The rules of Professional Networking have changed! Come and spend an insightful & educational evening with your IMPACTjax peers while enjoying a presentation by representatives from Thomas Marketing Consulting and Dalton Agency. Arm yourself with tips, best practices and learn what pitfalls to avoid to take your networking to the next level!

2. Here’s the plan.
Introductions
Socialnomics
E vo l u t i o n of s o c i a l m e d i a
W h a t d o p e o p l e wa n t ?
Critical questions
S O C I A L – a b r e a kd ow n
W h i c h n e t wo r ks a r e fo r m e ?
A wo r d a b o u t e t i q u e t t e

3. What’s up?
@MusesFled

5. @jessiet09

7. Socialnomics

8. Evolution of Social Media

9. What do people want from
online experiences?
• Everything
• All the time
• With options
• Easy & immediate

10. Critical Questions
1. What do I want to share?
2. Who do I want to share it with?
3. Why should they care?
4. What information do they want from me?
5. How do they “take” their information?
6. What do I want them to do?

11. S eek out your audience.
O bserve their conversation.
C reate your action plan.
I mplement your action plan.
A nalyze reach & effectiveness.
L earn from your mistakes & success.

12. Seek out your audience.

13. Observe their conversation .

14. Create your action plan.

15. Implement your action plan.

16. Analyze reach & effectiveness.

17. Learn from your mistakes & successes.

18. Your Networking Toolbox

19. Facebook
All eyes on you…
• Be consistent & be human.
• Being transparent vs. being naked.
• Remember who’s out there.

20. Twitter
Develop your influence.
• Don’t be a robot. Find your voice.
• Follow your interests.
• Quality of followers, not quantity.

21. LinkedIn
Shake (virtual) hands.
• Extension of your resume.
• Establish your expertise.
• Always follow-up.

22. Check out the check-ins
• Location: it’s everywhere.
• Align with places your audience goes.

23. Social Media Etiquette

24. Q&A