The Society of Women Engineers’ National Collection is an archive with rich potential for investigating the historical story of women’s identities as engineers. Filled with newspaper and magazine clippings, oral histories of pioneer women engineers, and SWE’s own institutional history, these archives allow us to see how women engineers were skillfully positioned as acceptably feminine, despite their peculiar profession. Noting women’s body measurements, hair color, dressing habits, and even home address, in addition to their usual marker of age, such newspaper reports pointed out the unusualness of individual women’s participation in engineering against a backdrop of national discussions on white women’s suitability for the paid workforce and their cultural roles as wives and mothers. Embedded in these historical data are additional threads of race – of note to the newspapers are the white women who choose to work until marriage, rather than women of color colleagues, even sparser to find, and who have never questioned their need to work in the paid workforce.
In this paper we describe the content analysis method by which we processed these historical data, and some of the conclusions we have drawn about women’s identities as engineers as portrayed through historical public sources drawn from 1900-1980 with a focus on the 1950s and 1960s.
The document discusses the implementation of a Supplemental Instruction (SI) program at The Citadel School of Engineering to increase retention of engineering students. Prior to 2011, retention rates were low, with about half of freshmen leaving the major before sophomore year. In 2011, the president tasked departments with increasing enrollment by 10% by 2015. The School of Engineering implemented SI in core engineering and prerequisite courses like math, chemistry, and physics. After expanding the program, DFW rates decreased in those courses from 2012 to 2013 while increasing slightly in engineering courses, showing initial success. The challenges of training student leaders and promoting the new program were addressed through meetings and marketing.
This document outlines a study using institutional ethnography to understand the experiences of STEM faculty members with career and parental leave policies. It introduces the research methodology, which examines how social relations and policies shape peoples' experiences within institutions. Interviews were conducted with 25 STEM faculty and administrators to identify disconnects between peoples' experiences of the parental leave policy and its actual structures. Preliminary themes and recommendations from the interviews are presented. The study aims to improve leave policies and demonstrate how this research method can help administrators enhance faculty work conditions.
The document analyzes published sustainability principles and engineering courses to define "sustainable engineering" knowledge for students. It codes 160 principles from 15 sustainability documents into 59 codes organized into 6 themes. Themes include traditional environmental goals, specific things to protect/improve, systems thinking, social equity/justice, intergenerational responsibility, and economic viability. Comparing the principles and course descriptions may help determine necessary sustainability knowledge for students.
This document describes ongoing research to develop a framework for assessing undergraduate engineering students' knowledge of sustainability concepts. The researchers are analyzing published literature, conducting interviews with students, and consulting experts to synthesize key sustainability principles. Their goal is to help engineering faculty incorporate sustainability into traditional courses by providing a method to evaluate student understanding without extensive content additions. Preliminary findings suggest the framework may focus more on shifting student mindsets than teaching specific technical skills. The researchers plan to disseminate their work through publications and conferences to influence sustainability education.
This project uses personal narratives from underrepresented undergraduate engineering students to examine how gender and racial structures within engineering education institutions affect students' experiences and persistence. The researcher will collect narratives and analyze them to identify specific institutional characteristics that strongly support or challenge student academic success. Rather than focusing on statistical generalizations, this approach aims to learn from small numbers of individual stories and examine institutions as the unit of analysis. The goal is to provide leadership within engineering education insights into lived experiences of marginalized students that could promote institutional change.
This project uses personal narratives from underrepresented undergraduate engineering students to examine how gender and racial structures within engineering education institutions affect students' experiences and persistence. The researcher will collect narratives and analyze them to identify specific institutional factors that strongly influence student academic success or present challenges. In contrast to prior research relying on large data sets, this approach focuses on learning from small numbers of individual stories to illuminate institutional barriers and how policies could support greater diversity and inclusion. Educational workshops will share narrative personas with engineering leaders to provide insight they may lack into marginalized students' lived experiences and how institutional changes could better support all groups.
This document describes ongoing research to develop a framework for assessing undergraduate engineering students' knowledge of sustainability concepts. The researchers are analyzing published literature, conducting interviews with students, and consulting experts to synthesize key sustainability principles. Their goal is to help engineering faculty incorporate sustainability into traditional courses by providing a method to evaluate student understanding without extensive content additions. Preliminary findings suggest the framework may focus more on shifting student mindsets than teaching specific technical skills. The researchers plan to disseminate their work through publications and conferences to influence sustainability education.
The document discusses research being conducted on women in STEM disciplines. It summarizes three projects: 1) Examining how applicable pipeline and climate metaphors are to women's actual experiences in STEM fields and identifying new metaphors. 2) Using institutional ethnography to understand how women faculty experience their institution through policies and identifying disconnects between intent and experience. 3) Using personal narratives to understand how underrepresented students describe interacting with educational institutions and revealing institutional factors that affect their persistence. The goal is to help engineering education researchers better understand gender through theoretical frameworks and diverse methodologies.
The document discusses the implementation of a Supplemental Instruction (SI) program at The Citadel School of Engineering to increase retention of engineering students. Prior to 2011, retention rates were low, with about half of freshmen leaving the major before sophomore year. In 2011, the president tasked departments with increasing enrollment by 10% by 2015. The School of Engineering implemented SI in core engineering and prerequisite courses like math, chemistry, and physics. After expanding the program, DFW rates decreased in those courses from 2012 to 2013 while increasing slightly in engineering courses, showing initial success. The challenges of training student leaders and promoting the new program were addressed through meetings and marketing.
This document outlines a study using institutional ethnography to understand the experiences of STEM faculty members with career and parental leave policies. It introduces the research methodology, which examines how social relations and policies shape peoples' experiences within institutions. Interviews were conducted with 25 STEM faculty and administrators to identify disconnects between peoples' experiences of the parental leave policy and its actual structures. Preliminary themes and recommendations from the interviews are presented. The study aims to improve leave policies and demonstrate how this research method can help administrators enhance faculty work conditions.
The document analyzes published sustainability principles and engineering courses to define "sustainable engineering" knowledge for students. It codes 160 principles from 15 sustainability documents into 59 codes organized into 6 themes. Themes include traditional environmental goals, specific things to protect/improve, systems thinking, social equity/justice, intergenerational responsibility, and economic viability. Comparing the principles and course descriptions may help determine necessary sustainability knowledge for students.
This document describes ongoing research to develop a framework for assessing undergraduate engineering students' knowledge of sustainability concepts. The researchers are analyzing published literature, conducting interviews with students, and consulting experts to synthesize key sustainability principles. Their goal is to help engineering faculty incorporate sustainability into traditional courses by providing a method to evaluate student understanding without extensive content additions. Preliminary findings suggest the framework may focus more on shifting student mindsets than teaching specific technical skills. The researchers plan to disseminate their work through publications and conferences to influence sustainability education.
This project uses personal narratives from underrepresented undergraduate engineering students to examine how gender and racial structures within engineering education institutions affect students' experiences and persistence. The researcher will collect narratives and analyze them to identify specific institutional characteristics that strongly support or challenge student academic success. Rather than focusing on statistical generalizations, this approach aims to learn from small numbers of individual stories and examine institutions as the unit of analysis. The goal is to provide leadership within engineering education insights into lived experiences of marginalized students that could promote institutional change.
This project uses personal narratives from underrepresented undergraduate engineering students to examine how gender and racial structures within engineering education institutions affect students' experiences and persistence. The researcher will collect narratives and analyze them to identify specific institutional factors that strongly influence student academic success or present challenges. In contrast to prior research relying on large data sets, this approach focuses on learning from small numbers of individual stories to illuminate institutional barriers and how policies could support greater diversity and inclusion. Educational workshops will share narrative personas with engineering leaders to provide insight they may lack into marginalized students' lived experiences and how institutional changes could better support all groups.
This document describes ongoing research to develop a framework for assessing undergraduate engineering students' knowledge of sustainability concepts. The researchers are analyzing published literature, conducting interviews with students, and consulting experts to synthesize key sustainability principles. Their goal is to help engineering faculty incorporate sustainability into traditional courses by providing a method to evaluate student understanding without extensive content additions. Preliminary findings suggest the framework may focus more on shifting student mindsets than teaching specific technical skills. The researchers plan to disseminate their work through publications and conferences to influence sustainability education.
The document discusses research being conducted on women in STEM disciplines. It summarizes three projects: 1) Examining how applicable pipeline and climate metaphors are to women's actual experiences in STEM fields and identifying new metaphors. 2) Using institutional ethnography to understand how women faculty experience their institution through policies and identifying disconnects between intent and experience. 3) Using personal narratives to understand how underrepresented students describe interacting with educational institutions and revealing institutional factors that affect their persistence. The goal is to help engineering education researchers better understand gender through theoretical frameworks and diverse methodologies.
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...EduSkills OECD
Andreas Schleicher, Director of Education and Skills at the OECD presents at the launch of PISA 2022 Volume III - Creative Minds, Creative Schools on 18 June 2024.
This presentation was provided by Rebecca Benner, Ph.D., of the American Society of Anesthesiologists, for the second session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session Two: 'Expanding Pathways to Publishing Careers,' was held June 13, 2024.
This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications.
A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function.
Healing is the body’s response to injury in an attempt to restore normal structure and functions.
Healing can occur in two ways: Regeneration and Repair
There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc.
Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.
A Visual Guide to 1 Samuel | A Tale of Two HeartsSteve Thomason
These slides walk through the story of 1 Samuel. Samuel is the last judge of Israel. The people reject God and want a king. Saul is anointed as the first king, but he is not a good king. David, the shepherd boy is anointed and Saul is envious of him. David shows honor while Saul continues to self destruct.
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
🔥🔥🔥🔥🔥🔥🔥🔥🔥
إضغ بين إيديكم من أقوى الملازم التي صممتها
ملزمة تشريح الجهاز الهيكلي (نظري 3)
💀💀💀💀💀💀💀💀💀💀
تتميز هذهِ الملزمة بعِدة مُميزات :
1- مُترجمة ترجمة تُناسب جميع المستويات
2- تحتوي على 78 رسم توضيحي لكل كلمة موجودة بالملزمة (لكل كلمة !!!!)
#فهم_ماكو_درخ
3- دقة الكتابة والصور عالية جداً جداً جداً
4- هُنالك بعض المعلومات تم توضيحها بشكل تفصيلي جداً (تُعتبر لدى الطالب أو الطالبة بإنها معلومات مُبهمة ومع ذلك تم توضيح هذهِ المعلومات المُبهمة بشكل تفصيلي جداً
5- الملزمة تشرح نفسها ب نفسها بس تكلك تعال اقراني
6- تحتوي الملزمة في اول سلايد على خارطة تتضمن جميع تفرُعات معلومات الجهاز الهيكلي المذكورة في هذهِ الملزمة
واخيراً هذهِ الملزمة حلالٌ عليكم وإتمنى منكم إن تدعولي بالخير والصحة والعافية فقط
كل التوفيق زملائي وزميلاتي ، زميلكم محمد الذهبي 💊💊
🔥🔥🔥🔥🔥🔥🔥🔥🔥
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...EduSkills OECD
Andreas Schleicher, Director of Education and Skills at the OECD presents at the launch of PISA 2022 Volume III - Creative Minds, Creative Schools on 18 June 2024.
This presentation was provided by Rebecca Benner, Ph.D., of the American Society of Anesthesiologists, for the second session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session Two: 'Expanding Pathways to Publishing Careers,' was held June 13, 2024.
This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications.
A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function.
Healing is the body’s response to injury in an attempt to restore normal structure and functions.
Healing can occur in two ways: Regeneration and Repair
There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc.
Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.
A Visual Guide to 1 Samuel | A Tale of Two HeartsSteve Thomason
These slides walk through the story of 1 Samuel. Samuel is the last judge of Israel. The people reject God and want a king. Saul is anointed as the first king, but he is not a good king. David, the shepherd boy is anointed and Saul is envious of him. David shows honor while Saul continues to self destruct.
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
🔥🔥🔥🔥🔥🔥🔥🔥🔥
إضغ بين إيديكم من أقوى الملازم التي صممتها
ملزمة تشريح الجهاز الهيكلي (نظري 3)
💀💀💀💀💀💀💀💀💀💀
تتميز هذهِ الملزمة بعِدة مُميزات :
1- مُترجمة ترجمة تُناسب جميع المستويات
2- تحتوي على 78 رسم توضيحي لكل كلمة موجودة بالملزمة (لكل كلمة !!!!)
#فهم_ماكو_درخ
3- دقة الكتابة والصور عالية جداً جداً جداً
4- هُنالك بعض المعلومات تم توضيحها بشكل تفصيلي جداً (تُعتبر لدى الطالب أو الطالبة بإنها معلومات مُبهمة ومع ذلك تم توضيح هذهِ المعلومات المُبهمة بشكل تفصيلي جداً
5- الملزمة تشرح نفسها ب نفسها بس تكلك تعال اقراني
6- تحتوي الملزمة في اول سلايد على خارطة تتضمن جميع تفرُعات معلومات الجهاز الهيكلي المذكورة في هذهِ الملزمة
واخيراً هذهِ الملزمة حلالٌ عليكم وإتمنى منكم إن تدعولي بالخير والصحة والعافية فقط
كل التوفيق زملائي وزميلاتي ، زميلكم محمد الذهبي 💊💊
🔥🔥🔥🔥🔥🔥🔥🔥🔥
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
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2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
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Time Management & Productivity - Best PracticesVit Horky
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The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
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“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
ASEE 2010: ’The image of a woman engineer:' Women’s identities as engineers as portrayed by historical newspapers and magazines, 1930-1970.
1. “THE IMAGE OF A
WOMAN ENGINEER”
WOMEN’S IDENTITIES AS
ENGINEERS AS PORTRAYED BY
HISTORICAL NEWSPAPERS AND
MAGAZINES, 1930-1970
Alice L. Pawley, Karen Tonso
School of Engineering Education College of Education
Purdue University Wayne State University
apawley@purdue.edu ag7246@wayne.edu
2
Tuesday, June 22, 2010 2
2. ABOUT THE PROJECT
Society of Women Engineers 60th Anniversary Project
• Editors Anne Perusek, Lisa Frehill
• SWE Archivist Troy Eller
• Colleagues:
‣ Bevlee Watford: Women of Color in SWE
‣ Jane Daniels and Nicole Di Fabio: Why Women and Men
Join SWE
‣ Tanya Zanish-Belcher: Curtiss-Wright Cadettes
‣ Betsy Homsher: Radical acts of conservative women
‣ Others...
3
Tuesday, June 22, 2010 3
3. TODAY
Methods: Doing archival research
Results:
1. representations of women engineers as strange,
2. representations of women engineers as normal
3. significant absences
Conclusions
4 9
Tuesday, June 22, 2010 4
4. ABOUT THE COLLECTION
Society of Women Engineers National Records Collection, Walter P.
Reuther Library, Wayne State University.
• Newspaper, magazine clippings, articles in general category, ‘women
in engineering’ from 1885-2004. Collected via:
• Clippings service, Press Intelligence, Inc. of Washington DC, in
1955
• Articles sent in by SWE members
• Membership and section reports and committee information,
particularly of the Committee on Minority Concerns; and
• Biographical, oral history materials collected on particular SWE
members and leaders.
5
Tuesday, June 22, 2010 5
6. GUIDING QUESTIONS
• How are the women explicitly or implicitly described in the
article – its headline, body text and images?
‣ How women were described as individuals;
‣ how they described themselves in the article; and
‣ How they were described in relation to men.
6
Tuesday, June 22, 2010 6
7. GUIDING QUESTIONS
• How are the women explicitly or implicitly described in the
article – its headline, body text and images?
‣ How women were described as individuals;
‣ how they described themselves in the article; and
‣ How they were described in relation to men.
• How was the relationship between women, men, and
engineering work described?
6
Tuesday, June 22, 2010 6
8. GUIDING QUESTIONS
• How are the women explicitly or implicitly described in the
article – its headline, body text and images?
‣ How women were described as individuals;
‣ how they described themselves in the article; and
‣ How they were described in relation to men.
• How was the relationship between women, men, and
engineering work described?
• How did article’s author frame the import of the article?
‣ What is “of note”?
6
Tuesday, June 22, 2010 6
10. SOME CAVEATS
Keep images in historical context:
7
Tuesday, June 22, 2010 7
11. SOME CAVEATS
Keep images in historical context:
WW1* Depression * WW2 * Cold War * Civil Rights Mvmt
7
Tuesday, June 22, 2010 7
12. SOME CAVEATS
Keep images in historical context:
WW1* Depression * WW2 * Cold War * Civil Rights Mvmt
Note the limits of photographic technology - posing photos
7
Tuesday, June 22, 2010 7
14. 1: WOMEN ENGINEERS AS STRANGE
Women as invaders!
8
Tuesday, June 22, 2010 8
15. 1: WOMEN ENGINEERS AS STRANGE
Women as invaders!
8
Tuesday, June 22, 2010 8
16. 1: WOMEN ENGINEERS AS STRANGE
Women as invaders!
8
Tuesday, June 22, 2010 8
17. 1: WOMEN ENGINEERS AS STRANGE
Women as invaders!
8
Tuesday, June 22, 2010 8
18. 1: WOMEN ENGINEERS AS STRANGE
Women as invaders!
the rich world’s quiet
revolution: women are gradually
taking over the workplace.
8
Tuesday, June 22, 2010 8
53. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they use their “feminine” skills...
15
Tuesday, June 22, 2010 15
54. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they use their “feminine” skills...
15
Tuesday, June 22, 2010 15
55. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they use their “feminine” skills...
15
Tuesday, June 22, 2010 15
56. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they use their “feminine” skills...
15
Tuesday, June 22, 2010 15
57. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they use their “feminine” skills...
September 17, 1957 The Christian Science Monitor, by Mildred Weiler
[...]
She can help a customer decide what is best for his requirements [with
Sturgis Equipment company, sales engr for hydraulic and pneumatic
tools], figure out the type of valve he needs, or how many cubic feet
of air he should get with certain equipment, and, when necessary, trip
daintily on her high heels out into the shop to repair a tool.
"Many people think women engineers are mannish looking," Mrs. Loomis
explained, "but a woman defeats her own purpose if she tries to make
herself into a masculine type engineer."
It's the feminine qualities and talents a woman brings to engineering
that earn for her the acceptance in every type of engineering,
according to Mrs. Loomis. These include a woman's special talent for
detail and thoroughness in research, her loyalty and sense of
obligation to her employer, and her creative ability, whether it is in
designing or in a time study to do a job more efficiently.
15
Tuesday, June 22, 2010 15
58. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they do “feminine” engineering work...
16
Tuesday, June 22, 2010 16
59. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they do “feminine” engineering work...
16
Tuesday, June 22, 2010 16
60. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they do “feminine” engineering work...
16
Tuesday, June 22, 2010 16
62. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they also do “feminine” work...
17
Tuesday, June 22, 2010 17
63. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they also do “feminine” work...
17
Tuesday, June 22, 2010 17
64. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they also do “feminine” work...
17
Tuesday, June 22, 2010 17
65. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they also do “feminine” work...
17
Tuesday, June 22, 2010 17
66. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they also do “feminine” work...
First Girl Engineer From CCNY Can Cook And Tap Dance, Too
By Lillian Callif, New York World-Telegram, 6/25/45
A slim young brunette who heaved rocks to help pay her way though college
today held the distinction of being the first girl in the history of the
College of the City of New York to have completed the civil engineering
course.
Cynthia Bergman, 18 E. 199th St, the Bronx, vivacious and attractive, at
19, is one of the engineering department's youngest graduates. [...]
She ushered at the Windsor Theater, clerked for an engineering firm and
then, for another engineering company, sorted rocks. "Certain sizes," she
explained, "are needed for concrete. I threw them into piles. I also
mixed concrete. That's a little more work than mixing cake batter."
Some Thought Her a Joke
"Cook?" she said in surprise. "Of course, and bake and wash and iron and
sew too. I'm the domestic kind. A good thing too, because I'm engaged
to a boy who graduated in civil engineering at CCNY."
17
Tuesday, June 22, 2010 17
68. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they still serve as romantic and sexual objects of men...
18
Tuesday, June 22, 2010 18
69. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they still serve as romantic and sexual objects
Engineering Student Has 57 'Boy of men...
Friends'
Among 58 engineering students in the
new college-training program jointly
sponsored by the Brooklyn Naval
Shipyard and Pratt Institute, Rona
Lepine, 18, has the distinction,
half-enviable and half-terrifying,
of being the only girl.
....
How do the boys treat her?
"They curtail their language
somewhat. They treat me fine. Just
call me 'the girl with 57
boyfriends.
[Photo caption: ]Rona Lepine:
Delightful Dilemma
18
Tuesday, June 22, 2010 18
70. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they still serve as romantic and sexual objects of men...
Engineering Student Has 57 'Boy
Friends'
Among 58 engineering studentsBelle the Engineer Tops 'em
A in of an
New York World-Telegram, Thursday June 10 1
new college-training program jointly
by Sally MacDougall
sponsored by the Brooklyn Naval
Shipyard and Pratt Institute, Rona Member Leads Graduates of Brookly
Only Girl
Poly Class
Lepine, 18, has the distinction, Last night, at the 93rd commencement of the
half-enviable and half-terrifying, INstitute of Brooklyn, top hono
Polytechnic
went to Ann Gunsolus, 21, only girl graduat
of being the only girl. a class with 296 men.
.... [...]
How do the boys treat her? What a Stagline!
[...]With a stagline of hundreds of "awfull
"They curtail their language nice boys" for four years, Ann has never pi
somewhat. They treat me fine. dates. "I've gone dancing with several
for Just
it was not fun, but men engineers are not v
call me 'the girl with 57 good dancers. They're easy men to be with.
boyfriends. Their minds are methodical and they don't g
off on temper tangents."
[Photo caption: ]Rona Lepine:
Delightful Dilemma
18
Tuesday, June 22, 2010 18
71. 2: WOMEN ENGINEERS AS NORMAL IFF...
...they still serve as romantic and sexual objects of men...
Engineering Student Has 57 'Boy
Friends'
Among 58 engineering studentsBelle the Engineer Tops 'em
A in of an
She Designs New Plan LoadingSally World-Telegram, Thursday June 10 1
New York
new college-training program jointly (sic)
by
Platform
MacDougall
by Mary Anderson
sponsored by the Brooklyn Naval
ShipyardYork World-Telegram, Friday Mar 30, Leads Graduates of Brookly
New
and Pratt Institute, Rona Member 1945
Only Girl
Poly Class
[...]
Lepine, 18, has the distinction,
Her fine hand for fashion Last night, at the 93rd commencement of the
designing isn't completely
half-enviable these half-terrifying, she's spending her freehono
neglected and days, however, as INstitute of Brooklyn, top
Polytechnic
went to Ann Gunsolus, 21, only girl graduat
of being designing her trousseau to withused men. April when she
time the only girl. a class be 296 in
.... flies to California to be [...]married.
How do the boys treat her? What a Stagline!
[...]With a stagline of hundreds of "awfull
"They curtail theirairlines romance," for four years, "My fiance pi
"Yes, it was an language nice boys" she smiled. Ann has never
somewhat. They treat me fine. dates. here after dancing with several
was in the engineering department "I've gone his discharge
for Just
from the Army. I might go into not fun, but men engineers are not v
it was industrial engineering
call me 'the girl with 57 good dancers. They're easy men to be with.
after the war, but I think we'll be content to have one
boyfriends. in the family." Their minds are methodical and they don't g
engineer off on temper tangents."
[Photo caption: ]Rona Lepine:
Delightful Dilemma
18
Tuesday, June 22, 2010 18
81. 3: NOTABLE ABSENCES
Women of color
1st girl in 43 years to Get Pratt Engineering Degree
(no byline) New York Times 1941?
For the first time in forty-three years the School of Science and
Technology of Pratt Institute, Brooklyn, will graduate a woman
engineer at its annual commencement exercises tomorrow afternoon in
the Brooklyn Academy of Music, Lafayette Avenue and Ashland Place.
She is Isabelle Suarez, 22 years old, of 531 West 143d Street.
Miss Suarez confessed yesterday that she has been interested in a
scientific career since her seventh grade in elementary school, but
was at first undcided (sic) between medicine, nursing and chemistry.
She finally selected a career in chemical engineering, she said,
because of the influence of her chemistry teacher at Textile High,
from which she was graduated in 1937.
Miss Suarez explained that she will begin her career with research
chemistry because she feels that many branches of chemical
engineering may be closed to women, at least temporarily. A native
of Havana, she speaks Spanish as well as English, and hopes that
there may be an opening for her in one of the Latin-American
20
countries, or in the local office of a Latin-American firm.
Tuesday, June 22, 2010 20
83. 3: NOTABLE ABSENCES
Women of color
"They Forgot to Tell Me I Couldn't Do It"
by Susan Paynter, no publication name p. 1, p. 4 col 5; 1971
When Yvonne Clark was a Kentucky high school student she wasn't permitted to study mechanical drawing. It wasn't a proper class for
girls.
Today she's head of the mechanical engineering department of Tennessee State University.
Mrs. Clark became a professional engineer in the South at a time when industry didn't hire black engineers, certainly not black women
engineers. "I guess somebody just forgot to tell me I couldn't do it," she said. [...]
After college and professional experience with RCA, she couldn't get a job in Southern industry. Predominantly black Tennessee State
U. was the only place that would hire her.
"I went South to say 'I do,'" she said. "If I hadn't married that rascal I probably wouldn't be there now." Her husband is a
biochemistry instructor. [...]
"Something about mechanical engineering gives parents an idea it's a manual or physical field," she said. "And, at least in the
South, black parents decide what their kids will major in.
"Money's short and they have to be sure there will be a return on their investment. They somehow think mechanical engineering is less
prestigious and less lucrative. It's not.
"Mechanical engineers make ideas into realities and we're in demand. A woman just has to be twice as good to get hired and being
black just compounds the felony." [...]
"I've known situations when a company had to pull a man off an assignment because his wife was / (p. 4) pregnant. They'd send a woman
instead.
"If bosses claim women are too emotional because they cry, I tell them women who cry have fewer ulcers and are medically more sound
than men who keep their feelings bottled up. I may cry a barrel but then I pick up the pieces and go on." [...]
"Fifteen years ago race was my main stumbling block to becoming an engineer. I'm now working on an internship in industry for my
engineering management master's degree.
"This time being a woman has been the main problem. There's an economic squeeze in Nashville and when companies hire, white men come
first, then white women, then black men and then me.
"But I think my employer at Ford Motor Company's glass plant stuck out his neck to choose me. After I finish I'll go to Vanderbilt
University for the final semester, then back to Tennessee State to teach.
21
"With this extra practical experience, I'll be able to help my students more and convince the women that, like me, they can do it if
they try."
Tuesday, June 22, 2010 21
84. 3: NOTABLE ABSENCES
Women of color
"They Forgot to Tell Me I Couldn't Do It"
by Susan Paynter, no publication name p. 1, p. 4 col 5; 1971
"Something about mechanical engineering
When Yvonne Clark was a Kentucky high school student she wasn't permitted to study mechanical drawing. It wasn't a proper class for
girls.
gives parents an idea it's a manual or
Today she's head of the mechanical engineering department of Tennessee State University.
physical field," she said. "And, at
Mrs. Clark became a professional engineer in the South at a time when industry didn't hire black engineers, certainly not black women
engineers. "I guess somebody just forgot to tell me I couldn't do it," she said. [...]
least in the South, black parents decide
After college and professional experience with RCA, she couldn't get a job in Southern industry. Predominantly black Tennessee State
U. was the only place that would hire her.
what their kids will major in.
"I went South to say 'I do,'" she said. "If I hadn't married that rascal I probably wouldn't be there now." Her husband is a
biochemistry instructor. [...]
"Something about mechanical engineering gives parents an idea it's a manual or physical field," she said. "And, at least in the
South, black parents decide what their kids will major in.
"Money's short and they have to be sure there will be a return on their investment. They somehow think mechanical engineering is less
prestigious and less lucrative. It's not.
"Mechanical engineers make ideas into realities and we're in demand. A woman just has to be twice as good to get hired and being
black just compounds the felony." [...]
"I've known situations when a company had to pull a man off an assignment because his wife was / (p. 4) pregnant. They'd send a woman
instead.
"If bosses claim women are too emotional because they cry, I tell them women who cry have fewer ulcers and are medically more sound
than men who keep their feelings bottled up. I may cry a barrel but then I pick up the pieces and go on." [...]
"Fifteen years ago race was my main stumbling block to becoming an engineer. I'm now working on an internship in industry for my
engineering management master's degree.
"This time being a woman has been the main problem. There's an economic squeeze in Nashville and when companies hire, white men come
first, then white women, then black men and then me.
"But I think my employer at Ford Motor Company's glass plant stuck out his neck to choose me. After I finish I'll go to Vanderbilt
University for the final semester, then back to Tennessee State to teach.
21
"With this extra practical experience, I'll be able to help my students more and convince the women that, like me, they can do it if
they try."
Tuesday, June 22, 2010 21
85. 3: NOTABLE ABSENCES
Women of color
"They Forgot to Tell Me I Couldn't Do It"
by Susan Paynter, no publication name p. 1, p. 4 col 5; 1971
"Something about mechanical engineering
When Yvonne Clark was a Kentucky high school student she wasn't permitted to study mechanical drawing. It wasn't a proper class for
girls.
gives bosses claim women are too emotional
"If parents an idea it's a manual or
Today she's head of the mechanical engineering department of Tennessee State University.
physical field," she said. them women who
because they cry, I tell "And, at
Mrs. Clark became a professional engineer in the South at a time when industry didn't hire black engineers, certainly not black women
engineers. "I guess somebody just forgot to tell me I couldn't do it," she said. [...]
least have fewer ulcers and are medically
cry in the South, black parents decide
After college and professional experience with RCA, she couldn't get a job in Southern industry. Predominantly black Tennessee State
U. was the only place that would hire her.
what their kids will major in. their
more sound than men who keep
"I went South to say 'I do,'" she said. "If I hadn't married that rascal I probably wouldn't be there now." Her husband is a
biochemistry instructor. [...]
feelings bottled up. I may cry a barrel
"Something about mechanical engineering gives parents an idea it's a manual or physical field," she said. "And, at least in the
South, black parents decide what their kids will major in.
but then I pick up the pieces and go
"Money's short and they have to be sure there will be a return on their investment. They somehow think mechanical engineering is less
prestigious and less lucrative. It's not.
on." [...]
"Mechanical engineers make ideas into realities and we're in demand. A woman just has to be twice as good to get hired and being
black just compounds the felony." [...]
"I've known situations when a company had to pull a man off an assignment because his wife was / (p. 4) pregnant. They'd send a woman
instead.
"If bosses claim women are too emotional because they cry, I tell them women who cry have fewer ulcers and are medically more sound
than men who keep their feelings bottled up. I may cry a barrel but then I pick up the pieces and go on." [...]
"Fifteen years ago race was my main stumbling block to becoming an engineer. I'm now working on an internship in industry for my
engineering management master's degree.
"This time being a woman has been the main problem. There's an economic squeeze in Nashville and when companies hire, white men come
first, then white women, then black men and then me.
"But I think my employer at Ford Motor Company's glass plant stuck out his neck to choose me. After I finish I'll go to Vanderbilt
University for the final semester, then back to Tennessee State to teach.
21
"With this extra practical experience, I'll be able to help my students more and convince the women that, like me, they can do it if
they try."
Tuesday, June 22, 2010 21
86. 3: NOTABLE ABSENCES
Women of color
"They Forgot to Tell Me I Couldn't Do It"
by Susan Paynter, no publication name p. 1, p. 4 col 5; 1971
"Something about mechanical engineering
When Yvonne Clark was a Kentucky high school student she wasn't permitted to study mechanical drawing. It wasn't a proper class for
girls.
gives bosses claim women are too emotional
"If parents an idea it's a manual or
Today she's head of the mechanical engineering department of Tennessee State University.
physical field," sheago race waswomen who
because they years I said. them my main
"Fifteen cry, tell "And, at
Mrs. Clark became a professional engineer in the South at a time when industry didn't hire black engineers, certainly not black women
engineers. "I guess somebody just forgot to tell me I couldn't do it," she said. [...]
leaststumbling block black parentsan engineer.
in the South, to becoming decide
cry have fewer ulcers and are medically
After college and professional experience with RCA, she couldn't get a job in Southern industry. Predominantly black Tennessee State
U. was the only place that would hire her.
what I'm now than men on ankeep their in
more sound working major internship
their kids will who in.
"I went South to say 'I do,'" she said. "If I hadn't married that rascal I probably wouldn't be there now." Her husband is a
biochemistry instructor. [...]
feelings bottled my engineering management
industry for up. I may cry a barrel
"Something about mechanical engineering gives parents an idea it's a manual or physical field," she said. "And, at least in the
South, black parents decide what their kids will major in.
but master'spick up the pieces and go
then I degree.
"Money's short and they have to be sure there will be a return on their investment. They somehow think mechanical engineering is less
prestigious and less lucrative. It's not.
on." [...]
"Mechanical engineers make ideas into realities and we're in demand. A woman just has to be twice as good to get hired and being
"This time being a woman has been the
black just compounds the felony." [...]
"I've known situations when a company had to pull a man off an assignment because his wife was / (p. 4) pregnant. They'd send a woman
instead. main problem. There's an economic
squeeze in Nashville and when companies
"If bosses claim women are too emotional because they cry, I tell them women who cry have fewer ulcers and are medically more sound
than men who keep their feelings bottled up. I may cry a barrel but then I pick up the pieces and go on." [...]
hire, white men come first, then white
"Fifteen years ago race was my main stumbling block to becoming an engineer. I'm now working on an internship in industry for my
engineering management master's degree.
women, then black men and then me.
"This time being a woman has been the main problem. There's an economic squeeze in Nashville and when companies hire, white men come
first, then white women, then black men and then me.
"But I think my employer at Ford Motor Company's glass plant stuck out his neck to choose me. After I finish I'll go to Vanderbilt
University for the final semester, then back to Tennessee State to teach.
21
"With this extra practical experience, I'll be able to help my students more and convince the women that, like me, they can do it if
they try."
Tuesday, June 22, 2010 21
89. CONCLUSIONS
• Why is this historical view helpful for today?
23
Tuesday, June 22, 2010 23
90. CONCLUSIONS
• Why is this historical view helpful for today?
• These frame stories told about women engineers
23
Tuesday, June 22, 2010 23
91. CONCLUSIONS
• Why is this historical view helpful for today?
• These frame stories told about women engineers
• When were women engineers “hideous” and “mannish-
looking”?
23
Tuesday, June 22, 2010 23
92. CONCLUSIONS
• Why is this historical view helpful for today?
• These frame stories told about women engineers
• When were women engineers “hideous” and “mannish-
looking”?
• Extremes help us see (perhaps) moderation
23
Tuesday, June 22, 2010 23
93. CONCLUSIONS
• Why is this historical view helpful for today?
• These frame stories told about women engineers
• When were women engineers “hideous” and “mannish-
looking”? Revenge of the Nerdette
As geeks become chic in all levels of society, an unlikely
• Extremes help subset is starting to roar. Meet the Nerd Girls: they're
us see (perhaps) moderation
smart, they're techie and they're hot. [...]
The Nerd Girls may not look like your stereotypical pocket-
protector-loving misfits—their adviser, Karen Panetta, has a thing
for pink heels—but they're part of a growing breed of young
women who are claiming the nerd label for themselves. In doing
so, they're challenging the notion of what a geek should look like,
either by intentionally sexing up their tech personas, or by simply
finding no disconnect between their geeky pursuits and more
traditionally girly interests such as fashion, makeup and high
heels.
http://www.newsweek.com/2008/06/07/revenge-of-the-nerdette.html
23
Tuesday, June 22, 2010 23
94. ACKNOWLEDGEMENTS
• Society of Women Engineers 60th Anniversary
Archive Project
• Troy Eller and the Society of Women Engineers
National Records Collection, Walter P. Reuther
Library, Wayne State University
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95. THANK YOU
Alice Pawley, apawley@purdue.edu
feministengineering.org
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96. ABOUT THE COLLECTION
Society of Women Engineers National Records Collection, Walter P.
Reuther Library, Wayne State University. Accession # 1539, Series XI,
Subseries A and B.
• Subseries A: “Clippings, articles and speeches, publications, statistics
and surveys, non-SWE conferences, and library materials that fall into
the general category, ‘women in engineering’” between 1885-2004
• Box 183: newspaper and magazine clippings from
• a clippings service, Press Intelligence, Inc. of Washington DC, in
1955
• articles sent in by SWE members
• Boxes 100: membership and section reports and committee
information, particularly of the Committee on Minority Concerns;
and
• Subseries B: Boxes 187, 191 and 192: Biographical materials
collected on particular SWE members and leaders.
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