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ALISON: Advanced Learning
Interactive Systems Online
Nick Jeans and Bieke Schreurs
POERUP team
OER 14, 28 April 2014, Newcastle
• case study for EU-funded programme,
‘POERUP’ – Policies for OER Uptake
(http://www.poerup.info/)
• Partners in several EU countries researching
initiatives across all sectors in all countries
• Aim to understand how governments can
stimulate uptake of OER
• ‘Advance Learning Interactive Systems Online’
• Resources not open in sense of being
copyright-free and easy to re-purpose
• But as defined by UNESCO (2002): “digitized
materials offered freely…for educators,
students and self-learners to use for teaching,
learning and research”
• significant international player in provision of free
online courses for Further and Adult Education
(where OER less available than in HE)
• 3m students on 600 free online courses
• 350,000 completers
• 200,000 more each month
• founder Mike Feerick: expansion will accelerate
• 1 billion students by 2020
Uses social media for marketing
10,000 have shared their stories
Global reach, mainly Anglophone countries - North America,
India, Australasia, Middle East + Sub-Saharan Africa
• Awards at World Innovation Summit for
Education Best Practice (Qatar 2013) +
UNESCO Award for Innovation in ICT for
Education
• FE equivalent to much-heralded Khan
Academy in US (secondary schools)
Focus on employability skills: vocational, ESOL,
Languages, Maths, Sciences
• For-profit Social Enterprise: uses advertising to
pay for provision
• Google’s pay-per-click system: Google pays
ALISON whenever learner clicks on advert
• additional premium services:
• ALISON Manager to manage learner groups (max
50 students)
• charge for paper certificates/parchments
• Slow start 2007 in Galway, Ireland. Staff of 3
• Breakthrough year 2010: British Council,
Microsoft + Irish Health and Safety Authority
• ALISON helped Health and Safety Authority
develop online materials.
• No longer develops materials
• Staff now 30+
• simple way to broadcast ready-made
materials, using Moodle platform
• Other publishers earn split on revenue
generated through display of content
• As more learners click on ads, fewer adverts
needed, less intrusive
• Needed expert Moodle technician (Amr
Hourani) + drive / self-belief of manager (Mike
Feerick): kept staff costs to minimum when
times were hard
• ALISON may squeeze out other providers?
• Become default provider of vocational
education, like Amazon for shopping?
• model can be replicated
• Some aspects could be improved
• Could use learner feedback to improve
materials + correct errors
• Just passive platform for content
• Allow / facilitate repurposing?
‘Correct' answer for question 2: 'a socks‘, not 'a sock'
• (Ex FE / Adult Ed teacher)
• Use for self-directed learning between
lessons, maintains learner progress
• Lesson less for teaching, more for
encouragement + guidance to appropriate
materials (Sugata Mitra)
Further information
POERUP website: http://poerup.info
POERUP wiki: http://poerup.referata.com/wiki/
Contact information
Nick.Jeans@sero.co.uk

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ALISON OER14

  • 1. ALISON: Advanced Learning Interactive Systems Online Nick Jeans and Bieke Schreurs POERUP team OER 14, 28 April 2014, Newcastle
  • 2. • case study for EU-funded programme, ‘POERUP’ – Policies for OER Uptake (http://www.poerup.info/) • Partners in several EU countries researching initiatives across all sectors in all countries • Aim to understand how governments can stimulate uptake of OER
  • 3. • ‘Advance Learning Interactive Systems Online’ • Resources not open in sense of being copyright-free and easy to re-purpose • But as defined by UNESCO (2002): “digitized materials offered freely…for educators, students and self-learners to use for teaching, learning and research”
  • 4. • significant international player in provision of free online courses for Further and Adult Education (where OER less available than in HE) • 3m students on 600 free online courses • 350,000 completers • 200,000 more each month • founder Mike Feerick: expansion will accelerate • 1 billion students by 2020
  • 5. Uses social media for marketing 10,000 have shared their stories
  • 6. Global reach, mainly Anglophone countries - North America, India, Australasia, Middle East + Sub-Saharan Africa
  • 7. • Awards at World Innovation Summit for Education Best Practice (Qatar 2013) + UNESCO Award for Innovation in ICT for Education • FE equivalent to much-heralded Khan Academy in US (secondary schools)
  • 8. Focus on employability skills: vocational, ESOL, Languages, Maths, Sciences
  • 9. • For-profit Social Enterprise: uses advertising to pay for provision • Google’s pay-per-click system: Google pays ALISON whenever learner clicks on advert • additional premium services: • ALISON Manager to manage learner groups (max 50 students) • charge for paper certificates/parchments
  • 10. • Slow start 2007 in Galway, Ireland. Staff of 3 • Breakthrough year 2010: British Council, Microsoft + Irish Health and Safety Authority • ALISON helped Health and Safety Authority develop online materials. • No longer develops materials • Staff now 30+
  • 11. • simple way to broadcast ready-made materials, using Moodle platform • Other publishers earn split on revenue generated through display of content • As more learners click on ads, fewer adverts needed, less intrusive
  • 12.
  • 13. • Needed expert Moodle technician (Amr Hourani) + drive / self-belief of manager (Mike Feerick): kept staff costs to minimum when times were hard • ALISON may squeeze out other providers? • Become default provider of vocational education, like Amazon for shopping?
  • 14.
  • 15. • model can be replicated • Some aspects could be improved • Could use learner feedback to improve materials + correct errors • Just passive platform for content • Allow / facilitate repurposing?
  • 16. ‘Correct' answer for question 2: 'a socks‘, not 'a sock'
  • 17. • (Ex FE / Adult Ed teacher) • Use for self-directed learning between lessons, maintains learner progress • Lesson less for teaching, more for encouragement + guidance to appropriate materials (Sugata Mitra)
  • 18. Further information POERUP website: http://poerup.info POERUP wiki: http://poerup.referata.com/wiki/ Contact information Nick.Jeans@sero.co.uk