The document summarizes the history and evolution of blogging from its origins in the 1990s to its widespread use today. It traces the key events and innovations that helped blogs grow from personal online diaries to a major platform used by millions of individuals and businesses. The document also outlines some of the major benefits of blogging for businesses, including improved SEO, increased traffic and links, and establishing expertise. Finally, it discusses uses of blogging in education such as classroom management, collaboration, discussions, and student portfolios.
2. During the early years, its generally
recognize that the first Blog was Links.net,
created by Justin Hall, while he was a
Swarthmore college student in 1994. At the
time they weren’t called Blogs, it wasn’t until
1997 that the term ‘’weblog’’ was coined. The
word creation has been attribute to Jorn
Barger, the influential early blog, ‘’Robert
wisdom’’. The term was created to reflect the
process of ‘’Logging Web’’.
3. October 1998- Open Diary is found
April 1999- Peter Merholz shortens ‘’weblog’’
to ‘’blog’’.
July 1999- The first free Weblog tool
launches.
August 1999- Pyra release Blogger
February 2003 – Google buys Blogger from
Pyra.
4. Blog are typically written in chronological
order and displayed in reverse
chronological order to the reader. Online
media, such as discussion forums and email
list are also considered to be predecessors to
the blog. Webopedia Blog, the origins of
blogging go further back than the internet
to the days of personal musing. Today, a
blog is considered to be a webpage that
serves as a publicly accessible personal
journal for an individual or company.
5.
6. Having more time
More energy
Concentration on work
Easily find clients
Easily increase blog revenue
7.
8. Weak memory
Laziness
Social life
Health problem
Weak eyesight
Impatient
9.
10. Blogging has come a long way since its first
appearance in the late 1990’s. Blogging was
initially used as a unique platform to share a
person’s thoughts, feelings, opinions or
experiences – an online journal or diary with
a minimal following. Today it has grown into
a platform used by millions, everyone from
individuals to businesses. The simplicity of a
blog makes it easy for anyone to launch a
blog and become a self-proclaimed “expert.”
11. One of the most recently recognized benefits of
blogging as a business is a blog’s ability to improve
your website’s SEO. As discussed in “Google’s Love
for Content,” Google has recently improved their
algorithm to heavily focus on a website’s content and
frequency of posts/updates. Therefore if a blog is well-
managed, meaning regularly updated and based on
relevant topics to your business, it will increase your
website’s SEO.
12. A company blog will also allow you to
increase the number of relevant inbound
links that will direct readers to the main
parts of your website. This, along with SEO,
will allow you to increase traffic to your
website and the length of time that visitors
spend on your site. You may even gain new
customers as a result.
13. Another benefit to having a company blog is
that it’s content gives your customers or readers
the confidence to trust in you and your brand
as an expert in your particular field. Many
times this benefit is overlooked. There are
readers at the other end of your blog, whether
or not this is your main reason for building
one. Keeping this in mind, you will be able to
enforce a stronger brand connection with your
readers and hopefully encourage those readers
to return to your site for other relevant
information or even purchases.
14. Blogging is no longer just an individual’s
hobby; it has become an influential tool for the
businesses of today. It has created an even
playing field among businesses, allowing “mom
and pop shops” to compete with the Fortune
500 companies. You do not need millions of
dollars to maintain a blog; it simply requires
someone educated in your field or even willing
to do research in order to consistently update
and educate your readers.
15. USES OF BLOGGING IN EDUCATION
1. Classroom Management
Class blogs can serve as a portal to foster a community
of learners. As they are easy to create and update
efficiently, they can be used to inform students of class
requirements, post handouts, notices, and homework
assignments, or act as a question and answer board.
16. 2. Collaboration
Blogs provide a space where teachers and students can
work to further develop writing or other skills with the
advantage of an instant audience. Teachers can offer
instructional tips, and students can practice and benefit
from peer review. They also make online mentoring
possible. For example, a class of older students can help a
class of younger students develop more confidence in their
writing skills. Students can also participate in cooperative
learning activities that require them to relay research
findings, ideas, or suggestions.
17. 3. Discussions
A class blog opens the opportunity for students to
discuss topics outside of the classroom. With a blog,
every person has an equal opportunity to share their
thoughts and opinions. Students have time to be
reactive to one another and reflective. Teachers can
also bring together a group of knowledgeable
individuals for a given unit of study for students to
network and conference with on a blog.
18. 4. Student Portfolios
Blogs present, organize, and protect student work as
digital portfolios. As older entries are archived,
developing skills and progress may be analyzed more
conveniently. Additionally, as students realize their
efforts will be published, they are typically more
motivated to produce better writing. Teachers and
peers may conference with a student individually on a
developing work, and expert or peer mentoring advice
can be easily kept for future reference.