Assessment 2 Assessment Type: individual assessment 2000 – 2500 word report, not includes a cover page, table of contents, reference, appendix How many pages? – 5-7 pages (if 400 words in per page) Purpose of Assessment 2 This assessment is designed to allow students to continue to develop their research and analytical skills, applying the subject theory relating to organisational processes and technologies, to explain how and why real world organisations are managed, and how they respond to changes in the environment.  (this purpose is in the point of lecturer, so it should not be your purpose of report, but information in red colour is related to the purpose of your report) Assessment 2 Submission: Upload a soft copy – Word .doc or .docx to Moodle and Turnitin ( Do not use Apple Mac file , Image file type – if your files can’t be open, a mark can’t be given) Topic: Strategic Development within an organisation . Lendlease Group http://www.lendlease.com/site%20settings/splashpage.aspx Task Details Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies – what types of strategies have these been? There have been many criticisms of the business practices that company has pursued over the years. Describe TWO of these practices and outline the outcomes. Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in – what are the main opportunities & threats? Describe the organisational culture or leadership style within the organisation. TASK 1 – see week 5 topic Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies – what types of strategies have these been? Key Point Strategies applied by Lendlease Group from beginning to present TASK 1 –see week 5 lesson Focus on the strategies have used by the company, not the history of company. Research area Strategies used in the past Current strategies (e.g. Strategic road map, value, vision, mission) E.g.) Type of Growth Strategies applied, how the strategies applied Task 2 – see week 3 lesson There have been many criticisms of the business practices that company has pursued in recent years. Describe TWO of these controversies and outline the outcomes. Key words - lendlease controversy E.g. Conflict with other stake holders, such as employees, customers, suppliers, governments, communities etc,. Task 3 – see week 2 & 5 topics Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in – what are the main opportunities & threats? Key Points General Environments – PESTLN Specific Environments – Customers, Partners, Industry, Unions, Competitors, suppliers, etc,. SWOT Task 3 –see week 2 lesson General Environments Political Econ.

1. Assessment 2
Assessment Type: individual assessment
2000 – 2500 word report, not includes a cover page, table of
contents, reference, appendix
How many pages? – 5-7 pages (if 400 words in per page)
Purpose of Assessment 2
This assessment is designed to allow students to continue to
develop their research and analytical skills, applying the subject
theory relating to organisational processes and technologies, to
explain how and why real world organisations are managed, and
how they respond to changes in the environment.
(this purpose is in the point of lecturer, so it should not be your
purpose of report, but information in red colour is related to the
purpose of your report)
Assessment 2

2. Submission:
Upload a soft copy – Word .doc or .docx to Moodle and Turnitin
( Do not use Apple Mac file , Image file type – if your files
can’t be open, a mark can’t be given)
Topic:
Strategic Development within an organisation .
Lendlease Group
http://www.lendlease.com/site%20settings/splashpage.aspx
Task Details
Briefly trace the development and growth of the organisation
from its beginnings to the present through the application of
corporate strategies – what types of strategies have these been?
There have been many criticisms of the business practices that
company has pursued over the years. Describe TWO of these
practices and outline the outcomes.
Perform an environmental analysis for the involvement of the
organisation in the context of the industry(ies) it operates in –
what are the main opportunities & threats?
Describe the organisational culture or leadership style within
the organisation.

3. TASK 1 – see week 5 topic
Briefly trace the development and growth of the organisation
from its beginnings to the present through the application of
corporate strategies – what types of strategies have these been?
Key Point
Strategies applied by Lendlease Group from beginning to
present
TASK 1 –see week 5 lesson
Focus on the strategies have used by the company, not the
history of company.
Research area
Strategies used in the past
Current strategies (e.g. Strategic road map, value, vision,
mission)
E.g.) Type of Growth Strategies applied, how the strategies
applied

4. Task 2 – see week 3 lesson
There have been many criticisms of the business practices that
company has pursued in recent years. Describe TWO of these
controversies and outline the outcomes.
Key words - lendlease controversy
E.g. Conflict with other stake holders, such as employees,
customers, suppliers, governments, communities etc,.
Task 3 – see week 2 & 5 topics
Perform an environmental analysis for the involvement of the
organisation in the context of the industry(ies) it operates in –
what are the main opportunities & threats?
Key Points
General Environments – PESTLN
Specific Environments – Customers, Partners, Industry, Unions,
Competitors, suppliers, etc,.
SWOT
Task 3 –see week 2 lesson
General Environments

5. Political
Economical
Social /cultural
Technological
Legal
Natural
Task 3 – see week 2 lesson
Specific Environments
Customers
Partners
Industry
Unions
Competitors
Supplier
Task 3 – see wee 5 lesson
SWOT

6. Task 4 - see week 2 lesson
Describe the organisational culture or leadership style within
the organisation.
Key Words
Lendlease Culture & Leadership
Task 4 –see week 2 lesson
Organizational culture
is a system of shared assumptions, values, and beliefs, which
governs how people behave in organizations. These shared
values have a strong influence on the people in
the organization and dictate how they dress, act, and perform
their jobs

7. Task 4 – see week 8 topic
You may study Leadership theories
Michigan Studies - three critical characteristics of effective
leaders: task oriented behaviour, relationship-oriented
behaviour, and participative leadership.
Trait & Behavioural theories -Attempt to describe the types of
behavior and personality tendencies associated with effective
leadership.
Incorporate environmental and situational-Incorporate
environmental and situational considerations into leader
behaviour.
Task 4 -see week 8 topic
You may study Leadership theories
Functional leadership - Suggests that a leader’s primary
responsibility is to see that whatever is necessary in relation to
group needs is taken care of.
Transactional & Transformational leadership - The transactional
leader focuses on managerial reward and contingent valuation.
The transformational leader focuses on motivation and goal

8. attainment.
Research requirements
Students are to support their analysis and conclusions with the
text and a minimum of 5 recent and relevant academic journal
articles (written after 2007, where possible).
Presentation of the report
Report Structure
Title page,
Executive summary,
Table of contents,
Suitable headings and subheadings,
Conclusions,
Reference list (Harvard – Anglia style).
Typed using 12 pt Times New Roman or 11 pt Calibri fonts.
Single line spacing, Number of words.

9. Presentation
Reference
Use in-text reference, if information comes from your resources
specially for statics, images, tables etc,.
If you use online sources, include “accessed date”
Use a separate page for a list of references.
Meet the number of Academic Journal requirement.
Presentation
Do Not
Fancy images,
Coloured letters
Water marks
Different font size
Different font style
Your name and number on the every page
‘Body’ as a heading

10. Turnitin - Similarity Report
What % is acceptable?
Turnitin - Similarity Report
What % is acceptable?
A similarity % does not represent a plagiarism %.
A similarity % may include the cover page, questions, quoted
sentences and references, which will be excluded from the
similarity %.

11. Turnitin - Similarity Report
Guide - NOT more than 10%
KOI plagiarism Guide
L1 - Level 1 Minor Academic Misconduct (if say less than 10%
of the assessment has plagiarism) – this would justify a few
nominal marks deduction for the question
L2 - Level 2 Moderate Academic Misconduct (if say between
10% and 25% of the assessment has plagiarism) – this would
justify more marks deducted for the question

12. KOI plagiarism Guide
DANGEROUS Level
L3 - Level 3 Major Academic Misconduct (if say more than 25%
of the assessment has been plagiarised) – this would justify a
zero mark for the question
KOI plagiarism Guide
Do not give your work to your dear class friend(s)
It will ruin your work & your friend’s work.