SlideShare a Scribd company logo
A                       Z

    Srinath Sabapathy
Attention to detail

                         Better web Traffic

Clear dimension guidelines for products - with illustrative examples and
                            360 degree views


                     Digital marketing Strategy
Efficient Supply Chain

              Faster Checkout

Great Deals - more promotion on the homepage

      Higher Interactivity with User
Instant Gratification - discount and reward schemes which can be cashed
                              in instantly


          Junior Amazon - A new GUI for pre-teens and teens

      Kindle - for development, non-profit and business markets

        Light Mode - for phones and slow Internet connections
Monthly newsletter featuring products with discounts greater
                           than 75%

                 New and emerging market entry

              Operations powered by clean energy

Personal Touch   send Prime members a $5 coupon on special days
Quest Online treasure hunts

Revamped Review System Rate product on 3 major categories

 Speak your Wish Beta testing for voice –activated shopping

 Tech Talk Daily technology Tip for the Tech enthusiasts who
                      buy from Amazon
Universal Access On-site currency conversion, expanding markets

Video reviews Instruction videos etc. similar to YouTube

Wow! Customers write short reviews of Amazon (instead of
product) to be featured on the site.


Xmas Spirit Play Secret Santa online with Amazon
Year’s Top Deals – Re-feature the top 10 biggest
selling deals on Amazon that year as an annual special


Zing! Lets add some freshness and Pizzaz to the mix.
Thank You!
 Srinath Sabapathy

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Amazon A-Z

  • 1. A Z Srinath Sabapathy
  • 2. Attention to detail Better web Traffic Clear dimension guidelines for products - with illustrative examples and 360 degree views Digital marketing Strategy
  • 3. Efficient Supply Chain Faster Checkout Great Deals - more promotion on the homepage Higher Interactivity with User
  • 4. Instant Gratification - discount and reward schemes which can be cashed in instantly Junior Amazon - A new GUI for pre-teens and teens Kindle - for development, non-profit and business markets Light Mode - for phones and slow Internet connections
  • 5. Monthly newsletter featuring products with discounts greater than 75% New and emerging market entry Operations powered by clean energy Personal Touch send Prime members a $5 coupon on special days
  • 6. Quest Online treasure hunts Revamped Review System Rate product on 3 major categories Speak your Wish Beta testing for voice –activated shopping Tech Talk Daily technology Tip for the Tech enthusiasts who buy from Amazon
  • 7. Universal Access On-site currency conversion, expanding markets Video reviews Instruction videos etc. similar to YouTube Wow! Customers write short reviews of Amazon (instead of product) to be featured on the site. Xmas Spirit Play Secret Santa online with Amazon
  • 8. Year’s Top Deals – Re-feature the top 10 biggest selling deals on Amazon that year as an annual special Zing! Lets add some freshness and Pizzaz to the mix.
  • 9. Thank You! Srinath Sabapathy