SlideShare a Scribd company logo
bespoke collection
and the foo fighters
Bespoke Collection was thrilled to collaborate with Live Nation on their first-ever wine focused pop-up.
In conjunction with BottleRock 2017, Live Nation Merchandise hosted a one-of-a-kind Foo
Fighters limited-edition wine and merchandise pop-up at Bespoke’s downtown Napa tasting room
RiverHouse. Bespoke had record sales and traffic to RiverHouse, with lines out the door every day
between 8:00 a.m. and 6:00 p.m.
2016 Bespoke Collection
“Foo Fighters”
Rosé
Retail Price: $24
Amount produced: 2,388
the wines
BLACKBIRD VINEYARDS PRODUCED THREE CUSTOM-LABELED WINES:
A ROSÉ, A CABERNET SAUVIGNON, AND A PROPRIETARY RED BLEND:
2016 Bespoke Collection
“Foo Fighters”
Cabernet Sauvignon
Retail Price: $35
Amount produced: 2,064
2016 Bespoke Collection
“Foo Fighters”
Proprietary Red Wine
Retail Price: $60
Amount produced: 1,308
ADDITIONALLY, BLACKBIRD VINEYARDS CREATED
FIFTEEN 3LS OF PREMIUM WINES, FIVE EACH OF
ILLUSTRATION, CONTRARIAN, AND
PARAMOUR, PRICED AT $500.00 A BOTTLE.
the sales
the portal
pop-up stats
the merchandise
In addition to Blackbird Vineyards’ exclusive wines, The Foo Fighters provided and sold exclusive
merchandise available only for this pop-up. Merchandise included wine related merchandise, apparel,
posters, and more.
social stats
BLACKBIRD VINEYARDS
TOTAL REACH: 504,758
TOTAL SHARES: 1,155
FOO FIGHTERS
TOTAL LIKES: 4,800
TOTAL COMMENTS: 587
TOTAL SHARES: 557
FOO FIGHTERS
TOTAL LIKES: 8,100
TOTAL COMMENTS: 212
TOTAL SHARES: 448
FOO FIGHTERS
TOTAL LIKES: 3,300
TOTAL COMMENTS: 902
“The Foos have fully embraced the spirit of the four-year-old Napa Valley
festival, opening up a popup shop at BottleRock that includes a Foo Fighters’
signature wine as well as exclusive artwork, corkscrews, glasses, and more.”
press

More Related Content

What's hot

About Carlo Rossi
About Carlo Rossi About Carlo Rossi
About Carlo Rossi
Sara Loisa Andaya
 
4new wine
4new wine4new wine
4new wine
Martin Philp
 
Navasota tx outdoor events
Navasota tx outdoor eventsNavasota tx outdoor events
Navasota tx outdoor events
navasotariverhalls
 
Trends in the wine market of the Scandinavian countries, by Cruz Liljegren
Trends in the wine market of the Scandinavian countries, by Cruz LiljegrenTrends in the wine market of the Scandinavian countries, by Cruz Liljegren
Trends in the wine market of the Scandinavian countries, by Cruz Liljegren
World Bulk Wine Exhibition Amsterdam - Asia
 
The Jubilee Collection
The Jubilee CollectionThe Jubilee Collection
The Jubilee Collection
Laithwaites Laithewaites
 
Gin tempo
Gin tempoGin tempo
Poutine
PoutinePoutine
Poutine
guest62c6550
 
Robert Campellone: California Vintners Produce Quality Bargain Wines
Robert Campellone: California Vintners Produce Quality Bargain WinesRobert Campellone: California Vintners Produce Quality Bargain Wines
Robert Campellone: California Vintners Produce Quality Bargain Wines
Robert Campellone
 
French onion soup
French onion soupFrench onion soup
French onion soup
adityatiwari84
 
NEW Sbarro Retail Sauces
NEW Sbarro Retail SaucesNEW Sbarro Retail Sauces
NEW Sbarro Retail Sauces
Mario Arena
 
Cw mar scene_v1
Cw mar scene_v1Cw mar scene_v1
Cw mar scene_v1
CalumetPress
 
Where to Eat: San Francisco
Where to Eat: San FranciscoWhere to Eat: San Francisco
Where to Eat: San Francisco
SAP Concur
 
Some of Napa Valley's Best Cabernets
Some of Napa Valley's Best CabernetsSome of Napa Valley's Best Cabernets
Some of Napa Valley's Best Cabernets
Four Quadrant LLC
 
Building a Distillery
Building a DistilleryBuilding a Distillery
Building a Distillery
April Cantrell, CTTP
 

What's hot (14)

About Carlo Rossi
About Carlo Rossi About Carlo Rossi
About Carlo Rossi
 
4new wine
4new wine4new wine
4new wine
 
Navasota tx outdoor events
Navasota tx outdoor eventsNavasota tx outdoor events
Navasota tx outdoor events
 
Trends in the wine market of the Scandinavian countries, by Cruz Liljegren
Trends in the wine market of the Scandinavian countries, by Cruz LiljegrenTrends in the wine market of the Scandinavian countries, by Cruz Liljegren
Trends in the wine market of the Scandinavian countries, by Cruz Liljegren
 
The Jubilee Collection
The Jubilee CollectionThe Jubilee Collection
The Jubilee Collection
 
Gin tempo
Gin tempoGin tempo
Gin tempo
 
Poutine
PoutinePoutine
Poutine
 
Robert Campellone: California Vintners Produce Quality Bargain Wines
Robert Campellone: California Vintners Produce Quality Bargain WinesRobert Campellone: California Vintners Produce Quality Bargain Wines
Robert Campellone: California Vintners Produce Quality Bargain Wines
 
French onion soup
French onion soupFrench onion soup
French onion soup
 
NEW Sbarro Retail Sauces
NEW Sbarro Retail SaucesNEW Sbarro Retail Sauces
NEW Sbarro Retail Sauces
 
Cw mar scene_v1
Cw mar scene_v1Cw mar scene_v1
Cw mar scene_v1
 
Where to Eat: San Francisco
Where to Eat: San FranciscoWhere to Eat: San Francisco
Where to Eat: San Francisco
 
Some of Napa Valley's Best Cabernets
Some of Napa Valley's Best CabernetsSome of Napa Valley's Best Cabernets
Some of Napa Valley's Best Cabernets
 
Building a Distillery
Building a DistilleryBuilding a Distillery
Building a Distillery
 

Similar to Bespoke Collection x The Foo Fighters

Suited spirits (web)
Suited spirits (web)Suited spirits (web)
Suited spirits (web)
Rasmus Anker-Nilssen
 
2016 winter petersons liquor spirits menu
2016 winter petersons liquor spirits menu2016 winter petersons liquor spirits menu
2016 winter petersons liquor spirits menu
Peterson's Restaurant
 
P&F wineries
 P&F wineries P&F wineries
Carlsberg Crafted Handbook
Carlsberg Crafted HandbookCarlsberg Crafted Handbook
Carlsberg Crafted Handbook
Tracy McIntosh
 
50 million cases can't be wrong
50 million cases can't be wrong50 million cases can't be wrong
50 million cases can't be wrong
Elayne Duff
 
2017 winter update.petersons liquor spirits menu
2017 winter update.petersons liquor spirits menu2017 winter update.petersons liquor spirits menu
2017 winter update.petersons liquor spirits menu
Peterson's Restaurant
 
The Pub Digital Press Kit
The Pub Digital Press KitThe Pub Digital Press Kit
The Pub Digital Press Kit
TRG2014
 
WFW48 Fleming IPOB
WFW48 Fleming IPOBWFW48 Fleming IPOB
WFW48 Fleming IPOB
Chris Fleming
 
Diamonds in the Rough
Diamonds in the RoughDiamonds in the Rough
Diamonds in the Rough
Alla Zeltser Fitch
 
Fall Winter Liquor Spirits Menu 2016.17
Fall Winter Liquor Spirits Menu 2016.17Fall Winter Liquor Spirits Menu 2016.17
Fall Winter Liquor Spirits Menu 2016.17
Peterson's Restaurant
 
Fat cat distr._master
Fat cat distr._masterFat cat distr._master
Fat cat distr._master
evtech
 
Peterson's bar menu 2015.1 q
Peterson's bar menu 2015.1 qPeterson's bar menu 2015.1 q
Peterson's bar menu 2015.1 q
Peterson's Restaurant
 
Sopranos Wine Presentation
Sopranos Wine PresentationSopranos Wine Presentation
Sopranos Wine Presentation
markgonsalves
 
Top 4 best wines of the year
Top 4 best wines of the yearTop 4 best wines of the year
Top 4 best wines of the year
DEL MESA LIUOR
 
2016 winter peterson's bar menu
2016 winter peterson's bar menu2016 winter peterson's bar menu
2016 winter peterson's bar menu
Peterson's Restaurant
 
Darkhorse and Premium 3L Wines
Darkhorse and Premium 3L WinesDarkhorse and Premium 3L Wines
Darkhorse and Premium 3L Wines
Jansen42
 
18th Annual Akron Wine Auction Items
18th Annual Akron Wine Auction Items18th Annual Akron Wine Auction Items
18th Annual Akron Wine Auction Items
AkronArtMuseum
 

Similar to Bespoke Collection x The Foo Fighters (17)

Suited spirits (web)
Suited spirits (web)Suited spirits (web)
Suited spirits (web)
 
2016 winter petersons liquor spirits menu
2016 winter petersons liquor spirits menu2016 winter petersons liquor spirits menu
2016 winter petersons liquor spirits menu
 
P&F wineries
 P&F wineries P&F wineries
P&F wineries
 
Carlsberg Crafted Handbook
Carlsberg Crafted HandbookCarlsberg Crafted Handbook
Carlsberg Crafted Handbook
 
50 million cases can't be wrong
50 million cases can't be wrong50 million cases can't be wrong
50 million cases can't be wrong
 
2017 winter update.petersons liquor spirits menu
2017 winter update.petersons liquor spirits menu2017 winter update.petersons liquor spirits menu
2017 winter update.petersons liquor spirits menu
 
The Pub Digital Press Kit
The Pub Digital Press KitThe Pub Digital Press Kit
The Pub Digital Press Kit
 
WFW48 Fleming IPOB
WFW48 Fleming IPOBWFW48 Fleming IPOB
WFW48 Fleming IPOB
 
Diamonds in the Rough
Diamonds in the RoughDiamonds in the Rough
Diamonds in the Rough
 
Fall Winter Liquor Spirits Menu 2016.17
Fall Winter Liquor Spirits Menu 2016.17Fall Winter Liquor Spirits Menu 2016.17
Fall Winter Liquor Spirits Menu 2016.17
 
Fat cat distr._master
Fat cat distr._masterFat cat distr._master
Fat cat distr._master
 
Peterson's bar menu 2015.1 q
Peterson's bar menu 2015.1 qPeterson's bar menu 2015.1 q
Peterson's bar menu 2015.1 q
 
Sopranos Wine Presentation
Sopranos Wine PresentationSopranos Wine Presentation
Sopranos Wine Presentation
 
Top 4 best wines of the year
Top 4 best wines of the yearTop 4 best wines of the year
Top 4 best wines of the year
 
2016 winter peterson's bar menu
2016 winter peterson's bar menu2016 winter peterson's bar menu
2016 winter peterson's bar menu
 
Darkhorse and Premium 3L Wines
Darkhorse and Premium 3L WinesDarkhorse and Premium 3L Wines
Darkhorse and Premium 3L Wines
 
18th Annual Akron Wine Auction Items
18th Annual Akron Wine Auction Items18th Annual Akron Wine Auction Items
18th Annual Akron Wine Auction Items
 

Recently uploaded

一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
dqvc9xf1
 
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Isa Lavs
 
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
Jorge Calmett
 
Title: Making Money the Easy Way: A Quick Guide to Generating Income
Title: Making Money the Easy Way: A Quick Guide to Generating IncomeTitle: Making Money the Easy Way: A Quick Guide to Generating Income
Title: Making Money the Easy Way: A Quick Guide to Generating Income
WilliamZinsmeister
 
Learn more about affiliate marketing as a beginner
Learn more about affiliate marketing as a beginnerLearn more about affiliate marketing as a beginner
Learn more about affiliate marketing as a beginner
MichaelGiles34
 
What Software is Used in Marketing in 2024.
What Software is Used in Marketing in 2024.What Software is Used in Marketing in 2024.
What Software is Used in Marketing in 2024.
Ishaaq6
 
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
5ys5mvlp
 
Advertising and Promotion of whisper by Sakthi Sundar
Advertising and Promotion of whisper by Sakthi SundarAdvertising and Promotion of whisper by Sakthi Sundar
Advertising and Promotion of whisper by Sakthi Sundar
sakthisundar2001
 
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
BBPMedia1
 
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptxBoost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
InstBlast Marketing
 
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptxINTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
Giorgio Chiesa
 
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
omywaf
 
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On RedditFrom Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
Search Engine Journal
 
AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024
Amanda Farrell
 
Viapulsa - Content Strategist Assignment
Viapulsa - Content Strategist AssignmentViapulsa - Content Strategist Assignment
Viapulsa - Content Strategist Assignment
Amal Agung Cahyadi
 
THE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptxTHE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptx
huyenngo62
 
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
InstBlast Marketing
 
Embark on style journeys Indian clothing store denver guide.pptx
Embark on style journeys Indian clothing store denver guide.pptxEmbark on style journeys Indian clothing store denver guide.pptx
Embark on style journeys Indian clothing store denver guide.pptx
Omnama Fashions
 
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
Eastern Online-iSURVEY
 
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
oeveu
 

Recently uploaded (20)

一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
 
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
 
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
 
Title: Making Money the Easy Way: A Quick Guide to Generating Income
Title: Making Money the Easy Way: A Quick Guide to Generating IncomeTitle: Making Money the Easy Way: A Quick Guide to Generating Income
Title: Making Money the Easy Way: A Quick Guide to Generating Income
 
Learn more about affiliate marketing as a beginner
Learn more about affiliate marketing as a beginnerLearn more about affiliate marketing as a beginner
Learn more about affiliate marketing as a beginner
 
What Software is Used in Marketing in 2024.
What Software is Used in Marketing in 2024.What Software is Used in Marketing in 2024.
What Software is Used in Marketing in 2024.
 
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
 
Advertising and Promotion of whisper by Sakthi Sundar
Advertising and Promotion of whisper by Sakthi SundarAdvertising and Promotion of whisper by Sakthi Sundar
Advertising and Promotion of whisper by Sakthi Sundar
 
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
NIMA2024 | AI en de 50% afname van je traffic. Wat nu! | Folkje Berends en Sj...
 
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptxBoost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
 
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptxINTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
 
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理
 
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On RedditFrom Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
 
AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024
 
Viapulsa - Content Strategist Assignment
Viapulsa - Content Strategist AssignmentViapulsa - Content Strategist Assignment
Viapulsa - Content Strategist Assignment
 
THE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptxTHE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptx
 
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
 
Embark on style journeys Indian clothing store denver guide.pptx
Embark on style journeys Indian clothing store denver guide.pptxEmbark on style journeys Indian clothing store denver guide.pptx
Embark on style journeys Indian clothing store denver guide.pptx
 
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
 
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
 

Bespoke Collection x The Foo Fighters

  • 1. bespoke collection and the foo fighters Bespoke Collection was thrilled to collaborate with Live Nation on their first-ever wine focused pop-up. In conjunction with BottleRock 2017, Live Nation Merchandise hosted a one-of-a-kind Foo Fighters limited-edition wine and merchandise pop-up at Bespoke’s downtown Napa tasting room RiverHouse. Bespoke had record sales and traffic to RiverHouse, with lines out the door every day between 8:00 a.m. and 6:00 p.m. 2016 Bespoke Collection “Foo Fighters” Rosé Retail Price: $24 Amount produced: 2,388 the wines BLACKBIRD VINEYARDS PRODUCED THREE CUSTOM-LABELED WINES: A ROSÉ, A CABERNET SAUVIGNON, AND A PROPRIETARY RED BLEND: 2016 Bespoke Collection “Foo Fighters” Cabernet Sauvignon Retail Price: $35 Amount produced: 2,064 2016 Bespoke Collection “Foo Fighters” Proprietary Red Wine Retail Price: $60 Amount produced: 1,308 ADDITIONALLY, BLACKBIRD VINEYARDS CREATED FIFTEEN 3LS OF PREMIUM WINES, FIVE EACH OF ILLUSTRATION, CONTRARIAN, AND PARAMOUR, PRICED AT $500.00 A BOTTLE.
  • 3. the merchandise In addition to Blackbird Vineyards’ exclusive wines, The Foo Fighters provided and sold exclusive merchandise available only for this pop-up. Merchandise included wine related merchandise, apparel, posters, and more.
  • 4. social stats BLACKBIRD VINEYARDS TOTAL REACH: 504,758 TOTAL SHARES: 1,155
  • 5. FOO FIGHTERS TOTAL LIKES: 4,800 TOTAL COMMENTS: 587 TOTAL SHARES: 557 FOO FIGHTERS TOTAL LIKES: 8,100 TOTAL COMMENTS: 212 TOTAL SHARES: 448 FOO FIGHTERS TOTAL LIKES: 3,300 TOTAL COMMENTS: 902 “The Foos have fully embraced the spirit of the four-year-old Napa Valley festival, opening up a popup shop at BottleRock that includes a Foo Fighters’ signature wine as well as exclusive artwork, corkscrews, glasses, and more.” press