This document discusses the open innovation initiative Document Services Valley (DSV) and its success factors. DSV is a network of over 200 companies collaborating on innovation projects initiated by Maastricht University. Large companies like Canon-Océ participate to maintain margins amid digital disruption. PADSI is DSV's multi-phase process for collaborations. Key success factors identified include an internal culture that rewards innovation, a team of business developers to facilitate interactions, and network events for intense collaboration. Entrepreneurs view DSV as providing opportunities to meet companies and stimulate innovation through collaboration with larger partners.

1. Initiated by Maastricht University
A BEAUTIFUL
BEGINNNING FOR
OPEN INNOVATION
The Journey of Document Services Valley
and it’s Success Factors
Wiebke Eberhardt & Aditya Pawar
27-03-2013
Initiated by Maastricht University

2. Initiated by Maastricht
Initiated by Maastricht University
University

3. “ Large companies also are
learning that it might be more
profitable to become a platform
to attract a variety of smaller firms
for collaboration rather than
simply try to partner with or
acquire a single firm.
Henry Chesbrough, Open
Services Innovation (2011)
Initiated by Maastricht
Initiated by Maastricht University
University

4. Initiated by Maastricht
Initiated by Maastricht University
University

5. Increasing
adoption of
cloud
computing/
digital storage
Financial
performance
Océ 2011
“disappointing”
Initiated by Maastricht
Initiated by Maastricht University
University

6. “
With innovative
document
management
services, a provider
Need for
like Océ Business
service Services is in a
innovation position to maintain
healthy margins
Anton Schaaf, CEO at Océ
N.V.
Initiated by Maastricht
Initiated by Maastricht University
University

7. Initiated by Maastricht
Initiated by Maastricht University
University

8. Open Innovation
Initiated by Maastricht
Initiated by Maastricht University
University

9. 86
Over
currently
200
companies
running in the
projects network
10 42 34
projects in projects in
projects in
PADSI PADSI
PADSI
phase 2 phase 1
phase 3
Initiated by Maastricht
Initiated by Maastricht University
University

10. The Research
To identify the success factors for open
innovation at Document Services Valley
Initiated by Maastricht
Initiated by Maastricht University
University

11. Intensity
Brand(affiliation & identity)
Trust
Minimal administration
Face-to-face
Frequency
Structure & direction
Process Nature of
Incentives
PADSI collaboration/ interaction
Filter on:
Success Factors
Approachability BDs
• Literature
• Uniqueness to
Social
Adaptability BDs
DSV Discussion BDs
• Expert
Explorative nature
Emergent Composition of
feedback States value network
Neutral environment
Competencies
Outsider role of Canon-Océ
Internal locus of control
Not being perfect
Same industry collaboration
Learning from own/other mistakes
Nature of knowledge
Entrepreneurial Qualities
Initiated by Maastricht
Initiated by Maastricht University
University

12. How do we evaluate success
 Challenge:
 Intangible benefits
 Long-term nature of open innovation
 Multiple goals and objectives
 Measures of success:
 Intention to collaborate
 With other PADSI entrepreneurs
 With Canon-Océ
 Perception of others as partners
 Contribution to long-term success
Initiated by Maastricht
Initiated by Maastricht University
University

13. Initiated by Maastricht
Initiated by Maastricht University
University

14. Initiated by Maastricht
Initiated by Maastricht University
University

15. Initiated by Maastricht
Initiated by Maastricht University
University

16. Initiated by Maastricht
Initiated by Maastricht University
University

17. of PADSI entrepreneurs think that
Document Services Valley has an
added value for their company
Initiated by Maastricht
Initiated by Maastricht University
University

18. Key Insights
 Important to create an “internal
culture that welcomes, expects
and rewards innovative
processes” (Eisingerich, 2009)
 Team of Business Developers
 Promote informal
environment, internal locus of
control and trust
 Network moments for intense
interactions
 Stage-gate-process as supporting
tool
Initiated by Maastricht University

19. What does it mean for different
stakeholders?
The
Entrepreneurs
Government
Business
Canon-Océ
Developers
Initiated by Maastricht
Initiated by Maastricht University
University

20. PADSI entrepreneurs say…
“Een plek om bedrijven te “Meest interessante, innovatieve en
inhoudelijke
ontmoeten en innovatie te ondernemersnetwerk in Limburg”
stimuleren” Most interesting, innovative and -with respect to the
content- best entrepreneurial network in Limburg
A place to meet other companies and
to stimulate innovation
“Kleinschalig maar toch breed
gedragen. Silicon Valley XS”
Small yet widely supported. Silicon Valley XS
“Samenwerking met een
bekend bedrijf, echter onder “Schitterende startup kans voor
de paraplu van een stichting” innovatieve ondernemers!”
Wonderful start-up opportunity for
Collaboration with a well known innovative entrepreneurs!
company, but under the umbrella of a
foundation
“Persoonlijke Aandacht”
Personal Attention
Initiated by Maastricht
Initiated by Maastricht University
University