Say Consultancy alongside Profound Services have 8 places available on our new Social Media Apprenticeship course.
Please get in touch or share this, it is a great opportunity for any employers or students who want to grow and develop their business or careers
Not too long ago, working in the PR department primarily meant shaping the way clients are covered by the press. Developing relationships with members of the media, promoting client messages through press coverage, and ultimately building brand identity for clients—all through the media. Sure, my work somewhat overlapped with that of the marketing department, but for the most part, my experiences were so that the activities of the PR department were pretty distinct from those of the marketing team.
Every kind of content publishing and management is demanding and delicate work. Creating and managing good content is not a fluke; it’s rather a result of good conception and planning, stringed production, successful distribution, and at the end, steady optimization and monitoring. Especially in social media management and publishing, the general need is to reach the largest possible target audience with your catchy and useful content in an elegant style. Of course, social media publishing should be multi-channel.
Under the major topic of social media management tools, multi-channel publishing and scheduling several tools help to manage the content. Some of these tools have just social media content management features with engagement metrics, while some have advanced capabilities such as monitoring, tracking, analytics, alerts, CRM and so on. The options for compatibility vary for brands, depending on their business needs and social media engagement strategy.
ZoomSphere is an all-in-one social media management tool.
Our applications include Scheduler, Monitoring, Analytics, Community Management, Benchmarking, Workflow Manager, Leads Manager and Notes.
All apps are individually priced.
Say Consultancy alongside Profound Services have 8 places available on our new Social Media Apprenticeship course.
Please get in touch or share this, it is a great opportunity for any employers or students who want to grow and develop their business or careers
Not too long ago, working in the PR department primarily meant shaping the way clients are covered by the press. Developing relationships with members of the media, promoting client messages through press coverage, and ultimately building brand identity for clients—all through the media. Sure, my work somewhat overlapped with that of the marketing department, but for the most part, my experiences were so that the activities of the PR department were pretty distinct from those of the marketing team.
Every kind of content publishing and management is demanding and delicate work. Creating and managing good content is not a fluke; it’s rather a result of good conception and planning, stringed production, successful distribution, and at the end, steady optimization and monitoring. Especially in social media management and publishing, the general need is to reach the largest possible target audience with your catchy and useful content in an elegant style. Of course, social media publishing should be multi-channel.
Under the major topic of social media management tools, multi-channel publishing and scheduling several tools help to manage the content. Some of these tools have just social media content management features with engagement metrics, while some have advanced capabilities such as monitoring, tracking, analytics, alerts, CRM and so on. The options for compatibility vary for brands, depending on their business needs and social media engagement strategy.
ZoomSphere is an all-in-one social media management tool.
Our applications include Scheduler, Monitoring, Analytics, Community Management, Benchmarking, Workflow Manager, Leads Manager and Notes.
All apps are individually priced.
Complete Social Media Strategy which our team has developed for a company during our 6 weeks class at the Society 3 Academy (formerly Social Media Academy, Palo Alto).
Choose social media marketing goals that align to business objectives. Set S.M.A.R.T. ...
Learn everything you can about your audience. ...
Know your competition. ...
Do a social media audit. ...
Set up accounts and improve profiles. ...
Find inspiration. ...
Create a social media content calendar. ...
Evaluate and adjust your strategy.
SocialNetGate - One stop solution for managing social media
Social Media Management Services
* Social Media Presence - 300+ social networking sites (Facebook, Twitter, MySpace),
* Social Media Activities - Publish contents,
* Social Media Monitoring - Monitor networking activities,
* Social Media Advertising - like Facebook Ads Management
Robin J. Phillips presents "Social Media 303," a business journalism Webinar hosted by the Donald W. Reynolds National Center for Business Journalism.
For more information, please visit businessjournalism.org
Did you know that 8 of 10 companies fail? Companies are often focusing on product devolopment and sales, forgetting about importance of communication. In this presentation we show you how PR can boost your sales and revenue!
Boost your PR wih Prowly. Sign up for free or request a demo on: www.prowly.com.
7 Basics of Working Social Media Content Marketing StrategyAdsy
Would you like to know how to grow your social media channels and achieve better results?
Then check this guide with seven essential elements your social media content marketing strategy should have.
Complete Social Media Strategy which our team has developed for a company during our 6 weeks class at the Society 3 Academy (formerly Social Media Academy, Palo Alto).
Choose social media marketing goals that align to business objectives. Set S.M.A.R.T. ...
Learn everything you can about your audience. ...
Know your competition. ...
Do a social media audit. ...
Set up accounts and improve profiles. ...
Find inspiration. ...
Create a social media content calendar. ...
Evaluate and adjust your strategy.
SocialNetGate - One stop solution for managing social media
Social Media Management Services
* Social Media Presence - 300+ social networking sites (Facebook, Twitter, MySpace),
* Social Media Activities - Publish contents,
* Social Media Monitoring - Monitor networking activities,
* Social Media Advertising - like Facebook Ads Management
Robin J. Phillips presents "Social Media 303," a business journalism Webinar hosted by the Donald W. Reynolds National Center for Business Journalism.
For more information, please visit businessjournalism.org
Did you know that 8 of 10 companies fail? Companies are often focusing on product devolopment and sales, forgetting about importance of communication. In this presentation we show you how PR can boost your sales and revenue!
Boost your PR wih Prowly. Sign up for free or request a demo on: www.prowly.com.
7 Basics of Working Social Media Content Marketing StrategyAdsy
Would you like to know how to grow your social media channels and achieve better results?
Then check this guide with seven essential elements your social media content marketing strategy should have.
In the digital age, where connectivity and communication thrive on the internet, social media has become an integral part of our daily lives. It's not just a platform for sharing photos and staying in touch with friends; it has also emerged as a powerful tool for businesses to connect with their audience and promote their products or services.
Ion Influencer Marketing Capabilities Deck Rob Ilas
Influencer marketing strategy and description of an "Always-on" solution for brands and agencies within their digital strategy. Information on digital media spends and how budgets are increasing for this type of content. Key differentiators compared to MCNs and details about the Brand Soulmates platform for psychometrics and topical matching. Influencer marketing for Instagram, Snapchat, YouTube, Facebook and other networks where millennials consume over 5 hours of content daily.
What Is Social Media Management ? | Digital karigarAKSKITCHENS
We are a result-oriented Digital Marketing Agency and Trainers. We offer integrated digital marketing services, giving your brand the complete 360-degree exposure it needs to stand out in the ongoing digital revolution. We help businesses make the most of the online world and while doing this, we also teach and share what we’ve learned. The Best Digital Marketing Company offers whole digital marketing solutions to its customers from Website Planning & Creation, Search Engine Optimization, Social Media Marketing, Email & Mobile Marketing, Content Writing, PPC Ads, E-commerce Marketing, Google Analytics to Online Lead Generation. We work for results not for ads.
Thought leadership tools are essential for business leaders who aim to establish themselves as industry experts and build credibility within their target audience. To maximize your reach, it is essential to leverage a range of digital platforms and strategies.
In this presentation, we will explore some powerful thought leadership tools that can help you achieve your smart goals. We’ll discuss how LinkedIn newsletters can connect you with professionals in your market, while press coverage and SEO techniques enhance personal branding. Additionally, we’ll delve into TalkBook as a means of presenting expertise during events, video content for compelling communication across platforms, and podcast promotion through Headliner Audiograms.
Download our FREE EBOOK to help you decide if now is the time to bring in the big guns (an agency) or roll up your sleeves and DIY for a bit longer: https://bit.ly/3N6CW0i
Social Media for Nonprofits: Making it work for youBrad DeForest
It seems like all the leading non-profits are using social media. Your board and colleagues are encouraging you to do more with social media and often send you "helpful" articles recommending things based on a tweet or a social media must-do list developed by some consultant. You know that social media can impact your organization by helping you engage with supporters and become more visible in the community, but up to now, you haven't seen an impact of your efforts and you're hesitant to spend a lot more time on this initiative without a better plan. If this sounds like your experience, this workshop is designed for you.
The Best Digital Marketing Agency for SEO, Social Media Marketing, and More-...10xdigitalgroup
Looking for expert digital marketing services? Look no further than 10x Digital Group. Our team of experienced professionals specializes in SEO, social media marketing, and more to help you boost your online presence and grow your business.
Top SEO & Digital Marketing Agency in Melbourne - 10xdigitalgroupLucyFinnan
10X Digital Group is a Melbourne-based digital marketing agency committed to delivering quality and terrific results.
10X Digital Group is a digital marketing agency in Melbourne is fully committed to every project we take and ensure to deliver it with an unmatched quality that produces terrific results, We Are All About Passion, Quality & Trust and convey our motto ‘In Success of Our Clients Lies Our Own.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
2. Did you know that @PRNGreentech is the most influential volunteer handle? Only
@PRNewswire and @PRNAlert beat us in popularity and influence*, despite the fact that we
cover a niche market.
*Source: http://tweetlevel.edelman.com/User/@PRNGreentech, Accessed 4/22/2013
3. How can I assist the Audience Development team in the
Manager, Media Relations role?
I am a(n)…
@PRNGreentech Curator
Client Outreach Expert
SEO Strategist
Senior Person in CCS
Training Resource
Online Content Manager
Tech Support Specialist
Dedicated 5 year employee
Authority on Multimedia
Collaborator with Sales
4. The Manager of Media Relations will focus on increasing usage of PR Newswire services for
media and other content creators (PRNJ), with a focus on creating and managing news-
feed registration campaigns and managing key relationships with media organizations.
Our credibility with the media is vital to our clients who depend on us to send out their content. When journalists visit
our site they know the information and our sources have been vetted. Our content is clearly attributed with a legitimate
source and media contact for more information.
We must continue to build these media relationships in order to increase the value of our services both to our
clients, media and the public. This is where my client outreach experience comes in handy, as I’m comfortable giving
presentations and managing relationships.
I can develop a communications strategy comprised of outreach and education, identifying and engaging with top
influencers. For example, we do this already on the @PRNGreenTech handle. I've created lists of influential journalists
and organizations that we go to for consistent, reliable information that gets retweeted.
We could streamline the PRNJ interface to make it match the updated look of the rest of the PR Newswire website and
ProfNet, making it more user friendly. I could assist in the Q3 implementation of this as I already work hand in hand
with tech for USES deployments.
5. This person will participate in creating credibility and influence for PR Newswire by being
an active voice in online conversations about the media environment, and via outbound
communications campaigns that target specific groups.
Increased Twitter curation - we could invest more time and have more involvement if we could develop the volunteer
team into full-time curators or if the curation work counted as a productivity statistic for customer content services. We
could also offer more training resources for curators and a certification program, similar to the ones being rolled out in
the customer content services department for other skills.
Google now highly features more social results than ever before and PRN.com is an optimized platform that showcases
news in a search friendly way. Once journalists see that on our pages they'll want to return again and again, using us as a
trusted source of information.
We should generate content on our website by creating industry-specific blogs that corresponds with our twitter
handles. This will do even more to provide value to our service and get our news out to those target audiences we are
trying to reach. We also have room for expansion with Facebook, Pinterest, and other social sites.
6. In addition, the Manager of Media Relations educates clients and staff about interacting
with media by writing articles, moderating webinars and blogging about the evolving
practice of media relations.
Staff: I've already streamlined our SocialPost newsroom procedures and am a resource for staff on the subject.
I'd like to also reinforce our messages by creating webinars and talking points for content services so that they have the
tools to make every release shareable. I can educate content services on how to counsel clients on that (i.e. using a
shortened, tweetable headline so that our content is usable by media, practicing common SEO guidelines, including
multimedia, etc.).
Clients: One of the biggest challenges we have in the newsroom is bringing our clients into the world of emerging
media and showing them that social media can be monetized. Clients want this information from us and staff will be
able to provide that information based on the articles and webinars I present to them.
Company-wide: I suggest we tie SocialPost into our premium wire distributions, making it standard for every release
that goes out. Clients can opt out of it, but it'll be tied into the cost.
Lets increase the value of SocialPost by providing reporting, built into the visibility reports, for their tweets. Let's also
move forward with the idea of tying client's social accounts directly to USES so that we can auto-post their news straight
to their audience as well as our audience.
7. This person will also contribute to the overall goals of the Audience Development
team, including curation and creation of content for social media, including the brand
Twitter account, @PRNewswire.
I was personally responsible for the biggest spike in audience growth across all curated Twitter accounts when I joined
the @PRNGreentech handle last summer. I can do the same for @PRNewswire.
Twitter is the key market where we need to be building relationships with journalists and bloggers. If selected for the
position, I can build online communities and engage more influencers through our social accounts and continue to grow
our audience.
8. What’s my social media
strategic vision?
My strategic vision will:
Define our Objectives
Find our Audience
Research Influencers
Post Popular Content
Build Online Presence
Connect Brand with People
Drive Traffic to our Sites
Train Curators
Gather Analytics
Measure Success
Infographic Source: The Social Lives of Press Releases http://blog.prnewswire.com/2011/11/10/the-social-lives-of-press-releases/
9. How will I benefit your team?
Here are my few recent accomplishments:
Social Media Ambassador
2012 Outstanding Colleague of the Year Award Winner
2nd Place for Catch of the Year for 2012
Expert ability to communicate orally including giving presentations, crafting webinars and speaking to groups
Experienced with Content Management Systems CMS, XML/XHTML web publishing programs
Basic HTML knowledge (Lynda.com certificate), Microsoft, Adobe and Apple applications
Skilled in public engagement/audience development tools: Twitter, Pinterest, HooteSuite, SocialBro, Klout
Three Above and Beyond Recognition Awards in 2013 Alone:
From Heather Brack, UAT Tech Manager
From Jennifer Tolhurst, My Manager
From Dominic Buccilli, Training Manager
10. If you like what you see so far, imagine what I can do once selected for the
Manager, Media Relations position!