1. Variance to Goal %
Variance to Goal %
Summary
Actual Monthly Numbers
1775
Projected Monthly Numbers
1800
Variance To Goal Percentage
0.986
Actual
Monthly Projected Monthly
ITEM AMOUNT ITEM DUE DATE AMOUNT
January
Actual
350 Chili Cook Off January 400
Feruary
Actual
700 Taste of IdahoFebruary 600
March Actual 725
Taste of
Austin
March 800
April Actual Fest of Asia April
May Actual
Taste of
Lubbock
May
June Actual
Taste of
Houston
June

2. Explanations of Model:
1) Projected Numbers that are in the form of goal targets. From the data, the viewer is able to see a 98% Goal
Calculation, with respected to the items that have been selected from various small business in the form of small
restruants, mom and pops, etc. within the Texas Market. For example, in both columns, Actual and Projected, we
see the first quarter numbers along with the first quarter results. For January in both Actual and Projected, we
notice a difference of 12.5% ([400 - 350 = 50, 50/400 = -12.5%]). For the month of February for both columns, Actual
and Projected, the viewer can see 16.7% ([700 - 600 = 100, 100/600 = 16.7%]). For March, we once again see
negative outcome again as we witnessed in January, -.09375 ([725 - 800 = 75, 75/800 = -.09375%])
2) First Quarter numbers with respect to actual and variable always start off week due to miscalculations,
speculation, along with other factors that are hidden but demonstrated within the micro and macro economy and is
reflected upon any and all areas of the United States no matter where a state or market is. For example, the reason
why both January and March, were both lower than projected estimates might due to the month of January always
being slow after coming off 3 major holidays from the previous year, Christmas, Thanks Giving, and New Year’s
preventing business, of all sizes to produce more goods that could have been visible to the Account Executive of
Albertsons, but may have not been visible do to the product was just available at that time, or funding was tight for
the business owner which also may be the reason why the product was available to be added to the Albertsons
Brand. The last reason I will provide for the both declining months from Actual to Projected may also be due to the
fact that the Account Executive himself may not have gone out to affectively push for the business and find those
business who are willing to have their products presented and added to the Albertsons Brand. However, we also see
that for the month of February it was actually a good month and that goal was more than adequate. The reason for
this are the reciprocal of what was stated earlier, the business owner, had more funding, more workers, etc. in order
to make sure that his product was visible to the account executive. The possibility is that the account executive
actually increased his numbers by either more appointments or took over a new territory.

3. Introduction
• Qualities you bring that make this role a great fit:
Hello. My name is Max Jackson. I am extremely interested in the
position as an Account Executive with Albertsons. I believe that my
academic background, along with my personal and professional
experience will allow me to contribute significantly to the company in
many ways and improve the Albertsons Brand. For example, I am a
hard, and motivated by the end results based on my hard work. I am
the kind of person that is a self-starter with an iron clad plan and
believe in getting to finish line first. When I know jobs need to get
done, I will get them done, and when there is no specific jobs to do I
am able to look at the big picture and find productive uses of my time
along with the overall objective that I have in sight. I can do all of this