The document outlines a reputation management strategy that includes updating Wikipedia, conducting media inquiry outreach through press releases targeted at relevant audiences, and finding news sources to publish free articles. It discusses optimizing social media and sending a journalism portfolio when reaching out to news sources. The document also provides feedback on improving Webimax's blog comments, link building, content quality, and cross-department communication. Personal goals include expanding media and news source outreach, utilizing sources like Wikipedia for link building, and learning more about SEO and Google Analytics.

2. REPUTATION MANAGEMENT SUCCESS

3. REAL TIME TASK SUCCESS

4. REAL TIME TASK SUCCESS

5. NEW OUTREACH IDEAS
Wikipedia
Media Inquiry Outreach
Huffington Post and Other News Sources

6. WIKIPEDIA

7. MEDIA INQUIRY OUTREACH – 1ST RUN

8. OTHER PR TRAFFIC

9. NEXT STEP IN MEDIA INQUIRY OUTREACH
Create press releases
Target Audience
Find Media contacts with audience
 Focus, or use already known sources
Send press releases at 10 a.m. on a Tuesday
 Use email platform that will be easy to track

10. NEWS SOURCES THAT TAKE FREE ARTICLES

11. FIRST STEPS IN NEWS SOURCE OUTREACH
Optimize personal social media accounts
Send journalism portfolio
Think of blog and article pitches
 HARO.com
 Prlog.com

13. WHAT I WANT TO SEE FOR WEBIMAX
Improve quality of blog comments
Implement new link building tasks
Better content quality
Communication between departments
Opportunity for more creativity when it comes to all tasks

14. PERSONAL GOALS
Media Inquiry Outreach
News Source Outreach
Utilize Wikipedia and other potential link building sources
Learn more about different aspects of SEO that can positively impact a
website
Learn more about Google Analytics