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A Resilient Community is an
Informed CommunityKerrie Purcell
Lacuna Resolve
ANZ Disaster & EM Conference 28-30 May 2013
A Resilient Community
People need to be prepared to take
responsibilityfor their own safety.
To do this they need accessto information to make
more informed decisions.
How do people seek
information in a disaster?
Source: B. Ryan, USQ, 2012, “Information seeking in a disaster”
http://www.worldprforum.com/files/pdf/speaker_presentations/sunday_216/1330_Barbara%20Ryan.pdf.
The public expects there will be multiple ways to
access current and accurate information
They will not need to search for multiple pieces of
information from different sources
Information is accessible and viewable on
smartphones and tablets.
Websites will not crash during a disaster event.
How are we doing?
2011 Queensland Floods and Cyclone Yasi
How are we doing in 2013?
• 2,000+ resident evacuated in
Bundaberg region
• 4,000+ properties damaged, 2,000
+ deemed uninhabitable
• 390,000+ homes and businesses
impacted by power interruptions
• Widespread isolation of
communities
• More than 5,800 kms (17.5%) State
controlled roads closed
• 2,800 kms (39%) State rail network
damaged or closed
• 339 State and non State schools‐
closed during the event
Queensland - Tropical Cyclone Oswald (January 2013)
Source: Queensland Reconstruction Authority Monthly Report February 2013,
http://www.qldreconstruction.org.au/u/lib/cms2/ceo-Section-Three-Monthly-Report-February-2013-5.pdf
How are we doing?
Local Government in south east Queensland, 2013
Local
Government
Road
Closures
Expected
Inundation
Areas
Sandbag
Locations
Evacuation
Centre
Locations
1
2
3 N/A N/A
4
5
6
7
8
9
No Information
Incomplete, inaccurate, difficult to access
Incomplete, inaccurate, but easy to access
Complete, accurate, easy to access but not combined with other Information
So how can GIS technology
transform the way your agency
provides information to the
public during a disaster?
1. Accuracy and Timeliness
2. Demand
3. Access
Social media
includes web-based and mobile based technologies which
are used to turn communication into
interactive dialogue among organisations,
communities, and individuals
Social Media Statistics Australia
Source: socialmedianews.com.au/social-media-statistics-australia-june-2012/
July, 2012
June 2012
So why
Is this important in the context of
emergency and disaster management?
Millions
of citizens who are
eager to communicate about things that are important
to them.
Crowdsourcing
Crowdsourcing is a
growing, fast-paced and
effective way for
organisations to gather
the best ideas from
online communities and
use them in ways that
benefit both the
organisation and
contributor.
Geo-tagged that is have location based information
included
Verified in some way as being accurate
What does it need to be useful?
US Weather Map
http://www.arcgis.com/home/item.html?id=6e0bec987ac24e68b75d989fc23925cf
1. Accuracy and Timeliness
2. Demand
3. Access
Public demand
for information in a disaster
What can it do?
If not managed properly it can bring down your
entire network
Ranges from:
•Software-as-a-service – organisations use a providers
cloud-based applications such as email.
•Infrastructure-as-a-service -organisations outsource
their entire operations on a pay-per-usage basis
•Platform-as-a-service - allows organisations to create
their own software solutions using a provider’s
programming and other tools.
And everything in between.
Cloud Computing
What is it?
• Cloudburst Capacity - Can scale up or scale down
to manage peak processing volumes without
investing in costly infrastructure.
• Public or Private? – separate your public sites from
your business critical applications
• Cost - proportional to the amount of traffic
• Operating expenditure model – not paying for
costly capital investment in IT infrastructure that is
only fully used in peak periods
What are the advantages?
Capacity on demand
1. Accuracy and Timeliness
2. Demand
3. Access
So how do we bring this all together to improve
community resilience?
How do we ensure the public will have easy
access to accurate and timely information
during a disaster?
The Latest GIS Technology
Online Systems
Applications
•Operations
•Planning
•Logistics
•Command
•Public Information
OnlineOnline
ServerServer
Field
Desktop
Web
Infrastructure
Content
• Dashboard / Situational Awareness
• Mobile Data Collection / Field Support
• Briefings
• Planning
• Crowdsourcing
• Social Media Integration
• Paper Map Production
• Public Information
So what does it offer?
Templates – Off the Shelf Applications
Hurricane Sandy
Public Information
Social Media
Questions?
“There is no excuse in 2013 for communications
systems that fail to meet the grade”
National Times - January 8, 2013

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An informed community is a resilient community

  • 1. A Resilient Community is an Informed CommunityKerrie Purcell Lacuna Resolve ANZ Disaster & EM Conference 28-30 May 2013
  • 2. A Resilient Community People need to be prepared to take responsibilityfor their own safety. To do this they need accessto information to make more informed decisions.
  • 3. How do people seek information in a disaster? Source: B. Ryan, USQ, 2012, “Information seeking in a disaster” http://www.worldprforum.com/files/pdf/speaker_presentations/sunday_216/1330_Barbara%20Ryan.pdf.
  • 4. The public expects there will be multiple ways to access current and accurate information They will not need to search for multiple pieces of information from different sources Information is accessible and viewable on smartphones and tablets. Websites will not crash during a disaster event.
  • 5. How are we doing? 2011 Queensland Floods and Cyclone Yasi
  • 6. How are we doing in 2013? • 2,000+ resident evacuated in Bundaberg region • 4,000+ properties damaged, 2,000 + deemed uninhabitable • 390,000+ homes and businesses impacted by power interruptions • Widespread isolation of communities • More than 5,800 kms (17.5%) State controlled roads closed • 2,800 kms (39%) State rail network damaged or closed • 339 State and non State schools‐ closed during the event Queensland - Tropical Cyclone Oswald (January 2013) Source: Queensland Reconstruction Authority Monthly Report February 2013, http://www.qldreconstruction.org.au/u/lib/cms2/ceo-Section-Three-Monthly-Report-February-2013-5.pdf
  • 7. How are we doing? Local Government in south east Queensland, 2013 Local Government Road Closures Expected Inundation Areas Sandbag Locations Evacuation Centre Locations 1 2 3 N/A N/A 4 5 6 7 8 9 No Information Incomplete, inaccurate, difficult to access Incomplete, inaccurate, but easy to access Complete, accurate, easy to access but not combined with other Information
  • 8. So how can GIS technology transform the way your agency provides information to the public during a disaster?
  • 9. 1. Accuracy and Timeliness 2. Demand 3. Access
  • 10. Social media includes web-based and mobile based technologies which are used to turn communication into interactive dialogue among organisations, communities, and individuals
  • 11. Social Media Statistics Australia Source: socialmedianews.com.au/social-media-statistics-australia-june-2012/ July, 2012 June 2012
  • 12. So why Is this important in the context of emergency and disaster management? Millions of citizens who are eager to communicate about things that are important to them.
  • 13. Crowdsourcing Crowdsourcing is a growing, fast-paced and effective way for organisations to gather the best ideas from online communities and use them in ways that benefit both the organisation and contributor.
  • 14. Geo-tagged that is have location based information included Verified in some way as being accurate What does it need to be useful?
  • 16. 1. Accuracy and Timeliness 2. Demand 3. Access
  • 17. Public demand for information in a disaster What can it do? If not managed properly it can bring down your entire network
  • 18.
  • 19. Ranges from: •Software-as-a-service – organisations use a providers cloud-based applications such as email. •Infrastructure-as-a-service -organisations outsource their entire operations on a pay-per-usage basis •Platform-as-a-service - allows organisations to create their own software solutions using a provider’s programming and other tools. And everything in between. Cloud Computing What is it?
  • 20. • Cloudburst Capacity - Can scale up or scale down to manage peak processing volumes without investing in costly infrastructure. • Public or Private? – separate your public sites from your business critical applications • Cost - proportional to the amount of traffic • Operating expenditure model – not paying for costly capital investment in IT infrastructure that is only fully used in peak periods What are the advantages? Capacity on demand
  • 21. 1. Accuracy and Timeliness 2. Demand 3. Access
  • 22. So how do we bring this all together to improve community resilience? How do we ensure the public will have easy access to accurate and timely information during a disaster?
  • 23. The Latest GIS Technology Online Systems Applications •Operations •Planning •Logistics •Command •Public Information OnlineOnline ServerServer Field Desktop Web Infrastructure Content
  • 24. • Dashboard / Situational Awareness • Mobile Data Collection / Field Support • Briefings • Planning • Crowdsourcing • Social Media Integration • Paper Map Production • Public Information So what does it offer? Templates – Off the Shelf Applications
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  • 33. Questions? “There is no excuse in 2013 for communications systems that fail to meet the grade” National Times - January 8, 2013

Editor's Notes

  1. Brisbane City Council was not prepared. Unable to support their disaster operations with reliable and accurate information. Or provide the public up-to-date information on possible and actual impacts,. Overnight Esri Australia stepped in to model: Expected inundation levels, likely affected properties and infrastructure, and Then complied data from across disaster-struck Brisbane such as flood peaks, road closures and evacuation centres onto a map to provide a comprehensive real-time picture of the flood. Key information source for emergency response teams and BCC, guiding recovery operations. More than three million hits from members of the public at the height of the crisis. Ongoing development during Tropical Cyclone Yasi: integration of social media updates including crowd sourced tweets, Flickr photos and YouTube videos linked them to the relevant location on the map.
  2. Survey of the public websites of nine impacted South East Queensland Local Governments Brisbane Gold Coast Ipswich Moreton Redlands Logan Sunshine Coast Somerset Lockyer Valley  
  3. Photo specific social networks such Flickr, Pinterest and Instagram are growing their user base consistently. Seeing a shift away from textual based updates to photo and video based updates.
  4. To date mainly used social media to put out messages to the public
  5. Another example – a free app from Esri that has been deployed within hours of major events such as QLD floods, Christchurch earthquake, Japan Tsunami – again bring together trusted data from national agencies and social media data from YouTube, Flickr and Twitter. Can download this from ArcGIS Online and setup in minutes. Emerging technology to help in this are Twitter ’ s streaming API and Twitter front-ends GNIP and dataSift
  6. Most Emergency Service agencies have a mapping tool on their public website providing information on current response activity. Problem is the amount of hits that the server is likely to take during periods of high activity CFA Four years after the Black Saturday fires Website went into meltdown: Temperatures above 40 degrees a total fire ban d across the state fire danger risk was rated extreme. Mobile phone app, CFA FireReady: Hopelessly slow to load, often crashes. Users rate it 1.5 stars out of five. The website received some 12 million hits within 12 hours - this, in a state of about 5.6 million people. CFA describes its website and the phone app as ''two of the key information tools available to the community’’
  7. FEMA GeoPortal Online became the central location for data, maps and apps during Hurricane Sandy. FEMA invited partners (such as the American Red Cross and States) to private groups in order to facilitate information sharing. Esri Managed Services provided 24x7 services support to the site and to FEMA for publishing services, etc. Esri had staff onsite at the FEMA National Response Coordination Center (NRCC) and working remotely in support. http://fema.maps.arcgis.com/home/
  8. The American Red Cross (ARC) used ArcGIS Online to publish content and share information during Hurricane Sandy. Maps and Apps were shared between the AGOL Organizations such as the FEMA GeoPortal. http://arc-nhq-gis.maps.arcgis.com/home/index.html
  9. Media outlets used our templates to embed maps and apps into their online properties. Key outlets included the AP, CBS News Online, ABC News Online, Forbes, Reuters, MSN.com, ABC 7 (Washington). Detailed Links during Sandy captured by the Media Relations Team: http://www.wjla.com/articles/2012/10/pepco-bge-prepare-for-hurricane-sandy-81450.html - Long article about local states of emergency that features an embedded version of the map.   http://www.theatlantic.com/technology/archive/2012/10/hurricanes-past-and-future/264119/# - Embedded version of historic hurricane maps in the context of a discussion about Sandy.   http://www.govexec.com/excellence/promising-practices/2012/10/interactive-map-track-hurricane-sandy-real-time/59054/ - Great post with an image and embedded version of our map.   http://gislounge.com/mapping-hurricanes/ - Good post about embedding hurricane maps. Does feature Google as well, although ours is listed first and also includes our historical story map.   http://asbowie.blogspot.com/2012/10/tracking-sandy.html - Blog post about the storm that features an embedded version of our map.   http://blog.gisuser.com/2012/10/25/esri-severe-weather-map-tracks-hurricane-sandy/ - Brief announcement with embedded version of the map.   http://allhazards.blogspot.com/2012/10/here-are-some-resources-for-tracking.html - Blog post about Hurricane Sandy resources. Our map is listed.   http://www.huffingtonpost.com/2012/10/26/hurricane-sandy-2012-airl_n_2025228.html#59_how-would-the-most-damaging-hurricanes-affect-the-us-today – A very brief mention in a story stream on the Huffington Post. This item shows up in several HuffPo stories about Sandy.   http://www.geoplace.com/ME2/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=13B2F0D0AFA04476A2ACC02ED28A405F&tier=4&id=3223722857704CD190AB133A191C6FB9 – Brief announcement that features our news alert.   http://deaddogan.com/2012/10/26/hurricanes-past-and-future/ - Repost of the story from The Atlantic.   http://hosted.ap.org/interactives/2012/superstorm/ - AP interactive feature with our map on the first panel.   http://georamblings.com/2012/10/hurricane-sandy-information-map/ - Personal blog with links to ArcGIS Online maps.   http://www.cbsnews.com/8301-201_162-57541786/hurricane-sandy-storm-tracker-and-forecast-maps/ - Top Google result for Hurricane Sandy map is an interactive embed of our map.   http://water.usgs.gov/floods/events/2012/sandy/sandymapper.html - Link from USGS site.   http://kmareka.com/2012/10/28/cool-hurricane-maps/ - Brief post about available hurricane maps with ours at the top.   http://seattletimes.com/flatpages/nationworld/interactivesuperstorm.html - Story with AP embed.   http://www.forbes.com/sites/roberthof/2012/10/29/heres-where-to-track-hurricane-sandy-online/ - List from Forbes of map sources that includes our map.   http://www.wjla.com/articles/2012/10/hurricane-sandy-damage-map-charting-damage-left-in-sandy-s-wake-81538.html - Interactive map where residents can report damage.   http://www.wjla.com/articles/2012/10/hurricane-sandy-road-closures-map-transportation-issues-related-to-severe-weather-81536.html - ArcGIS Online map shows road closures in Washington, DC.   http://www.deondesigns.ca/blog/hurricane-sandy-superstorm-online-news-search-social-media-resources-2/- Blog post of social media resources that includes our map.   https://sites.google.com/site/crisiscampdc/resources - Crisis Camp post with resources that includes our link.   http://blog.gisuser.com/2012/10/29/hurricane-sandy-map-resources/ - Updated list of hurricane resources that lists our map.   http://blog.iem.com/category/disaster-social-network/hurricane-sandy-disaster-social-network/ - List of hurricane tracking sites with our map.   http://blog.byetman.com/post/34572706511/mapping-hurricane-sandy - Blog post with trackers that includes ours.   http://t.news.msn.com/us/thousands-of-flights-canceled-as-sandy-moves-in - News story with a graphic from us.   http://abcnews.go.com/topics/news/hurricane-sandy.htm#.UI89JehcK_w.twitter – Embed of AP map.   http://www.americansentinel.edu/blog/2012/10/29/gis-technology-critical-in-hurricane-sandy/#.UI_suWceoSY – Blog post about the benefits of GIS during Hurricane Sandy that links to our map gallery and NYC evac map.   http://www.gisdoctor.com/site/2012/10/30/hurricane-sandy-data-maps/ - GIS blog with post of storm mapping sites that includes us.   http://www.emergencymgmt.com/emergency-blogs/crisis-comm/Sandy-and-the-rich-102912.html - Article about hurricane resources that includes a link to our map.   http://www.bizjournals.com/jacksonville/blog/morning-edition/2012/10/sandy-to-keep-stock-markets-shuttered.html - Article about the business impacts of the storm that links to the top ten map.   http://www.fastcompany.com/3002547/fast-company-readers-frankenstorm-picks-best-apps-and-online-tools-during-hurricane-sandy - Story listing best hurricane resources as identified by readers, our PIM gets some love.   http://crisiswiki.org/2012_Hurricane_Sandy - List of resources on Crisis Wiki that includes our map.   http://www.startribune.com/newsgraphics/129164273.html - Embedded AGOL map of impacts.   http://www.emergencymgmt.com/disaster/Hurricane-Sandy-Interactive-Maps-Information-Resources.html - List of interactive maps with our embedded map.   http://graphics.latimes.com/towergraphic-la-na-hurricane-sandy-map/ - Graphic created with Esri technology to illustrate the impacts of the storm.   http://msincidentresponse.blob.core.windows.net/index.html?form=HPBRKN – Blog post about Sandy trackers.   http://blog.zolnai.ca/2012/10/step-through-hurricane-sandy-last-six.html - Personal blog post with an embedded ArcGIS Online presentation.   http://www.infodocket.com/2012/10/31/reference-compilation-of-post-hurricane-sandy-maps-damage-power-outages-and-more/ - List of post-Sandy resources that includes several of our maps. http://twitter.com/CraigatFEMA/status/264006149152579584 - Craig Fugate tweeted our user map gallery this morning. http://blog.gisuser.com/2012/10/31/ny-nj-and-sandy-stricken-areas-electric-company-outage-maps/ - Blog post from Glenn Letham highlighting some maps from our user gallery. http://apb.directionsmag.com/entry/esri-impact-map-for-superstorm-sandy/288786 - Post from Directions of our media alert. http://www.gisuser.com/content/view/28233/2/ - Post of map with big image. http://gislounge.com/open-data-online-gis-publication-platforms-empower-individuals-mapping-hurricane-sandy/ - Post about individual efforts for disaster maps that does also include a link to our map. http://www.innovationtrail.org/post/upstate-volunteers-converge-worst-hit-areas-downstate - Article about relief and volunteer efforts with our map. http://forums.techsoup.org/cs/community/b/tsblog/archive/2012/10/31/technologys-impact-on-disaster-relief.aspx - Article about response resources includes a link to our map. https://blogs.library.carleton.ca/roller/themadgicalweb/entry/the_10_worst_hurricanes_in - Post about top ten hurricane map. http://grm.thomsonreuters.com/industry-knowledge/2012/11/hurricane-sandy-damage-survey-reports-on-your-smartphone/ - Repost of Jeff Shaner’s blog post. http://www.insidegnss.com/node/3255 - Quick post about the work we’re doing with a link to the impact map and the user gallery. https://twitter.com/CraigatFEMA/status/264330287771709441 - Tweet from Craig Fugate about impact map. http://live.reuters.com/Event/Tracking_Storm_Sandy - Live tracker that pulls in tweets related to Sandy from selected people. Fugate’s tweets about Esri keep popping up here. http://firechief.com/bonus-content/superstorm-sandy-impact-maps - Brief announcement with nice picture of impact map. http://apb.directionsmag.com/entry/hurrican-sandy-post-storm-resource-maps/289008 - Brief post of post storm resources with a link to our map. http://searchengineland.com/a-look-down-on-sandys-destruction-138495?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main – Sotry about Google maps that mentions us at the end. http://www.geoplace.com/ME2/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=13B2F0D0AFA04476A2ACC02ED28A405F&tier=4&id=3FF838FD01224A748A0BFFAC5776EB6D – Post of our media alert for the impact map. http://blog.gisuser.com/2012/11/02/hurricane-sandy-the-aftermap-from-esri-reveals-pre-and-post-sandy-noaa-imagery/ - Post from Glenn on our AfterMap https://twitter.com/JamesFallows/status/264515353328091136 - James Fallows tweeted the AfterMap, which received considerable attention. http://nnlm.gov/mar/blog/2012/11/02/superstorm-sandy-social-media-twitter-facebook-mappings/ - Post with resources that links to our map. http://gpstracklog.com/2012/11/waypoints-november-3rd-2012.html - General post with a link to our map. http://epd372.blogspot.com/2012/11/more-sandy.html - Blog post with Sandy links. http://www10.giscafe.com/blogs/gissusan/2012/11/03/superstorm-sandy-impact-on-voter-turnout-for-the-u-s-presidential-election/ - Link to our Sandy election map. http://www.epcupdates.org/2012/11/esri-rocks-smartphone-disaster-survey.html - Post highlighting the Disaster Survey template. http://blog.geoiq.com/2012/11/05/crisiscamp-sandy/ - Geoiq post about their response efforts that includes an Esri map. http://www.fastcoexist.com/1680853/the-demographics-of-hurricane-sandy – Great, in-depth story about our demographic impact map. http://www.spatialsource.com.au/2012/11/06/article/Best-of-the-Blogs-6-November-2012/JOVWMBXDHE.html - Links to GIS Café item about election impact map. http://www.njafm.org/Default.aspx?pageId=1448452 – Post about New Jersey Floodplain Resources that includes a link to our Sandy User Map Gallery. http://imageryspeaks.com/2012/11/06/thank-you-emergency-responders/ - Post about Sandy damage with some links to our maps. http://apb.directionsmag.com/entry/esri-offers-embed-tools-for-noreaster-information-map/290076 - Post about nor’easter map. http://www.heritagepreservation.org/programs/sandy.html - List of cultural heritage links that includes Sandy map. http://local.msn.com/weathersandyaftermap - Embed of our AfterMap.
  10. FEMA created the “Check Your Home” to allow evacuated citizens a way to search for and see post event imagery of their home. The application shows any post-Sandy aerial imagery available and the green dots are Civil Air Patrol aerial images. CAP flew missions covering more than 300 miles of coast line and were expected to take over 12,000 images in the first 3 days. http://fema.apps.esri.com/checkyourhome/ CAP mission story: http://www.dvidshub.net/news/97241/massive-post-sandy-aerial-imagery-mission-under-way-civil-air-patrol#.ULj8Qaw83zg Aerial Assessment Story: http://www.nj.com/news/index.ssf/2012/11/hurricane_sandys_destruction_a.html
  11. Using the social media template in ArcGIS Online, a map showing evacuation centers (red points) and the evacuation zones (red, yellow and green areas) provided by the City of New York - combined with social media (Twitter, Flickr and YouTube) filtered on keywords #hurricane #sandy to provide context from the crowd. http://www.arcgis.com/apps/SocialMedia/index.html?appid=3c59c4ac4b03404e9e74e3c1910c19a8
  12. The State of Rhode Island looked at a prototype using the crowd to gather information on damage, power outages and other community needs. The mobile JavaScript website was built to edit a feature service from ArcGIS Online and to push the resulting data into the Rhode Island Emergency Operations Center.