The document outlines Qlik's approach to augmented intelligence, integrating machine and human capabilities to enhance data analytics through a cognitive engine. It discusses the transition from traditional business intelligence to augmented intelligence, highlighting the importance of collaboration between human intuition and machine learning. Additionally, it details Qlik's product offerings and emphasizes that future developments are subject to change without notice.

1. Augmented
Intelligence
Bridging the Gap Between BI and AI
November 2018
Matt Kelly – matthew.kelly@qlik.com
Data Scientist

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Legal Disclaimer
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Introduction
• Matt Kelly, Data Scientist
• Qlik, Ottawa
• Enables getting value out of data with an end-
to-end solution
• Qlik Research Team
• Group of scientists and engineers with the
mission to bring an open and unconstrained
approach to research at Qlik R&D

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The Age of “AI”
Inflated
Expectations
New Technology Disillusionment
Enlightenment
Productivity

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From BI to “AI”
2000
2010
Report Based BI
Data Discovery
Visual Analytics
2020 Augmented Intelligence
Machine is Responsive
Machine is Generative
Machine is Passive

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What is Augmented Intelligence?
• Augmented Intelligence is a
combination of machine and
human centric approaches
• We are building a number of
augmented capabilities to
enhance Qlik Sense®, driven by a
new cognitive engine
• Pure-play AI vendors will need to
support the human element in
order to offer the full power of AITraditional BI
Statistical /
Algorithmic
Analytics
LowHigh
Few Many
MachineDrivenIntelligence
Collective Human Intelligence
Visual
Analytics
Augmented
Intelligence

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The Multiplier Effect
• Machine intelligence can point out
statistically derived insights to
prompt the user, remove bias, and
broaden insight
• Users can anticipate and explore
ideas using intuition, context, and
“gut feel” about the business
• When both work together, a
relationship is created where the
whole is greater than the sum of
the parts
Sweet Spot
Data
Science
Human Reasoning
& Questioning
Machine
Learning

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Another way to think about it
Pure Logic Human Intuition
+

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Qlik’s Approach
Associative Indexing + Augmented Intelligence = AI2
Associative and cognitive capabilities working together result in
intelligent, context-aware suggestions
Cognitive
Engine
+
Associative
Engine

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The Associative Engine
vs.
 All your data
 Explore without boundaries
 Speed of thought
 Unexpected insights
The Qlik Associative Engine
x Partial subsets of data
x Restricted linear exploration
x Slow performance
x “Ask, wait, answer” cycle
Query-Based Tools

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The Qlik Cognitive Engine
Augmenting user intuition with machine intelligence
• A new augmented intelligence
engine in Qlik Sense
• Supports insight suggestions and
automation
- Built for analytics insight, not
visualization
- Context awareness
• Leverages the Qlik Associative
Engine
• Machine learning for improved
recommendations over time
• Available via APIs

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Demo

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Augmenting the user
Capabilities we offer today
Associative exploration
and search
Smart Visualizations and
Analytics
Self-Service Data
Preparation
Insight Advisor
(June 2018)
Accelerated Self-Service
Chart Suggestions
(April 2018)
Accelerated Self-Service
Association
Recommendations
(February 2018)
Natural Language
Generation
Partner Solutions
Platform Solutions
Embedded Analytics &
Extensions
Advanced Analytics
integration

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Augmenting the user
Across the complete analytics life-cycle
• Smart connectivity
• Data catalogs and reuse
• Data augmentation suggestions
• Association recommendations
• Smart profiling
• Data transformation automations
• Smart visualizations
• Chart generation and suggestions
• Advanced analytics integration
• Custom extensions
• Associative exploration & search
• Insight suggestions
• Algorithmic & predictive insights
• Associative insights
• Conversational analytics
• Insight management
• Alerting and action
• Extension and embedded analytics
• Open APIs
Analytics
Life-Cycle
This document and Qlik‘s strategy and possible future developments are subject to change and may be changed by Qlik at any time for any reason without
notice. This document is provided without a warranty of any kind. The document may not be copied, distributed, or otherwise shared with any third party.

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Analytics
Life-
Cycle

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