into 2 components for recycling: Haul Charge, Container Lease
  • 21.
  • 22.
  • 23.
  • 24.
    Metro Beautification &CMA Partner to Recycle at LP Field Concerts This event is the first time that recycling has been available at LP Field. Volunteers staffed recycling stations on the field, around the stadium concourse, and in the clubhouse , June 5-8, 2008 18.8 tons total were collected and diverted from the landfill
  • 25.
    Metro Beautification TeamsUp with Tennessee Titans for Tailgate & Stadium Recycling! At the August 9, 2008 pre-season football game, tailgating Titans fans were met by recycling volunteers handing out paper bags to use for collecting recyclable bottles, cans and clean paper. This marks the first time that tailgaters have had the opportunity to recycle at LP Field. A total of 58.95 Tons were recycled over the course of the season
  • 26.
    Savings associated withLP Field Events Recycling Landfill avoidance = 58.95 tons x $42.75/ ton= $2520.11 in disposal fees saved Recycled materials rebate = $1,125.48 $3645.59 = total savings Which = … A Good Start
  • 27.
    Opportunities to ImproveSavings Waste Management analysis projects a savings of 48.81% by switching the open top containers by Gates 3 & 4 to compactors, which equals $1903.33 per month in hauling fees during football season. Switching to a compactor for downstairs recycling open top could expect a similar reduction in hauling fees Waste Management estimates about 75% of post event trash pick up could be recycled, yielding a 75% reduction in disposal fees, and considerable rebate revenue opportunity Nearly 710 tons of waste produced, with less than 60 tons being recycled = 8.45 %
  • 28.
    Opportunities to ImproveSavings (cont) Adding a glass recycling program for inside LP Field would save approx. $3135.00 in haul and disposal fees annually (50 tons of glass) Recycling glass outside in parking lots estimated savings would be nearly $15,000 Single stream recycling in parking lots could yield nearly $20,000 in savings Reusable china/cutlery on suite levels could save +/-10% on Centerplate’s cost = $6070 while reducing waste fees 10% as well on these items
  • 29.
    Saving $ isSmart; Making $ is Fun!
  • 30.
    Additional Revenue Streams:FAN CANS LLC Recycle Bins can generate income by selling signage space to sponsors
  • 31.
    Additional Revenue Stream:National Recycling Day November 15 th is National Recycling Day & Titans Home Game vs. Buffalo Bills Hold fan electronics recycling drive for hand-held electronics: I-pods, MP3 players, PDAs, cell phones, etc Engaged with companies that will purchase broken and used electronics, which could generate $20,000 to $50,000 depending on fan participation Proceeds go to Titans Foundation or to fund other Sustainability Initiatives
  • 32.
    Waste/Recycling Summary Identifiedways by which to generate an estimated $50,000 to $100,000 annually through waste cost savings and additional revenue streams. We can only get there by Bonus Cleaning buying in and through fan involvement How do we get that??? Education
  • 33.
    EDUCATION for BonusBonus Cleaning must establish a "double-pick" recycling program after games/events where workers sort through trash to pick out items that could be recycled and educate its employees on why this is important I have direct contact with VP Operations for the Seattle Mariners, who have streamlined this process to best in class and could assist Bonus Opportunity for Bonus to differentiate itself from its competition by offering unique expertise and considerable savings to its customers and prospects
  • 34.
    Education for FansWeb education page on Titans online site Recycling in parking areas makes a natural progression towards recycling during events Additional signage/PSAs Recycling Rewards/ Mascot Involvement
  • 35.

Editor's Notes

  • #2 http://img.timeinc.net/fortune/services/sections/customprojects/sections/071001_Sustainability.jpg
  • #3 http://en.wikipedia.org/wiki/Sustainability
  • #8 www.nashville.gov
  • #20 http://www.wasteawarecampus.org.uk/graphics/reduce/hierarchyBig.jpg
  • #25 http://www.nashville.org/beautification/event_recycling.htm
  • #26 http://www.nashville.org/beautification/event_recycling.htm