This document introduces Better, a mobile and customizable networking tool designed to help community organizers more effectively connect people and foster meaningful relationships. It summarizes Better's key features for building teams and profiles, creating filters to match members, communicating with groups, promoting events, and capturing community activity. The goal of Better is to transform passive social media followers into an engaged coalition by facilitating collaboration around shared goals and resources.

1. Build Movements, Not Just Communities

2. We built Better because we’re both
community organizers and technologists.
Kunal Gupta
CEO / TECH.
Founder/Co-
Founder:
Silent Barn Art
Space, Babycastles
Ruhi Shamim
BUSINESS
Operations/S&M:
The Music
Building,
chashama
Mike De’Shazer
CTO
Founder:
CodeCloud.me,
ResLift

3. We believe great relationships help people
turn their ideas into experiences and action

4. But coordinating those relationships is hard work.
Website
Mailings
Flyers
GET THE WORD OUT
Reports Calls/TXTE-Mails
BUILD COMMUNITY
Groups Chat
Sign-Ups
CAPTURE INTEREST
CRM
Action
MATCH NEEDS to SKILLS,
SERVICES & RESOURCES
Calls/TXT Payment
Photography Surveys
CAPTURE ACTIVITY
& FEEDBACK
There are too many different tools involved in connecting people,
and you lose momentum in the process.

5. Current social media is too chaotic to help
people find meaningful connections
As an organizer, you are constantly connecting people – by hand.

6. So we’ve created a tool to help people
build valuable relationships in your community
Better is a mobile-enabled, completely customizable networking tool
designed to help your friends and followers make the most of each other

7. Here’s how it works

8. You build the community, Better helps your members find
collaborators and partners
IT’S MOBILE VISUAL AND DIRECT
A friendly way
to recruit more
efficently
Share stories in
video, gifs, and
other media
Reach out to the
people most likely
to respond

9. Sort your “friends and fans” into Teams
Build a community based on mutual goals and shared interests,
then invite your friends to join specific task groups
Set up teams that let your members
share how they’d like to participate
• Housing
• Sound Equipmeent
• Bartending
• Translation
SKILLS & SERVICES
• Finances
• Ableton Live
• Brand Strategy
• Dogs
INSIGHTS &
I want to advise on
I want to provide
SIGN-UPS PROFILES

10. Create Profiles that “break the ice” within the community
Personalized profiles let members highlight their
portfolios, personalities, and experiences
ARTWORK BIOGRAPHIES HABITS FAVORITES PASSIONS

11. Create Filters to help members find each other
Set up as many filters as you want!
This helps your friends find each
other based on specific information,
like their schedule availability, the
languages they speak, or places
they have traveled.
Get creative as you think about why
your friends would want to connect
with each other!
AVAILABILITY EQUIPMENT

12. Voila! Your friends can connect with each other
based on your Filters
For example, here are all your
friends who do animation…
Now you can start a conversation
with them about making a film
together

13. Online friendships turn into a marketplace for
sharing, learning, and experimenting
Search with a
focus
Discover resources
within your circles
Instant Contact
Personalized
message leads to
Better exchange

14. Call on the the right people when you need them
You need to get posters out ASAP? You need someone with a car? You need
to call meeting with all the event planners? Use Better communication
tools to get the right team members into action!
Communication features allow
you to email or text individuals,
or the team, with a simple click
of a button.

15. Send personalized invitations to your
friends and supporters
IMPORT CONTACTS FROM SPREADSHEET SEND PERSONALIZED INVITE CODE

16. Host Better events, make Better connections
When people RSVP to events, they are invited to join your teams.
Better sponsors $1 off ticketed events for people who join and get involved!
TICKETED EVENTS / FUNDRAISERS COMMUNITY MEETINGS

17. Don’t just build fans, build a coalition
Meetup, Eventbrite, and Facebook
help you spread the word online, but
don’t help you engage with people
who can’t actually attend an event.
Better lets people share why
they are interested, and helps
your community connect with
new members based off how
they want to be involved.

18. helps communities foster
deeper relationships together

19. Here’s how Better transforms your social media strategy
With BetterWithout Better
• “Passive” fans on Facebook, mailing lists,
and spreadsheets
• No public metrics on community growth
and engagement
• Outreach is limited to number of local
areas
• Coordinating, managing, and growing
communities and events requires full-
time work
• Volunteers are confused about how they
can help
• Build a directory of people who can help
you build your mission
• Measure growth, increase fundraising,
and create shared social media galleries
• Collaborate with like-minded community
leaders, freelance workers, and volunteers
around the world
• Members feel that their time was used
wisely
• Community relationships and
interconnectivity are stronger than ever!

20. What’s Next? Apps to handle payment and coordination.
Sell services and resources
to help your community
• Underutilized space
• Hardware & equipment sharing
• Live A/V engineering
• Lessons, workshops, &
mentorship
• Video shoots and photography
• Graphic design
• Personal errands support
• & more.

21. Capture the action in visually striking
activity streams and profiles.
• Apps handle payment and logistics, but
also capture the stories of cause-
driven work, in photos and video
• Actions stream to Better activity feeds,
Twitter, Facebook, increasing discovery
and engagement.
• Activity feeds in profiles act as a live,
direct reputation system. Better is not
about 5 star ratings, but nuanced and
personal matchmaking.

22. Social Enterprise is a Creative Process
Success is about taking ownership of this process and working with
compatible collaborators. The process is about doing things Better.

23. Thank you.
roo@better.spaceGet in touch