Brendan Grosskopf- Presentation FINAL 2
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Brendan Grosskopf gave a final presentation on his internship at Legacy. He discussed his background and goals for the internship, which included learning more about different roles at Legacy and expanding his knowledge of marketing, communication, and the pharmaceutical industry. Some of his major assignments included creating a client services training guide, tracking NACDS scheduling meetings between company representatives, and helping with a product rework project. He also discussed smaller projects like creating marketing materials. Brendan thanked Legacy for the positive experience and for continuing to help him learn about the packaging industry, even in his second summer interning there.
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Brendan Grosskopf- Presentation FINAL 2
- 1. Brendan Grosskopf Marketing & Sales Intern Final Presentation
- 2. About Me • Born and Raised in the Northern suburbs of Chicago. • Currently a Junior at the University of Missouri • Business Marketing Major • Last year I was the Operations Intern here at Legacy but also previously worked at Colbert Packaging in the production area.
- 3. Goals • To learn more about specific jobs within Legacy and assess which area I may have a greater interest in. • To get out of my comfort zone, challenge myself and expand knowledge in the pharmaceutical industry and understanding in the following areas: • Marketing/Sales • Communication • Internal Marketing Procedures • NACDS Scheduling • Client Services • What it encompasses
- 4. Assignments • Major Projects • Build a Client Services Training Guide/ Checklist on when onboarding a new hire • NACDS Scheduling – Tracking the master meeting schedule between Brad, Nathan, & Bob. • Minor Projects • Product-Room Guide • Build ECRM Marketing material • Traveling to Indianapolis – Help with the Fluticasone rework project.
- 6. • Background Info – National Association of Chain Drug Stores • What is it? – Tradeshow and senior-level conference that brings together retailer and exhibitor representatives to discuss strategic and tactical collaboration across all functions of a business. – NACDS also contains, “Meet the Market” which is a program designed to introduce the latest innovative products, technology, and serves to the retail audience. • Schedule – Worked with Brad, Nathan, and Bob to set up a date, time, and location for meetings with industry leading retailers and pharmaceutical companies. – Also worked directly with the customers to schedule a location or open time to meet with the Legacy team. – 50 Meetings in Total! NACDS Scheduling
- 8. • Meet the Market/ NACDS Booklet – PowerPoint designed to keep everyone attending organized. – Provides: • Names of the company • Schedule • Attendees • Date & Time • How many retail stores Owned/ Operated (Meet the Market) Smaller NACDS Projects
- 9. I would like to thank Legacy for having me this summer! Legacy’s positive atmosphere made me feel at home and I really enjoyed my time here at Legacy. This being my second summer at Legacy I have really learned a lot about the pharmaceutical packaging industry. I really enjoy working here and I always feel welcome. Even though this is my second summer here I am still constantly learning about the industry. Brad and Nathan have taught me almost everything I know about Legacy and the pharmaceutical industry and I would like to personally thank them for letting me intern for them this summer. Closing