2. Chris Cunningham
■ An English music/film director born in Reading in the late 70’s. Chris Cunningham
has worked with artists such as Madonna, Bjork and The Aphex Twins.
Aphex Twins- Come to Daddy
http://www.youtube.com/watch?v=5Az_7U0-cK0
Madonna- Frozen
http://www.youtube.com/watch?v=XS088Opj9o0&ob=av2e
Bjork- All is full of love
http://www.youtube.com/watch?v=EjAoBKagWQA
3. Madonna – Frozen
Directed by – Chris Cunningham
■ This music video clearly has elements horror.
The music video is dark and gloomy portraying
negative ideas to the audience about love.
Chris Cunningham has used canted angles to
show fear and uncertainty throughout the
video. The editing is slow paced this connotes
emotion and also allows the artist to connect
to the audience. However as the speed of the
music increases so does the pace of edit, this
could be determined by the directors path of
creativity. We can also see from this that one
of Cunningham's individual style features is
technical edits, for example when Madonna
crashes to the ground and shatters, the pieces
then turn into ravens.
4. Aphex Twins
Directed by – Chris Cunningham
■ Entropy plays a huge part in this music video. For example
you wouldn’t expect to see an elderly lady being attacked
my children with the same faces. Although there are
redundant elements too, such as rubbish being dumped in
areas with high rise flats and kids causing havoc. Also
canted angles to enhance displays of confusion and the
use of a hand held camera shows sequences of horror, a
clear style of Cunningham's’. Fast paced editing connotes
action, fear and entropy, another individual style from
Cunningham.
5. Bjork – All is full of Love
Directed By –
Chris Cunningham
■ This music video is simply about Cunningham's impressive editing.
The video is not fasted paced but we can clearly identify that
Cunningham's’ auteur signature is technical. The video consists of a
hidden meaning which conveys alternate messages to the audience
and brings out the director artistic style. The videos contains entropy
through the robots kissing as if they were humans and the idea of
the whole video. There are close up of the main robot showing that
Chris is still connecting the video to the audience in some way.
6. Chris Cunninghams Auteur Signature
■ By analysing work by Chris Cunningham I have found that his Auteur signature is based
around horror, in both Aphex Twins and Madonna the audience is made to feel nervous
and there are unexpected elements, a common feature of horror films.
■ His editing is in sync with the music, for example in Apex twins when the music slows
down the speed the children skip is also slow. All three of these videos show impressive
technical features like when Madonna turns into many birds.
■ Cunningham also likes to use canted angles to connote messages, maybe love or fear.
■ Cunningham- sum up
■ Technical Canted angles
■ Horror music+speed
■ Entropy Audience
