SlideShare a Scribd company logo
1 of 16
‘Persuasion is a process for leading others to a shared Solution
and desired action.’
OR
‘A Process in which Communicators try to convince other
people to change their attitudes regarding an issue
through the transmission of a message in an atmosphere
of free choice .’
Appear Confident
 Looking confident is one of the most
important part of being persuasive .
 Stand up straight , look at people , smile and
keep your voice strong.
 Also dress nicely and not like a sweat pants
and t shirts.
 Mirroring is the practice of mimicking the
movements and body language of the
person you are trying to persuade. By acting
as the person listening does, you create a
sense of empathy.
 When we laugh we feel good and this
makes our sound even better and more
convincing.
 Humor grabs our attention and therefore it is
a powerful persuasion Technique.
 Saying something three times carries weight
. Three times is a sign of the powerful
speaker .
 Using this rule allows you to emphasize your
points and increase the memorability of your
message.
 Persuaders should adopt flattery Behavior .
They must say things like :
‘‘You work hard for a living and
you deserve to be treated better.’’
 Flattery works because audience like to be
Praised .
 Words like democracy , freedom , equality
are often used in vague ways to persuade
people. That’s because they are positive
concepts. It helps the audience to accept
your argument.
 People are attracted to brand new and shiny
ideas . Even if the idea is not new , it pays to
make it sound as if it is new.
 Persuader should not use old ideas and
don’t bore audience .
 An analogy compare two situations .
Speaker can use this analogy to make a
comparison between what they are
proposing and something simple and clear
the audience is already familiar with.
 The advantage of using this idea is that
several ideas can be captured in a short
phrase or few words .
‘THERE IS A SMALL DIFFERENCE IN
PEOPLE WHICH MAKES A BIG
DIFFERENCE .
THE SMALL DIFFERENCE IS
ATTITUDE.
THE BIG DIFFERENCE IS WHETHER
IT
IS POSITIVE OR NEGATIVE .’
Art of persuasion
Art of persuasion

More Related Content

What's hot

Persuasion Techniques
Persuasion TechniquesPersuasion Techniques
Persuasion Techniques
Rachel Heyes
 
Interpersonal Skills
Interpersonal SkillsInterpersonal Skills
Interpersonal Skills
Syeda Azra
 
Dealing With Difficult People
Dealing With Difficult PeopleDealing With Difficult People
Dealing With Difficult People
INGovConf
 

What's hot (20)

Influencing in communication skills and interpersonal skills
Influencing in communication skills and interpersonal skillsInfluencing in communication skills and interpersonal skills
Influencing in communication skills and interpersonal skills
 
Theory of Interpersonal Skills by Tai Tran
Theory of Interpersonal Skills by Tai TranTheory of Interpersonal Skills by Tai Tran
Theory of Interpersonal Skills by Tai Tran
 
Persuasive techniques
Persuasive techniquesPersuasive techniques
Persuasive techniques
 
Commmunication skills
Commmunication skillsCommmunication skills
Commmunication skills
 
Practical assertive communication
Practical assertive communicationPractical assertive communication
Practical assertive communication
 
Success through interpersonal skills - Management Concepts - Manu Melwin Joy ...
Success through interpersonal skills - Management Concepts - Manu Melwin Joy ...Success through interpersonal skills - Management Concepts - Manu Melwin Joy ...
Success through interpersonal skills - Management Concepts - Manu Melwin Joy ...
 
Interpersonal Skills
Interpersonal SkillsInterpersonal Skills
Interpersonal Skills
 
Welcoming guests- for hotel restaurant staff
Welcoming guests- for hotel restaurant staffWelcoming guests- for hotel restaurant staff
Welcoming guests- for hotel restaurant staff
 
Persuasion Techniques
Persuasion TechniquesPersuasion Techniques
Persuasion Techniques
 
Persuading in interpersonal skills and communication skills
Persuading in interpersonal skills and communication skillsPersuading in interpersonal skills and communication skills
Persuading in interpersonal skills and communication skills
 
Interpersonal Skills
Interpersonal SkillsInterpersonal Skills
Interpersonal Skills
 
Dealing With Difficult People
Dealing With Difficult PeopleDealing With Difficult People
Dealing With Difficult People
 
Behavioural Communcation For Personal and Professional Development by Munish
Behavioural Communcation For Personal and Professional Development by MunishBehavioural Communcation For Personal and Professional Development by Munish
Behavioural Communcation For Personal and Professional Development by Munish
 
Persuasive writing adverts
Persuasive writing advertsPersuasive writing adverts
Persuasive writing adverts
 
principle of management
principle of management principle of management
principle of management
 
Speech Midterm review
Speech Midterm reviewSpeech Midterm review
Speech Midterm review
 
Interpersonal Skills
Interpersonal SkillsInterpersonal Skills
Interpersonal Skills
 
Interpersonal skills
Interpersonal skillsInterpersonal skills
Interpersonal skills
 
Program leadership
Program leadershipProgram leadership
Program leadership
 
Wood Badge - Listening To Learn
Wood Badge - Listening To LearnWood Badge - Listening To Learn
Wood Badge - Listening To Learn
 

Similar to Art of persuasion

Intentional Interviewing Summary
Intentional  Interviewing  SummaryIntentional  Interviewing  Summary
Intentional Interviewing Summary
Bernd Weishaupt
 
Communication Presentation
Communication PresentationCommunication Presentation
Communication Presentation
Lilia Ait Mehdi
 
Persuasion and Advertising Techniques (Propaganda)
Persuasion and Advertising Techniques (Propaganda)Persuasion and Advertising Techniques (Propaganda)
Persuasion and Advertising Techniques (Propaganda)
RubyRose Baldovino
 
How to Influence OthersPresented by Argu, Taylor, A.docx
How to Influence OthersPresented by Argu, Taylor, A.docxHow to Influence OthersPresented by Argu, Taylor, A.docx
How to Influence OthersPresented by Argu, Taylor, A.docx
wellesleyterresa
 

Similar to Art of persuasion (20)

Influencing skills infographic
Influencing skills infographicInfluencing skills infographic
Influencing skills infographic
 
Inspire
Inspire Inspire
Inspire
 
Inspire
InspireInspire
Inspire
 
Intentional Interviewing Summary
Intentional  Interviewing  SummaryIntentional  Interviewing  Summary
Intentional Interviewing Summary
 
Inspire
InspireInspire
Inspire
 
Be persuasive
Be persuasiveBe persuasive
Be persuasive
 
Be Powerful & Be Heard - The Effective Persuasion Methology
Be Powerful & Be Heard - The Effective Persuasion MethologyBe Powerful & Be Heard - The Effective Persuasion Methology
Be Powerful & Be Heard - The Effective Persuasion Methology
 
Public speaking
Public speakingPublic speaking
Public speaking
 
Language of Influence and Persuasion - introduction to the NLP Milton Model
Language of Influence and Persuasion - introduction to the NLP Milton ModelLanguage of Influence and Persuasion - introduction to the NLP Milton Model
Language of Influence and Persuasion - introduction to the NLP Milton Model
 
Communication Presentation
Communication PresentationCommunication Presentation
Communication Presentation
 
Icai Bikaner Assertive Training
Icai Bikaner Assertive TrainingIcai Bikaner Assertive Training
Icai Bikaner Assertive Training
 
Persuasion and Advertising Techniques (Propaganda)
Persuasion and Advertising Techniques (Propaganda)Persuasion and Advertising Techniques (Propaganda)
Persuasion and Advertising Techniques (Propaganda)
 
Session 5 leadership traits
Session 5 leadership traitsSession 5 leadership traits
Session 5 leadership traits
 
How to Influence OthersPresented by Argu, Taylor, A.docx
How to Influence OthersPresented by Argu, Taylor, A.docxHow to Influence OthersPresented by Argu, Taylor, A.docx
How to Influence OthersPresented by Argu, Taylor, A.docx
 
How to make a good first impression
How to make a good first impressionHow to make a good first impression
How to make a good first impression
 
The Art of Persuasion and Influence by Dean R Berry, Ed. D.
The Art of Persuasion and Influence  by Dean R Berry, Ed. D. The Art of Persuasion and Influence  by Dean R Berry, Ed. D.
The Art of Persuasion and Influence by Dean R Berry, Ed. D.
 
Total Employee Involvement
Total Employee InvolvementTotal Employee Involvement
Total Employee Involvement
 
Total Employee Involvement
Total Employee InvolvementTotal Employee Involvement
Total Employee Involvement
 
Communication for employment-INTERVIEWS
Communication for employment-INTERVIEWSCommunication for employment-INTERVIEWS
Communication for employment-INTERVIEWS
 
Communication for employment
Communication for employmentCommunication for employment
Communication for employment
 

Recently uploaded

Uncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac FolorunsoUncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac Folorunso
Kayode Fayemi
 
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
ZurliaSoop
 
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
David Celestin
 
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven CuriosityUnlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
Hung Le
 

Recently uploaded (20)

Abortion Pills Fahaheel ௹+918133066128💬@ Safe and Effective Mifepristion and ...
Abortion Pills Fahaheel ௹+918133066128💬@ Safe and Effective Mifepristion and ...Abortion Pills Fahaheel ௹+918133066128💬@ Safe and Effective Mifepristion and ...
Abortion Pills Fahaheel ௹+918133066128💬@ Safe and Effective Mifepristion and ...
 
BEAUTIFUL PLACES TO VISIT IN LESOTHO.pptx
BEAUTIFUL PLACES TO VISIT IN LESOTHO.pptxBEAUTIFUL PLACES TO VISIT IN LESOTHO.pptx
BEAUTIFUL PLACES TO VISIT IN LESOTHO.pptx
 
ICT role in 21st century education and it's challenges.pdf
ICT role in 21st century education and it's challenges.pdfICT role in 21st century education and it's challenges.pdf
ICT role in 21st century education and it's challenges.pdf
 
Uncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac FolorunsoUncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac Folorunso
 
"I hear you": Moving beyond empathy in UXR
"I hear you": Moving beyond empathy in UXR"I hear you": Moving beyond empathy in UXR
"I hear you": Moving beyond empathy in UXR
 
Using AI to boost productivity for developers
Using AI to boost productivity for developersUsing AI to boost productivity for developers
Using AI to boost productivity for developers
 
History of Morena Moshoeshoe birth death
History of Morena Moshoeshoe birth deathHistory of Morena Moshoeshoe birth death
History of Morena Moshoeshoe birth death
 
Ready Set Go Children Sermon about Mark 16:15-20
Ready Set Go Children Sermon about Mark 16:15-20Ready Set Go Children Sermon about Mark 16:15-20
Ready Set Go Children Sermon about Mark 16:15-20
 
Call Girls Near The Byke Suraj Plaza Mumbai »¡¡ 07506202331¡¡« R.K. Mumbai
Call Girls Near The Byke Suraj Plaza Mumbai »¡¡ 07506202331¡¡« R.K. MumbaiCall Girls Near The Byke Suraj Plaza Mumbai »¡¡ 07506202331¡¡« R.K. Mumbai
Call Girls Near The Byke Suraj Plaza Mumbai »¡¡ 07506202331¡¡« R.K. Mumbai
 
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
Jual obat aborsi Jakarta 085657271886 Cytote pil telat bulan penggugur kandun...
 
in kuwait௹+918133066128....) @abortion pills for sale in Kuwait City
in kuwait௹+918133066128....) @abortion pills for sale in Kuwait Cityin kuwait௹+918133066128....) @abortion pills for sale in Kuwait City
in kuwait௹+918133066128....) @abortion pills for sale in Kuwait City
 
SOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdf
SOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdfSOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdf
SOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdf
 
Digital collaboration with Microsoft 365 as extension of Drupal
Digital collaboration with Microsoft 365 as extension of DrupalDigital collaboration with Microsoft 365 as extension of Drupal
Digital collaboration with Microsoft 365 as extension of Drupal
 
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...
 
AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf
AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdfAWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf
AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf
 
lONG QUESTION ANSWER PAKISTAN STUDIES10.
lONG QUESTION ANSWER PAKISTAN STUDIES10.lONG QUESTION ANSWER PAKISTAN STUDIES10.
lONG QUESTION ANSWER PAKISTAN STUDIES10.
 
Introduction to Artificial intelligence.
Introduction to Artificial intelligence.Introduction to Artificial intelligence.
Introduction to Artificial intelligence.
 
ECOLOGY OF FISHES.pptx full presentation
ECOLOGY OF FISHES.pptx full presentationECOLOGY OF FISHES.pptx full presentation
ECOLOGY OF FISHES.pptx full presentation
 
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven CuriosityUnlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
Unlocking Exploration: Self-Motivated Agents Thrive on Memory-Driven Curiosity
 
BIG DEVELOPMENTS IN LESOTHO(DAMS & MINES
BIG DEVELOPMENTS IN LESOTHO(DAMS & MINESBIG DEVELOPMENTS IN LESOTHO(DAMS & MINES
BIG DEVELOPMENTS IN LESOTHO(DAMS & MINES
 

Art of persuasion

  • 1.
  • 2.
  • 3. ‘Persuasion is a process for leading others to a shared Solution and desired action.’ OR ‘A Process in which Communicators try to convince other people to change their attitudes regarding an issue through the transmission of a message in an atmosphere of free choice .’
  • 4.
  • 5.
  • 6. Appear Confident  Looking confident is one of the most important part of being persuasive .  Stand up straight , look at people , smile and keep your voice strong.  Also dress nicely and not like a sweat pants and t shirts.
  • 7.  Mirroring is the practice of mimicking the movements and body language of the person you are trying to persuade. By acting as the person listening does, you create a sense of empathy.
  • 8.  When we laugh we feel good and this makes our sound even better and more convincing.  Humor grabs our attention and therefore it is a powerful persuasion Technique.
  • 9.  Saying something three times carries weight . Three times is a sign of the powerful speaker .  Using this rule allows you to emphasize your points and increase the memorability of your message.
  • 10.  Persuaders should adopt flattery Behavior . They must say things like : ‘‘You work hard for a living and you deserve to be treated better.’’  Flattery works because audience like to be Praised .
  • 11.  Words like democracy , freedom , equality are often used in vague ways to persuade people. That’s because they are positive concepts. It helps the audience to accept your argument.
  • 12.  People are attracted to brand new and shiny ideas . Even if the idea is not new , it pays to make it sound as if it is new.  Persuader should not use old ideas and don’t bore audience .
  • 13.  An analogy compare two situations . Speaker can use this analogy to make a comparison between what they are proposing and something simple and clear the audience is already familiar with.  The advantage of using this idea is that several ideas can be captured in a short phrase or few words .
  • 14. ‘THERE IS A SMALL DIFFERENCE IN PEOPLE WHICH MAKES A BIG DIFFERENCE . THE SMALL DIFFERENCE IS ATTITUDE. THE BIG DIFFERENCE IS WHETHER IT IS POSITIVE OR NEGATIVE .’