A Mini Project on “STUDY ON BISCUIT INDUSTRY IN INDIA”
Submitted By
MS. ANSARI SANA USMAN
Roll No. 2468 MBA (I-SEM) BATCH- 2019
Under The Guidance of
SAROJNI PANDIT
Submitted to
RAJASHRI SHAHU INSTITUTE OF MANAGEMENT , AURANGABAD
INDEX
1. INTRODUCTION
2. OVERVIEW OF THE BISCUIT INDUSTRY
3. HISTORY OF THE INDUSTRY
4. BISCUIT MANUFACTURING PROCESSISCUIT INDUSTRY
5. EMPLOYMENT OPPORTUNITIES
6. BISCUIT MANUFACTURING PLACES IN INDIA
7. TWO SECTORS OF BISCUIT INDUSTRY IN INDIA
8. MARKET SHARE
9. CURRENT POSITION
10. GROWTH OF THE INDUSTRY
11. TRENDS
12. INDUSTRY RESEARCH
13. SCOPE
14. CONCLUSION
INTRODUCTION
 India Biscuits Industry came into major existence and
started gaining a sound status in the bakery industry
in the later part of 20th century when the urbanized
society called for ready made food products at a
tenable cost. Biscuits were assumed as sick-man's
diet in earlier days.
OVERVIEW OF THE BISCUIT INDUSTRY
 Indian Biscuit Industry is the largest among all the
food industries and it has a turn over of around
Rs.3000 crores. India is known to be the second
largest manufacturer of biscuits, the first being USA.
Biscuit industry in India the organized sector
produces around 60% and the remain 40% produced
by unorganized sector.
HISTORY OF THE INDUSTRY
 According to tradition, biscuits first appeared in
10,000 years ago in China, where dry rice pies with
fruits were made.
 During world war 1st and 2nd.
FEDERATION OF BISCUIT MANUFACTIRE OF INDIA
(FBMI) FBMI, Established in 1950. It is the premier forum of the
organized segment of the biscuit industry in India and it consisting
of small scale, medium and large biscuit manufacturers located in
all zones and all States of the country. It is serving with the prime
objective of protecting and promoting the interests and
development of the Biscuit industry.
IN INDIA :
BISCUIT MANUFACTURING PROCESS
BISCUIT MANUFACTURING PROCESSISCUIT INDUSTRY
EMPLOYMENT OPPORTUNITIES
 Employment opportunities The Biscuit industry
employs almost 3.5 lakh people directly and 30 lakh
people indirectly. Britannia brand is now available in
nearly 1.8 million outlets. Britannia claims that it has
a superior distribution clout with its presence which
is nearly 3.3 million outlets. Parle, the seasoned
player itself, says it is available in 1.5 million outlets.
BISCUIT MANUFACTURING PLACES IN INDIA
TWO SECTORS OF BISCUIT INDUSTRY IN INDIA
ORGANISED SECTOR • FEDERATION OF
BISCUIT MANUFACTIRE OF INDIA (FBMI),
BRITANNIA ,PARLE,ITC , ETC..
UNORGANISED SECTOR • BEKARY
MANUFACTURES (i.e. LOCAL SMALL
INDUSTRIES AND BEKRIES.
MARKET SHARE
CURRENT POSITION
 Parle Products is strong in both cookies and cream
biscuits,
 Britannia leads in cookies and
 ITC in cream biscuits
GROWTH OF THE INDUSTRY
 The Federation of Biscuit Manufacturers of India (FBMI) has
confirmed a bright future of India Biscuits Industry.
 According to FBMI, a steady growth of 15 percent per annum
in the next 10 years will be achieved by the biscuit industry of
India.
 Besides, the export of biscuits will also surpass the target and
hit the global market successfully
TRENDS
 The Indian biscuit market is currently 1.1 million tonnes
per annum at Rs 50 billion. About 90% of Indians buy
and eat biscuits.
 The largest consumers of biscuits are the states of
Maharashtra, West Bengal, Andhra Pradesh, Karnataka,
and Uttar Pradesh.
 Biscuit are predominantly consumed by people from the
lower strata of society, particularly children in both rural
and urban areas with an average monthly income of Rs.
750.00.
INDUSTRY RESEARCH
 Industry Research • Objective: To study eating habits
with regards to consumption of biscuits amongst people.
• The composition of choices of food of people for
breakfast and snacks shows that only 16% prefer
biscuits.2/26/2013 15 Source:- Indian Biscuit
Manufacturers’ Association (IBMA)
 Industry Research • Of the people who consume biscuits
25% people prefer cream biscuits, • 12% prefer wafer
biscuits, • 34% prefer sweet plain biscuits and • 29% of
people prefer namkeen or salty biscuits.2/26/2013 16
Source:- Indian Biscuit Manufacturers’ Association
(IBMA)
INDUSTRY RESEARCH
 Industry Research • The number of people who eat
biscuits include 37% of people who eat them everyday, •
29% eat twice a week, • 14% eat four times a week, •
8% eat once in 15 days, • 6% eat once in 10 days and
once in a month.2/26/2013 17
Source:- Indian Biscuit Manufacturers’ Association (IBMA)
SCOPE
 The biscuits and cookies industry in India has been
growing at a CAGR of 10 per cent for the last three
years, and is currently valued at Rs 145 billion. India is
currently the world's largest biscuit consuming nation.
The industry is expected to grow at a CAGR of 14 per
cent till financial year (FY) 2019
CONCLUSION
 Conclusion In Indian BISCUIT Industry even the small
companies are able to make profits. Indian biscuit
Industry has a continuous growth and will not
behindered due to external factors. Biscuit Industry has
flourished inIndia enormously over the years and is still
growing phenomenally Entrepreneurs or businessmen
who are in process of buying, installation of new biscuit
line should keep following points in mind, apart from
legal requirement of industrial licenses pollution
clearances and of course finance.
Biscuit industry in india

Biscuit industry in india

  • 1.
    A Mini Projecton “STUDY ON BISCUIT INDUSTRY IN INDIA” Submitted By MS. ANSARI SANA USMAN Roll No. 2468 MBA (I-SEM) BATCH- 2019 Under The Guidance of SAROJNI PANDIT Submitted to RAJASHRI SHAHU INSTITUTE OF MANAGEMENT , AURANGABAD
  • 2.
    INDEX 1. INTRODUCTION 2. OVERVIEWOF THE BISCUIT INDUSTRY 3. HISTORY OF THE INDUSTRY 4. BISCUIT MANUFACTURING PROCESSISCUIT INDUSTRY 5. EMPLOYMENT OPPORTUNITIES 6. BISCUIT MANUFACTURING PLACES IN INDIA 7. TWO SECTORS OF BISCUIT INDUSTRY IN INDIA 8. MARKET SHARE 9. CURRENT POSITION 10. GROWTH OF THE INDUSTRY 11. TRENDS 12. INDUSTRY RESEARCH 13. SCOPE 14. CONCLUSION
  • 3.
    INTRODUCTION  India BiscuitsIndustry came into major existence and started gaining a sound status in the bakery industry in the later part of 20th century when the urbanized society called for ready made food products at a tenable cost. Biscuits were assumed as sick-man's diet in earlier days.
  • 4.
    OVERVIEW OF THEBISCUIT INDUSTRY  Indian Biscuit Industry is the largest among all the food industries and it has a turn over of around Rs.3000 crores. India is known to be the second largest manufacturer of biscuits, the first being USA. Biscuit industry in India the organized sector produces around 60% and the remain 40% produced by unorganized sector.
  • 5.
    HISTORY OF THEINDUSTRY  According to tradition, biscuits first appeared in 10,000 years ago in China, where dry rice pies with fruits were made.  During world war 1st and 2nd.
  • 6.
    FEDERATION OF BISCUITMANUFACTIRE OF INDIA (FBMI) FBMI, Established in 1950. It is the premier forum of the organized segment of the biscuit industry in India and it consisting of small scale, medium and large biscuit manufacturers located in all zones and all States of the country. It is serving with the prime objective of protecting and promoting the interests and development of the Biscuit industry. IN INDIA :
  • 7.
  • 8.
  • 9.
    EMPLOYMENT OPPORTUNITIES  Employmentopportunities The Biscuit industry employs almost 3.5 lakh people directly and 30 lakh people indirectly. Britannia brand is now available in nearly 1.8 million outlets. Britannia claims that it has a superior distribution clout with its presence which is nearly 3.3 million outlets. Parle, the seasoned player itself, says it is available in 1.5 million outlets.
  • 10.
  • 11.
    TWO SECTORS OFBISCUIT INDUSTRY IN INDIA ORGANISED SECTOR • FEDERATION OF BISCUIT MANUFACTIRE OF INDIA (FBMI), BRITANNIA ,PARLE,ITC , ETC.. UNORGANISED SECTOR • BEKARY MANUFACTURES (i.e. LOCAL SMALL INDUSTRIES AND BEKRIES.
  • 12.
  • 17.
    CURRENT POSITION  ParleProducts is strong in both cookies and cream biscuits,  Britannia leads in cookies and  ITC in cream biscuits
  • 18.
    GROWTH OF THEINDUSTRY  The Federation of Biscuit Manufacturers of India (FBMI) has confirmed a bright future of India Biscuits Industry.  According to FBMI, a steady growth of 15 percent per annum in the next 10 years will be achieved by the biscuit industry of India.  Besides, the export of biscuits will also surpass the target and hit the global market successfully
  • 19.
    TRENDS  The Indianbiscuit market is currently 1.1 million tonnes per annum at Rs 50 billion. About 90% of Indians buy and eat biscuits.  The largest consumers of biscuits are the states of Maharashtra, West Bengal, Andhra Pradesh, Karnataka, and Uttar Pradesh.  Biscuit are predominantly consumed by people from the lower strata of society, particularly children in both rural and urban areas with an average monthly income of Rs. 750.00.
  • 20.
    INDUSTRY RESEARCH  IndustryResearch • Objective: To study eating habits with regards to consumption of biscuits amongst people. • The composition of choices of food of people for breakfast and snacks shows that only 16% prefer biscuits.2/26/2013 15 Source:- Indian Biscuit Manufacturers’ Association (IBMA)  Industry Research • Of the people who consume biscuits 25% people prefer cream biscuits, • 12% prefer wafer biscuits, • 34% prefer sweet plain biscuits and • 29% of people prefer namkeen or salty biscuits.2/26/2013 16 Source:- Indian Biscuit Manufacturers’ Association (IBMA)
  • 21.
    INDUSTRY RESEARCH  IndustryResearch • The number of people who eat biscuits include 37% of people who eat them everyday, • 29% eat twice a week, • 14% eat four times a week, • 8% eat once in 15 days, • 6% eat once in 10 days and once in a month.2/26/2013 17 Source:- Indian Biscuit Manufacturers’ Association (IBMA)
  • 22.
    SCOPE  The biscuitsand cookies industry in India has been growing at a CAGR of 10 per cent for the last three years, and is currently valued at Rs 145 billion. India is currently the world's largest biscuit consuming nation. The industry is expected to grow at a CAGR of 14 per cent till financial year (FY) 2019
  • 23.
    CONCLUSION  Conclusion InIndian BISCUIT Industry even the small companies are able to make profits. Indian biscuit Industry has a continuous growth and will not behindered due to external factors. Biscuit Industry has flourished inIndia enormously over the years and is still growing phenomenally Entrepreneurs or businessmen who are in process of buying, installation of new biscuit line should keep following points in mind, apart from legal requirement of industrial licenses pollution clearances and of course finance.