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Bijli Bachao is an energy saving portal launched in February 2012 to help middle and lower income households understand, monitor, and control their rising electricity bills. The portal aims to increase awareness of electricity saving measures as a lack of awareness is impacting people's ability to save. It targets middle and lower income households to address the supply demand gap between electricity production and consumption, which is affecting utilities. The initiative also considers global warming and climate change as growing concerns that need addressing.









