The MULTINOV full proposal to turn Saint-Quentin-en-Yvelines local authority into the european heart of eco-innovation by 2030. (MULTINOV team, July 2010, Econoving)

1. * Communauté d'agglomération Saint-Quentin-en-Yvelines
SQY* THE EUROPEAN HEART OF
ECO-INNOVATION IN 2030
З
By MULTINOV Team
July 2010

2. EXECUTIVE SUMMARY
Need/problem PARTICIPATION TEAM. Funds for this program will come from various
providers, from local to European level. For example, SQY will take part in
Saint Quentin en Yvelines (SQY) is both a rural and urban area shared by a ‘European Initiative on Smart Cities’ which will test innovative ways of
local citizens and commuters, companies and local authorities. It is a place funding programs. Finally, an adaptive management will adjust this plan
which can fulfil a vast diversity of expectations. But if it is to remain according to the evolution of the context and to the results of its
attractive, SQY will have to succeed in dealing with two main challenges: experimentations.
• Environmental challenge, becoming sustainable or even better
having a positive footprint Returns/benefits
• Economical challenge, enhancing its attractiveness and
competitiveness In the future, SQY will not only rely on taxes, a major part becoming very
Becoming the European heart of eco-innovation thanks to MULTINOV’s aleatory with the changes going on right now in France, but will also
plan, SQY has the opportunity to meet both these challenges. generate its own revenues. SQY will also be more resilient to the evolution
of external factors, especially on the energy front where primary sources
Recommendations supply will become more and more difficult and expensive. Building on its
current assets, SQY will also study and improve very much people’s well
This proposal recommends first to improve the efficiency of SQY’s being and become a place well known for its quality of life. Finally, one of
processes which rely on natural resources. The main change will lie in the the major benefits is that SQY will become the leading European place in
mutualisation of the use of resources, which will turn into a much less the creation, testing and implementation of eco-innovations. MULTINOV’s
demanding system from this point of view. It implies important evolutions plan is going to create an environment attractive to investment, SMEs and
which will only happen through a strong involvement of the population. creative people. Thus, SQY will become a dynamic economic area where
SQY should also change its financial model, from a community which is people enjoy a healthy pleasant life.
not only a tax collector but also generates profits from activities run by its
sub-divisions. Finally, SQY will develop its competitiveness becoming Why MULTINOV?
attractive to stakeholders who will be able to create, test and implement
As a multidisciplinary team, MULTINOV has a wide diversity of skills, from
the next cutting edge eco-innovations there.
technical and architectural to commercial and managerial, which are very
Methods strong assets when dealing with a project of this extent. This diversity will
allow to deal with various issues which will rise along the project in the
SQY will use a range of methods, going from the implementation of most efficient way. Being at the forefront of what is happening in research
current leading edge technologies to the creation of Pilot Projects where centres thanks to its network, it is a chance for SQY to be ahead of its time
innovations of the future will be developed, before being extended at implementing the latest technologies and processes. It is a chance to build
larger scale. The management of this plan will be carried out by a new on this advanced knowledge to go further ahead and develop its
structure called INTEGRATION TEAM. Moreover, new tools for stakeholder competitiveness through the solutions which will be used in the next
involvement will be created and regrouped in what will be called -2- decades.

3. OUTLINE
INSPIRING FUTURE 4
WHY MULTINOV? 5
DRIVERS & CHALLENGES 6
VISION AND GOALS FOS SQY IN 2030 8
MULTINOV OVERALL STRATEGY 12
WHAT? THREE PILOT PROJECTS 12
WHO? INTEGRATION TEAM 13
WHO? PARTICIPATION TEAM 15
HOW? MONITORING & DECISION-MAKING TOOL 17
HOW? FINANCE STRATEGY 19
HOW? QUADRI-HELIX SYSTEM 22
HOW? BY LEARNING FROM BEST PRACTICES 24
WHEN? PROJECT TIMELINE 25
WELL-BEING RESEARCH CENTRE 26
PILOT PROJECT 1. LOW WASTE COMMUNITY 27
PILOT PROJECT 2. CLEAN MOBILITY SYSTEM 35
PILOT PROJECT 3. SMART BUILDINGS 42
CONCLUSION 48
BIBLIOGRAPHY 49
APPENDIX 1. INVESTMENTS COMPARISON 56
APPENDIX 2. CLEAN MOBILITY CHART 57
REFERENCES & POTENTIAL PARTNERS 58
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4. INSPIRING FUTURE
[What do people want?] [Why multi eco-innovation?]
People want to live in a sustainable city that is vibrant and affordable. We chose multi eco-innovation as a key enabler to the green future we
They want to benefit from green spaces while having access to cutting desire. We chose eco-innovation as a relevant answer both to the
edge infrastructures and facilities. They want a healthy and wealthy city. urgency of climate change mitigation and to the current financial and
They want jobs close to their home. They want a city adapted to their economic crisis. We propose SQY to build its own new resilient future,
needs. We propose SQY to become an even better place to live and inspiring change in France and in Europe.
work.
[MULTINOV "Make it Happen"]
[A real potential in SQY]
Between now and then are some challenges which MULTINOV team
SQY has already positioned itself as a green and blue territory with 62% proposes to take up. The attached report is a pathway to this desirable
of natural areas. SQY has a strong potential to go beyond this current future. This «Make It Happen» is authored by the MULTINOV
state as it benefits first from 8 existing clusters(1) which create jobs and multidisciplinary team which was proposed the audacious and exciting
synergies between private and public R&D as well as universities, and challenge of developing a plan to make of SQY the European Eco-
also from the connection to innovative structures such as Grand Paris innovative city by 2030. It is about proposing a plan for the next 20 years
and the OIN Paris-Saclay. Walking the talk of the green growth is an with a range of different inter-operable and cutting-edge proposals. 14
incredible opportunity for SQY and for the Ile-de-France region to long-term goals have been identified, supported by a set of measurable
valorise their dynamic potential and become a distinctive leading place in and attainable targets that will lead SQY on its way to 2030. This plan will
eco-innovation implementation, demonstrating that a shift is possible. It cement SQY position as a European heart of eco-innovation: a people-
is urgent to make trials. The time for observation of climate change centric place, a European accelerator of multiple eco-innovations, and an
impacts is over. It is time for action. We envision SQY as a sustainable operator of its territory.
territory that initiates action and « walks the talk ». Citizens and
commuters will not be the witnesses of the deterioration of their
environment; they will be actors of the improvement and renewal of
their community. Living in SQY will become a great new kind of urban
experience.
(1)
8 clusters: AsTech, Cap Digital, Cosmetic Valley, Finance Innovation, Medicen,
Mov’eo, System@tic, Advancity. Sources: Réseau Observatoire de la Ville ; KPMG «
Assurer durablement la réussite du territoire », février 2008
-4-

5. MULTINOV TEAM Claire DUSONCHET
Professional background: Sustainable Architecture degree
COORDINATION TEAM
Alexandre GHEDIN
Claire DUSONCHET - Stéphane MASSOT - Rachel GUILLOTEAU - Elizaveta KUZNETSOVA Professional background: Project leader in car industry
Report layout
Inspiring future
Rachel GUILLOTEAU
Claire DUSONCHET Elizaveta KUZNETSOVA Rachel GUILLOTEAU
VISION DEVELOPMENT
Professional background: Innovative project leader in car
industry
Executive summary
Drivers & challenges
Alexandre GHEDIN Alexandre GHEDIN
Joseph ITURBIDE
Professional background: Business school degree
MULTINOV vision OVERALL STRATEGY
Alexandre GHEDIN Claire DUSONCHET: Integration team
Claire DUSONCHET Rachel GUILLOTEAU: Participation team
Alexandre GHEDIN: Finance strategy Elizaveta KUZNETSOVA
(with Elizaveta KUZNETSOVA), Quadri- Professional background: Energy Engineer degree
helix system (with Christophe ROBILLARD)
Well-being research centre Elizaveta KUZNETSOVA: Monitoring &
decision-making tool, Timeline
Rachel GUILLOTEAU Florence LECOMTE
Professional background: International Project management
degree
PP1. Low waste PP3. Smart
community PP2. Clean mobility buildings
Stéphane MASSOT
Claire DUSONCHET Elizaveta KUZNETSOVA Stéphane MASSOT
Professional background: Engineer degree
Rachel GUILLOTEAU Joseph ITURBIDE Florence LECOMTE
Christophe ROBILLARD
Professional background: 20 years in telecommunication
Conclusion industry
Stéphane MASSOT -5-

6. DRIVERS & CHALLENGES
The creation of the OIN Paris–Saclay is expected to bring around 3000
DRIVERS: people in the region (Les Enjeux, 2009), part of it probably settling in
SQY. The rise of single occupancy flats also brings the need for more
housing of smaller sizes (L'Observatoire de la ville, 2009) (Communauté
POPULATION d'Agglomération de Saint-Quentin en Yvelines, 2007)
Challenge #2 Increased population
ENERGY
o housing needs
ENVIRONMENT o energy needs
o mobility needs
GLOBALIZATION Moreover, these people working in SQY may be willing to live
somewhere else, which will add on to the current flows of labour force in
and out of SQY. The Grand Paris may also impact the population of the
region. The transportation infrastructure will be improved, not only
towards Paris, but also in a circular fashion to create links between areas
THE FIRST DRIVER which needs to be considered is population, of the Ile-de-France (Transport et mobilité, 2009). It could be an
opportunity for people to settle in a mixed urban and rural area while
which is going to evolve both in terms of quantity and of characteristics.
reaching more easily their working places in other parts of the Ile-de-
One third of the population is between 40 and 60 years old, and this
France.
number has been increasing over the past few years (L'Observatoire de
la Ville, 2008, 2009). Therefore, it is likely that an important part of SQY’s
Challenge #3 High level of commuting
inhabitants will be retired in 2030, or close to retirement if the legal age
is moved forward. Moreover, because of the progress of health care,
people will have longer, healthier lives. THE SECOND DRIVER to deal with is energy. It is widely admitted
that oil resources will decrease within the next 20 years and are likely to
Challenge #1 Older population be depleted around 2060 if the worst scenario is considered. The data
for gas is roughly the same. It is pretty likely that other sources of fossil
o Health offer fuels will be found over this period but the cost for their extraction will
o Services become incredibly higher than what it is today (Oil depletion, 2010),
o Leisure (Bentley, 2002).
-6-

7. The energy supply of SQY is totally dependant on suppliers settled FINALLY, from an economical prospect, globalisation is often
outside its territory and based on nuclear, heavy fuel and gas power. If considered as a threat, but we should try to get the most out of it. On
nuclear fusion happens to work quickly, energy supply will not be a the other hand, the trend may change, and if re-localisation happens,
problem anymore. However, the chances for this technology to turn to SQY will have to be ready and take advantage of the opportunities which
routine production before 50 or 60 years are very low (D'haeseleer, will rise. Also, economic barriers may rise again and change the impact of
2003). Hence, it is of major importance to act towards energy efficiency globalisation.
and to reach the highest possible level of self sufficiency, but remaining
connected to the global grid. This also applies to mobility. Challenge #11 Economical competitiveness
Challenge #4 Energy consumption
o from buildings
o from transportation systems
Challenge #5 Energy dependency
Challenge #6 Energy infrastructure security
THE THIRD DRIVER is our planet environment. Climate change,
depletion of raw materials, supply of quality food and water are global
issues which will impact SQY. The agriculture in SQY covers slightly more
than 14% of the total area of the territory (Communauté
d'Agglomération de Saint-Quentin en Yvelines, 2009), but it is getting
more and more difficult everyday for farmers. Talks around the
reductions of subsidies from the EU and a strong pressure on prices
make it hard for them to make a living. Also, future events like heat
waves, storms could make things worse for this field.
Challenge #7 Green house gases and pollutant emissions
Challenge #8 Resource depletion
Challenge #9 Resiliency to extreme weather events
Challenge #10 Resiliency to transportation failures
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8. VISION AND GOALS FOR SQY IN 2030
SQY THE EUROPEAN HEART SQY PEOPLE-CENTRIC PLACE,
where a well-being culture will be created and people will be involved in
OF ECO-INNOVATION IN 2030 the development of their city.
We want SQY to go beyond technological innovation successes, which
means going further than current eco-cities like Freiboug or Malmö that
SQY PEOPLE-CENTRIC PLACE are more “techno-centric”, by generating and implementing social
innovations.
In parallel, one of our main ambitions is to be the first European city
implementing functional economy which is a new responsible
SQY EUROPEAN consumption mode tackling the scarcity of resources and fostering
existing and new businesses. To reach that goal, we chose to encourage
ACCELERATOR OF MULTIPLE the citizen to be actor of its daily consumption, while offering him easy
ECO-INNOVATION access to high quality products to rent.
SQY OPERATOR OF ITS
TERRITORY
From ‘Diaporamas’ www.saint-quentin-
en-yvelines.fr/
-8-

9. SQY EUROPEAN SQY OPERATOR OF ITS
ACCELERATOR OF MULTIPLE TERRITORY
ECO-INNOVATIONS SQY will establish sustainable connections to tackle the different
challenges described above.
A place where a self-learning innovation system will be developed. A
place where green innovations will be implemented in the fields of SQY will become a territorial operator and a local green energy producer
energy, buildings, mobility, waste and water resources, based on the heading toward energy self-sufficiency.
following 3 principles:
This new situation will enable to connect people, businesses and
• Be the first European city to implement waste as resource infrastructures for a sustainable city.
innovations
• Connected buildings leading the way to sustainable city
• Clean mobility system in which every need meets a service
Taking advantage of SQY's geographical position, of its proximity to the
OIN Paris-Saclay and to Paris, and of the projects we propose, we want
to build the conditions to create an attractive place for people and
businesses where multi-innovations will be catalyzed, implemented,
tested and adopted in order to reduce SQY’s ecological footprint.
-9-

10. VISION AND GOALS FOR SQY IN 2030
Where SQY is European
TO ACHIEVE MULTINOV'S # 2030 GOALS
today? level
VISION AND TO BECOME A
2,5 to 3,5 hag/h ecological 5,2 hag/h ecological
1 The Netherlands (4,1 hag/h)
EUROPEAN HEART OF footprint footprint
ECO-INNOVATION WE HAVE Reduce energy consumption
by 52% (Woking, United
Annual consumption is
DEFINED LONG-TERM GOALS 2
40% cut in energy about 0.38 Mtoe
Kingdom)
For Buildings the best:
consumption 1.5%/year estimated
Cutting home energy
increase in energy needs
consumption by 80%
IN ORDER TO EVALUATE THE (Freiburg, Germany )
Less than 5% of the
CURRENT SITUATION 3
40% clean energy
production
energy consumed in SQY
is produced by ‘green’
51% clean energy
production (Växjö, Sweden)
LINKED TO EACH GOAL WE energy sources
La Réunion : 1MW
COMPARE SAINT-QUENTIN-EN- 20% of energy electrochemical storage
YVELINES' MEASURES TO THE 4 consumption in storage
capacity
No energy is stored today capacity since 23/11/2009,
(Beutin, 2010), (Public
institutions, 2008)
BEST PRACTICES IN
Half of the territory
EUROPE 5 connected to multiple
types of smart networks
No smart network today Amsterdam smart city
Reduce by 50% SQY’s 8,7 Million m3 in 2005,
BedZed(UK) : 30% reduction
6 pressure on water slow decrease, rainwater
during the project
resources collection program
-10-

11. Where SQY is European Where SQY is European
# 2030 GOALS # 2030 GOALS
today? level today? level
Lille: pioneer in No data on road safety
Comfortable & secure Luxembourg has
Compost bag in Voisin le urban methanisation per city (National level
100% organic waste transportation system reduced the yearly
Bretonneux in France (2008): 16th place
7 recovered (50% less of traffic number of road
No common action plan Germany: the 11 between 30 world
related death and deaths by 49% in
in the 7 towns European leader in countries by road death
injuries then national 2008 compared to
methanisation per 100 000 inhabitants
level) 2001
Applied to industrial (IRTAD, 2009)
eco-parks like Transport system in No bike-sharing system,
In 2009, London has
Kalunborg (Denmark) which every need no renting of kick-
First French city with achieved a 5% shift
Nothing developed in Venlo region meets a service scooter possible, no
8 urban circular from the private car
SQY territory (Netherlands): 100% 12 (transport offer carpooling parking
economy to public transport,
circular economy in diversity & accessibility places. But well
walking and cycling
2012 (cradle to – up to 80,000 daily networked with buses
since 2000
cradle principle) registered users) and trains
European leader in London for the
functional economy Connection to OIN &
Only B to B model: integrative approach
by B2C mode Nothing developed in Grand Paris networks OIN & Grand Paris
9 for example truck 13 developed by TfL
European observatory SQY territory for better access to under planning
tires by Michelin (Transport for
for functional larger areas
London)
economy
3 train stations, a bus Research network as
Stockholm (Sweden): European research
80% of people use (fuel) network SEnT (Santé
city fleets 100% project called ‘Well-
clean mobility modes Auto-solism, Environnement,
10 clean, 5% of all Well-being Research being 2030 project’
20% of zero fossil fuel no bike-sharing system 14 Toxicologie)
vehicles either hybrid Centre by the European
transport Discontinuions bike coordinated by PRES
or using biofuels Policy Centre (EPC,
lanes & tracks UniverSud Paris, (SEnT,
2009)
2009)
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12. MULTINOV OVERALL STRATEGY
WHAT? ► MULTINOV WILL
WHAT? THREE PILOT PROJECTS
REALIZE ITS VISION THROUGH 3 & a well-being research centre
PILOT PROJECTS
As explained in a previous part SQY is facing a series of challenges which
need to be addressed strongly. The three following Pilot Projects have been
defined aiming at continuously testing multiple innovations which are
WHO? ► NEW STRUCTURES -
► technological, social and organizational answers to these issues.
INTEGRATION TEAM & PP1. LOW WASTE COMMUNITY
PARTICIPATION TEAM
PP2. CLEAN MOBILITY SYSTEM
HOW? ► USING QUADRI-HELIX
SYSTEM, MONITORING & PP3. SMART BUILDINGS
DECISION-MAKING TOOL, We propose SQY to develop a well-being research centre to be able to foster
and measure SQY people’s well-being through the pilot projects.
FINANCE STRATEGY, AND Moreover, to achieve SQY's long-term goals for 2030, each pilot project has
been assigned targets for 2014 and 2020.
LEARNING FROM BEST
Pilot projects will help SQY in taking the best out of our ideas and
PRACTICES propositions. While "learning by doing" with the PARTICIPATION TEAM
devoted to citizens’ involvement and with the INTEGRATION TEAM ensuring
the coherence and transversal thinking, SQY will run these pilot projects on a
small scale.
WHEN? ► ACCORDING TO In a second phase and depending on the results obtained, these experiences
will be extended to the whole territory of Saint-Quentin-en-Yvelines and
PROJECT TIMELINE beyond, in partnership with other regional or European local authorities.
-12-

13. WHO? INTEGRATION TEAM
Turning SQY into a leading Eco-city requires multi-level governance
(Corffe-Morlot, Kamal-Chaoui, Donovan, & Teasdale, 2009) and MULTINOV proposes to create a ‘PARTICIPATION TEAM’ which would be
organizational innovations: the integration of multi-competencies is key dedicated to public engagement inside the INTEGRATION TEAM. This
to the success of sustainability planning (Brownill & Carpenter, 2009), special team is detailed in the following pages. This is the first time that
MULTINOV proposes to create an 'INTEGRATION TEAM' (InT). such a team focused on participation will be implemented in an eco-city
project.
As a new territorial actor genuinely anchored to worldwide sustainable
logics, from the Kyoto protocol to the Grenelle de l’Environnement, it
advocates an increasing role of local entities in climate change action.
This new local-scale facilitator called Integration Team will develop an
integrated planning framework to ensure that proposed actions, policies
and strategies will contribute to achieve the common vision, i.e. “SQY
the European heart of Eco-Innovation in 2030”.
Its main purpose is operational: successful implementation of the three
pilot projects: “1- Low waste community”, “2- Clean mobility system and
“3 - Smart buildings” and duplication on SQY’s territory of the best
actions.
INTEGRATION TEAM STATUS
• Municipal limited company founded by the SQY
• Mostly financed by public forces: EU funds such as "intelligent
energy", and "smart cities", national and regional funds.
• The team members: 50% will be employees from public services and
departments from the SQY, depending on the competencies
required by the projects, and 50% from UVSQ and Econoving Chair.
-13-

14. INTEGRATION TEAM EXPERTISE (InT)
• FEDERATES. As a public body independent to the changes of political REFERENCES
leadership, the InT will deliver coherence of sustainable policies among
the 7 communes of SQY. It will bring all urban development stakeholders • Amsterdam: the Amsterdam Innovation Motor (AIM), a city
around a common vision, benefiting from a privileged position between agency that promotes cooperation between the public and
the public sector strategy and the private sector needs. private sectors (See: http://www.aimsterdam.nl/amsterdam-
innovation-motor-2 ).
• OPERATES. The InT will lead the operational plan of the 3 pilot projects
for the 2010-2014 period of time and manage the broader duplication of
successful actions up to 2030. To ensure that, it will develop and apply • Barcelona: the worldwide recognized Local development
monitoring and decision making mechanisms described in the following Agency that has mostly brought success to the District of
pages, as well as a project timeline. Innovation 22@bcn. (See:http://www.barcelonactiva.cat,
http://www.oecd.org/dataoecd/2/33/43505170.pdf ).
• COORDINATES. The InT will develop an innovative culture crossing
competencies and advocating collaborative approaches. It will be a
central body for the various urban actors and will ensure the equilibrium • Breda (NL): autonomous multi-disciplinary cell of 300 people
between top-down and bottom-up methods, when facilitating the up created in Breda, a worldwide model of urban sustainability
streaming and down streaming of information and emerging ideas. Netherlands (MASBOUNGI A., 2008). The cell is only devoted
to manage and give coherence to all the different sustainable
• COMMUNICATES. The InT will open SQY to Europe. It will promote its policies and projects.
climate objectives and programs at local and European levels through
permanent share of best urban practices, and diffusion of incentives to
join recognized networks such as the 'Covenant of
mayors'(http://www.eumayors.eu). The InT will implement tools to
share these best practices and lessons learned from the pilot projects
with other countries and towns: web platform, launch of bids in order to
be recognized as one of the Europe's most sustainable cities.
-14-

15. WHO? PARTICIPATION TEAM
To build the future eco-city, MULTINOV bases its vision on a "well-being The participation team will include developers and the existing
pillar", in which public engagement and active participation play a key development council of SQY (CODESQY) which is composed of different
role. Indeed MULTINOV proposal is set up with public participation to stakeholders nominated by the president of SQY. The developers of the
define and build up the project for SQY 2030. PARTICIPATION TEAM are people from SQY and private experts in social
participation.
The first year of the MULTINOV plan consists in the project definition
with the different stakeholders, which means inviting citizens to SQY VOLUNTEERS CONCIL
participate to this definition. According to Braun (2010) social
participation succeeds when stakeholders’ opinions and People of CODESQY are 85 volunteers and come from different activities:
recommendations are taken into account. Thus, it is necessary to consult economic, social, cultural. They are like consultants for any project
people before making decision and to get them to participate in the proposed in SQY giving advices and remarks, and observing project
analysis and development of the plans. implementation. http://www.saint-quentin-en-yvelines.fr/communaute-
dagglomeration/le-conseil-de-developpement-codesqy/presentation-du-
codesqy/
“Developers at this stage should not only incorporate stakeholder’s
suggestions into the planning process but also indicate how
stakeholders can participate in carbon-neutral actions” (Braun, 2010). Each pilot project (or sub-project) will happen in a
district of SQY. Therefore each pilot project will
have its own place for information and participation
District
MULTINOV will present propositions for SQY in 2030 based on 3 pilot information about its definition and its development. This place
projects. A social participation process will be introduced to get centre of is called ‘district information centre’. The
pilot project 1 PARTICIPATION TEAM will coordinate the different
feedbacks and recommendations on MULTINOV’s proposals and to make
the project become stakeholders’ project and no longer MULTINOV’s district information centres.
project. Thus, this first year will put a strong emphasis on the
development of the social participation process. RESEARCH CENTER
Participation team:
For this purpose a global information and participation Public engagement can be part of
Developers well-being in SQY, involving citizens
centre will be set in SQY, located at the Musée de la ville
in Montigny-Le-Bretonneux. This centre is what + in the future of their city and
MULTINOV calls ‘PARTICIPATION TEAM’. It will coordinate CODESQY getting them to become more
District District responsible. The participation team
the social participation process, being also a place for information information
information, communication, claims and debates. This centre of pilot centre of pilot will be a good media to exchange
PARTICIPATION TEAM is part of the integration team project 3 project 2 with the new well-being research
which is the developer entity. -15-

16. The different district information centres will either be existing MULTINOV wants to involve most citizens, and not only early adopters of
committees like “conseil de quartier”, or new committees. They will sustainable principles or people that are already convinced. The
include local representatives from local associations, town council, young PARTICIPATION TEAM, through its district information centres, will be
people council, and any volunteer. able to develop different ways of involving citizens, like the Forum
Vauban in Freiburg (Forum Vauban, 2004), or the KUKA mediation
These centres will be the places where future end-users, developers, agency in Hannover. We will use the pilot projects and their district
researchers and other stakeholders (such as external organisations) will information centres as test beds for innovative participation method.
have the possibility to meet and co-operate, in so called co-building
groups, during the development of the pilot projects (Ornetzedera & The social participation process will be used for each pilot project and
Rohrarcherb, 2006). developed as often as necessary to shape the final proposal for SQY
along the years. It is divided into 4 parts: public consultation and
The district information centres can also host self-organising groups (also planning definition, monitoring for proposals incorporation,
known as self-builders) which will create and manage evaluation project development of actions, and monitoring and evaluation of the process.
of innovations (Ornetzedera & Rohrarcherb, 2006). The aim is to involve
future users from the beginning of project planning processes which
should foster the adoption of innovations. These groups will be set at the
early phase of a pilot project or of an innovation development.
REFERENCE
Nantes is a French pioneer in putting in place innovative social
participation processes. They developed a specific workshop called
“Atelier Climat” which consists in evaluating citizens about how they
can reduce their ecological footprint in a daily life (KOSTRECHE, 2010).
They also implemented a new method to involve inhabitants in the
water management, which is called “dem’eau” (Un atelier citoyen
autour de l'eau, 2009). MULTINOV, with stakeholders’ approval, could
propose this kind of participation methods for any particular
innovation.
-16-

17. HOW? QUADRI-HELIX SYSTEM
SQY will apply this extended system to the field of Eco-Innovations, and
PEOPLE-CENTRIC INNOVATION more particularly on the following specific competencies which fall in a
wider list edited by EURADA (EURADA, 2009):
SYSTEM
• New products through constant innovation, technology leaps or
new uses for existing products (eco-construction, bio-fuels, etc.);
Innovations systems have evolved with time. First models were driven by
• New business models including low cost, low energy
states and then centred on firms. A third type of institution, universities,
consumption, maximum reduction of greenhouse gas emissions,
was assigned the task of research after the cold war in addition to their
organic farming, and specialist venture capital funds;
original goal of teaching. Since then, they have taken even more
importance in the innovation system and have become a cradle for small • New administrative and legislative models through use of
companies. Hence, we are now dealing with Triple Helix systems where differentiated taxation, incentives, public procurement, spatial
universities, firms and government work together in a more efficient planning, building and operating licenses for industrial – and
innovative environment (Etzkowitz & Leydesdorff, 2000). possibly commercial – activities, etc.
Studies show that innovation is more often generated by independent
inventors and small companies rather than by big firms (in terms of R&D The following development towards an efficient quadri-helix system will
expenditures) and that it is important to distinguish the concepts of be carried out:
invention and innovation (innovation is the process of putting invention
on the market, and requires specific tools and competencies) (NELSON, Attractiveness to innovative stakeholders
1967). • Creation of an office which will centralize inventions waiting for
Finally, research has recently theorised that regional system of managing competencies to become innovations
innovations are a good level of analysis compared to NIS (Cooke, Gomez • Reduced taxes for eco-innovative companies thanks to SQY’s new
Uranga, & Etxeba, 1997) (Doloreux & Parto, 2005). economical model which will generate revenues instead of only
being a tax collector
Based on this set of information, as well as on its strengths and • Stakeholder involvement will allow to have early feedback and
weaknesses, SQY is going to implement the next step of development of adapt innovations to the market
innovation systems by creating a quadri-helix system, in which local • Real scale test beds available thanks to the Pilot Projects, which
governance and citizenry participation will come on top of the three will allow companies to drastically reduce failures due to the
standard layers of the triple-helix. This fourth layer will mainly be transition from lab to market
organised around the structures called INTEGRATION TEAM, which will • Enhanced support from SQY’s Maison de L’entreprise (Maison de
coordinate the different actions, and PARTICIPATION TEAM through l'entreprise, 2010), thanks to wider networks (financial,
which SQY’s stakeholders will be involved in framing the success of this organisational, technological)
plan for 2030. More details on these structures are given in the report. -17-

18. • Creation of an ‘observatoire des meilleures pratiques’ to provide 2010 (Jenkinson, 2010) to devise a new framework of indicators will be
SQY with first-hand, up-to-date sources of inspiration and available. It is important for the future European Heart of Eco-
improvement. Innovations to use the standards shared at European level in order to
easily demonstrate the success of the plan.
Promote innovations
• SQY will show the way being first to implement effective new
technologies created in-house
• Promote commercial opportunities at privates' level through local
regulations, incentives
• Create common marketing strategies based on ‘SQY town scale
showroom’, which will benefit both to SQY and companies. PUBLIC ENGAGEMENT
• Partner with the OIN and other neighbour areas to spread new
technologies and increase the first customer potential
UNIVERSITY
Develop competitiveness
• Fill in the gap between gazelles and big firms (85% are small
enterprises) (L’Observatoire de la Ville, 2010) INDUSTRY
• Partner with other cities, institutions.
• Only promote economically viable large scale project, on the
same basis as in the Amsterdam Smart City programme. STATE/LOCAL AUTHORITIES
The first mission of the ‘observatoire des meilleures pratiques’ will be to
monitor the outcomes of the KIC program, supported by the European
Institute of Innovation and Technology (EIT, 2010). One of its aims being
to foster entrepreneurship and new business creation, some of its
conclusions could be interesting for SQY to remain at the leading edge of
system organisation.
Our initial metrics for the evaluation of the performance of SQY
innovative system will use the European Innovation Scoreboard 2009
(PRO INNO EUROPE, 2009) as a basis, and will be upgraded once the
conclusions of the European research group which was created in May -18-

19. HOW? MONITORING & DECISION-MAKING TOOL
MULTINOV is working on a complex multi-criteria project with a high Moreover, this MULTINOV management strategy will ensure project
degree of uncertainly and which relies on collaboration among a diverse resiliency, as defined by Berkers et al. (Berkes, Colding, & Folke, 2003)
set of actors. Therefore, in order to establish a resilient system of through three system capacities:
monitoring and decision-making, MULTINOV suggest the INTEGRATION
TEAM to use an evaluation tool relevant to adaptive co-management at 1. the ability of a system to absorb or buffer disturbances and still
each timeline milestone (see Project Timeline). As a social well-being maintain its core attributes;
oriented project, the use of a collaborative monitoring tool will be the 2. the ability of the system to self-organize;
most adapted strategy for MULTINOV. The main evaluation principle is 3. the capacity for learning and adaptation in the context of change.
“associated with increased levels of co-operation and therefore social
capital between actors, transparency, sharing of information, and the Therefore, based on the work of Ryan Plummer & Derek Armitage
ability to feed information directly into management decisions, thereby (2007), MULTINOV will evaluate their adaptive co-management process
tightening the adaptive management cycle and increasing adaptive around three components, developing several parameters for each of
capacity” (Cundill & Fabricius, 2009). them.
An ecological component will be the frame for a complex
Assess project evaluation process including the following elements: ecological
Problem components, their relationships and functions, diversity and ecological
memory and continuity (“ability of the system to maintain itself through
Adjust space and time and continue to self-organize” (Plummer & Armitage,
Design
2007)).
Adaptiive Management
Adapt ve Management A livelihoods component will link economic and social outcomes
6--Step Process Cyclle
6 Step Process Cyc e by evaluating: social well-being, sustainable resource use, system
vulnerability and security etc.
Evaluate
Implement A process component will be the key of MULTINOV adaptive co-
management system through evaluation of collaborations/partnerships
and social learning processes.
Monitor
-19-

20. • Evaluation of performance/outcomes
• Foundations for multi-site comparison
ADAPTATIVE CO- REFERENCES
MANAGEMENT • SOCIAL-ECOLOGICAL
RESILIENCE Currently, monitoring and adaptive management framework
• SUSTAINABILITY is used with success in natural resources management:
Ecological system
Parameters examples: • Coastal Ecosystem Restoration project in Rhode
air/water quality, species Island (USA). (See:
interaction, concentration of http://www.csc.noaa.gov/coastal/management/mana
pollution, ‘resource’
diversity, ecosystem
gement.htm)
protection etc.
• Water (everglades ecosystem) management project
Livelihoods for South Florida (USA). (See:
Parameters examples: http://www.ucowr.siu.edu/updates/pdf/V113_A6.pdf
natural or social capitals,
financial resources market
[6])
changes, institutions and
policies, decision-making • Parsons Slough (USA) ecosystem management. (See:
context etc. http://www.elkhornslough.org/tidalwetland/downloa
Process ds/Adaptive_Management_of_Parsons_Slough.pdf)
Parameters examples:
multiple types of Alexandria is the first eco-city using this framework for their
stakeholders, dialogue builds
consideration and strategy development. (See:
appreciation, diverse inputs http://www.nvc.vt.edu/uap/docs/EcoCity/EcoCityAlex-
present in decision-making, p1ppt.pdf)
shared actions are
undertaken etc.
(Plummer & Armitage, 2007)
-20-

21. LIFE CYCLE ANALYSIS
To emphasize the benefits of MULTINOV Pilot Projects, we plan to
perform a Life Cycle Analysis (LCA). The main difference between eco-
innovative projects’ assessment and standard projects lies in the need
for a detailed analysis of each phase of their life, and more specifically
manufacturing and end-of-life. For low pollutant systems (renewable
energies, compressed-air vehicles etc.), emissions during the operation
phase are negligible, whereas a considerable amount of emissions is
associated with material procurement, manufacture and transportation
(Gagnon et al., 2001). For our project we will evaluate two approaches: a
process-based model developed by the Society of Environmental
Toxicology and Chemistry (SETAC) and the US Environmental Protection
Agency (EPA), and the 'Ecobilan d’ACV' developed by the ADEME
(ADEME, 2005). The first method is widely used for innovative projects
assessment for example in the field of renewable energies (Khan et al,
2005). The most appropriate methodology will be chosen after this
evaluation phase.
This analysis will be used by the INTEGRATION TEAM during the project
design and validation stage, which will facilitate early-project decision
making by evaluation of performance, cost implications and
environmental impacts (Kam et al., 2004). Moreover we propose to
evaluate the innovations using a range of indicators suggested by H.
Kobayashi in its Life Cycle Planning Methodology (Kobayashi, 2006).
Some of them are presented below:
• Project eco-efficiency - ‘product value per environmental
impact’;
• Factor-X - the improvement ratio of the eco-efficiency.
Furthermore this approach will be used to assess all new innovative
From ‘Diaporamas’ www.saint-quentin-en-yvelines.fr/
products, processes or activities which could be adopted by SQY. -21-

22. HOW? FINANCE STRATEGY
Vauban district in Freiburg, which relative price is 4000 € per resident,
PROJECT KEY FIGURES: are not included.
The budget of SQY consists of two parts, one operational which deals
4 YEARS – FIRST STAGE with funding daily activities and the investment one which is used for
financing important long term projects (Saint Quentin en Yvelines, 2009).
260 M€ - ESTIMATED COST The operational budget is based for nearly 60% on the ‘taxe
professionnelle’, a tax paid by companies to the local authorities.
However, this tax is going to disappear from 2010. The French state will
For the next 4 years, the total cost of the project is estimated to be compensate for the loss of income for this year and a new mechanism
about 260 M€ (see Financial aspects part in each Pilot Project). This should be created and normally implemented from 2011 (Ministère du
amount is coherent with initial investments estimated in other world Budget, des Comptes publics et de la Réforme de l'Etat, 2009).
eco-cities, which lie in a range between 64 M€ for Oslo and 868 M€ for
Copenhagen, depending on the project complexity, dimensions, However, this new mechanism is still under construction, and it is
potential etc. (see Appendix 1). impossible at this point to forecast the income which will be generated
from this new system. In this context of uncertainty, one aspect of our
However, MULTINOV relative project cost (1760 € per resident) is project is to switch SQY’s economical model from one of a tax collector
considerably higher than the relative cost of other projects chosen for to a different one where the city will most likely collect less taxes and
comparison. This could be explained by: generate revenues from its ownership of the grids which will be
• high discount rate(2), which reaches the level of 2.04 for some developed throughout the community. Based on the principle of the
comparative projects; Régie d'exploitation de la fibre optique de Saint-Quentin-en-Yvelines, SQY
• different level of project complexity, meaning that current will build, own and maintain the different networks, and also run the
solutions for eco-cities like Smart Grids or Mobility Advanced commercial activity towards private operators which will use these
Systems are more costly, than technologies already used in network to sell their services (Communauté d'Agglomération de Saint-
other cities; Quentin en Yvelines, 2009). This global activity will generate revenues for
• different areas of application, which could vary from several the community.
hundreds of m2 to several thousands of km2.
In order to fund our projects, SQY will take the most possible advantages
It is important to know that the eco-cities chosen for comparison have from shared investments, mainly with the state, the region, the Conseil
been selected for their similarities with SQY (existing infrastructure, eco- Général and even with private partners under appropriate agreements. It
strategy, number of projects etc.). Eco-projects built from scratch like the will also apply to national and European funding programs dedicated to
sustainable development projects.
(2)
The interest rate used in determining the present value of past cash flows -22-

23. The most recent ones are the Grand Emprunt (Direction de l'information The 260 M€ global investment budget is shared between the various
légale et administrative, 2009) and the Grenelle de l’Environnement in projects defined in each work-package. The first concern will be to
France, as well as the European Initiative on Smart Cities which will ensure the fundraising for every single project. As explained before, it
dedicate up to 12 Billion Euros to projects in the field of buildings (new will rely for its most important part on funding programs and
and refurbishment), energy and mobility (European Commission, 2010). partnerships.
Regarding the implementation of projects, the civil engineering work will But these funding programs are dedicated to specific kinds of projects,
only be done once. All the sheaths will be laid at the same time, even if which means that all of our propositions are not eligible to every
they are not used straight away, in order to reduce the cost to the investment scheme. Moreover, grants provided by a program may not
maximum. This way of doing will also reduce the inconveniences for the cover all of the expenses of the associated project.
population during the work, which is an important factor even though
not directly linked to finance. In order to get around these issues, we’ll use the following alternatives:
SQY’s investment budget for 2010 is around 173 Million Euros. Following • Each project will apply to as many funds which they are eligible to
an interview with the local authorities, we should consider that the as possible.
budget will lie around 100 Million Euros. What is still unclear at this point • When necessary and possible, the plan will be divided in sub-
is the amount of money that will be available each year, because the parts which may prove to meet the specificities required for a
reimbursement of some projects will finish and also because SQY has submission.
other projects being defined right now. Of course, this global budget can • Implementations could be stepped according to the amount of
be increased if external funds are gathered. money raised.
• The Integration Team will prioritise our propositions and actions
according to the importance of their outcome. In case we
FINANCIAL MECHANISM
manage to build a budget which will not be affected to a specific
• NEW ECONOMIC MODEL purpose, the Integration Team will be able to use that money to
O COMBINATION OF TAX COLLECTION AND REVENUE fill in the fund gaps of interesting projects, according to their
GENERATION prioritisation.
• It is finally important to know that the pilot projects could be
• PROJECT FUNDING launched for a minimum cost of 130 million euros. But in that
O INSTITUTIONAL CO-FUNDING case, they will be considerably simplified.
O NATIONAL AND INTERNATIONAL FUNDING
PROGRAMMES The ultimate alternative will be to postpone a project
-23-

24. HOW? BY LEARNING FROM BEST PRACTICES
‘OBSERVATOIRE DES MEILLEURS PRATIQUES’ WILL BE A KEY SOURCE FOR BEST
INNOVATION PRACTICES CATCH-UP FROM ALL OVER THE WORLD. THIS WAY OF LEARNING
FROM BEST PRACTICES, PARTICULARLY ACCENTUATED DURING THE FIRST 4 YEARS, WILL
ENABLE SQY TO BECOME A RECOGNIZED ECO-CITY IN EUROPE.
Curitiba, BRASIL
Copenhagen, DENMARK
Curitiba is worldwide known for its
Boulder, USA life quality coping with population
growth and environment
protection. People involvement Ale
and well being promotion are at A third of people already cycle to SINGAPORE
the core of any urban planning. work, school or university. There
A program called cambio verde is are about 350km (217 miles) of
set in shanty towns which cycle routes around the city.
principle is to exchange sorted Cyclists have priority over cars and
garbage bags against gifts like pedestrians at many major
The oldest cities in green transport tickets. junctions and traffic lights. Since
technologies implementation in the mid-1990s, Copenhagen
US (positive housing, mobility reduced the risk of having an
projects), environmental policies accident when you travel by bike NEWater plants allow
creation (first local tax carbon), by 65%. complete water reuse:
in 2008 had became first Smart
conversion of waste waters
Grid City.
into drinkable water that is
In addition, this project must
added to rainwater collection
provide installations for fully
-24- systems.
automated home energy use.

25. WHEN? PROJECT TIMELINE
During the first stage MULTINOV pilot
projects will be developed independently
SMART BUILDING from each other. Over the second stage,
mutual interactions and
interdependencies could be created by the
2010
CLEAN multi-project environment establishment.
In this case the INTEGRATION TEAM will
MOBILITY SYSTEM manage projects’ inter-relationships,
adaptability, self-organization and
feedbacks.
LOW WASTE
COMMUNITY Moreover, during the whole life of this
lan, the ‘Observatoire des meilleurs
pratiques’ will contribute to continuous
monitoring of world eco-innovation
The first year will
consist in pilot
2014 practices. Best ideas will be implemented
At each in SQY or transfer from SQY to other cities.
projects definition in
milestone, pilot
collaboration with
projects will be
the different
assessed by the
stakeholders. Over
INTEGRATION
this period the
TEAM according
SAINT-QUENTIN-EN-
INTEGRATION TEAM
to the monitoring YVELINES - THE
2030
will be set up, the
& decision-
strategy for 2014
fixed and public
making EUROPEAN
framework, and
engagement
the strategy and HEART OF
fostered.
goals will be ECO-INNOVATION
adapted.
2020
-25-

26. WELL-BEING RESEARCH CENTRE
2030 GOAL: WELL-BEING between 75000 and 200000 inhabitants, the gold medal was delivered to
Melville (Australia) and Broadland (England), and the CERGY PONTOISE
RESEARCH CENTER FOUNDATION agglomeration got a bronze medal. The MERCER consultancy agency
created an international city ranking for firms that want to expat French
HUMAN WELL BEING, a core indicator for the eco- people to other countries (MERCER, 2008). Those different rankings assess
cities of tomorrow the cities on life quality including ecological indicators. However, do they
Nowadays, most cities in the world aim to tackle climate change using provide an adequate evaluation of urban well-being?
new technologies and slightly involving citizens. Very few of them
consider the issue of resource depletion linked to our economical model No well-being indicators for eco-cities recognised
where “the conventional formula for achieving prosperity relies on the worldwide
pursuit of economic growth. Higher incomes will increase well-being and A. Sen, the 1998 Noble prize in economics, together with J. Stiglitz and J.P.
lead to prosperity for all, in this view” (Jackson, 2009). However the Fitoussi, was asked in February 2008 by Nicolas Sarkozy to create “The
correlation between increased well-being with wealth is not true once a Commission on the Measurement of Economic Performance and Social
level of income is reached (Layard, 2003). Thus, cities must study new Progress” (CMEPSP) which aim was to identify the limits of GDP as an
parameters to increase well-being in their future development. London indicator of social progress (STIGLITZ, SEN, & FITOUSSI, 2008). He had co-
(City of London, 2009), Copenhagen (City of Copenhagen, 2009), or developed the HDI indicator in 1990 (Human Development Index) to
Vancouver (City of Vancouver, 2009) consider life quality through green replace the GNP indicator, but it is better suited to evaluate well being in
spaces, easy access to any point in the city, effects of greenhouse gases poor countries (Le Monde, 2008).
on human health. But this looks a narrow approach, whereas Curitiba
has increased well-being while coping with population growth and SQY at the cutting edge of well being research and
environment protection. “Residents of Curitiba, Brazil, think they live in implementation
the best city in the world, and a lot of outsiders agree. Curibita has 17 In order to work on the basis of the CMEPSP, we will propose the French
new parks, 90 miles of bike paths, trees everywhere, and traffic and government, through the UVSQ, to create a research centre for urban well-
garbage systems that officials from other cities come to study” being gathering the competencies of different laboratories or research
(Meadows, 2004). network as SEnT (Santé Environnement, Toxicologie) coordinated by PRES
UniverSud Paris, (SEnT, 2009). We will take advantage of the future UFR
Cities ranking, a way to assess life quality of cities Médecine in SQY to set up this new centre. Well-being definitions and
The French newspaper ‘Le Point’ set a best town to live in ranking, indicators will be developed with international recognition, for example
(Philippe Houdart, 2008). ‘Nantes’ reached the first place thanks to working with the European Policy Centre (EPC, 2009) which started in
leisure and public spaces, cultural events, a large old industrial area October 2009 a European research project called ‘Well-being 2030 project’.
transformed in a district, 5000 jobs created per year, real estate projects, SQY will develop social innovations in a European and French context to
easy access to town and its centre, and mass transport. Each year an enlarge the city well being concept developing it beyond the urban quality
international awards event focuses on environmental management and of life. Those innovations coming out of the researches will be first applied
creation of liveable communities (Livcom awards 2010), with criteria -26- in SQY and might turn into spin outs in the social field.
about sustainable development and life quality. In 2009, for cities

27. PP1. LOW WASTE COMMUNITY
CHOOSE THE WAYS YOU ARE Supported by regional data announcing a 1.2% waste reduction between
2007 and 2008 (ORDIF Publications, 2009), MULTINOV proposes an
GOING TO REDUCE YOUR WASTE ambitious pilot project to innovate for a low waste community. SQY will
combine two very promising breakthrough approaches to its territory:
PRODUCTION! circular economy and functional economy, which will bring SQY at the
first step of the podium in the change from pollution management
CONTEXT towards resources management.
Scarcity of resources is becoming critical worldwide as some materials
are likely to disappear in less than 20 years. This is the driver that brings CURRENT WASTE STRATEGY
waste reuse and recycling strategies at the forefront of policies.
At SQY scale, waste policies are organized differently among the 7
The European waste directive of 2008 considers waste management at 5 different communes. Although SQY’s waste sorting strategy is mostly
levels: prevention, reuse, recycling, with incineration and disposal being based on citizen voluntary approaches, recent and original initiatives
the last resorts which are also pushed by the French plan called Grenelle have been created. For instance, ‘sorting ambassadors’ check the
de l'Environnement. Following the PREDMA (Plan Régional d'Elimination sorting quality of household, and help them to improve it if necessary
des Déchets Ménagers et Associés), SQY will have to integrate the (in Guyancourt), and Voisins-le-Bretonneux has developed a domestic
following waste prevention objectives (ADEME, 2009): composting plan
• Reduction of the household waste by 7%/year during 5 years
• Reduction of the waste treated by incineration or land filling by
15% until 2012
• Increase of the recycling and composting up to 35% of household
waste in 2012 and up to 45% in 2015
• Increase of the recycling of packaging waste and industrial non-
hazardous waste up to 75% in 2012
• 50kg/year/hab of waste for 2019
SQY obviously needs to handle a new waste management strategy which
should be coherent between the 7 cities (see Current waste strategy),
with the recent European, national and regional orientations, as well as
with the challenges of GHG, of pollutants emissions reduction, and of
resources depletion reduction.
-27-

28. GOALS
2014 GOALS 2020 GOALS 2030 LONG
Citizen behaviour is a key point for any action in waste management. TERM GOALS
Then through its district information centre, strong citizen participation FOR THE SQY
will be encouraged to aim at an "integrated waste management" TERRITORY
(Kollikkathara, Feng, & Stern, 2008) based on three major plans: • Organic waste • Methanisation plant • 100% organic
“methanisation & composting plan”, “circular economy plan”, and collection system supplying the new waste recovered
METHANISATION PLAN
“functional economy plan”. Each plan proposed has goals for 2014, (household and local electrical and
2020, and 2030. food sector) heat grids
• Sustainable landfill • Compost system in
1) COMPOST &
site (temporary all residential areas
TECHNOLOGIES AND INITIATIVES
storage for further
waste treatment)
1. COMPOST AND METHANISATION PLAN • Compost system in
residential area for
In France, organic wastes represent 30% of our total waste (ADEME, several districts
2007) and 100kg/year/inhabitant can be converted to methane (CNIID, • “Ressourcerie” for • Demonstrator for • First French city
2) CIRCULAR ECONOMY PLAN
2010). In SQY, household organic waste are collected and treated by WEEE water to water with urban
incineration, a process which emits very much CO2 and is very energy- • Waste as resource system circular economy
greedy. As there are no industries on SQY's territory, organic waste is loops: plastic, • New waste as
also the first waste stream cycle which can be rapidly implemented. paper and textile resource loop
Hence we propose to divert all of SQY's organic waste from incineration waste streams
and landfill while offering the choice to people to transform it into • Research program
energy or compost thanks to a methanisation plant or to micro- about territorial
composting units. ecology
• Citizen awareness
web platform
EXPERT VIEW ECONOMY PLAN • Demonstrator • New B2B leasing • European leader
Literature and interviews namely with Aurélien Lugardon, the main platform in CASQY systems with local in functional
3) FUNCTIONAL
associate of the French company Naskeo specialized in organic waste for product service companies economy by B2C
treatment, is highlighting this underexploited source as a real niche.
system in a B2C • Several platforms to mode
mode cover the whole • European
territory of CASQY observatory for
-28- for B2C leasing functional
mode economy

29. 2. CIRCULAR ECONOMY PLAN EXPERT VIEW
Alan Fustec (Conference ProDurable 2010, Paris) promoted the
“Waste is simply resources out of place” says a common adage. functional economy, which is already adopted by large worldwide
companies such as Michelin and Xerox (COMBE, Perrier, Pireyn, &
Richard, 2008), and showed that 40% of household expenditure could
We want to propose cutting-edge waste as resource cycles at the city be transformed into service economy.
scale, managing the city as an ecosystem involving all citizens, from
institutions to companies and inhabitants. The ambition is to offer
people the choice between different innovative "waste as resources"
cycles for their waste, based on their need and consumption habits. Easy
first recycling loops are proposed in the first pilot years in order to
encourage the movement to the whole territory of SQY. It will gather all
stakeholders around the question of implementation of a circular
economy: producer, distributor, consumer, expert, recycling and
treatment actors.
3. FUNCTIONAL ECONOMY PLAN
Eco-conception was a great improvement towards the integration of
environmental issues into product design. But it is still a classical model ‘Waste as Art’
of economy. Purchasing an eco-product still leads to mass production to From
keep the business profitable. We propose to go beyond eco-design to www.hweg.com.au/was
make people consume less or differently through the functional te-as-art/waste-as-art
economy. The concept is to pay for the use of a product instead of the
product itself. We want SQY to be:
• a leader in functional economy for the citizens, from B2B to B2C
schemes
• a leader in the test/experimentation of innovative and high
quality sustainable modes of consumption
-29-