This document discusses the different functions of art. It begins by outlining the learning outcomes, which are to discuss the functions of art, how artists use images to represent ideas, and the functions of some art forms in daily life. It then explores how art serves various purposes for different societies and individuals. A key point made is that art has personal functions like self-expression, social functions like influencing behavior and expressing social aspects, and physical functions like decoration. Specific examples are provided to illustrate how art can influence social behavior through propaganda, satire, literature, religion, and advertising. The overall message is that art has many diverse functions that depend on the society, time period, and individual.

1. ARTS APPRECIATION
KNOWING THE FUNCTION
OF ARTS
LESSON 4

2. Learning Outcomes At the end of the session,
you will be able to:
a. Discuss the different functions of art;
b. Demonstrate understanding how artists use
images to represent ad idea; and
c. Realize the function of some art forms in
daily life.
KNOWING THE ARTS

3. MORE THAN YOU SEE: THE MANY
FUNCTIONS OF ART By Frederick
A. Horowit
KNOWING THE ARTS

4. Art has many different functions in human
history. Each society defined its own purposes
for art, and produced an art suited to those
purposes. For ancient Romans, art served as a
vehicle of propaganda: their sculptures
proclaimed victories, and their buildings highly
praised the power of the State. In modern
societies like our own, art serves different and
sometimes contradictory purposes.
MORE THAN YOU SEE: THE MANY FUNCTIONS OF ART By Frederick A. Horowit

5. - One artist paints in order to
communicate a message to his
audience, while across the street
another paints in order to please
himself. A third artist explores shapes
and colors; a fourth illustrates books.
MORE THAN YOU SEE: THE MANY FUNCTIONS OF ART By Frederick A. Horowit

6. Art functions as:
1.An agent of magic (to ensure a successful hunt, perpetuate the
soul after death, triumph over an enemy, cure diseases, etc.)
2. An aid to meditation
3. An agent to ritual
4. A record of events, objects, situations
5. A substitute for real thing, or a symbol
6. A souvenir
7. Propaganda to impress, persuade or change thinking or
behavior
8. Communication of stories, ideas, events
9. An agent of social control
10. Amusement or entertainment
11. A mean of moral improvement
MORE THAN YOU SEE: THE MANY FUNCTIONS OF ART By Frederick A. Horowit

7. 12. Education
13. A means of self-expression
14. Self-revelation
15. Release of emotions
16. Exploration of vision
17. A reflection and interpretation of life
18. An expression of beauty
19. Decoration or embellishment
20. Monetary investment
21. A status symbol
MORE THAN YOU SEE: THE MANY FUNCTIONS OF ART By Frederick A. Horowit

8. The functions of arts are wide ranging. Art
is as broad as human experience. All of
art comes out of life and is bound up with
life. Art is meaningful, but meaningful in
ways that differ from society to society,
from time to time, and from person to
person.
MORE THAN YOU SEE: THE MANY FUNCTIONS
OF ART By Frederick A. Horowit

9. With the numerous listed
functions of arts, they may
normally fall into three
categories as mentioned by
Esaak (2019). These are
personal, social, and physical
functions.

10. Personal Function
An artist may create out of a need for self-expression,
or gratification. S/hemight have wanted to
communicate a thought or point to the viewer. Perhaps
the artist was trying to provide an aesthetic
experience, both for self and viewers.
A piece might have been meant to "merely" entertain
others. Sometimes a piece isn't
meant to have any meaning at all.

11. Personal Function
Further, art may serve the personal
functions of control. Art has been used
to attempt to exert magical control over
time, or the seasons or even the
acquisition
of food. Art is used to bring order to a
messy and disorderly world.

12. Personal Function
can be used to create chaos when an
artist feels life is too staid and ordinary.
Artcan also be therapeutic - for both the
artist and the viewer.

13. Social Function
According to Ortiz et al. (1976), art performs a social
function when:
a. It seeks or tends to influence the collective behavior
of a people.
b. It is created to be seen or used primarily in public
situations.
c. It expresses or describes social or collective aspects
of existence as opposed to individual and personal
kinds of experiences.

14. Influencing Social Behavior
Pictorial form is very powerful means of putting across a
message.
• Paintings, photographs, posters, cartoons have been used
to express
humanitarian concern as well as ideological or political
comment.
• Satire- which puts up people and institutions to ridicule so
that they will change- is effectively communicated in
various cartoons and
caricatures.

15. Influencing Social Behavior
Editorial cartoons convey the message more directly
and clearly than
the printed word does. Cartoonists comment on the
foibles(weaknesses)
of society and of its leaders, with the hope that
something is done to
correct these faults and improve the human
condition.

16. Influencing Social Behavior
Literature has served just as well for political and
ideological expression. It is a powerful tool in
shaping society and its manners. Urbana at Felisa by
Modesto de Castro- an epistolary novel of the 19th
century, became the Filipino code of ethics of the
time, guiding the youth on how to conduct
themselves in church, in social gatherings, in
school, and at home.

17. Influencing Social Behavior
• Propaganda Literature has swayed people’s minds and feelings
toward
certain ends.
• Religion has especially capitalized on the arts to spread beliefs and
reinforce and sustain faith. It plays noble functions as enlightening
us in
our spiritual beliefs and elevating our moral character.
• Advertising art aims to affect the buying behavior of people. These
include posters, billboards, magazine and newspapers adds, catalogs,
handbills, package design, radio, television.

18. Influencing Social Behavior