Strategies for the near futureAre we thinking Multi-Screen?
We see an ecosystem of screens around us today with more and more of us interacting…
It is not enough to design digital products and services…
…We also have to think about their connections. We need to design systems.
People are shifting from device to device and expect products and services to move with them.
They expect the most appropriate support and a delightful experience in whatever they do.
6 patterns that should help understand and define strategies for the multi-screen world.CoherenceSynchronizationScreen sharingDevice shiftingComplementaritySimultaneity
A digital product or service looks and works coherently across devices. Features are optimized for specific device characteristics and usage scenarios.COHERENCE
Evernote, a digital notebook, is available on numerous platforms and devices. The smartphone apps are optimized for photo and audio input and notes are location tagged.www.evernote.comCOHERENCE
Devices are always in sync.SYNCHRONIZATION
If you start reading an ebook on your smartphone, your tablet will know your reading position. Your bookmarks and notes are always up to date on every device.www.amazon.com/kindleSYNCHRONIZATION
Multiple screens are sharing a single source.SCREEN SHARING
"Junkyard Jumbotron" lets you combine random devices into one large virtual display. The research project explores how sharing our screens affects social interaction.http://jumbotron.media.mit.eduSCREEN SHARING
Users actively shift content from one device to another.DEVICE SHIFTING
With Apple's Airplay technology, a video can be shifted from an iPhone or iPad to a large TV screen.http://j.mp/apple-airplayDEVICE SHIFTING
Devices today complement each other.COMPLIMENTARITY
The iPad serves as a Scrabble board. Tiles are arranged on iPhones so other players can't see them.http://j.mp/scrabble-ipadCOMPLIMENTARITY
Devices are being used simultaneously.SIMULTANEITY
During a live football broadcast users take guesses about the outcome of match situations.http://j.mp/heineken-star-playerSIMULTANEITY
Thank you!Stay tuned for more at digivine.wordpress.com

Are we thinking multi-screen?

  • 1.
    Strategies for thenear futureAre we thinking Multi-Screen?
  • 2.
    We see anecosystem of screens around us today with more and more of us interacting…
  • 3.
    It is notenough to design digital products and services…
  • 4.
    …We also haveto think about their connections. We need to design systems.
  • 5.
    People are shiftingfrom device to device and expect products and services to move with them.
  • 6.
    They expect themost appropriate support and a delightful experience in whatever they do.
  • 7.
    6 patterns thatshould help understand and define strategies for the multi-screen world.CoherenceSynchronizationScreen sharingDevice shiftingComplementaritySimultaneity
  • 8.
    A digital productor service looks and works coherently across devices. Features are optimized for specific device characteristics and usage scenarios.COHERENCE
  • 9.
    Evernote, a digitalnotebook, is available on numerous platforms and devices. The smartphone apps are optimized for photo and audio input and notes are location tagged.www.evernote.comCOHERENCE
  • 10.
    Devices are alwaysin sync.SYNCHRONIZATION
  • 11.
    If you startreading an ebook on your smartphone, your tablet will know your reading position. Your bookmarks and notes are always up to date on every device.www.amazon.com/kindleSYNCHRONIZATION
  • 12.
    Multiple screens aresharing a single source.SCREEN SHARING
  • 13.
    "Junkyard Jumbotron" letsyou combine random devices into one large virtual display. The research project explores how sharing our screens affects social interaction.http://jumbotron.media.mit.eduSCREEN SHARING
  • 14.
    Users actively shiftcontent from one device to another.DEVICE SHIFTING
  • 15.
    With Apple's Airplaytechnology, a video can be shifted from an iPhone or iPad to a large TV screen.http://j.mp/apple-airplayDEVICE SHIFTING
  • 16.
    Devices today complementeach other.COMPLIMENTARITY
  • 17.
    The iPad servesas a Scrabble board. Tiles are arranged on iPhones so other players can't see them.http://j.mp/scrabble-ipadCOMPLIMENTARITY
  • 18.
    Devices are beingused simultaneously.SIMULTANEITY
  • 19.
    During a livefootball broadcast users take guesses about the outcome of match situations.http://j.mp/heineken-star-playerSIMULTANEITY
  • 20.
    Thank you!Stay tunedfor more at digivine.wordpress.com