1. Ecommerce provides various opportunities for businesses such as enabling local, national, and international trade through online marketplaces. It allows millions of items to be traded daily. The advantages of ecommerce include wider markets and lower costs, while disadvantages include security issues and the need for shipping. 2. The TCP/IP reference model, similar to the OSI model, uses gateways to connect different types of networks. Gateways have characteristics like addressing and protocol translation that allow communication between different networks. HTML is an example markup language that uses tags to structure and present content on web pages. 3. Intelligent websites with content management systems allow businesses to edit their own websites easily. This provides the need for businesses to manage

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ASSIGNMENT
DRIVE SPRING DRIVE 2014
PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER IV
SUBJECT CODE &
NAME
BBA401- E-COMMERCE
BK ID B1712
CREDIT 4
MARKS 60
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions Marks Total
Marks
1 a. eBay is The World's Online Marketplace, enabling trade on a local, national
and international basis. With a diverse and passionate community of individuals
and small businesses, eBay offers an online platform where millions of items are
traded each day. Mention and explain the various opportunities offered by
ecommerce for businesses.
b. What are the advantages and disadvantages of eCommerce?
a. Listing the opportunities and explaining
b. Listing the main advantages
Listing the disadvantages
3
3
4
10
2
a. The TCP/IP reference model is the network model used in the current Internet
architecture. This model is derived from the OSI model and they are relatively
same in nature. Explain the different characteristics of Gateways in the TCP/IP
reference model with a neat diagram
b. Write short note on Hyper Text Markup Language (HTML) with example

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a. Diagram
Characteristics
b. Explanation on HTML
Example
3
3
3
1
10
3
Hanson websites are built to work for your business and are built on the concept of
intelligent website. An intelligent website is more than just a brochure on the web.
It allows you to edit the website yourself through a Content Management System
(CMS). What is the need for an intelligent website?
Listing the steps
Explanation
4
6 10
4. When a data is sent across the network it is encrypted and arranged in a way that
even if there is a diversion in the flow of data should not leak the data. At the
reception it is decrypted and actual data is obtained. Explain the different methods
of encryption technique.
Listing
Explanation each of them
Diagram for each of them
1
5
4
10
5. Explain the different categories of electronic payment system in detail
Listing the types and sub types-
Explanation
3
7 10
6. We know that there are various internet services which help us to make the use of
network efficiently. Being a regular user of the various services without probably
knowing the technical aspects explain those services in details with an example.
Listing the various services
Explanation
Examples
2
6
2
10