Documoto eCommerce
Benefits and Roadmap
eCommerce adds top line value to
Documoto
 More than parts lookup
 Sell consumables, wear parts, and whole goods
 Provide dealers and their customers self service
 Reach new customers
 Drive repeat purchases
www.digabit.com2
Ready to use
Products, Accessories & Whole Goods
www.digabit.com3
Order Management
Guest Access
Promotions Management
Shipping Integration
Payment Gateway
Tax Calculation
Services
 API and ERP integration
 Enhanced custom reporting
DMS
Integration
www.digabit.com4
Order
Management
Existing UsersNew Users
Guest Access
Promotions
Moto
Anywhere
www.digabit.com5
Order
Management
Existing UsersNew Users
Promotions
Guest Access
DMS
Integration
Moto
Anywhere
www.digabit.com6
Order
Management
Existing UsersNew Users
Promotions
Guest Access
DMS
Integration
Moto
Anywhere
www.digabit.com7
Order
Management
Existing UsersNew Users
Promotions
Guest Access
DMS
Integration
Moto
Anywhere
www.digabit.com8
Order
Management
Existing UsersNew Users
Promotions
Guest Access
DMS
Integration
Moto
Anywhere
www.digabit.com9
$
Payment Gateway/Taxation
Shipping
Products/Accessories/Parts
purchases
Order
Management
Existing UsersNew Users
Guest Access
Promotions
DMS
Integration
Moto
Anywhere
www.digabit.com10
$
Payment Gateway/Taxation
Shipping
Products/Accessories/Parts
purchases
Order
Management
Existing UsersNew Users
Guest Access
Promotions
DMS
Integration
Moto
Anywhere
Drives Purchasing Volume
 Cross sell consumables or whole goods with parts
 Drive new traffic and engage dealers with promotions
 Allow general consumers to access your catalog if
desired
 Allow dealers greater autonomy with self service
capabilities
 Accept credit card transactions to capture revenue from
non-invoice dealerships
 Leverage shipping as a profit center
www.digabit.com11
Simplifies the Dealer Experience
 Dealers know the total cost of goods, including shipping
and taxation
 View order history and duplicate past orders
 Easily communicate order status to consumers
 Process orders quickly
 Accept and pay with a variety of forms of payment
www.digabit.com12
Enables Direct to Consumer Sales
 Allows consumers to locate and purchase parts and
products they use every day
 Select a shipping option or a dealer pick up option
 Have the peace of mind of purchasing EM parts
www.digabit.com13
Our Success is Your Success
Pricing Structure
 Enable different modules, but the pricing remains the same
 Drives incentive for us to make our product better for you
 Embeds capabilities directly into Documoto
 Reduce barriers for dealer participation
Based on Volume of Sales
Parts
 Flat fee per transaction
Products, Accessories, Whole Goods
 Success Rate – % of total sales
www.digabit.com14
Discussion
 How is eCommerce currently being used by you?
 Who do you think are the users who will see the most
benefit?
 What issues do you have with current systems for selling
parts, accessories or whole goods?
 Which modules have the most appeal for you?
 What are your thoughts on the pricing structure?
www.digabit.com15
www.digabit.com17

Beta Product Demos - Documoto eCommerce - Eric Lanier

Editor's Notes

  • #3 There has been a lot of discussion around the opportunity that eCommerce represents From unlocking new markets to capturing existing revenue
  • #4 Standard eCommerce enables you to sell anything, to anyone, drive promotions, calculate shipping and taxes and collect payment. We augment that with additional services, including our integrations and marketing support, which Alan alluded to yesterday
  • #5 All about driving volume This is what the ecosystem we are building looks like when it is complete As you can see, it’s all about driving more customers and revenue through that aftermarket sales funnel Importantly, it’s all based on our expertise in keeping all of your parts and product information up to date – the benefits you already enjoy
  • #6 We already released order management, which I just demo’d. This engages your existing users and drives them back into the sales funnel
  • #7 We already enable parts to be added to a cart and fulfilled through your ERP, but next we’ll include whole goods, products, accessories
  • #8 At the same time, we’re working toward enabling guest access. This is when “anyone” can do a look up and find your parts, even if they don’t already have an account
  • #9 Shipping, Payment Gateway, and Taxation come next. We’ll also allow integration with existing ERP payment gateways.
  • #10 Promotions re-engage both segments
  • #11 And moto anywhere and DMS integration round out the ability to keep these segments engaged, returning, and finding your parts – regardless of whether they have a relationship ----- Meeting Notes (11/13/15 11:39) ----- Installation capabilities as well? Dealers want to do installation for instance. Want to sell the attachment but don't have time to put the cutting edge on. The dealer should get to choose how they want to buy it - install it as well, or just fulfill it separately. Bart - if we can tie machines and purchases to a single user, they will only see items they have purchased, and then also upsell. This could be done by serial range for a customer, for instance. Question is how we can upsell, etc.
  • #12 This is what we’ve heard from you as key benefits of eCommerce
  • #13 There are also great benefits for your dealers
  • #14 And consumers finally have an option to get to your content
  • #15 We want to find a pricing structure that makes the most sense for everyone And we believe tying our success to yours makes the most sense The proposed model drives incentive for us internally to make a really great implementation It makes us partners And makes your parts content more powerful We came up with this based on conversations with our customers and what they are seeing
  • #16  ----- Meeting Notes (11/13/15 11:39) ----- Daniel - more about upselling than the basic mechanics of eCommerce. We need to be a more mature eCommerce company. Analytics - is HUGE for everyone. Especially intelligent reporting. We should be looking at how to appropriately productize that.
  • #18 https://qa1.digabit.com/product_prototype/vehiclesale