Learners will:
• Implement the use of QR codes
• Enhance knowledge and information sharing
• Improve conversion optimization
• Determine when it is appropriate to use QR codes
• Demonstrate how to create QR codes in learning events.
Igniting Passion in People: Developing Future Leaders - IGNITE VOS ATDconfere...Kella Price
The document discusses using informal learning strategies like mentoring, job rotation, and social media tools to develop leaders. It provides tips for implementing mentoring and job rotation programs, and lists benefits of social learning and using tools like wikis, blogs, Twitter, LinkedIn groups and QR codes to facilitate informal learning. The document encourages participants to tweet ideas and insights using the hashtag #ignite.
Maged Mostafa Digitalzone Presentation October 20 2017 Maged Mostafa
Maged Mostafa presented on how businesses can make content their competitive advantage. He discussed how customer journeys have evolved and how content experiences now fuel marketing. Businesses need to compete on strategic, relevant, engaging, and omni-channel content experiences. Mostafa then presented four use cases showing how the ScribbleLive content experience platform can help businesses optimize their content lifecycle, enable more effective talent management, engage virtual audiences for events, and produce high-quality content more efficiently.
Goes with video: https://youtu.be/7tgTEPky1F0
Kella Price, fitness and nutrition coach with Kella Price Fitness and Beachbody, shares her tips on how to "just do it" - jumping in to make your business successful and build your clients.
Teaching Strategies: Work Center/Stationsrichellebaker
The document discusses using learning stations in the classroom. It recommends setting up stations in advance, selecting topics, teaching the content before assigning students, and rotating around to assess engagement and knowledge. Stations should rotate topics once students demonstrate retained knowledge. Pros are that stations are organized and allow targeting specific needs, being successful for elementary students. Cons are that they require preparation, may not work as well for higher grades, can be noisy, and require student engagement. A video demonstration of math stations is provided.
QR codes are rapidly growing as a valuable interactive technology tool that organizations can use to communicate with clients, colleagues, and employees to share information rapidly. They also can be used by workplace learning professionals to support training initiatives. When used appropriately in training, QR codes increase conversion optimization and participant engagement, as well as enable participants to find information, learn in teams, and access organizational resources just-in-time. This session will discuss how to create and scan QR codes and use them to share information with clients, colleagues, and training participants. You will create and use QR codes; identify opportunities to enhance learning through their use; integrate use of QR tagging into existing training; and understand how to use QR codes as a mechanism to improve learning and performance in your organization. You are encouraged have your mobile device ready to use during this session.
What is the Oracle Marketing AppCloud? Meetup Oct 2014Marketing Cube
The document discusses the Oracle Marketing AppCloud and its integration with Eloqua's marketing automation platform. It provides over 300 apps that users can access to connect various marketing and sales applications, services, and data sources. Examples mentioned include web conferencing, social media, and content marketing apps. The document also highlights the ReadyTalk app, which allows users to streamline webinar follow up by capturing poll responses and playback data from webinar recordings.
10 Powerful Marketing Tools Marketers Can Leverage TodaySkoda Minotti
The document discusses 10 powerful marketing tools that marketers can leverage today, including Animoto, Screencast-O-Matic, Google Advanced Image Search, Google Search Console, Google Keyword Planner, GetSiteControl, WuFoo, HotJar, HubSpot CRM Free, and Team Password. It provides a brief overview of each tool, how it can help marketers, and the time investment required. The document concludes by recommending next steps of prioritizing 1-2 tools to test, selecting a small initial project, starting a free trial, and then reviewing the project and tool.
Igniting Passion in People: Developing Future Leaders - IGNITE VOS ATDconfere...Kella Price
The document discusses using informal learning strategies like mentoring, job rotation, and social media tools to develop leaders. It provides tips for implementing mentoring and job rotation programs, and lists benefits of social learning and using tools like wikis, blogs, Twitter, LinkedIn groups and QR codes to facilitate informal learning. The document encourages participants to tweet ideas and insights using the hashtag #ignite.
Maged Mostafa Digitalzone Presentation October 20 2017 Maged Mostafa
Maged Mostafa presented on how businesses can make content their competitive advantage. He discussed how customer journeys have evolved and how content experiences now fuel marketing. Businesses need to compete on strategic, relevant, engaging, and omni-channel content experiences. Mostafa then presented four use cases showing how the ScribbleLive content experience platform can help businesses optimize their content lifecycle, enable more effective talent management, engage virtual audiences for events, and produce high-quality content more efficiently.
Goes with video: https://youtu.be/7tgTEPky1F0
Kella Price, fitness and nutrition coach with Kella Price Fitness and Beachbody, shares her tips on how to "just do it" - jumping in to make your business successful and build your clients.
Teaching Strategies: Work Center/Stationsrichellebaker
The document discusses using learning stations in the classroom. It recommends setting up stations in advance, selecting topics, teaching the content before assigning students, and rotating around to assess engagement and knowledge. Stations should rotate topics once students demonstrate retained knowledge. Pros are that stations are organized and allow targeting specific needs, being successful for elementary students. Cons are that they require preparation, may not work as well for higher grades, can be noisy, and require student engagement. A video demonstration of math stations is provided.
QR codes are rapidly growing as a valuable interactive technology tool that organizations can use to communicate with clients, colleagues, and employees to share information rapidly. They also can be used by workplace learning professionals to support training initiatives. When used appropriately in training, QR codes increase conversion optimization and participant engagement, as well as enable participants to find information, learn in teams, and access organizational resources just-in-time. This session will discuss how to create and scan QR codes and use them to share information with clients, colleagues, and training participants. You will create and use QR codes; identify opportunities to enhance learning through their use; integrate use of QR tagging into existing training; and understand how to use QR codes as a mechanism to improve learning and performance in your organization. You are encouraged have your mobile device ready to use during this session.
What is the Oracle Marketing AppCloud? Meetup Oct 2014Marketing Cube
The document discusses the Oracle Marketing AppCloud and its integration with Eloqua's marketing automation platform. It provides over 300 apps that users can access to connect various marketing and sales applications, services, and data sources. Examples mentioned include web conferencing, social media, and content marketing apps. The document also highlights the ReadyTalk app, which allows users to streamline webinar follow up by capturing poll responses and playback data from webinar recordings.
10 Powerful Marketing Tools Marketers Can Leverage TodaySkoda Minotti
The document discusses 10 powerful marketing tools that marketers can leverage today, including Animoto, Screencast-O-Matic, Google Advanced Image Search, Google Search Console, Google Keyword Planner, GetSiteControl, WuFoo, HotJar, HubSpot CRM Free, and Team Password. It provides a brief overview of each tool, how it can help marketers, and the time investment required. The document concludes by recommending next steps of prioritizing 1-2 tools to test, selecting a small initial project, starting a free trial, and then reviewing the project and tool.
Matrix is a leading conference management agency that now offers virtual conference support using state-of-the-art technology. They have 20 years of experience organizing events for clients like Tata Steel. Their virtual events use features like 3D mapping, holograms, gamification with badges/leaderboards, virtual exhibition stalls, session rooms, and analytics reports. They also provide app development, IT support, and content creation to enhance engagement and make the virtual experience feel similar to an in-person event.
QR codes were developed for the auto industry in Japan to streamline production and are square shaped objects populated with an arrangement of small squares on a contrasting background. QR code readers are designed for hand held devices and allow users to point their camera at a QR code to access resources like websites, videos, documents and more. QR codes can be generated for free using online generators by pasting in a link or resource and customizing appearance, and then placed in documents or printed out for others to scan with their phones.
Why B2B Marketers Need To Personalize Content Experiences At ScaleUberflip
From Nike to Nestle, sellers of everything from shoes to consumer-packaged goods have discovered the value of personalization. As buyers engage with increasingly personalized experiences, B2B marketers need to align their marketing journeys with these evolving expectations to remain competitive.
Uberflip CMO Randy Frisch outlines how B2B marketers are increasingly taking ownership of the end-to-end content experience, expanding beyond initial acquisition to sales enablement and ABM.
The document outlines a summer learning program taking place from July-August 2023. It includes a scope of learning such as digital walkthroughs using virtual tour software, photography exhibitions, and events to showcase films and creative works. It also describes internship opportunities on various topics from 1000-1700 hours that are either remote or on-campus, and paid or unpaid. One internship opportunity involves working with TrulyPakistan, a platform aiming to become an independent digital encyclopedia of travel and tourism in Pakistan. Duties may include content research, development, production, outreach, and business development. Trainees will learn relevant skills and have incentives to sign up business clients. On-the-go managed website services are
QR codes provide a physical link to digital content by encoding website URLs and other information that can be scanned by smartphone cameras and decoded. Popular scanning apps include ScanLife, I-Nigma, AT&T Scanner, and BeeTagg. Mercedes-Benz USA is using QR codes in various ways like linking to owner's support videos and iPad apps from codes placed on cars and signage, and connecting customers to dealer websites, vehicle information pages, and a mobile product guide.
Quick Response (QR) codes allow for quick reading of information through a mobile device camera. QR codes saw widespread adoption in the late 2000s and early 2010s. QR codes can be created through free online generators that allow customizing options like data storage and formatting. Readers on smartphones can scan QR codes to access encoded web links, contact info, or other data. Businesses have implemented QR codes for marketing through strategies like providing extra content, calls to action, and measuring campaign results.
The Auckland Airport redesigned their website to increase awareness of retail offerings and convert more passengers to shoppers. They focused on personalization and engagement to showcase products and drive leads. The new design featured personalized search, category filters, and dynamic content. Engagement plans were created to send reminders and collect feedback. This led to a 400% increase in retailer referrals and an 84% rise in content views within the retail section. Key learnings included having a digital roadmap, designing with personalization in mind, and tracking everything.
5 Ways to Use Digital Signage QR Codes to Sell More.pptxKurt Dupont
QR codes (also called quick-response codes) are like barcodes, but they're made to be scanned by a cell phone camera. They're used by businesses today in all kinds of ways—from marketing to creating a seamless payment experience.
The beauty of QR codes is that they can be used for a variety of purposes. And because we love helping our customers and readers be more engaging with their digital signage, we're going to walk you through some of the most common ways to use them.
Let's start with…
Degordian is a digital marketing agency with offices in several European cities. They provide services such as digital strategy, analytics, social media, content production, design, and development. Degordian follows a thorough process with phases like research, strategy, design, implementation, quality assurance, and optimization. They utilize technologies including PHP, JavaScript, databases, CMS platforms, and analytics tools. Example projects include websites for brands like Heineken and Ožujsko, as well as mobile app advertising and personal websites.
Why B2B Marketers Need To Personalize Content Experiences At Scale G3 Communications
Randy Frisch discusses the need for B2B marketers to personalize content experiences at scale. He outlines a 5 step framework for marketers to organize, create and distribute personalized content: 1) aggregate content, 2) organize content, 3) create content experiences, 4) market and distribute content, and 5) generate results. The key takeaways are that marketers must organize their content, create personalized experiences, and leverage various channels like email, social media, and sales to effectively distribute tailored content at scale.
What are QR Codes and how can they be used in adult education. This PowerPoint goes over the basics of QR Codes and also explains how you can make your own QR Code using Bitly.
This document provides an overview of QR codes including what they are, how to create them, and how to scan them. It also discusses several ways QR codes can be used in education, such as linking to educational videos or websites, creating scavenger hunts, and adding additional information to textbooks, worksheets, or posters. The document shares many free online QR code creator tools and scanner apps that can be used by teachers and students. Overall, the document aims to educate about QR codes and inspire different ways they could be incorporated into classroom learning.
QR codes can contain various types of data like text, URLs, contact info. They are commonly used to direct users to websites. To create a QR code, determine the landing page URL, add analytics tracking, shorten the URL, generate the QR code image, and rigorously test it across devices. Creative uses include location-specific codes and dynamic content pulled via a QR code reading mobile app.
Learn how to get started with virtual events. This 101 webinar shows you how think about a virtual event strategy, the types of vendors available and resources to get started.
The document provides an overview of the digital production process from start to finish. It includes an agenda, credentials for the agency, information on the current digital market, best practices for estimating and profitability, and a detailed breakdown of the typical production process including define and discover, UX/design, development, and deployment phases. Key outputs and activities are outlined for each phase with the overall goal of bringing creative design and technology together to build digital experiences that meet business and user needs.
Skapa - West Sweden Chamber of Commerce Aug 31, 2018Erik Ekholm
This is a presentation I held for a group of executives in a Go Global group at the West Sweden Chamber of Commerce focusing on online marketing for international operations.
REALTOR Social Media and Technology Resources 2011Doug Devitre
Here are some REALTOR Social Media and Technology Resources compiled from past presentations, new statistics, and tools you can implement in your real estate business.
Osceola County Online Marketing & Technology TrainingMichelle LeFeve
Courtland Team Members (Michelle LeFeve and Sharon Spence) and 834 Design & Marketing (Adrienne Wallace) delivered online marketing and technology training to local businesses and organizations in Osceola County, Michigan in Reed City and Evart. Attendees learned about Internet trends, social media strategies and tactics, importance and influence of customer review sites, Michigan eLibrary business resources, QR Code use, and email marketing tips. The training event was co-sponsored in partnership with Osceola County Economic Development Dept, Connect Michigan, Reed City Area Chamber of Commerce, and the Evart Local Development Finance Authority.
This document summarizes an upcoming B2B sales workshop. The workshop will cover topics like building and training a sales team, defining an ideal customer profile, prospecting tools and strategies, conducting discovery conversations, marketing funnel strategies, doing proofs of concept, and creating enterprise commercial proposals. Specific tools and frameworks will be discussed for various stages of the sales process for complex enterprise deals.
This document provides guidance on using social media tools for trade shows. It outlines checklists for pre-show, during show, and post-show activities. The pre-show checklist recommends defining a social media strategy, listening to industry conversations, and engaging and analyzing social media. It also provides tips for inviting contacts, using hashtags, and scheduling posts. The during show checklist suggests equipping teams with smartphones and setting up areas for visitor engagement and sharing through photos, videos, and check-ins on social media platforms. The post show checklist covers blogging, thanking attendees, and continuing communication to turn leads into customers.
Kella Price, fitness and nutrition coach with Kella Price Fitness and Beachbody, shares her tips on how to be persuasive--not pushy--when making your business successful and build your clients.
Goes with Youtube video: https://youtu.be/bAcA47W7Vls
Social media strategies slideshare versionKella Price
twitter The document provides information about social media logins and strategies for various platforms. It discusses logins for Twitter, Facebook, LinkedIn and includes passwords. It also discusses downloading QR code readers and using QR codes. The document offers tips for using social media platforms like Twitter for professional networking and branding.
More Related Content
Similar to ASTD Techknowledge 2014 Creation Station: Using QR Codes to Improve Performance
Matrix is a leading conference management agency that now offers virtual conference support using state-of-the-art technology. They have 20 years of experience organizing events for clients like Tata Steel. Their virtual events use features like 3D mapping, holograms, gamification with badges/leaderboards, virtual exhibition stalls, session rooms, and analytics reports. They also provide app development, IT support, and content creation to enhance engagement and make the virtual experience feel similar to an in-person event.
QR codes were developed for the auto industry in Japan to streamline production and are square shaped objects populated with an arrangement of small squares on a contrasting background. QR code readers are designed for hand held devices and allow users to point their camera at a QR code to access resources like websites, videos, documents and more. QR codes can be generated for free using online generators by pasting in a link or resource and customizing appearance, and then placed in documents or printed out for others to scan with their phones.
Why B2B Marketers Need To Personalize Content Experiences At ScaleUberflip
From Nike to Nestle, sellers of everything from shoes to consumer-packaged goods have discovered the value of personalization. As buyers engage with increasingly personalized experiences, B2B marketers need to align their marketing journeys with these evolving expectations to remain competitive.
Uberflip CMO Randy Frisch outlines how B2B marketers are increasingly taking ownership of the end-to-end content experience, expanding beyond initial acquisition to sales enablement and ABM.
The document outlines a summer learning program taking place from July-August 2023. It includes a scope of learning such as digital walkthroughs using virtual tour software, photography exhibitions, and events to showcase films and creative works. It also describes internship opportunities on various topics from 1000-1700 hours that are either remote or on-campus, and paid or unpaid. One internship opportunity involves working with TrulyPakistan, a platform aiming to become an independent digital encyclopedia of travel and tourism in Pakistan. Duties may include content research, development, production, outreach, and business development. Trainees will learn relevant skills and have incentives to sign up business clients. On-the-go managed website services are
QR codes provide a physical link to digital content by encoding website URLs and other information that can be scanned by smartphone cameras and decoded. Popular scanning apps include ScanLife, I-Nigma, AT&T Scanner, and BeeTagg. Mercedes-Benz USA is using QR codes in various ways like linking to owner's support videos and iPad apps from codes placed on cars and signage, and connecting customers to dealer websites, vehicle information pages, and a mobile product guide.
Quick Response (QR) codes allow for quick reading of information through a mobile device camera. QR codes saw widespread adoption in the late 2000s and early 2010s. QR codes can be created through free online generators that allow customizing options like data storage and formatting. Readers on smartphones can scan QR codes to access encoded web links, contact info, or other data. Businesses have implemented QR codes for marketing through strategies like providing extra content, calls to action, and measuring campaign results.
The Auckland Airport redesigned their website to increase awareness of retail offerings and convert more passengers to shoppers. They focused on personalization and engagement to showcase products and drive leads. The new design featured personalized search, category filters, and dynamic content. Engagement plans were created to send reminders and collect feedback. This led to a 400% increase in retailer referrals and an 84% rise in content views within the retail section. Key learnings included having a digital roadmap, designing with personalization in mind, and tracking everything.
5 Ways to Use Digital Signage QR Codes to Sell More.pptxKurt Dupont
QR codes (also called quick-response codes) are like barcodes, but they're made to be scanned by a cell phone camera. They're used by businesses today in all kinds of ways—from marketing to creating a seamless payment experience.
The beauty of QR codes is that they can be used for a variety of purposes. And because we love helping our customers and readers be more engaging with their digital signage, we're going to walk you through some of the most common ways to use them.
Let's start with…
Degordian is a digital marketing agency with offices in several European cities. They provide services such as digital strategy, analytics, social media, content production, design, and development. Degordian follows a thorough process with phases like research, strategy, design, implementation, quality assurance, and optimization. They utilize technologies including PHP, JavaScript, databases, CMS platforms, and analytics tools. Example projects include websites for brands like Heineken and Ožujsko, as well as mobile app advertising and personal websites.
Why B2B Marketers Need To Personalize Content Experiences At Scale G3 Communications
Randy Frisch discusses the need for B2B marketers to personalize content experiences at scale. He outlines a 5 step framework for marketers to organize, create and distribute personalized content: 1) aggregate content, 2) organize content, 3) create content experiences, 4) market and distribute content, and 5) generate results. The key takeaways are that marketers must organize their content, create personalized experiences, and leverage various channels like email, social media, and sales to effectively distribute tailored content at scale.
What are QR Codes and how can they be used in adult education. This PowerPoint goes over the basics of QR Codes and also explains how you can make your own QR Code using Bitly.
This document provides an overview of QR codes including what they are, how to create them, and how to scan them. It also discusses several ways QR codes can be used in education, such as linking to educational videos or websites, creating scavenger hunts, and adding additional information to textbooks, worksheets, or posters. The document shares many free online QR code creator tools and scanner apps that can be used by teachers and students. Overall, the document aims to educate about QR codes and inspire different ways they could be incorporated into classroom learning.
QR codes can contain various types of data like text, URLs, contact info. They are commonly used to direct users to websites. To create a QR code, determine the landing page URL, add analytics tracking, shorten the URL, generate the QR code image, and rigorously test it across devices. Creative uses include location-specific codes and dynamic content pulled via a QR code reading mobile app.
Learn how to get started with virtual events. This 101 webinar shows you how think about a virtual event strategy, the types of vendors available and resources to get started.
The document provides an overview of the digital production process from start to finish. It includes an agenda, credentials for the agency, information on the current digital market, best practices for estimating and profitability, and a detailed breakdown of the typical production process including define and discover, UX/design, development, and deployment phases. Key outputs and activities are outlined for each phase with the overall goal of bringing creative design and technology together to build digital experiences that meet business and user needs.
Skapa - West Sweden Chamber of Commerce Aug 31, 2018Erik Ekholm
This is a presentation I held for a group of executives in a Go Global group at the West Sweden Chamber of Commerce focusing on online marketing for international operations.
REALTOR Social Media and Technology Resources 2011Doug Devitre
Here are some REALTOR Social Media and Technology Resources compiled from past presentations, new statistics, and tools you can implement in your real estate business.
Osceola County Online Marketing & Technology TrainingMichelle LeFeve
Courtland Team Members (Michelle LeFeve and Sharon Spence) and 834 Design & Marketing (Adrienne Wallace) delivered online marketing and technology training to local businesses and organizations in Osceola County, Michigan in Reed City and Evart. Attendees learned about Internet trends, social media strategies and tactics, importance and influence of customer review sites, Michigan eLibrary business resources, QR Code use, and email marketing tips. The training event was co-sponsored in partnership with Osceola County Economic Development Dept, Connect Michigan, Reed City Area Chamber of Commerce, and the Evart Local Development Finance Authority.
This document summarizes an upcoming B2B sales workshop. The workshop will cover topics like building and training a sales team, defining an ideal customer profile, prospecting tools and strategies, conducting discovery conversations, marketing funnel strategies, doing proofs of concept, and creating enterprise commercial proposals. Specific tools and frameworks will be discussed for various stages of the sales process for complex enterprise deals.
This document provides guidance on using social media tools for trade shows. It outlines checklists for pre-show, during show, and post-show activities. The pre-show checklist recommends defining a social media strategy, listening to industry conversations, and engaging and analyzing social media. It also provides tips for inviting contacts, using hashtags, and scheduling posts. The during show checklist suggests equipping teams with smartphones and setting up areas for visitor engagement and sharing through photos, videos, and check-ins on social media platforms. The post show checklist covers blogging, thanking attendees, and continuing communication to turn leads into customers.
Similar to ASTD Techknowledge 2014 Creation Station: Using QR Codes to Improve Performance (20)
Kella Price, fitness and nutrition coach with Kella Price Fitness and Beachbody, shares her tips on how to be persuasive--not pushy--when making your business successful and build your clients.
Goes with Youtube video: https://youtu.be/bAcA47W7Vls
Social media strategies slideshare versionKella Price
twitter The document provides information about social media logins and strategies for various platforms. It discusses logins for Twitter, Facebook, LinkedIn and includes passwords. It also discusses downloading QR code readers and using QR codes. The document offers tips for using social media platforms like Twitter for professional networking and branding.
Social media is embraced by all generations and is becoming imperative to keeping employees informed and engaged. When used correctly, social media can be a great research tool, a way to communicate with clients and colleagues, and share knowledge rapidly. Additionally, social media tools like Twitter, LinkedIn, bookmarking tools like Delicious, and blogging can be used by workplace learning professionals in conducting training as well. This session will provide an overview on how to get started using these tools, but also how to effectively use to communicate with clients, colleagues, and training participants. While mobile devices and smartphones like iPhones and Droids have enabled mobile learning, social media is becoming more and more a way to communicate informally to get questions answered, and find out what’s happening around you at any time…and to pass it along to colleagues, friends, and business partners. The intended audience is someone who wants to learn more about social media and is open to adapting to the latest trends in technology. Dr. Price will be discussing how to harness the power of social media to engage learning participants, to spread awareness of your brand, attract potential clients, stay on top of industry news and trends, and share knowledge with your clients and colleagues.
Twitter is rapidly gaining a professional following, as it can be used to instantly share information about industry news, trends, and best practices with clients and colleagues. Twitter can also be used by workplace learning professionals in conducting training. This session will show you how to get started with Twitter and immediately begin using it to enhance training sessions, spread brand awareness, and stay on top of trending information.
Learning Objectives:
Promote your brand (whether as a professional consultant or as an expert in WLP)
Share knowledge with colleagues, clients, and learning participants
Improve relationships with colleagues, clients, and learning participants through meaningful communication on Twitter
Use Twitter as a research and news gathering tool to stay informed of industry trends.
LinkedIn is growing as a great professional networking tool, a way to communicate with clients and colleagues, and share your expertise. This session will show beginners how to get started and set up a LinkedIn account, but also how to effectively use to communicate with clients, colleagues, and prospective employers. The intended audience is someone who wants to learn more about LinkedIn and is open to adapting to the latest trends in technology.
The document discusses using social media tools like Twitter, Facebook, blogs, and LinkedIn for networking and sharing information. It provides tips for setting up accounts, engaging with followers, creating valuable content through different media, and maximizing the benefits of social networking. The overall goal is to illustrate how these technologies can enhance collaboration, knowledge transfer, and training opportunities.
The evolution of tools for business owners summarizes the growing availability of online tools that can help business owners promote and manage their companies more effectively on social media platforms like Twitter. Over time, tools have been developed for creating shortened links, analyzing link performance, scheduling posts, managing multiple accounts, facilitating discussions through hashtags or lists, and crowdsourcing feedback from followers. These tools allow businesses to expand their online presence and interactions in a more efficient manner through features like synchronous posting or targeted messaging.
Twitter for trainers tu222 supplemental materialsKella Price
The document provides guidance on using Twitter for professional purposes. It discusses setting up a Twitter account and profile, finding people to follow, types of tweets to post, and how to build followers. It also covers hashtags, retweeting, tools for managing Twitter, and preparing for a Twitter chat or session. The overall focus is on harnessing the power of Twitter to spread awareness of your brand and stay connected with clients and colleagues in your industry.
Twitter is rapidly growing as a great research tool, a way to communicate with clients and colleagues, and share knowledge rapidly. Twitter can be used by workplace learning professionals in conducting training as well. This session will show beginners how to get started and set up a Twitter account, but also how to effectively use to communicate with clients, colleagues, and training participants. While mobile devices and smartphones like iphones and Droids have enabled mobile learning, Twitter is becoming more and more a way to communicate informally to get questions answered, and find out what’s happening around you at any time…and to pass it along to colleagues, friends, and business partners. The intended audience is someone who wants to learn more about Twitter and is open to adapting to the latest trends in technology.
Personal and virtual networking handoutKella Price
The document provides tips and guidance for effective networking. It discusses having a clear purpose for networking, exchanging business cards, listening to others, following up after events, and practicing networking skills. Specific tips include explaining your company's services and your role, asking open-ended questions, limiting alcohol, and maintaining good body language like making eye contact and having an upright posture. The document also includes an activity where participants share details about themselves on a mock Twitter profile.
This document discusses personal and virtual networking, including making positive connections and impressions. It provides tips on networking skills like using business cards effectively, preparing for events, following up with contacts, and developing self-confidence. The document also covers various social media platforms and how to use them for networking, including creating profiles on LinkedIn, Facebook, and using Twitter to build business relationships and stay informed. Key elements discussed include keeping a consistent online presence across platforms and engaging with others.
The document provides information and guidance for chapter leaders on using social media. It defines social media and explains why it is important. It also outlines the major types of social media and best practices for using each one. The document provides templates and steps for chapters to create a social media plan, implement initiatives, engage members, and measure effectiveness. Examples are given of how some ASTD chapters are successfully using social media.
Dr. Kella Price will present on the state of the workplace learning and performance industry based on the 2010 ASTD State of the Industry Report. She will discuss key findings on how US organizations spent $125.88 billion on employee learning and development last year. Participants will learn about the characteristics of best in class training programs, including investment, measurement, efficiency, effectiveness, and alignment. Dr. Price will also explore current and future training challenges in light of economic trends and facilitate discussion on how companies can apply insights from the report.
San diego State of Industry presentationKella Price
Dr. Kella B. Price presented on trends from the 2010 State of the Industry Report regarding the local economy, employment trends, and the impact of technology on learning. The presentation discussed expenditures on employee learning and development, hours spent on learning per employee, delivery methods for learning including increased use of technology, and comparisons to industry benchmarks. Questions were taken at the end regarding how organizations compare to the trends presented.
The document provides tips and guidelines for writing effective resumes and cover letters to help with job searching. It recommends customizing materials for each job posting, including relevant skills and achievements while leaving out personal details. Cover letters should match the resume to the job requirements and be proofread. Resumes should highlight keywords, accomplishments, and fill one page with sections for header, experience, education, and references. The biggest mistake is not tailoring documents to the specific employer and position.
The 3C's- Credibility, Capability & Confidence: CPLP and the Competency modelKella Price
The ASTD Certified Professional in Learning and Performance Certification (CPLP) equips people with the tools to be the best in the field and lets employers know you have the real world practical expertise that can be readily applied. Participants will learn the nine areas of the competency model covered in the exam and understand the work product requirements. At the end participants will be able to assess their readiness to register for the CPLP certification process.
This document summarizes a presentation on finding career opportunities in health IT. It discusses the current job market, how to locate opportunities, and tips for resumes and interviews. Key points include: the job market is competitive with more applicants than openings; health IT salaries are increasing 4.6% on average; customizing resumes and cover letters to each job is important; and networking, volunteering, and further education can help find non-traditional opportunities.
A Multi Generational, Multi Dimensional Approach To Training Using Web 2 0 Te...Kella Price
The document discusses training approaches for different generations in the workforce using Web 2.0 technologies. It outlines generational characteristics and preferences for training, including a preference among Generation Y for informal, fun, and technology-based training using tools like blogs, videos and social networking. The document advocates a blended approach combining traditional and online training methods to accommodate different generational learning styles.
Rebalance And Rejuvenate Reducing And Managing StressKella Price
The document discusses reducing and managing stress through rebalancing and rejuvenation. It covers defining stress and burnout symptoms. Various solutions for managing stress are presented, including relaxation techniques, handling interruptions, achieving work-life balance, and renewing oneself. The importance of renewal for the body, mind, spirit and emotions is emphasized. Roadblocks to self-renewal are addressed along with actions to overcome obstacles.
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Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
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ASTD Techknowledge 2014 Creation Station: Using QR Codes to Improve Performance
1. Creation Station:
Using QR Codes
to
Improve Learning and Performance
Session: TH209CS
Thursday, 1:45-3 p.m.
Caesar’s Palace, Neopolitan II
Dr. Kella B. Price, SPHR, CPLP
Price Consulting Group
@kellaprice
2. To prepare for this session, please access your smart
phone’s application store and download a free QR
Reader.
Kaywa
Reader
BeeTagg
QRReader
i-nigma
QR Droid
Once you have a QR Reader
loaded on your smart phone
scan this code to test if it is
functioning correctly.
Qrafter
TapReader
Bakodo
ATTScanner
3. Creation Station:
Using QR Codes
to
Improve Learning and Performance
Take this survey before the
session starts!
http://svy.mk/SQUqZX
Session: TH209CS
Thursday, 1:45-3 p.m.
Caesar’s Palace, Neopolitan II
Dr. Kella B. Price, SPHR, CPLP
Price Consulting Group
@kellaprice
4. Who is “live tweeting” this presentation?
#TH209CS
#ASTDTK14
During this collaborative session,
please feel free to Tweet your;
•Ideas
•Tips
•Tricks
•Discoveries
•Ah Ha! Moments
So that everyone can benefit!
•Other useful hashtags:
#socialmedia #ASTD #QR #QRtip
4
5. What do you want to take from this
session? #TH209CS #ASTDTK14
6. Goals for the session:
•
•
•
•
Implement the use of QR codes
Enhance knowledge and information sharing
Improve conversion optimization
Determine when it is appropriate to use QR
codes
• Demonstrate how to create QR codes in
learning events.
11. How does the technology
impact YOU?
•
•
•
•
•
•
More peer-to-peer collaboration
Better knowledge transfer
Real-time activities and information
Low skills required to use
Low cost to implement
Increase training
opportunities/modalities
11
12. Benefits of using QR codes:
• Green
• Resources when they want, where they want
it
• Provide supplemental information
• Evaluate training effectiveness
• Engage audiences
• Conversion optimization
13. MS Tags
• Must have Microsoft Tag Reader
Scan these by downloading app:
gettag.mobi
21. Step-by-Step with bit.ly
1. Enter the website address in
the link shortener. Click on
shorten.
2. Copy the shortened link.
3. Use the shortened link to
create your QR code.
24. Customizing
• Color
• Edges
Contact info sample:
Viscards.mobi/johnkella
• Multiple pieces of data
• Customized content for end user
• Details about end user (location and phone)
Plinks.me/nuggwq
25. Customizing
• Save your QR code
• Open the file in Paint.
• Resize QR code to make
easier to work with.
• Select colors and use
Paintcan tool to change
the black elements to
color of your choice
• When finished, test
scannability.
• Add it to a Microsoft
Office file.
• Right click on picture,
select "format picture",
fill, click on "solid color",
and select desired color
Contact info sample:
• Click on picture, select
Viscards.mobi/johnkella
"recolor", select "set
transparent color", then
click on one of the black
sections of the QR code.
29. Other apps
• Google: QR-Code Tag:
http://bit.ly/ChromeQRCode
• Firefox: Mobile barcode:
http://bit.ly/QRFirefox
Create a QR code from content in your web browser. QR-Code Tag and Mobile
barcode make it easy.
30. As a business tool
• Send QR Codes quickly via social media
31. The QR code can be
shared on Facebook or
Twitter, or saved for later
use.
Use the
QR code
add-in for
your
browser
to make
it easy to
create
QR codes
for URLs!
34. What are the
implications for
training?
Give your
feedback in
the discussion
forum by
scanning the
code:
bit.ly/10KCQQ3
35. As a business tool
• Likify.net
• Facebook Places
• Check-ins via Facebook,
Foursquare, Twitter FOLLOW,
or Google Places.
• Subscribe to blog
• Opt-in on email list
40. Pre-populating Tweets
Pre-populate by creating a URL:
1.Start with twitter.com/intent/tweet?
text=
2.Hashtag: %23
3.Spaces: +
I learned how to pre-populate #Twitter
statuses Thanks @kellaprice #cool
#TH209CS #astdtk14
http://twitter.com/intent/tweet?
text=I+learned+how+to+pre-populate+
%23Twitter+statuses+Thanks+@kellapr
ice+%23cool+%23TH209CS+
%23astdtk14
4.Don’t forget to shorten link before
you create the QR code
bit.ly/1bSBBEF
41. Training: During the Session
• What is the goal or learning objective?
• What will the code do to enhance the activity or
information?
• Does the QR code enrich the activity with FUN as
well as supplemental information?
• How will you support learners who need
assistance?
• Finally, how will you measure if the activity has
been successful (specifically, consider
Kirkpatrick’s Levels 1-3)?
42. Training: During the session
•
•
•
•
•
•
•
Intro – download the app
Supplemental reading
Slideshare
Delicious/ bookmarking tools
Contact information
Videos
Polls/Surveys
43. Surveys
•
•
•
•
•
Employee Satisfaction survey What are some
Exit survey
survey types that
would
Customer survey/performance data benefit
from a QR Code?
Testing, evaluating, polling
Name tags
Get real-time feedback from customers after each interaction with a QR
Code; helps coach employees.
Tweet me!
#TH209CS
#ASTDTK14
44. Surveys
1. One benefit of using a link shortener is:
2. True or False: Mobile barcode (#QR Code) scanning was up over 4500%
comparing from Q1 2010 to Q1 2011.
3. QR codes should:
a)Serve a business objective
b)Add value for the user
c)Provide contextual assistance
d)Be scannable
e)All of the above
45. Distribution
What types of materials
• Reading – provide link could be distributed
• Calendar items
using a QR Code?
•
•
•
•
Recruiting
Webinar
What’s new
Orientation
Check out this site to create your
calendar event:
46. Distribution
Using your smart phone click on the QR Code to
download a copy of this presentation.
http://bit.ly/slideshareKella
51. Activities
Team meeting tomorrow in the break room @ 9am. Join us for
doughnuts&coffee. We'll be celebrating someone's service anniversary and the
Sales contest winner!
53. Training: Post-session
• Conversion optimization: Analytics
• Consider these questions:
– How QR code was presented
– Did you test the QR codes for scannability?
– Did you explain to the audience how to scan QR codes
before the session?
– How was the QR code introduced?
– Did you point it out to the audience and tell them
what content it was linked to?
– Was the QR code on the projector screen (more
difficult to scan) or was it presented in handouts?
54. Following up with your
audience
•
•
•
•
Summary of key points
Copy of session tweets
Document with all QR codes
Bookmarking resources
56. Your Feedback Counts!
Your feedback helps ASTD continue to provide
top-notch educational programs that help you
stay on top of a changing profession.
Evaluation forms for this session are available
via the mobile app and at the following link:
www.tkconference.org/attendees.
57. Don’t forget:
Check out my QR Code resources on
Delicious:
http://bit.ly/deliciousastdtk13
Download a copy of the slides and
supplemental materials from the
Conference site or from slideshare:
http://bit.ly/slideshareKella
Complete the evaluation feedback
Thank you!
What are your questions?
Dr. Kella B. Price, SPHR, CPLP
www.thepriceconsultinggroup.com
drkellabprice@gmail.com
252.622.8119
Price Consulting Group
57
Editor's Notes
[twitter]
Using #qr codes 2improve learning&performance @ 1:15, Salon V Marriott. Not at TK? Follow #W202 #astdtk13 to join.
[/twitter]
22% of the Fortune 50 companies are using QR codes. The trend of QR codes is quickly growing in the United States; mobile barcode scanning was up over 4500% in 2011 compared to the previous year. Is your company taking advantage of this technology?
Want to make your training more interactive? Would you like to offer additional resources during a learning event, but don’t want to provide a long URL? QR Codes are a great way to increase interactivity in a fun way, and increase the likelihood of the individual to take a recommended action. QR codes are about connections: connecting people with one another AND connecting them to digital content.
http://heidicohen.com/qr-code-data/
● Mobile barcode (QR Code) scanning increased over 2500% from first Quarter 2010 to first Quarter 2011 . Since QR code usage depends on the ability to scan the QR code, the number of end users who have smartphone technology is an important consideration. Data traffic on wireless networks increased 111% in 2011 over the previous year, with 95.8 million active smartphones. Today, the number of wireless subscriptions in the United States actually exceeds the U.S. population; the U.S. has a wireless penetration rate of 103.9 percent.
http://nfcdata.com/blog/2011/07/26/10-ways-to-use-qr-codes-for-better-conversion-rates/#ixzz1u2j51uhp
http://www.fiercewireless.com/story/ctia-us-smartphone-users-now-total-958-million/2011-10-11
CTIA: U.S. smartphone users now total 95.8 million - FierceWireless http://www.fiercewireless.com/story/ctia-us-smartphone-users-now-total-958-million/2011-10-11#ixzz27sNiidJI
[twitter]
Many of the #qr code apps for your phone or tablet are FREE – try a few out and see which one you like #qrtips
[/twitter]
[twitter]Take this survey before #qr code session starts! http://svy.mk/SQUqZX [/twitter]
[twitter]
Using #qr codes 2improve learning&performance @ 1:15, Salon V Marriott. Not at TK? Follow #W202 #astdtk13 to join.
[/twitter]
22% of the Fortune 50 companies are using QR codes. The trend of QR codes is quickly growing in the United States; mobile barcode scanning was up over 4500% in 2011 compared to the previous year. Is your company taking advantage of this technology?
Want to make your training more interactive? Would you like to offer additional resources during a learning event, but don’t want to provide a long URL? QR Codes are a great way to increase interactivity in a fun way, and increase the likelihood of the individual to take a recommended action. QR codes are about connections: connecting people with one another AND connecting them to digital content.
http://heidicohen.com/qr-code-data/
● Mobile barcode (QR Code) scanning increased over 2500% from first Quarter 2010 to first Quarter 2011 . Since QR code usage depends on the ability to scan the QR code, the number of end users who have smartphone technology is an important consideration. Data traffic on wireless networks increased 111% in 2011 over the previous year, with 95.8 million active smartphones. Today, the number of wireless subscriptions in the United States actually exceeds the U.S. population; the U.S. has a wireless penetration rate of 103.9 percent.
http://nfcdata.com/blog/2011/07/26/10-ways-to-use-qr-codes-for-better-conversion-rates/#ixzz1u2j51uhp
http://www.fiercewireless.com/story/ctia-us-smartphone-users-now-total-958-million/2011-10-11
CTIA: U.S. smartphone users now total 95.8 million - FierceWireless http://www.fiercewireless.com/story/ctia-us-smartphone-users-now-total-958-million/2011-10-11#ixzz27sNiidJI
[twitter]
other useful hashtags for session #QR codes: #ASTD #TRAINING [/twitter]
**REMIND TO ENGAGE VISUALLY WHEN NOT POSTING
[twitter]
What do you want to learn about #QR codes today? [/twitter]
[twitter] #qr codes for #trainers released earlier this month. Gr8 info to get started with #QRcodes !
http://ow.ly/gGLt7 [/twitter]
**Personal experiences – ASK audience
QR codes provide “opportunities…as input devices in learning environments”
7 Things You Should Know About QR Codes Friday, February 13, 2009
Source(s) ELI 7 Things You Should Know, EDUCAUSE Learning Initiative (ELI)
[twitter]
#socialmedia offrs bettr collaboration,knowledge transfr, in real-time,Low cost
[/twitter]
[twitter]
Some benefits of #qrcodes are: green, give participants resources when they want them, provide supplemental info, eval #training. #QRtips[/twitter]
[twitter]
MSTags another technology, can only read with MS Tag Reader. Download: gettag.mobi [/twitter]
Although QR codes are fairly new in the United States, they are prevalent in Japan and have been used there for over a decade! Today, we see QR codes on signs, in advertisements, and packaging for products. Other software companies have developed 2D codes that work much like, and therefore compete, with QR codes. The most familiar of these would be MS tags, created by Microsoft. One disadvantage of MS tags is that they can only be read using a Microsoft Tag Reader, whereas QR codes can be scanned and read by a number of applications.
[twitter]
MSTags another technology, can only read with MS Tag Reader. Download: gettag.mobi [/twitter]
Although QR codes are fairly new in the United States, they are prevalent in Japan and have been used there for over a decade! Today, we see QR codes on signs, in advertisements, and packaging for products. Other software companies have developed 2D codes that work much like, and therefore compete, with QR codes. The most familiar of these would be MS tags, created by Microsoft. One disadvantage of MS tags is that they can only be read using a Microsoft Tag Reader, whereas QR codes can be scanned and read by a number of applications.
[twitter] #QRCodes :“quick response” square barcodes of (usually) black & white, link to data:
contact info,Website,video #qrtips[/twitter]
A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. The code consists [usually] of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.-Wikipedia
Color your code
Conversion Optimization 101
A conversion simply means that a user completed an intended call-to-action. If you invite 100 people to an event,and 30 people RSVP,the conversion rate is 30%. Conversion rate optimization (CRO) is the practice of increasing the percent of users that act on a suggested action.
QR Codes as a Conversion Tool
Conversion optimization tactics target…
What users want
Where users want it
What the users need to act
When users are most likely to act
Read more: http://nfcdata.com/blog/2011/07/26/10-ways-to-use-qr-codes-for-better-conversion-rates/#ixzz1U2J51uHP
Mobile barcode (#QR Code) scanning was up over 4500% comparing Q1 2010 to Q1 2011.
Golden Rules of Mobile Barcode Usage:
Serve a business objective
Add value for the user
Provide contextual assistance(e.g. link to get a reader app,call-to-action,barcode alternative,etc.)
Test to ensure codes are scannable
Read more: http://nfcdata.com/blog/2011/07/26/10-ways-to-use-qr-codes-for-better-conversion-rates/#ixzz1U2Isbk5j
[twitter] Guidelines for #qr codes: Business objective,add value,Provide contextual assistance,Tested with multiple applications.
[/twitter]
[twitter] Link shorteners like bit.ly help simplify your #qr code, making it easier&faster to scan #qrtips[/twitter]
[twitter]One of the benefit of using link shorteners like bit.ly, goo.gl, and owl.ly is the analytics that they provide. [/twitter]
One of the benefit of using link shorteners like bit.ly, goo.gl, and owl.ly is the analytics that they provide. You can see how many people completed the intended call-to-action! This will enable you to evaluate the effectiveness of your code in conversion optimization. Additionally, if you use the same URL repetitively, using bit.ly or owl.ly will also store these website URLs. Goo.gl also provides user analytics, such as time of day, date, location, browser and platform.
In this bit.ly example, 109 people have used the link I created for “The most Complete Twitter Application List”. I see also that 8552 have viewed this page, and 186 people have saved this URL.
Bit.ly also summarizes other data, such as this graph that shows when people used the bitmark. Other data it provides includes: how the individual received the URL (whether direct via email, etc, or through another application, like Facebook), and the end users’ country location.
[twitter]
Customize your QR code with color, a logo, rounding edges, or multiple pieces of data. #QRtips[/twitter]
Adding color to your QR code enables you to “brand” it to match your company logo. Codes can even be multiple colors or have a color gradient and still be scannable. The key element to remember is that the code design itself should be a darker color, while the background should be a lighter color. As long as there is sufficient contrast between the two color choices, the code will be easy to scan.
When the QR code is scanned, it allows the end user to view information. This may include a message of text, a URL, or other data, such as LIKE on Facebook or FOLLOW on Twitter. Some codes include more than one piece of information: Website address, LIKE on Facebook and FOLLOW on Twitter. Other QR codes may be used to facilitate any number of smartphone functions, like sending an email, IM, or SMS. The ease of using the codes make them an attractive tool for businesses, whether used in human resources, training, or marketing.
Additionally, QR codes can provide you with information about the end user. The codes can have the ability to read the location and characteristics of the phone that scanned it, and even customize the content based on location, time, and even features or capabilities of the phone.
Some QR codes can contain variable data. This means that some contain personalized URLs. This is most often when the QR code is being used to drive survey data, in which you can direct the end user to the survey with certain pieces of information already captured when they enter the survey.
[twitter]
Customize your QR code with color, a logo, rounding edges, or multiple pieces of data. #QRtips[/twitter]
Adding color to your QR code enables you to “brand” it to match your company logo. Codes can even be multiple colors or have a color gradient and still be scannable. The key element to remember is that the code design itself should be a darker color, while the background should be a lighter color. As long as there is sufficient contrast between the two color choices, the code will be easy to scan.
When the QR code is scanned, it allows the end user to view information. This may include a message of text, a URL, or other data, such as LIKE on Facebook or FOLLOW on Twitter. Some codes include more than one piece of information: Website address, LIKE on Facebook and FOLLOW on Twitter. Other QR codes may be used to facilitate any number of smartphone functions, like sending an email, IM, or SMS. The ease of using the codes make them an attractive tool for businesses, whether used in human resources, training, or marketing.
Additionally, QR codes can provide you with information about the end user. The codes can have the ability to read the location and characteristics of the phone that scanned it, and even customize the content based on location, time, and even features or capabilities of the phone.
Some QR codes can contain variable data. This means that some contain personalized URLs. This is most often when the QR code is being used to drive survey data, in which you can direct the end user to the survey with certain pieces of information already captured when they enter the survey.
[twitter] Use youscan.me for #qrcodes with multiple uses: #Facebook,#Twitter, FourSquare, #YouTube,and more. #qrtips[/twitter]
Youscan.me is my favorite QR code creation tool. Not only is it FREE, but it has superb functionality, as it enables you to have more than one action embedded in a QR code. This makes it easier than ever to connect with your end user in a variety of social media tools, including: Facebook, Twitter, FourSquare, YouTube, Vimeo, SoundCloud, a website URL, Text information, Google Places, and application stores.
[twitter] Use youscan.me for #qrcodes with multiple uses: #Facebook,#Twitter, FourSquare, #YouTube,and more. #qrtips[/twitter]
Youscan.me is my favorite QR code creation tool. Not only is it FREE, but it has superb functionality, as it enables you to have more than one action embedded in a QR code. This makes it easier than ever to connect with your end user in a variety of social media tools, including: Facebook, Twitter, FourSquare, YouTube, Vimeo, SoundCloud, a website URL, Text information, Google Places, and application stores.
[twitter] youscan.me also offers #qrcodes analytics to eval effectiveness.#qrtips[/twitter]
[twitter] Also try Google Chrome's QR-Code Tag or for Firefox browsers,try Mobile Barcode. Create QR code for site in your web browser. [/twitter]
If you want to create QR codes from URLs on your computer or phone, there are two applications to explore. For those who use a Google browser, Google Chrome has QR-Code Tag. If you use a Firefox browser, the application I recommend is Mobile Barcode. Both of these let you generate a QR code for the site in your web browser. If you are reviewing an article, blog, or find a relevant video, this expedites the process of sharing a QR code leading to that content.
[twitter] Send #qrcodes via other social media networks like #twitter and #facebook[/twitter]
[twitter] #QR codes should have text description to explain what the QR code is for. [/twitter]
[twitter] May also be beneficial if you include a shortened URL along with the #qrcode
[/twitter]
Regardless of where you post your QR code, I always recommend some sort of text to explain what the QR code is for (See earlier examples of QR code with Twitter or Facebook LIKE). It may also be beneficial if you include a shortened URL along with the code; this allows individuals who don’t have a smartphone or don’t want to scan the image still take action if they choose.
Whenever you post a QR Code it is essential, in my mind, that you also put a textual element to it – if you’ve not used them before you might need to explain what they are. if nothing else you put a shortened URL along with the code on the page so people without the ability to read the code can still participate. This is why I like Snap.vu – it adds the short URL to the image.
[twitter] Infographic http://bit.ly/SlHeCP 6/12 had 5.3mil scans of #qrcodes; highest ever. What R implications for #training? bit.ly/10KCQQ3 [/twitter]
[twitter] Try likify for #qrcodes to help end users like you on #Facebook[/twitter]
[twitter] Try likify for #qrcodes to help end users like you on #Facebook[/twitter]
[twitter] #qrcodes help you differentiate from others http://bit.ly/CVwQRCode[/twitter]
[twitter] #qrcodes help you differentiate from others http://bit.ly/CVwQRCode[/twitter]
[twitter] Use #qrcodes pre-session by creating links to registration, prework, or survey for participants[/twitter]
[twitter] Use #qrcodes pre-session by creating links to registration, prework, or survey for participants[/twitter]
[twitter] Before using #qrcode in training, ask: What is the goal or learning objective? [/twitter]
[twitter] Before using #qrcode in training, ask: What will the code do to enhance the activity or information? [/twitter]
[twitter] Before using #qrcode in training, ask: Does the QR code enrich the activity with FUN as well as supplemental information? [/twitter]
[twitter] Before using #qrcode in training, ask: How will you support learners who need assistance? [/twitter]
[twitter] Before using #qrcode in training, ask: how will you measure if the activity has been successful (Kirkpatrick’s Levels 1-3)?
[/twitter]
[twitter] Integrate #qrcode in #training. Link to: download app, Supplemental reading,Slideshare,Delicious,Contact information,Videos,Surveys [/twitter]
[twitter] Examples of surveys include employee satisfaction surveys,exit surveys,customer surveys,testing,& on name tags [/twitter]
Customer service survey:
Feedback Surveys on Sales Receipts
Without a QR code,requesting feedback on receipts can lack visual attention,accuracy and speed.
Business goal: Capture customer feedbackConversion challenge: Increase # of completed surveysIndustry: Retail,hospitality,food,recreation,entertainment
Include a QR code on receipts that encourage users to scan and rate their experience. Feature an incentive like a discount off their next purchase or a lotto contest (i.e. “you’ll be entered for a chance to win a ___”) to add value for the user.
Conversion tip:Dynamically generate the QR code so that it’s automatically encoded with the transaction ID and timestamp to lesson the amount of data a user would need to provide.
“When”opportunities: Immediately after purchaseBarcode content: Link to a feedback survey
Read more: http://nfcdata.com/blog/2011/07/26/10-ways-to-use-qr-codes-for-better-conversion-rates/#ixzz1U2JLYNU7
a program from The Kennedy Center recently included a sheet with a QR code that linked visitors to a customer satisfaction survey.
[twitter] Use #qrcodes in distribution of materials: Reading, calendar items, Recruiting,Webinar
What’s new, Orientation [/twitter]
[twitter]Create your Calendar Event QR codes Here: bit.ly/QRCalendarEvent [/twitter]
Different topic, different colors
i.e. All training QR codes red
All recruitment QR codes blue
[twitter]Download a copy of this presentation, #QR codes for #trainers here: http://bit.ly/slideshareKella
[/twitter]
[twitter] #youtube video shows how to create #qrcodes for videos http://bit.ly/U6KfUy
#qrtips [/twitter]
[twitter] Use #qrcodes for communication activities [/twitter]
[twitter]Use #QRCodes to announce meetings,contests,birthdays or service anniversaries. [/twitter]
[twitter] Post-training, #qrcodes can be analyzed for conversion optimization [/twitter]
[twitter] Post-training, #qrcodes use #qr for: Summary of key points,Copy of session tweets,Document with all QR codes,Bookmarking resources[/twitter]
A written summary of key points from your session, or a link to a blog article about your session topic. You can also include your website address. This can be emailed, or create a QR code to access the documents and post in your social media(or both).
A copy of the session tweets. You can create a transcript, and then use a QR code to disburse these to your audience.
Create a master document with all of the QR codes and a description of what they direct the end user to do.
Providing additional resources or tools to the participants (another item to create a QR code for the link!). You can also put all of your resources in a bookmarking tool like delicious, and then create a QR code that will open that bookmarking page.
[twitter]What are your takeaways? [/twitter]
[twitter] Do you have any questions about #QR codes? [/twitter]
[twitter] Thanks for participating in #qrcodes for #trainers. Keep the conversation going! [/twitter]