This document analyzes conventions used in soap opera posters. It discusses several key conventions:
- Taglines are used to attract audiences and convey the dramatic tone of upcoming episodes in a concise phrase.
- Images depict dramatic scenes and are often manipulated using photo editing software to create intriguing atmospheres.
- Logos reinforce the brand identity of the television channel to reassure viewers.
- Dates encourage audiences to watch episodes at specific times.
The conclusion states that to create an effective soap opera poster, it will repeat several professional conventions analyzed in exemplar posters, including using a tagline, dramatic main image, references to social media, and reinforcing the brand identity.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
1. Soap Opera Genre –
Ancillary Product
Analysis
Name: Jon Villacci
Candidate Number:1248
Center Name: St. Andrew’s Catholic School
Center Number: 64135
OCR Media Studies – A2 Level
Unit G324: Advanced Portfolio
2. Tagline – The verbal code of the tagline is the important message
that the directors of the soap opera want to broadcast to their
fan base. The phrase is short and sweet to set the scene into the
readers minds of the bold changes to come to Walford. The
verbal code ‘change forever’ denotes the dramatic events which
will attract a wide audience of East Enders fans. The tagline act s
as the posters ‘point of call’ drawing in the attention on the text
which can be read rather than the image.
Image – The non-verbal code of the facial expression
on the character depicts the dramatic scenes that will
be taking place in the next episodes. The image is
edited to a black and white coloration to express a
dark, dystopian and mysterious atmosphere.
Synergy with social media – The link with social media
will allow the soap operas audience to broaden capturing
more weekly viewers.
Institution Logo – Reinforces the brand identity
of the BBC so that fans and mainstream TV
watchers can identify and recognize the certain
soap operas.
Brand Identity – The UK’s most well
known channel has a popular name and
is personally identifiable to any UK
member (Katz).
3. Image – The main images have all been altered and
completely manipulated with a photo editing
software. They have all been edited to look like
devils. The connotations behind this manipulation
could imply the mischievous
The images act as a ‘point of call’ center point for this
poster as they are in red which is eye catching and
draws the audiences attention towards it.
Institution Ident
The logo is here to re-enforce the channels
identity which will re-assure viewers so
they feel comfortable with viewing the
channel.
We will need to ‘repeat’ this institution
indent presence for our soap opera to
appear professional.
Tagline
The dramatic tagline attracts
soap opera fans to be enticed
into the this weeks episodes.
The verbal code ‘forever’
demonstrates to the fans the
impact of the events which
will hook viewers into tuning
into the soap.
Date – The date is one of the most
important conventions on the poster as it
entices the audience into viewing the
episodes in the correct time.
4. Student Exemplar Work – Textual Analysis
Magazine reviews – the use of reviews on the
poster makes their poster seem more
professional and appealing to soap opera
viewers. Within my poster I will ‘repeat’ (Neale
1980) this convention to gain a professional
outcome to my soap opera poster.
Masking images – They have managed to
blend the foreground and background layers
well. As well as adding a flame effect to the
background via the opacity tool on Photoshop.
Tagline – This convention allows the
audience to remember the soap with a
catchy, short sentence. Most professional
soap operas such as Holly oaks have a short
tagline in their poster. As this is a
professional convention, our group will
ensure that this convention is ‘repeated’. The
word ‘heat’ insinuates there is a mix of
drama which will be within the soap opera
intriguing the audiences.
Cross-media convergence/social
media links – the social links
allow the audience to interact
with the soap on a personal level
(‘Personal Identification’ - Katz)
through applications such as
twitter and Facebook.
Time – By adding the time of
the soap it makes it more
appealing and more likely that
audience members will watch
it as it shown at prime time
before the watershed.
5. Conclusion
Concluding on analyzing these professional and student exemplar soap opera posters, I
have come to the realization that I will need to repeat (Steve Neale 1980) certain
conventions within our groups poster to achieve a professional media product.
Certain aspects of the professional posters which I aim to repeat (Neale 1980) in my poster
will include a tagline, main image captivating the audiences manipulated using adobe
Photoshop CS6, cross media convergence as well as re-enforce the brand identity.
