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Archstoyanie 2017 Festival Presentation
- 1. The festival of land-art objects in Nikola-Lenivets.
- 2. 3 days of architecture, art, music, performance.
- 3. Archstoyanie 2017 The program of the festival is meant to encourage diffusion and merger of architec- ture, landscape, music, visual arts, poetry. Installations, sculptures and art-per- formances will establish open-air auditoriums. Glades, copses, ravines and paths will outline galleries and exhibition halls on the landscape of Nikola-Lenivets. Arch- stoyanie is a rather remote festival. Nevertheless, since the first days of its exist- ence it has been widely recognized as one of the most significant art-events of the summer, and not only in Russia. The idea of Archstoyanie 2017 resides on the notion of how the visual form can connect the contexts of landscape and society and at the same time dissolve in them. In 2016 Archstoyanie went through settling down with the concept of shelter. In 2017 the art-objects would literally dissolve in the area of 600 hectares. They will reveal unexpected links between installations, landscape and society. The participants of Archstoyanie 2017 festival are Martin Rajniš, Form architectural bureau, Kirill Chelushkin, Recycle, Gleb Skubachevsky, WOWhous bureau and Nikolay Polissky. ANTON KOCHURKIN
- 4. Archstoyanie 2017 Nikola-Lenivets 04 200km to the SW from Moscow The area of Ugra National Park (UNESCO biosphere reserve) The natural park that hosts over 25 art-objects and works of architecture by Nikolay Polissky and other participants of Archstoyanie festivals. The exposi- tion is permanent and always open to the public. Thefestivalofland-artobjectsinNikola-Lenivets
- 5. Archstoyanie 2017 Participants 05 WOWhouse / Russia Kirill Chelushkin / Russia Martin Rajniš / Czech Republic Gleb Skubachevsky / Russia Nikolay Polissky / Russia From / Russia Thefestivalofland-artobjectsinNikola-Lenivets Recycle / Russia
- 6. Archstoyanie 2017 REVEALS UNEXPECTED LINKS BETWEEN IN- STALLATIONS, LANDSCAPE AND SOCIETY. 06 Thefestivalofland-artobjectsinNikola-Lenivets ART OBJECTS 1. Tsimailo and Lyashenko. Entrance sign 2. Martin Reinisch (Czech Republic). Bridge over the swamp 3. Dmitry Kawarga. Hermitage 4. Form. Art object 5. Wowhouse. Art object 6. Turenscape (China). Arch 7. A-ga + 8 lines (Adam and Eve) 8. Nikolay Polissky. Cannons SCENE 1. Main Stage 2. Sound art scene 3. Scene-labyrinth
- 7. Archstoyanie 2017 MUSICAL PROGRAM SCIENCE AND ART 07 (in partnership with NII Moscow club) Thefestivalofland-artobjectsinNikola-Lenivets
- 9. Archstoyanie 2017 THE AUDIENCE 09 2006 500 2007 1500 2008 2500 2009 3400 2010 4000 2011 5500 2012 6000 2013 6500 2014 8000 2015 2016 2017 9000 9000 Thefestivalofland-artobjectsinNikola-Lenivets CORE AUDIENCE / SMART LEISURE FANS Socially active College educated 25-45 years old b+ income Own a car Travel a lot Always look for new creative forms of leisure in unusual places Emotional consumers
- 10. Here you are surrounded by the ones like you: you are the conquer- ing enthusiasts. Together you feel that the only way to comprehend architecture is through feeling it, touching it, grabbing it, climbing it, looking around from it. This is the only way to feel, that it is real. And this is why you come back to Nikola-Lenivets — to discover again and again this feeling of the real architecture.
- 11. Archstoyanie 2017 Engagement over 106000 impressions for one post 20.000 LIKES 14.000 folowers 10.000 LIKES #архстояние #николаленивец 11 Thefestivalofland-artobjectsinNikola-Lenivets @nikolalenivetsnikola-lenivets Архстояние Archstoyanie
- 13. Archstoyanie 2017 the Press 13 Thefestivalofland-artobjectsinNikola-Lenivets Kommersant achplatforma archi.ru Nezavisimaya Gazeta the art newspaper gazeta.ru Vedomosti Moskovskij Komsomolets Vechernyaya Moskva rossiyskaya gazeta Village TASS buro 24/7 interview AFISHA ARTGUIDE TV Kultura furfur
- 14. Archstoyanie 2017 Key Partners (all years) 14 Thefestivalofland-artobjectsinNikola-Lenivets In 2010 the celebrated Peugeot lion was mown on one of the largest fields of Nikola-Lenivets. The size of it was 300x300 meters. Peugeot Russia got the Russian Marketing of the Year award for that project. In 2012 Kinostar company built a large sculpture of its corporate logo (2,8x21 meters). Ассоциация менеджеров культуры RUSSIE Logo downloads EN web blauw.jpg Logo downloads EN web grijs.jpg Logo downloads EN web groen.jpg Logo downloads EN web rood.jpg Logo downloads EN web roze.jpg Logo downloads EN web zwart.jpg
- 15. Julia Bychkova Producer of the festival bichkova@bk.ru +7 916 135 74 22 Anton Kochurkin Curator of the festival kochurkin@mail.ru +7 926 221 53 97