1. Qualification Title
BTEC Level 3 Subsidiary Diploma in Creative Media
Production QCF
Unit (s)
Unit 35: Producing Video Installation Work
Assignment Title Video Installation.
Grading Criteria Assessed
1 2 3 4
/ / / /
Learning Outcomes
On completion of the unit learners should:
1. Understand the potential of video in an exhibition space as an art form
2. Be able to originate and develop an idea for a video installation in a specific location
3. Be able to produce a video for an installation in a specific location
4. Be able to set up the installation.
Suggested Resources
http://www.newmediateacher5.blogspot.co.uk
Assignment Scenario
This unit aims to encourage you to experiment with video as a medium. You will develop an awareness
of the potential of non-mainstream forms of video production and devise, produce and exhibit work,
thus acquiring an understanding of video installation work within the context of a gallery or other
exhibition space.
This unit will be useful to you for a couple of reasons: Firstly, it is a form of expressive art that is likely to
be of interest to you as aspiring video practitioners, enabling them to explore personal ideas and to
address challenging content. Secondly, it is an excellent way to extend and develop knowledge and
skills.
This unit will provide you with an understanding of video production when removed from the constraints
of the conventions of mainstream media forms and will encourage them to reflect upon the potential of
video as a visual art form.
Assignment Brief 2013 - 2014
Assessor:
Sue Venables
Internal Verifier:
B. Marston
Set Date:26th
Feb 2014 Final Submission Date:
May 14th
2014
2. Project/Assignment Brief:
You will gain an understanding of video installation and have the opportunity to experiment with video
as a creative medium. You will produce and install your own video installation to a specific location.
TASK 1 EVIDENCE CRITERION
/ CRITERIA
DEADLINE
Task 1 – Installation Nasties!
1. Individual research and write, and provide illustrative stills for,
a blog post article on controversial video installations of the late
twentieth century. Your blog post must focus on at least three
artists and refer to others as appropriate. You should explore:
the skills and practices in production work of current and
past artists working in this field
development of video art
audience responses and controversy that has
surrounded certain work.
The blog post should be no longer than 100 words.
(Label this on your blog as 35.1.1)
2. Following a visit to the Tate Modern, write and illustrate a
short review of two of the installation art pieces that you
saw. Your article must include:
The names and title of the piece of work that you saw
and a brief explanation of what appeared on screen.
Highlight any unusual techniques that have been used.
The context that the video art was in.
Audience responses to the video art.
Reflect on your response to the video art and how it
affected you as a viewer. Think about what you liked
about the piece and what you found difficult or
challenging.
The blog post should be no longer than 600 words.
(Label this on your blog as 35.1.1)
GRADING TIP:
To obtain a high grade you must critically evaluate (compare,
discuss and discriminate) impact on viewersand put in a context
of other video installation artists. You must use plenty of
examples and use correct subject terminology confidently at all
times
2 Blog
Posts
P1. M1.
D1.
20th
March
2013
Task 2: Pre Production
1. You must produce some pre production work that
documents how you have originated and developed your
work for a specific installation location. You must
produce at least four pieces of documentation from the
4 pieces
of pre
productio
n
documen
tation
from the
P2. M2.
D2.
3. following list:
Mind Map
Storyboard
A Visual plan of how the video will work in it’s specific
location.
A Treatment Explaining the content of your video piece
Drawings and Designs for the video
Mood Board
A show reel of Visual Experiments showing different
video techniques/treatments/editing effects etc.
(Label this on your blog as 35.2.1)
GRADING TIP:
For the higher grades you will independently select your
location for the video installation. All plans will be thorough,
well organised and to near professional standard. Your idea
will show fresh thinking and creativity and flair. Designs will
be clear and thorough.
suggeste
d list.
LO3: Be able to produce a video for an installation in a
specific location
Task 3: Bringing Your Ideas to Life
1. Create a short piece of video installation for a specific
location around college. The video work must between
1-5mins long. Your work must show creativity and flair
and be produced to a near professional standard.
GRADING TIP:
For higher grades you will need to shoot your footage to a near
professional standard. You will need to demonstrate high levels
of visual awareness. The interplay between sound and vision
will be effective for the given purpose.
Final
Edited
installatio
n piece.
P3. M3.
D3.
31st March
14
Task 4: Installation
1. Safely install a video piece to near professional
standards.
2. Document your video either by filming or photographing
it and upload it to your blog. (label this 35.4.1)
GRADING TIP:
Learners will work independently to safely install their
installation piece. They will work purposefully committedly and
positively to achieve the installation.
Docume
ntation of
final
installatio
n piece.
P4. M4.
D4.
7th
April 14
GRADING CRITERIA
4.
5. Qualification Title
BTEC Level 3 Subsidiary Diploma in Creative Media
Production QCF
Unit (s)
Unit 35: Producing Video Installation Work
Assignment Title Video Installation
Assessor: Feedback Date:
Student:
Grading Criteria Achieved
1 2 3 4
Assessor Feedback (detailed, criteria related & setting targets for improvement):
Assessor Signature: Date:
Student Signature (authenticating work to be their
own):
Date:
Student Comments / Action Plan:
Assignment Feedback
2013 - 2014
