In this session, we will cover how ISV, VAR's, and SI can become AWS partners and take advantage of AWS global programs and tools that can help partners grow and manage their business. Learn how partners have leveraged global AWS programs and the AWS Marketplace to quickly Cloud-enable their software and make it available for customers worldwide to purchase and run on AWS.
In this session, we will cover how partners, including software vendors, systems integrators, consultancies, digital agencies and value-added channel providers can become AWS partners. This session is designed for companies that are considering partnering with AWS or have just recently joined our AWS Partner Network or AWS Marketplace. Partners will learn how to utilize the AWS Partner Network as well as other AWS global programs and tools that can help them grow and manage their business. We will also explore the AWS Marketplace where partners can quickly Cloud-enable their software and make it available in days for customers worldwide to purchase and run on AWS. Learn best practices from AWS Partners on how they have built successful businesses with AWS.
The AWS Partner Network (APN) is the global partner program for AWS. It is focused on helping partners build a successful AWS-based business by providing great business, technical, marketing, and GTM support.
In this webinar, we will introduce the Amazon Partner Network (APN), and cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses.
Learn best practices about how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
These Partner Webinars have been designed for new and existing partners to help you build your business with AWS. Whether you’re from a business or technical audience, you’ll learn the latest about AWS products, features, and core technologies. Learn more about AWS best practices, use cases, verticals, product updates, and more.
In this session, we will cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses. Learn best practices on how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
It goes without saying that we value each and every partner that we work with here at Amazon Web Services. For that reason, we want to share with you how to become a registered partner on the AWS Partner Network (APN). The APN is a network of thousands of APN Partners globally who are dedicated to taking cloud computing to the next level. The goal of the APN is to enable APN Partners to successfully build their business on AWS, by providing valuable technical, business, marketing, and go-to-market (GTM) support. And we want to walk you through how to get there! We strive to provide APN Partners with the tools and support that they need to successfully work with AWS. Learn how to partner with AWS and take your business to the next level!
In this presentation you will learn:
1. How to Partner with AWS and be successful
2. Re: cap from re: Invent (new announcements across segment) 3. Learn about AWS Partner Wins
4. How to sign up to become an AWS partner
In this session we walk through how the AWS Partner Network (APN) helps build your AWS business and serve your customers. We will highlight the various programs and marketing tools you can use to acquire and retain new AWS customers. We will also provide you detailed insight into our Training and Certification offerings available to partners.
AWS Summit London 2014 | Partners & Solutions Track | Best Practices for Part...Amazon Web Services
In this session, we will cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses. Learn best practices on how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
In this session, we will cover how partners, including software vendors, systems integrators, consultancies, digital agencies and value-added channel providers can become AWS partners. This session is designed for companies that are considering partnering with AWS or have just recently joined our AWS Partner Network or AWS Marketplace. Partners will learn how to utilize the AWS Partner Network as well as other AWS global programs and tools that can help them grow and manage their business. We will also explore the AWS Marketplace where partners can quickly Cloud-enable their software and make it available in days for customers worldwide to purchase and run on AWS. Learn best practices from AWS Partners on how they have built successful businesses with AWS.
The AWS Partner Network (APN) is the global partner program for AWS. It is focused on helping partners build a successful AWS-based business by providing great business, technical, marketing, and GTM support.
In this webinar, we will introduce the Amazon Partner Network (APN), and cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses.
Learn best practices about how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
These Partner Webinars have been designed for new and existing partners to help you build your business with AWS. Whether you’re from a business or technical audience, you’ll learn the latest about AWS products, features, and core technologies. Learn more about AWS best practices, use cases, verticals, product updates, and more.
In this session, we will cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses. Learn best practices on how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
It goes without saying that we value each and every partner that we work with here at Amazon Web Services. For that reason, we want to share with you how to become a registered partner on the AWS Partner Network (APN). The APN is a network of thousands of APN Partners globally who are dedicated to taking cloud computing to the next level. The goal of the APN is to enable APN Partners to successfully build their business on AWS, by providing valuable technical, business, marketing, and go-to-market (GTM) support. And we want to walk you through how to get there! We strive to provide APN Partners with the tools and support that they need to successfully work with AWS. Learn how to partner with AWS and take your business to the next level!
In this presentation you will learn:
1. How to Partner with AWS and be successful
2. Re: cap from re: Invent (new announcements across segment) 3. Learn about AWS Partner Wins
4. How to sign up to become an AWS partner
In this session we walk through how the AWS Partner Network (APN) helps build your AWS business and serve your customers. We will highlight the various programs and marketing tools you can use to acquire and retain new AWS customers. We will also provide you detailed insight into our Training and Certification offerings available to partners.
AWS Summit London 2014 | Partners & Solutions Track | Best Practices for Part...Amazon Web Services
In this session, we will cover how ISV and SI partners have successfully integrated their products with AWS and developed their sales and marketing strategy to transform their businesses. Learn best practices on how ISVs such as Infor have leveraged the global AWS platform and how to build a consulting practice around cloud enablement, the skills that are required, as well as examples of successful programs that have been delivered by AWS partners at F2000 clients and Public Sector accounts.
In this session, we provide an overview of the Amazon Partner Network (APN) and programs available to partners who want to accelerate their business with government, education, and nonprofit customers. This overview includes an outline of our reseller program and the new opportunities for partners to differentiate themselves by using APN competencies, and also resources available to help partners drive and deliver more business.
IDC Analysts predict that the market for public cloud consulting services will grow 10x faster than overall IT professional services. This session will cover how AWS consulting partners have built successful AWS practices by investing in sales, delivery, training, and building AWS specific methodologies. We will cover best practices in each functional area, and provide a 6-12 month roadmap for building your AWS practice.
In this webinar, we cover how ISVs, VARs, and SIs can become AWS partners and take advantage of AWS global programs and tools that can help partners grow and manage their business. Learn how partners have leveraged global AWS programs and the AWS Marketplace to quickly cloud-enable their software and make it available for customers worldwide to purchase and run on AWS.
You can watch a recording of this webinar on YouTube here: http://youtu.be/A5PGFj8GqoY
Your Journey with AWS as an APN partner and APN Resources to Help YouAmazon Web Services
Tips & trick of how partners be successful in leverage APN program resources…… Many successful partners have developed specialized skills in areas such as mobile applications, DevOps automation, data engineering, and Hadoop knowledge for real-time analytics or machine learning; creating differentiated services on AWS. The best way to build a practice is to create a niche where you excel in driving value for your customers. The session also highlighted the following programs to support partners for doing business, such as AWS Competency program, Partner Performance Tier Benefits, Partner Opportunity Acceleration Program, Migration Acceleration Program (MAP), Partner Migration Program (PMP), and the Solution Provider Program, etc.
Speaker: Sunny Wong, Partner Development Manager, AWS
Learn about AWS Managed Services and SaaS Partner Programs that provide partners with business and technical enablement on AWS. As more customers move mission-critical workloads to the cloud, there is increasing demand for Managed Service Providers to help customers migrate and operate those customer environments on an ongoing basis. Software-as-a-Service (SaaS) is quickly becoming the prevalent model for deploying software to business customers. The AWS SaaS Partner Program provides APN Partners with support as they build, launch, and grow SaaS solutions on AWS. This session will provide you all the information you need to know to get started in the MSP and SaaS Partner Programs.
Building and Successfully Selling ISV Solutions with AWS Partner-Summit-Singa...Amazon Web Services
In this session, as an APN Technology Partner, you will learn about the broad range of AWS programs and resources to assist you successfully build, market and sell your solutions. Whether you are a start-up, established ISV with pre-packaged software offerings or a SaaS provider, we can customize the right set of tools, training and go-to-market programs to accelerate your business. You will learn about our SaaS Partner Program, Quick Start and AWS Marketplace. We will also discuss opportunities and success stories of APN Technology and Consulting partners coming together and collaborating to deliver high value solutions in the market.
Delivering Your ISV Solution on AWS: Benefits, Lessons and Best PracticesAmazon Web Services
Are you an ISV selling on-premises software? Do your customers ask for the power of your on-prem product but with the convenience of cloud delivery? What are the considerations and benefits from a licensing and pricing perspective? How can you minimize your technical, time and economic investments? Join AWS Customer and ISV Alfresco and AWS Premier Consulting Partner Cloudnexa while they have an open discussion around the process and benefits of delivering your ISV solution on the AWS Platform.
Hear about their experiences and join in a dialog discussing the process, benefits and challenges of these both emerging and traditional business models. Start-ups or established businesses looking to deliver a product on AWS infrastructure, or a fully managed cloud solution will benefit from the experiences the presenters will share in this session.
Partnering with ISV's and AWS Marketplace – Your Competitive Advantage in the...Amazon Web Services
One of the key advantages of delivering solutions on the AWS cloud is that you can avoid procuring and delivering an infrastructure stack as part of your offer. This increasingly applies also to the Software you include in your architectures, as many vendors are now targeting cloud deployment models with innovative new licensing and delivery models, along with guidance for how you might integrate their packages into your solution. In this session, we’ll provide and overview of AWS technology partner ecosystem as well as the rapidly growing AWS Marketplace.
Hub provides a SaaS platform specifically built to help individual presales contributors and leaders perform their daily work to improve outcomes that can drive more revenue. Presales professionals, also referred to as sales engineers, solutions architects and system engineers, have outgrown tools like spreadsheets and CRM to effectively manage their daily work in today's business environment. Utilize Hub t o scale your presales operation and meet the demands of today's way of work. To learn more please visit www.hub.inc
Getting Started with AWS Marketplace: A Technical IntroductionAmazon Web Services
Learn how to leverage AWS Marketplace for your business workloads. In this technical overview, we'll cover how install and use business intelligence (BI) solutions using your Amazon Redshift data warehouse, as well as how to deploy big IP and web application firewall (WAF) products to secure your environment. Pick up your badge and discover how AWS Marketplace can help you accelerate your workloads on AWS.
Monetizing the AWS Cloud Leveraging APN Programs, Training, and Support-AWS-P...Amazon Web Services
In this session, you'll learn about AWS partner programs that help Technology and Consulting Partners build a successful business on AWS, including the AWS Partner Network, Competency Program, Channel Reseller Program, Managed Services Program, and SaaS Program. You'll also learn about our partner training and certification resources, and about the training profile of successful partners for both business and technical teams. We'll discuss key trends we've seen among our successful partners, and best practices for using key APN resources as you get started. We'll also talk about what APN partner programs may be right for you as you continue on AWS to successfully reach your target customers and grow your business. Finally, we'll discuss the opportunities your firm may have to use APN funding resources such as development credits, proofs-of-concept, and marketing funds.
Nearly 1,000 takeaways ordered a minute from hungry consumers, with near real time confirmation from restaurants and delivery of their food just 45 minutes later is a hard technical challenge.
AWS allows the many small engineering teams at JUST EAT to take responsibility to meet that challenge, as they build and operate a platform that delivers a takeaway experience for consumers to love.
Learn how we migrated our e-commerce platform to AWS and organise both our platform and teams around the the twin goals of rapid change and high availability. Watch as during the session we deploy changes and break things live in production, and see how the JUST EAT platform is designed around AWS to recover quickly and automatically.
In this session, we provide an overview of the Amazon Partner Network (APN) and programs available to partners who want to accelerate their business with government, education, and nonprofit customers. This overview includes an outline of our reseller program and the new opportunities for partners to differentiate themselves by using APN competencies, and also resources available to help partners drive and deliver more business.
IDC Analysts predict that the market for public cloud consulting services will grow 10x faster than overall IT professional services. This session will cover how AWS consulting partners have built successful AWS practices by investing in sales, delivery, training, and building AWS specific methodologies. We will cover best practices in each functional area, and provide a 6-12 month roadmap for building your AWS practice.
In this webinar, we cover how ISVs, VARs, and SIs can become AWS partners and take advantage of AWS global programs and tools that can help partners grow and manage their business. Learn how partners have leveraged global AWS programs and the AWS Marketplace to quickly cloud-enable their software and make it available for customers worldwide to purchase and run on AWS.
You can watch a recording of this webinar on YouTube here: http://youtu.be/A5PGFj8GqoY
Your Journey with AWS as an APN partner and APN Resources to Help YouAmazon Web Services
Tips & trick of how partners be successful in leverage APN program resources…… Many successful partners have developed specialized skills in areas such as mobile applications, DevOps automation, data engineering, and Hadoop knowledge for real-time analytics or machine learning; creating differentiated services on AWS. The best way to build a practice is to create a niche where you excel in driving value for your customers. The session also highlighted the following programs to support partners for doing business, such as AWS Competency program, Partner Performance Tier Benefits, Partner Opportunity Acceleration Program, Migration Acceleration Program (MAP), Partner Migration Program (PMP), and the Solution Provider Program, etc.
Speaker: Sunny Wong, Partner Development Manager, AWS
Learn about AWS Managed Services and SaaS Partner Programs that provide partners with business and technical enablement on AWS. As more customers move mission-critical workloads to the cloud, there is increasing demand for Managed Service Providers to help customers migrate and operate those customer environments on an ongoing basis. Software-as-a-Service (SaaS) is quickly becoming the prevalent model for deploying software to business customers. The AWS SaaS Partner Program provides APN Partners with support as they build, launch, and grow SaaS solutions on AWS. This session will provide you all the information you need to know to get started in the MSP and SaaS Partner Programs.
Building and Successfully Selling ISV Solutions with AWS Partner-Summit-Singa...Amazon Web Services
In this session, as an APN Technology Partner, you will learn about the broad range of AWS programs and resources to assist you successfully build, market and sell your solutions. Whether you are a start-up, established ISV with pre-packaged software offerings or a SaaS provider, we can customize the right set of tools, training and go-to-market programs to accelerate your business. You will learn about our SaaS Partner Program, Quick Start and AWS Marketplace. We will also discuss opportunities and success stories of APN Technology and Consulting partners coming together and collaborating to deliver high value solutions in the market.
Delivering Your ISV Solution on AWS: Benefits, Lessons and Best PracticesAmazon Web Services
Are you an ISV selling on-premises software? Do your customers ask for the power of your on-prem product but with the convenience of cloud delivery? What are the considerations and benefits from a licensing and pricing perspective? How can you minimize your technical, time and economic investments? Join AWS Customer and ISV Alfresco and AWS Premier Consulting Partner Cloudnexa while they have an open discussion around the process and benefits of delivering your ISV solution on the AWS Platform.
Hear about their experiences and join in a dialog discussing the process, benefits and challenges of these both emerging and traditional business models. Start-ups or established businesses looking to deliver a product on AWS infrastructure, or a fully managed cloud solution will benefit from the experiences the presenters will share in this session.
Partnering with ISV's and AWS Marketplace – Your Competitive Advantage in the...Amazon Web Services
One of the key advantages of delivering solutions on the AWS cloud is that you can avoid procuring and delivering an infrastructure stack as part of your offer. This increasingly applies also to the Software you include in your architectures, as many vendors are now targeting cloud deployment models with innovative new licensing and delivery models, along with guidance for how you might integrate their packages into your solution. In this session, we’ll provide and overview of AWS technology partner ecosystem as well as the rapidly growing AWS Marketplace.
Hub provides a SaaS platform specifically built to help individual presales contributors and leaders perform their daily work to improve outcomes that can drive more revenue. Presales professionals, also referred to as sales engineers, solutions architects and system engineers, have outgrown tools like spreadsheets and CRM to effectively manage their daily work in today's business environment. Utilize Hub t o scale your presales operation and meet the demands of today's way of work. To learn more please visit www.hub.inc
Getting Started with AWS Marketplace: A Technical IntroductionAmazon Web Services
Learn how to leverage AWS Marketplace for your business workloads. In this technical overview, we'll cover how install and use business intelligence (BI) solutions using your Amazon Redshift data warehouse, as well as how to deploy big IP and web application firewall (WAF) products to secure your environment. Pick up your badge and discover how AWS Marketplace can help you accelerate your workloads on AWS.
Monetizing the AWS Cloud Leveraging APN Programs, Training, and Support-AWS-P...Amazon Web Services
In this session, you'll learn about AWS partner programs that help Technology and Consulting Partners build a successful business on AWS, including the AWS Partner Network, Competency Program, Channel Reseller Program, Managed Services Program, and SaaS Program. You'll also learn about our partner training and certification resources, and about the training profile of successful partners for both business and technical teams. We'll discuss key trends we've seen among our successful partners, and best practices for using key APN resources as you get started. We'll also talk about what APN partner programs may be right for you as you continue on AWS to successfully reach your target customers and grow your business. Finally, we'll discuss the opportunities your firm may have to use APN funding resources such as development credits, proofs-of-concept, and marketing funds.
Nearly 1,000 takeaways ordered a minute from hungry consumers, with near real time confirmation from restaurants and delivery of their food just 45 minutes later is a hard technical challenge.
AWS allows the many small engineering teams at JUST EAT to take responsibility to meet that challenge, as they build and operate a platform that delivers a takeaway experience for consumers to love.
Learn how we migrated our e-commerce platform to AWS and organise both our platform and teams around the the twin goals of rapid change and high availability. Watch as during the session we deploy changes and break things live in production, and see how the JUST EAT platform is designed around AWS to recover quickly and automatically.
Accenture Cloud Platform helps customers manage public and private enterprise cloud resources effectively and securely. In this session, learn how we designed and built new core platform capabilities using a serverless, microservices-based architecture that is based on AWS services such as AWS Lambda and Amazon API Gateway. During our journey, we discovered a number of key benefits, including a dramatic increase in developer velocity, a reduction (to almost zero) of reliance on other teams, reduced costs, greater resilience, and scalability. We describe the (wild) successes we’ve had and the challenges we’ve overcome to create an AWS serverless architecture at scale. Session sponsored by Accenture.
AWS Competency Partner
AWS Summit London 2014 | Maximising EC2 and EBC Performance (400)Amazon Web Services
This advanced technical session is ideal for customers that are looking to maximise the performance of AWS Elastic Block Store (EBS) storage to support workloads with demanding IO performance requirements. If you need to run high IO workloads on EBS such as NoSQL or RBDMS systems then attend this session to find out how to optimise your EBS configuration to enable this.
AWS Summit London 2014 | Scaling on AWS for the First 10 Million Users (200)Amazon Web Services
This mid-level technical session will provide an overview of the techniques that you can use to build high-scalabilty applications on AWS. Take a journey from 1 user to 10 million users and understand how your application's architecture can evolve and which AWS services can help as you increase the number of users that you serve.
This mid-level technical session will help you choose among the AWS services that can help you deploy and run your applications more easily. You will learn how to get an application running using AWS OpsWorks and AWS Elastic Beanstalk and how to use AWS CloudFormation templates to document, version control, and share your application configuration
AWS Summit London 2014 | Introduction to Amazon EC2 (100)Amazon Web Services
This session will provide an overview of the Amazon Elastic Compute Cloud (EC2) service capability and help you understand the latest updates to the range of instances types, virtual private cloud (VPC) features. It will also help you to understand the broad range of pricing options that EC2 provides and how you can use these to make smart decisions that reduce your costs.
AWS Summit London 2014 | Uses and Best Practices for Amazon Redshift (200)Amazon Web Services
Interested in finding out more about the AWS data warehouse service, Amazon Redshift? Then join us for this introductory level technical session where you can learn more about the way in which AWS customers are using Redshift and the benefits that they have delivered to their organisations as a result as well as tricks and tips for getting the most from Redshift.
AWS Summit London 2014 | From One to Many - Evolving VPC Design (400)Amazon Web Services
In this advanced technical session you will learn how you can use AWS to build and deploy virtual data centres as fast as you can design them. Learn how to combine CloudFormation templates together with best practice techniques that are in use by AWS customers today to optimise the design and implementation of your VPCs
AWS Summit London 2014 | Optimising TCO for the AWS Cloud (100)Amazon Web Services
This introductory level business focused session will help you to understand how to calculate, track and optimise the costs of using AWS to deliver your applications and run other IT workloads.
AWS Summit London 2014 | Options for Hybrid Environments (200)Amazon Web Services
This session is recommended for anyone considering using the AWS Cloud to augment their current IT capabilities. Adoption of cloud computing provides access to the benefits of new deployment models. But for existing enterprises, in many cases, applications deployed to the cloud need to integrate with existing on-premises resources. This session outlines several key factors to consider from the point of view of a large-scale real IT shop executive. Since each company is unique, this session compares the strengths, weaknesses, opportunities, and risks of each model and then helps participants create new hybrid orchestration and deployment options for hybrid enterprise environments.
AWS Summit London 2014 | Amazon Elastic MapReduce Deep Dive and Best Practice...Amazon Web Services
Join this advanced technical session on Amazon Elastic MapReduce (EMR) for an introduction to Amazon EMR design patterns such as using Amazon S3 instead of HDFS, how you can take advantage of both long and short-lived clusters as well as other Amazon EMR architectural patterns. Learn how to scale your cluster up or down dynamically and about ways you can fine-tune your cluster. We also share best practices to keep your Amazon EMR cluster cost efficient.
AWS Summit London 2014 | Dynamic Content Acceleration (300)Amazon Web Services
This session is recommended for people who are new to content distribution networks (CDNs) and have a need to decrease server load and speed up their website’s load time.
In this mid-level technical session you will be able to learn more about improving the performance of web sites and web applications using Amazon CloudFront and Amazon Router 53. Learn how to assess whether your web applications will benefit from caching and how to optimize the delivery of static and dynamic content to boost performance and improve your customers' experience in using your applications.
Amazon WorkSpaces is a new service from AWS that delivery fully managed desktops in the Cloud. In this session you be able to learn more about the benefits and capabilities of WorkSpaces and see a demo of the user's experience when using WorkSpaces and the administrators' experience in managing it.
This webinar will introduce the AWS Shared Security Model. We will examine how to use the inherent security of the AWS environment, coupled with the security tools and features AWS makes available, to create a resilient environment with the security you need.
Learning Objectives:
• Understand the security measures AWS puts in place to secure the environment where your data lives
• Understand the tools AWS offers to help you create a resilient environment with the security you need
• Consider actions when moving a sensitive workload to AWS • Security benefits you can expect by deploying in the AWS Cloud
Who Should Attend:
- Prospects and customers with a security background
- Who are interested in using AWS to manage security-sensitive workloads
APN & AWS Marketplace Overview: How to Build Your Business with AWS Amazon Web Services
In this session, we will cover how ISV, VAR’s, and SI can become AWS partners and take advantage of AWS global programs and tools that can help partners grow and manage their business . Learn how partners have leveraged global AWS programs and the AWS Marketplace to quickly Cloud-enable their software and make it available for customers worldwide to purchase and run on AWS.
Grant Irons, Global APN Enablement Leader shares on the AWS Partner Network & the various tiers, how to Get Started on APN, training & certification programs available and success stories during the AWS ASEAN Partner Techshift.
Adding to the bottom line - the Key Cloud plays for the Mid-Market - Adam BeavisAmazon Web Services
Learn from AWS and SI/ISV partners how we've been successful in driving a joint Data Center Migration campaign to our Mid-Market customers. More and more Mid-Market customers realise how they can improve their bottomline by moving their infrastructure and business applications to AWS. We will provide you with tips and tricks on how to successfully develop and promote differentiating solutions on AWS.
AWS Technical Due Diligence Workshop Session TwoTom Laszewski
First session in the one day Technical Due Diligence workshop. Overview the of AWS offerings, mechanisms, tools, and services that can be leveraged during a TDD. Review the AWS playbooks and runbooks.
Accelerating Innovation , Increasing Governance & Reducing Cost using Cloud-...Amazon Web Services
The cloud has accelerated the pace of technology innovation. But what about software procurement and service management? In this session, we will explore how software procurement is changing in the cloud and how leading-edge customers are taking advantage of AWS Marketplace to optimise cloud software procurement. We will also discuss how AWS Marketplace is making it easier to discover, procure, and deploy software as well as how AWS Service Catalog makes it easier to manage your software portfolio. Speaker: David McCann, Global VP of AWS Marketplace, AWS
AWS Marketplace Enabling Digital Innovation - David Wright - AWS TechShift 2018Amazon Web Services
In the age of digital transformation the need for a digital channel to enable the then age builders to provide solutions and met goals is a key but forgotten part of the digital journey. Come and hear what customers are asking for and how you as an ISV or consulting partner can address this opportunity in the market.
The Art of Shaping the Win – How to Gain a Competitive EdgeAmazon Web Services
After joining the AWS Public Sector Partner Program, AWS partners can experience significant growth, but our most successful AWS partners also differentiate themselves by learning how to leverage bid management capabilities through the AWS Competency Program. This session will provide an overview of how the AWS worldwide business development teams engage with our public sector partners throughout the opportunity life cycle. From identification and qualification through bid submission, AWS resources are available to help shape requirements, showcase capabilities, differentiate bids, and win against undifferentiated competitors.
AWS re:Invent 2016: Driving Innovation with Big Data and IoT (GPSST304)Amazon Web Services
With unforeseen competitive threats and potential market disruptions, enterprises are seeking to innovate for the benefit of their customers. Business transformation in the digital age requires the successful use of new technologies including the cloud, IoT, and Big Data. Attend this session to learn more about how AWS can help organizations innovate faster around IoT and Big Data. We dive into specific opportunities and approaches for managing billions of connected devices and associated big data workloads on the cloud.
Better understanding of:
- How to leverage the APN program and improve competency in AWS Partnership
- APN Funding Programs
- AWS SaaS Accelerate Program
- AWS Solution Provider Program
Speaker: Clovis Ng, Partner Development Manager, AWS
Power Your Innovation Strategy with SAP® Technology
Monetize new business models and services
Learn how you can work and partner with SAP to take advantage of SAP technologies that can help you monetize your existing software Intellectual Property, as well as generate new business models and services while reducing your cost and time to market. See how SAP can help your company drive simple sophistication and ensure additional value for you and your customers.View examples of companies who are already doing this and show you how they are leveraging SAP technologies as part of their solutions
GPSMKT201-Expanding Channel Opportunities Using AWS Marketplace as a Fulfillm...Amazon Web Services
As customers move to the cloud and become more agile, their expectations around the speed and efficiency of software procurement and fulfillment are increasing as a result. Consulting partners that deliver advisory, professional, and managed services to customers need to be able to purchase and deploy the required software solutions in days, not weeks. In this session, we explore how the software channel is evolving, including the economic and business forces that are creating change. This session benefits business leaders at Consulting Partners and ISVs, both partners new to AWS and existing partners, who will learn about AWS Marketplace's unique approach to enabling this evolution.
An immeasurable reason for the massive rise in businesses moving online is a surge in user engagement. It’s not only the large organizations these days that run online portals, but many small independent businesses also have a decent number of users.
https://www.infosectrain.com/blog/aws-certification-guide/
An immeasurable reason for the massive rise in businesses moving online is a surge in user engagement. It’s not only the large organizations these days that run online portals, but many small independent businesses also have a decent number of users.
https://www.infosectrain.com/courses/aws-solutions-architect-training/
Similar to AWS Summit London 2014 | Partners & Solutions Track | AWS Partner Network (20)
Come costruire servizi di Forecasting sfruttando algoritmi di ML e deep learn...Amazon Web Services
Il Forecasting è un processo importante per tantissime aziende e viene utilizzato in vari ambiti per cercare di prevedere in modo accurato la crescita e distribuzione di un prodotto, l’utilizzo delle risorse necessarie nelle linee produttive, presentazioni finanziarie e tanto altro. Amazon utilizza delle tecniche avanzate di forecasting, in parte questi servizi sono stati messi a disposizione di tutti i clienti AWS.
In questa sessione illustreremo come pre-processare i dati che contengono una componente temporale e successivamente utilizzare un algoritmo che a partire dal tipo di dato analizzato produce un forecasting accurato.
Big Data per le Startup: come creare applicazioni Big Data in modalità Server...Amazon Web Services
La varietà e la quantità di dati che si crea ogni giorno accelera sempre più velocemente e rappresenta una opportunità irripetibile per innovare e creare nuove startup.
Tuttavia gestire grandi quantità di dati può apparire complesso: creare cluster Big Data su larga scala sembra essere un investimento accessibile solo ad aziende consolidate. Ma l’elasticità del Cloud e, in particolare, i servizi Serverless ci permettono di rompere questi limiti.
Vediamo quindi come è possibile sviluppare applicazioni Big Data rapidamente, senza preoccuparci dell’infrastruttura, ma dedicando tutte le risorse allo sviluppo delle nostre le nostre idee per creare prodotti innovativi.
Ora puoi utilizzare Amazon Elastic Kubernetes Service (EKS) per eseguire pod Kubernetes su AWS Fargate, il motore di elaborazione serverless creato per container su AWS. Questo rende più semplice che mai costruire ed eseguire le tue applicazioni Kubernetes nel cloud AWS.In questa sessione presenteremo le caratteristiche principali del servizio e come distribuire la tua applicazione in pochi passaggi
Vent'anni fa Amazon ha attraversato una trasformazione radicale con l'obiettivo di aumentare il ritmo dell'innovazione. In questo periodo abbiamo imparato come cambiare il nostro approccio allo sviluppo delle applicazioni ci ha permesso di aumentare notevolmente l'agilità, la velocità di rilascio e, in definitiva, ci ha consentito di creare applicazioni più affidabili e scalabili. In questa sessione illustreremo come definiamo le applicazioni moderne e come la creazione di app moderne influisce non solo sull'architettura dell'applicazione, ma sulla struttura organizzativa, sulle pipeline di rilascio dello sviluppo e persino sul modello operativo. Descriveremo anche approcci comuni alla modernizzazione, compreso l'approccio utilizzato dalla stessa Amazon.com.
Come spendere fino al 90% in meno con i container e le istanze spot Amazon Web Services
L’utilizzo dei container è in continua crescita.
Se correttamente disegnate, le applicazioni basate su Container sono molto spesso stateless e flessibili.
I servizi AWS ECS, EKS e Kubernetes su EC2 possono sfruttare le istanze Spot, portando ad un risparmio medio del 70% rispetto alle istanze On Demand. In questa sessione scopriremo insieme quali sono le caratteristiche delle istanze Spot e come possono essere utilizzate facilmente su AWS. Impareremo inoltre come Spreaker sfrutta le istanze spot per eseguire applicazioni di diverso tipo, in produzione, ad una frazione del costo on-demand!
In recent months, many customers have been asking us the question – how to monetise Open APIs, simplify Fintech integrations and accelerate adoption of various Open Banking business models. Therefore, AWS and FinConecta would like to invite you to Open Finance marketplace presentation on October 20th.
Event Agenda :
Open banking so far (short recap)
• PSD2, OB UK, OB Australia, OB LATAM, OB Israel
Intro to Open Finance marketplace
• Scope
• Features
• Tech overview and Demo
The role of the Cloud
The Future of APIs
• Complying with regulation
• Monetizing data / APIs
• Business models
• Time to market
One platform for all: a Strategic approach
Q&A
Rendi unica l’offerta della tua startup sul mercato con i servizi Machine Lea...Amazon Web Services
Per creare valore e costruire una propria offerta differenziante e riconoscibile, le startup di successo sanno come combinare tecnologie consolidate con componenti innovativi creati ad hoc.
AWS fornisce servizi pronti all'utilizzo e, allo stesso tempo, permette di personalizzare e creare gli elementi differenzianti della propria offerta.
Concentrandoci sulle tecnologie di Machine Learning, vedremo come selezionare i servizi di intelligenza artificiale offerti da AWS e, anche attraverso una demo, come costruire modelli di Machine Learning personalizzati utilizzando SageMaker Studio.
OpsWorks Configuration Management: automatizza la gestione e i deployment del...Amazon Web Services
Con l'approccio tradizionale al mondo IT per molti anni è stato difficile implementare tecniche di DevOps, che finora spesso hanno previsto attività manuali portando di tanto in tanto a dei downtime degli applicativi interrompendo l'operatività dell'utente. Con l'avvento del cloud, le tecniche di DevOps sono ormai a portata di tutti a basso costo per qualsiasi genere di workload, garantendo maggiore affidabilità del sistema e risultando in dei significativi miglioramenti della business continuity.
AWS mette a disposizione AWS OpsWork come strumento di Configuration Management che mira ad automatizzare e semplificare la gestione e i deployment delle istanze EC2 per mezzo di workload Chef e Puppet.
Scopri come sfruttare AWS OpsWork a garanzia e affidabilità del tuo applicativo installato su Instanze EC2.
Microsoft Active Directory su AWS per supportare i tuoi Windows WorkloadsAmazon Web Services
Vuoi conoscere le opzioni per eseguire Microsoft Active Directory su AWS? Quando si spostano carichi di lavoro Microsoft in AWS, è importante considerare come distribuire Microsoft Active Directory per supportare la gestione, l'autenticazione e l'autorizzazione dei criteri di gruppo. In questa sessione, discuteremo le opzioni per la distribuzione di Microsoft Active Directory su AWS, incluso AWS Directory Service per Microsoft Active Directory e la distribuzione di Active Directory su Windows su Amazon Elastic Compute Cloud (Amazon EC2). Trattiamo argomenti quali l'integrazione del tuo ambiente Microsoft Active Directory locale nel cloud e l'utilizzo di applicazioni SaaS, come Office 365, con AWS Single Sign-On.
Dal riconoscimento facciale al riconoscimento di frodi o difetti di fabbricazione, l'analisi di immagini e video che sfruttano tecniche di intelligenza artificiale, si stanno evolvendo e raffinando a ritmi elevati. In questo webinar esploreremo le possibilità messe a disposizione dai servizi AWS per applicare lo stato dell'arte delle tecniche di computer vision a scenari reali.
Amazon Web Services e VMware organizzano un evento virtuale gratuito il prossimo mercoledì 14 Ottobre dalle 12:00 alle 13:00 dedicato a VMware Cloud ™ on AWS, il servizio on demand che consente di eseguire applicazioni in ambienti cloud basati su VMware vSphere® e di accedere ad una vasta gamma di servizi AWS, sfruttando a pieno le potenzialità del cloud AWS e tutelando gli investimenti VMware esistenti.
Molte organizzazioni sfruttano i vantaggi del cloud migrando i propri carichi di lavoro Oracle e assicurandosi notevoli vantaggi in termini di agilità ed efficienza dei costi.
La migrazione di questi carichi di lavoro, può creare complessità durante la modernizzazione e il refactoring delle applicazioni e a questo si possono aggiungere rischi di prestazione che possono essere introdotti quando si spostano le applicazioni dai data center locali.
Crea la tua prima serverless ledger-based app con QLDB e NodeJSAmazon Web Services
Molte aziende oggi, costruiscono applicazioni con funzionalità di tipo ledger ad esempio per verificare lo storico di accrediti o addebiti nelle transazioni bancarie o ancora per tenere traccia del flusso supply chain dei propri prodotti.
Alla base di queste soluzioni ci sono i database ledger che permettono di avere un log delle transazioni trasparente, immutabile e crittograficamente verificabile, ma sono strumenti complessi e onerosi da gestire.
Amazon QLDB elimina la necessità di costruire sistemi personalizzati e complessi fornendo un database ledger serverless completamente gestito.
In questa sessione scopriremo come realizzare un'applicazione serverless completa che utilizzi le funzionalità di QLDB.
Con l’ascesa delle architetture di microservizi e delle ricche applicazioni mobili e Web, le API sono più importanti che mai per offrire agli utenti finali una user experience eccezionale. In questa sessione impareremo come affrontare le moderne sfide di progettazione delle API con GraphQL, un linguaggio di query API open source utilizzato da Facebook, Amazon e altro e come utilizzare AWS AppSync, un servizio GraphQL serverless gestito su AWS. Approfondiremo diversi scenari, comprendendo come AppSync può aiutare a risolvere questi casi d’uso creando API moderne con funzionalità di aggiornamento dati in tempo reale e offline.
Inoltre, impareremo come Sky Italia utilizza AWS AppSync per fornire aggiornamenti sportivi in tempo reale agli utenti del proprio portale web.
Database Oracle e VMware Cloud™ on AWS: i miti da sfatareAmazon Web Services
Molte organizzazioni sfruttano i vantaggi del cloud migrando i propri carichi di lavoro Oracle e assicurandosi notevoli vantaggi in termini di agilità ed efficienza dei costi.
La migrazione di questi carichi di lavoro, può creare complessità durante la modernizzazione e il refactoring delle applicazioni e a questo si possono aggiungere rischi di prestazione che possono essere introdotti quando si spostano le applicazioni dai data center locali.
In queste slide, gli esperti AWS e VMware presentano semplici e pratici accorgimenti per facilitare e semplificare la migrazione dei carichi di lavoro Oracle accelerando la trasformazione verso il cloud, approfondiranno l’architettura e dimostreranno come sfruttare a pieno le potenzialità di VMware Cloud ™ on AWS.
Amazon Elastic Container Service (Amazon ECS) è un servizio di gestione dei container altamente scalabile, che semplifica la gestione dei contenitori Docker attraverso un layer di orchestrazione per il controllo del deployment e del relativo lifecycle. In questa sessione presenteremo le principali caratteristiche del servizio, le architetture di riferimento per i differenti carichi di lavoro e i semplici passi necessari per poter velocemente migrare uno o più dei tuo container.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
2. Over 10,000 Partners around the World
Thousands
in North
America
1000+
in Latin
America
1000+
in EMEA
Thousands
in APAC
AWS aims to build the most
Customer-Centric Partner Programs
6. AWS Partner Network - APN
AWS Program Framework for all partner types
• Register to be an AWS
Partner
• Decide whether your
company primarily
provides Consulting or
Technology
7. APN Partner Portal
• Track AWS Success in
your Partner Scorecard
• Access On-Demand
Partner Training
• Receive Marketing and
Demand Gen. Support
• Contact AWS Alliance
Team and SA’s
• Download Partner Content
Tools and content for partners to grow their business on AWS.
8. APN Partner Scorecard
• Partner Alliance
Manager provides data
about Partner to AWS
• Enables Partner to
qualify for APN Tiers
• Information includes:
• Reference Customers
• Partner Training &
Certification
• Partner Revenue on AWS
9. Educational Webinars for Partners
• Webinars conducted by AWS Solution
Architects, Partner Managers and
marketing teams
• May content incudes:
q Storage Solutions on AWS
q Automated Workflows using Amazon SWF and AWS Data
Pipeline
q Dive Deep on Amazon DynamoDB
q Executing Marketing Campaigns with AWS Grid
q Using AWS Marketplace as a Sales Channel
q Oracle Solutions on AWS
q AWS Training and Certification: Gaining Credibility and
Opportunity with your Customers
q Partner Ecosystem for Education
q Microsoft Solutions on AWS
q AWS Feature Highlight – Amazon VPC Peering
q Improve your Customers’ Security with Short-term Credentials
10. Partner Training
• Free Technical and Business on-line
training for Partners
• Earn AWS Business & AWS
Technical Professional Accreditation
• Receive Partner-only discounts on
Instructor-Led AWS Tech Training
• Attain AWS Certification through the
Global AWS Certification Program
Partners access partner training offerings through the APN Portal.
11. • Search from a repository of
partner-focused content:
– Technical Whitepapers
– Videos from AWS &
Partner Events
– Business Presentations
– Product & Service
Overviews
Technical, Business and Marketing Content for Partners
Partner Content
12. AWS Grid
• Professionally designed multi-
touch campaigns
• Access deep reporting on how
your lead prospects interact with
campaigns
• Surface the highest quality leads
and learn what interests a
potential client
With AWS Grid, Partners are able to create jointly branded websites with AWS and execute
turn-key email demand generation campaigns in minutes.
New Campaigns
Launching this year:
Big Data
Marketplace
TCO Calculator
Dev/Test
Workspaces
Backup & Storage
13. AWS Partner Directory
The AWS Directory is a valuable tool for partners who wish to promote their products and
professional services offerings to prospective AWS customers.
• 40,000 Customers per month
find Partners in the AWS Partner
Directory
• Partners Highlight:
– Services & Solutions
– Customer Case Studies
– Participation in Partner Programs
– Marketplace Products
• Increased Prominence to
Advanced & Premier Partners
14. APN Standard and Advanced Requirements
Requirements Standard Advanced
Products on AWS
>1 Product in Public
Beta
>1 Product in
General Availability
AWS Billings/Month $1,000 $25,000
AWS Customer
References
2 4
AWS Support Developer Level Business Level
Requirements Standard Advanced
AWS Trained Technical
Staff
2 5
AWS Trained Sales Staff 2 5
AWS Billings/Month $1,000 $10,000
AWS Customer
References
2 4
AWS Support Developer Business
Consulting Partners Technology Partners
15. APN Partner Programs
Marketplace Partners
AWS Test Drive
Government Partner Program Direct Connect Partners
APN Competency ProgramChannel Reseller Program
16. AWS Channel Reseller Program
APN Consulting Partners that provide professional services on AWS and
manage commercial or public sector end customer AWS deployments
Designed for:
Benefits:
• Own customer experience end-to-end
• AWS Channel Reseller Discounts
• License Rights to Resell AWS
• Special Support Plans
• Designation in AWS Partner Directory r
• Channel Partner Logo
• Press Release & Marketing Support
Enablement Tools:
• Partner Enablement Toolkit
• Program Onboarding & Operational
Training
• Partner Solution Architect Support
• AWS Support for Partners
• Exclusive AWS Channel Reseller
Training Webinars
– Digital Agencies
– Value-Added Resellers
– System Integrators
– Managed Service Providers
17. APN Competencies
For APN Consulting Partners who have attained
proficiency in a specific specialization
Current Competencies:
• Big Data
• Managed Services
• SAP
• Oracle
• SharePoint
• Exchange
More to come in 2014!
• Enables Partners to differentiate
themselves based on their skillset
• Requirements include AWS training,
certification and customer deployments
related to the competency
• Designation in Partner Directory
• Preferred Access to Partner Funding
Programs
18. AWS Test Drive
Designed for Consulting & Technology Partners to automate the
deployment of their enterprise workloads on AWS
• In minutes, customers can deploy and evaluate
popular enterprise solutions using partner-
designed Test Drives.
• Test Drive workloads:
19. AWS Government Partner Program
• Enables partners to sell to
federal, state and local
government customers
• Provides government-focused
marketing, technical, and
business enablement tools.
For APN Consulting & Technology Partners with expertise on AWS and
government customers
20. AWS Direct Connect Partner Program
• Direct Connect Partners enable
customers to establish network
connectivity between AWS Direct
Connect locations and their datacenter,
office, or colocation environment.
For partners who are Network Service Providers and are present at
existing AWS Direct Connect locations
• Direct Connect Partners improve customer experiences by
providing flexibility and choices on how to connect with
AWS.
21. What is AWS Marketplace?
AWS app store for business/IT software
• Broad selection, over 1400 listings
• Integrated AWS procurement and
payments
• Instant fulfillment, support of 1-Click and
CloudFormation
Software for Testing, PoC and Production
• IT and business titles for Enterprise
production workloads
• Free, limited, and enterprise versions of
titles – customer can perform a low cost
pilot, then migrate seamlessly to
production
• Customers of all sizes – F500 and SMB
22. Growth in the application store
• The number of products
available on Marketplace has
increased 150% since
January 2013
• Marketplace customers
hourly usage up over 800%
since Jan 2013 0
200
400
600
800
1000
1200
1400
Q4
'12
Q1
'13
Q2
'13
Q3
'13
Q1
'14
Over 1400 software products and growing
23. What are the benefits for Partners?
• On-board products to cloud in a matter of
days, available worldwide instantly
• Access to hundreds of thousands of
AWS Customers
• Hourly pricing and automated free trials
• Reduce sales cycles from months to
weeks
• Provide software bits and a rate sheet –
we do the rest
25. AWS Marketplace: Sales Enablement
Enable a new sales channel for your sales teams and Channel Partners
and help your customers move to cloud.
Benefits:
• Custom reporting for sales compensation
• Access to AWS Solution Architects and field resources
• AWS Credits and funding for PoCs
• Accelerate sales cycle, close faster
• Funded customer testimonials (video and print)
26. Tools to Grow and Manage Your Business
Demand Gen
• Offer free software trial
up to 31 days
• SEM campaigns
• Landing Pages
• Webinars/Events
• Proof of Concepts
• Customer testimonials
Management Portal
• Track marketing ROI by
source or activity
• Verify customer support
eligibility
• Access data and
metrics for reporting
• Permission based
access
Automated
Communications
• Event driven email to
customers
• Customized by you for
each product
• Improve customer
experience
• Reduce churn
27. Personalized, automated, real-time communications
Event driven communications for
you to send to customers
through Marketplace
• Starting with a ‘welcome
email’ with your customized
message upon launch
• Improve new customer
deployment, decrease churn
• More automated
communications soon
28. • Verify customer support eligibility
• Access data and metrics through
reporting
• Track demand generation
effectiveness
• Access based on permissions you
manage
AWS Marketplace Management Portal
See the tour at https://aws.amazon.com/marketplace/management/
A secure online portal for your organization to build and grow on
AWS Marketplace
29. Customer value and feedback
• 1-Click launch, no
procurement of
hardware and the
software launches pre-
configured for AWS
• Minutes for deployment,
instead of weeks or
months
• Vetted, tested, secure
and approved products
• Use your AWS account
to purchase
• Supports Invoice Billing
• See the charges for
software and AWS
services separately on
the bill
• Clear pricing for all
products, hourly and
monthly options, different
instance size and region
choices
• Tools to track your
purchases and control
usage
• Ability to scale software up
or down on-demand
30. • 2nd Watch (2W) is a member of the
AWS Partner Network (APN) and a
leading provider of full-service cloud
IT solutions
• Needed to find an application
delivery platform for its client, Adobe
• Used AWS Marketplace to rapidly
experiment with multiple software
and software editions, and finally to
deploy Citrix NetScaler for its client
AWS Marketplace Enables 2nd Watch to Quickly
Experiment with Multiple Application Delivery Platforms
31. Easy Steps To Sell on AWS Marketplace
Onboarding process:
• Register as a partner through
aws.amazon.com/marketplace
• Upload product page details
• Submit AMI for testing
• We will assign a partner manager who
will plan GTM activities with you
Start to finish in ~30 days or less
Questions?
aws-mp-bd@amazon.com
32. International Partner Model
• International ISVs can now monetize their
products and use Marketplace as a new sales
channel
• AWS Marketplace handles billing and metering
as we do with any other paid product, we
disburse 80% of the monthly revenue to the
Seller of Record
• The Seller of Record is the entity selling the
software in Marketplace.
• The Seller of Record handles all tax reporting
and disbursement of funds to the ISV
• We have identified Orbitera and Orasi as 3rd
parties in the U.S. that an act as Seller of Record
on behalf of an ISV
*Contact the AWS Marketplace - International
team if you are interested in listing a product for
sale in the AWS Marketplace - send an email to
aws-mp-int@amazon.com
33. Taking the Journey to Partnering with AWS
ü Sign up in the AWS Partner Network
ü Get Trained, Accredited & Certified
ü Launch your own Test Drive
ü Check out our Programs:
ü AWS Channel Reseller Program
ü Government Partner Program
ü Competencies
ü Direct Connect
ü Marketplace
ü Integrate and launch your AWS solutions
and services
ü Win Customers
ü Write Case Studies
Tell us how we can help you
along the way!