Ashley Hyland Katz has over 20 years of experience in brand management, equity research, digital marketing, and business analysis. She has a proven track record of using data analytics to identify new growth opportunities, develop strategic recommendations, improve operations, and increase revenue. Some of her accomplishments include authoring an influential white paper on changing customer loyalty in travel that generated significant media attention, identifying an opportunity in financial services that led to $2.9 million in new revenue, and reducing forecasting errors for a company to realize $2 million in annual cost savings.