The document discusses augmented reality (AR) and its applications in manufacturing and other industries. It provides an overview of AR, including its key features of overlaying virtual objects on the real world to enhance user experience. Examples are given of using AR for remote repair instructions, visualizing consumer products at home, and enhancing navigation with driving directions overlaid on windshields. The document also discusses industry use cases for AR in manufacturing, transportation, customer experience, and investments in AR by sector. It analyzes the potential of AR to improve productivity in areas like manufacturing and maintenance.
Digital transformation in the manufacturing industryBenji Harrison
Industry 4.0 is here. It is all about the fourth industrial revolution which is all set to transform the manufacturing process using advanced capabilities and IT solutions for manufacturing such as smart sensors and actuators. As a result, manufacturers are gaining benefits from increased visibility into operations, cost minimization, quicker production times and provide excellent customer support. The only way manufacturers can take a leap ahead of competitors and win market share and embrace the latest in growth-driven Industry 4.0 technologies. Right from Enterprise Mobility Solutions to emerging technologies, digital transformation is critical to building and executing growth strategies for manufacturing.
The value of the platform play in real world use cases Software AG cwin18 tou...Capgemini
Software AG Cumulocity IoT and Capgemini key enablers to to go beyond the current paradigms and transform the business by seamlessly combining people, things and differentiation.
Digital transformation in the manufacturing industryBenji Harrison
Industry 4.0 is here. It is all about the fourth industrial revolution which is all set to transform the manufacturing process using advanced capabilities and IT solutions for manufacturing such as smart sensors and actuators. As a result, manufacturers are gaining benefits from increased visibility into operations, cost minimization, quicker production times and provide excellent customer support. The only way manufacturers can take a leap ahead of competitors and win market share and embrace the latest in growth-driven Industry 4.0 technologies. Right from Enterprise Mobility Solutions to emerging technologies, digital transformation is critical to building and executing growth strategies for manufacturing.
The value of the platform play in real world use cases Software AG cwin18 tou...Capgemini
Software AG Cumulocity IoT and Capgemini key enablers to to go beyond the current paradigms and transform the business by seamlessly combining people, things and differentiation.
Digital Transformation for Manufacturing IndustriesMargot Heiligman
What are some of the trends that driving the manufacturing industries in this digital economy era? What do these mean for the manufacturing businesses and how can they run and sell smarter? Download this presentation deck and learn more. You can also watch the On-Demand Webinar here: http://tinyurl.com/bcrmAPJ216
As presented during the Internet of Things West Conference held in Las Vegas, November 5-6, 2015. The Internet of Things is going to enable data flow that you never thought was possible – from plant to plug!
Data Science at Roche: From Exploration to Productionization - Frank BlockRising Media Ltd.
The excitement about the potential opportunities for leveraging data by means of advanced analytics is huge. But, the honeymoon between business and data science is over. Stakeholders want to see value generation from data science. At Roche Diagnostics the Data Science Lab was created. Its mission is to explore business opportunities for data science across the company and to deliver productive, algorithm based systems that create impact. In his keynote, Frank presented some examples of data science initiatives going from data exploration over predictive modelling to productionization. Some of the challenges encountered were addressed as well as the learnings.
Digital Solutions Development and Measurement at ABB Process IndustriesMikko Marsio
Developing new digital solutions, Agile, Sprint, Proof of Concepts, Measurement, Digital Strategy - How ABB Process Industries develop digital solutions
Learn how and why leading oil & gas companies are developing real-time applications to power their mission-critical business functions and see how VANTIQ enables this digital transformation.
How to answer the challenges of industrial IoT?Dieter Laevers
If you want to talk to the author Dieter Laevers, take your chance and meet him at Smart Industries in Paris, December 6-9.
Inquire for a personal meeting / demo here: www.event.movilitas.com
"Designing Better Machines: Evolution of a cognitive Digital Twin"
Industry 4.0 Meets Industrial Internet of Things Forum at Hannover Messe 2018 with IBM Watson IoT CTO Sky Matthews @blueskyflash @IBMIoT #HM18 #IBM #WatsonIoT
En partenerait avec l'INFOPOLE Cluster TIC, le Cluster TWEED a eu le plaisir de vous convier au troisième workshop du cycle "Digital Energy Business & Technology Club", dont le thème était celui de l'Intelligence Artificielle dans l'énergie - tendances et opportunités. Découvrez les présentations des nombreux orateurs : DC Brain, Energis, Ingestic, N-Side, Opinum, Thelis-Réseau IA et Yazzoom !
We live in times of lightning-quick change. Cloud is now the engine of digital transformation, and digitization is transforming both business models and personal lifestyles. Companies have to adapt fast to seize the opportunities and meet new challenges.
As everything becomes connected—from exploration
technology to drilling equipment to offshore platforms,
conveyor belts, and refineries—businesses that apply
AI to IoT data will win. They will extract valuable
insights to improve virtually every aspect of their
operations and enable innovative, new business models.
Ensure your business is capitalizing on this with IBM's
IoT solutions powered by Watson.
http://www.ibm.com/events/2018/GoTHouston
Necessity of the Digital Twin and Digital ThreadMarc Lind
As products move to include connectivity, sensors and intelligence many people are working on the infrastructure to support the data streaming back from the field. Big data clouds, data lakes and analytics initiatives have become the focus in many cases. Yet, without accurate context – Digital Twin – time series data generated during production and ongoing operation is difficult or even impossible to understand and analyze. In addition, the ability to interpret and act upon these data often require traceability to prior information from related revisions – Digital Thread. To complicate matters further as artificial intelligence / cognitive computing is introduced the necessity becomes even greater.
Leverage IoT to Setup Smart Manufacturing SolutionsSoftweb Solutions
The Internet of Things (IoT) is now to involve in manufacturing unit to deliver and enhance the productivity of companies through smart factory concept. It gives full business insights of manufacturing process and deliver data on their devices. View more at - http://www.softwebsolutions.com/iot-manufacturing-solutions.html
As manufacturing systems and products become smarter, big data is getting even bigger. How should manufacturers think about the explosion of information being generated from the shop floor, the supply chain - and even the products themselves?
The integration of Virtual Reality & Augmented Reality with multiple mobile, wearable, IoT & conversational platforms extends possibilities for a plethora of immersive applications for a wide range of industries.
According to Statista, the combined the market size of VR & AR would be $210bn by 2022.
Digital Transformation for Manufacturing IndustriesMargot Heiligman
What are some of the trends that driving the manufacturing industries in this digital economy era? What do these mean for the manufacturing businesses and how can they run and sell smarter? Download this presentation deck and learn more. You can also watch the On-Demand Webinar here: http://tinyurl.com/bcrmAPJ216
As presented during the Internet of Things West Conference held in Las Vegas, November 5-6, 2015. The Internet of Things is going to enable data flow that you never thought was possible – from plant to plug!
Data Science at Roche: From Exploration to Productionization - Frank BlockRising Media Ltd.
The excitement about the potential opportunities for leveraging data by means of advanced analytics is huge. But, the honeymoon between business and data science is over. Stakeholders want to see value generation from data science. At Roche Diagnostics the Data Science Lab was created. Its mission is to explore business opportunities for data science across the company and to deliver productive, algorithm based systems that create impact. In his keynote, Frank presented some examples of data science initiatives going from data exploration over predictive modelling to productionization. Some of the challenges encountered were addressed as well as the learnings.
Digital Solutions Development and Measurement at ABB Process IndustriesMikko Marsio
Developing new digital solutions, Agile, Sprint, Proof of Concepts, Measurement, Digital Strategy - How ABB Process Industries develop digital solutions
Learn how and why leading oil & gas companies are developing real-time applications to power their mission-critical business functions and see how VANTIQ enables this digital transformation.
How to answer the challenges of industrial IoT?Dieter Laevers
If you want to talk to the author Dieter Laevers, take your chance and meet him at Smart Industries in Paris, December 6-9.
Inquire for a personal meeting / demo here: www.event.movilitas.com
"Designing Better Machines: Evolution of a cognitive Digital Twin"
Industry 4.0 Meets Industrial Internet of Things Forum at Hannover Messe 2018 with IBM Watson IoT CTO Sky Matthews @blueskyflash @IBMIoT #HM18 #IBM #WatsonIoT
En partenerait avec l'INFOPOLE Cluster TIC, le Cluster TWEED a eu le plaisir de vous convier au troisième workshop du cycle "Digital Energy Business & Technology Club", dont le thème était celui de l'Intelligence Artificielle dans l'énergie - tendances et opportunités. Découvrez les présentations des nombreux orateurs : DC Brain, Energis, Ingestic, N-Side, Opinum, Thelis-Réseau IA et Yazzoom !
We live in times of lightning-quick change. Cloud is now the engine of digital transformation, and digitization is transforming both business models and personal lifestyles. Companies have to adapt fast to seize the opportunities and meet new challenges.
As everything becomes connected—from exploration
technology to drilling equipment to offshore platforms,
conveyor belts, and refineries—businesses that apply
AI to IoT data will win. They will extract valuable
insights to improve virtually every aspect of their
operations and enable innovative, new business models.
Ensure your business is capitalizing on this with IBM's
IoT solutions powered by Watson.
http://www.ibm.com/events/2018/GoTHouston
Necessity of the Digital Twin and Digital ThreadMarc Lind
As products move to include connectivity, sensors and intelligence many people are working on the infrastructure to support the data streaming back from the field. Big data clouds, data lakes and analytics initiatives have become the focus in many cases. Yet, without accurate context – Digital Twin – time series data generated during production and ongoing operation is difficult or even impossible to understand and analyze. In addition, the ability to interpret and act upon these data often require traceability to prior information from related revisions – Digital Thread. To complicate matters further as artificial intelligence / cognitive computing is introduced the necessity becomes even greater.
Leverage IoT to Setup Smart Manufacturing SolutionsSoftweb Solutions
The Internet of Things (IoT) is now to involve in manufacturing unit to deliver and enhance the productivity of companies through smart factory concept. It gives full business insights of manufacturing process and deliver data on their devices. View more at - http://www.softwebsolutions.com/iot-manufacturing-solutions.html
As manufacturing systems and products become smarter, big data is getting even bigger. How should manufacturers think about the explosion of information being generated from the shop floor, the supply chain - and even the products themselves?
The integration of Virtual Reality & Augmented Reality with multiple mobile, wearable, IoT & conversational platforms extends possibilities for a plethora of immersive applications for a wide range of industries.
According to Statista, the combined the market size of VR & AR would be $210bn by 2022.
Disrupting Reality: Taking Virtual & Augmented Reality to the EnterpriseCognizant
The impact of virtual and augmented reality platforms and applications will be profound for enterprises across industries, allowing companies to transform processes and improve how employees work, communicate and collaborate. All within a real-time, "real-life" environment that reduces the need for physical premises and presence.
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillionAlejandro Franceschi
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillion USD.
We estimate virtual reality (VR) and augmented reality (AR) can bring net economic benefits of $1.5 trillion by 2030. But where did we get that number from? As you can imagine, estimating the potential impacts of new technologies like VR and AR is tricky and uncertain. The task is even more difficult when these technologies are expected to develop rapidly and become more deeply ingrained in our everyday lives. But we feel it's important to highlight the potential in a way that give our clients the facts to build a business case to act - and that starts with a robust methodology.
How effective is Swift’s AR technology in developing.pdfMindfire LLC
Swift has tremendous potential to transform businesses by revolutionizing user lifestyles through engaging and riveting AR experiences. The above benefits highlight how Swift empowers the developers to create stable, secure, and high-performance AR application. With the demonstrated success of various AR games, creative design solutions, and e-commerce apps, Swift is the first choice for any custom AR application development for Apple products.
Augmented and Virtual Reality is the new normal which are helping businesses in making revenues at an affordable investment. Explore this blog to know more about their role in turning businesses and their processes effectively.
Automated Testing Services | Verification and Validation Services | Utthunga Utthunga's automated software testing services in Industry 4.0 assures maximum test coverage and product quality with its comprehensive software testing process. We provide comprehensive verification and validation services comprising of test strategy, test automation, etc. Find out more! https://utthunga.com/product-engineering/quality-engineering/
The Top App Development Trends Shaping the Industry in 2024-25 .pdfayushiqss
Technology has taken up space all over the world. From generating content with a single command on ChatGPT to getting your food served by Robots at your favorite restaurant, artificial advancements have ruled every space. Every industry is set to develop top-notch technology in every sector; finance, IT, healthcare, gaming, and banking, with competitive market standards. One of these rapidly growing industries is Mobile App Development. According to the Straits Research report, it is expected to reach USD 583.03 billion at a CAGR OF 12.8% between (2022 and 2030). It clearly shows how mobile app development has become an integral part of the digital landscape and revolutionized technology.
5 benefits of using augmented reality in the manufacturing industryPixerio Solutions
Artificial intelligence (AI) is creating breakthrough developments in all the fields, let’s look at the benefits of using AR in the manufacturing industry.
5 Important Augmented And Virtual Reality Trends For 2019 Bernard Marr
Augmented and Virtual Reality (AR and VR) are key technology developments that promise to transform many industries and alter the way we humans interact with the world. Here we look at the 5 key AR and VR trends for 2019.
My colleagues from the IPG Medialab in NYC did again a fine report on the latest trends in mobile from this years Mobile World Congress in Barcelona Spain. It is definitely worth a read. For more inspiring technology news go to their website under www.ipglab.com
Mobile World Congress (MWC) is the largest mobile technology event in the world, and is increasingly the venue of choice for major mobile manufacturers to unveil new flagship products. We review some of the key trends and exciting products on display at this year's event.
Unlocking Potential with Augmented Workforce Solutions.pdfSeasiaInfotech2
As we stand on the brink of this transformative era, the augmented connected workforce offers a glimpse into a future where technology enhances, not replaces, human capabilities.
Similar to AR and IIoT Megatrends by Mike Quindazzi, PWC (20)
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Mission to Decommission: Importance of Decommissioning Products to Increase E...
AR and IIoT Megatrends by Mike Quindazzi, PWC
1. up
c
Now starting 11 am (US Eastern)
10 am (US Central)
9 am (US
Mountain)
8 am (US Pacific)
Market overview
Augmented Reality in
Manufacturing
Moderator: Lucian Fogoros, IIoT World
Speaker: Mike Quindazzi, PWC
Ask a question!
Use the chat tool or
tweet using #ARIIoTChat
6. PwC Digital ServicesAutomation now
The world is
becoming more
Automated…
IoT automation
digital labor
digital
twins
AR/VR
intelligent digital
automation artificial intelligence
SCM
automation
value of big
data
intelligent process
automation
IIoT
impact on employment
digital co-bots
digital transformation
work, not jobs
software
robotics
new business
models
robotics
future of work
bots
9. PwC Digital Services
AR taking decisive steps, with an impressive outlook for future growth
First head-
mounted display
system
1st & Ten line
computer
system is
broadcast by
Sportvision
The first
consumer grade
VR devices were
made widely
available
Google
Streetview
Car
Manufacturers
begin to use AR
Google
announces
shipment of
Google Glass
Magic Leap
announces the
largest AR
investment to
date of $50 M.
AR + VR
investment
reach $1.1
billion
8 11 15 22 25
1 9
29
58
83
2017 2018 2019 2020 2021
VR AR
Market forecast
in USD BN
AR: 83
Market forecast
in USD BN
VR: 25
Maturity of AR:
high potential
5-10 years until
Plateau of
Productivity
Maturity of VR:
slowing down
potential
2-5 years until
Plateau of
productivity
2025
VR/AR
market
in $680 bn
1968 1991 1998 2007 2013 2014 2015 2016 2017 … 2021 on onwards
Sources: Credit Suisse
Source: Digi-Capital
10. What is it? Features
Technology Scorecard
Technical Viability
Vendor Presence
Market Presence
Adoption Horizon
Cost Magnitude
PwC Insight
Taxonomy
Type Domain Sub-domain
HighMediumLow
HighMediumLow
LowMediumHigh
Present MarketMediumNascent
MatureEmergingNascent
Augmented Reality (AR) is the addition, or
augmentation, of the physical world via a
data or graphical overlay of information
or visuals. AR aims to provide
supplemental technology and data to
improve the user experience for a task or
product and has found many uses in both
the consumer and industrial markets. AR
is dependent on supplemental devices
(wearables, phones, headsets) to render
and display information, which enable a
user to view the real world with an added
overlay. AR is distinct from Virtual Reality
(VR) which is designed and used to re-
create reality within a confined
experience. AR shares many traits with
“Mixed Reality” which aims to merge AR
and real life interaction so as to blur the
boundaries of our digital and physical
world.
• Virtual objects that create another level
of interaction with a user that could not
be experienced from the physical object
alone
• Connects and overlays relevant
information from the user's given
ecosystem (other users, location,
landmarks, etc.)
• Enhances visualization of a real-world
environment
• Requires output device or a headset for
further immersion
Field workers and military
personnel could use augmented
reality head-ware to overlay
instructions to complete
maintenance and repair tasks for
vehicles and other machines.
Prior to purchasing an item for a
home, AR allows consumers to
visualize what the item would look
like and how it would fit in an
allocated space. Imagine viewing a
new couch in your den, prior to
making the purchase.
Using augmented reality on vehicle
windshields could help provide
interactive GPS instructions as well
as other useful information on the
dashboard, keeping a driver
informed with their eyes still on
the road.
Augmented reality has great potential to enhance many business
processes and workers by overlaying computer generated information
over the real world. Analysis shows there are 110 million desk less
workers in the world whose job it is to fix, repair, or install products
and/or services (doctors, service technicians, factory workers, truck
drivers, etc.). AR is more focused on the enterprise where there are
tremendous use cases. Until a cost effective solution is delivered for
consumers it will continue to be a novelty in the consumer space.
Technology End-Point Visualization
AR
Synthetic Overlay
Aliases:
Augmented Reality
Real-time repair
instructions
Visualize products Transportation
In Practice
14. PwC Digital Services PwC New Services | 14PwC New Services & Emerging Tech | 14
CORE CAPABILITIES:
• AR research and trends
• AR strategy
• AR innovation workshop
• AR prototyping and proofs of concept
• AR vendor evaluation analysis
PwC can work with clients to
identify and seize opportunities
to invest in AR technology.
INDUSTRIAL MANUFACTURING
Real-time instructions
GE is using Augmented Reality headsets to provide line-
of-sight information to workers for a variety of tasks
including wind turbine wiring and warehouse picking. The
company saw productivity improvements of more than
30% when workers began using the devices. Wearable
AR devices reduce errors by providing explicit guidance
overlaid and in context of the work being done, and also
speed repairs because workers don't need to step away to
review an instruction guide.
Our experience
Next in Tech Briefing
AUGMENTED REALITY
CONSUMER PRODUCTS
Increasing safety and
context on the road
WayRay, a Swiss-based firm is using augmented reality
technology to develop holographic navigation systems
for the connected car. The company applies the
principles of aerospace technology to land navigation,
overlaying the physical world seen through the vehicle
windshield with driving directions, traffic information and
more. WayRay is partnering with Chinese firms Alibaba,
Banma Technologies, and SAIC Motors to integrate its
navigation technology into SAIC Motors' 2018 models.
TRANSPORTATION
Enhanced route maps
AR can be used to overlay useful information on
maps, such as delays, routes, events, and more, by
pointing a phone or other mobile device at it. The
iPhone app Tunnelvision overlays information for
users who point their phones at a New York City
subway map. The app provides information such as
how crowded a station is likely to be and where trains
are as they travel along the lines.
CUSTOMER EXPERIENCE
Try before you buy...
at home
Ikea is working with Apple to introduce an AR
shopping experience on the iOS11 and iPhone8.
Customers will be able to view ~500 Ikea products in
their home with an app. This will allow them to see
how an item will look in their space and confirm
whether or not it will fit. Ultimately, customers will be
able to buy with the app, creating a seamless virtual
shopping experience.
Industry Use Cases
15. Up next 11:25am (US Eastern)
10:25am (US Central)
9:25am (US Mountain)
8:25am (US Pacific)
How IIoT Can Boost Your Asset
Performance
Moderator: Lucian Fogoros, IIoT World
Speaker: Jagannath Rao, Siemens
Ask a question!
Use the chat tool or
tweet using #ARIIoTChat
c
