SlideShare a Scribd company logo
Kohinoor Business School Subject : Marketing Management Presentation On BhartiAirtel      Presented By :  TrishalaMaheshwari Mihir Shah ShobhnaKanojia NimishTodankar RohanKadam
Introduction ,[object Object],Largest cellular service provider in India, with more than 110 million subscribers World's third-largest mobile operator BhartiAirtel has 24.3% customer market share and 33.8% revenue market share Known for Services ,[object Object],[object Object]
COMPETETIVE ANALYSIS
GSM Subscriber Base
Market challengers Vodafone BSNL  Followers Idea Nichers 1.Aircel 2.Spice
Competetive Strengths Businesses  Bharti Tele-Ventures current businesses include -  •  Mobile services  •  Fixed-line  •  National and international long distance services  •  VSAT, Internet services and network solutions  •  Broadband services with DSL and Wi-Fi network
Competetive Strengths BhartiTele-Ventures believes that the following elements will contribute to the Company's success as an integrated telecommunication services provider in India and will provide the Company with a solid foundation to execute its business strategy:  •  Nationwide Footprint - approximately 92% of India's total mobile subscribers resided in the Company's fifteen mobile circles. These 15 circles collectively accounted for approximately 56% of India's land mass;  •  Focus on telecommunications to enable the Company to better anticipate industry trends  and capitalize on new telecommunications-related business opportunities.  •  The strong brand name recognition and a reputation for offering high quality service to its  customers;
Competetive Strengths Quality management team with vision and proven execution skills; and  •  The Company's strong relationships with international strategic and financial investors such as SingTel, Warburg Pincus, International Finance Corporation, Asian Infrastructure Fund Group and New York Life Insurance .
Conclusion The conclusion of our study is that AIRTEL’s Advertising has a major impact on its users. AIRTEL had created a very good image on the mind of the new users of cellular service.  AIRTEL is successful in capturing the highest market share by adopting Celebrity Endorsement . Strategy. A.R. Rehmaan’s tune for AIRTEL worked as free advertising for AIRTEL as another service user uses it too.  Other celebrities like Shahrukh Khan (Bollywood) and Sachin Tendulkar (Cricket) has also contributed very much in AIRTEL.  AIRTEL has influenced mass customer by its wide network base in India and is popular among business man and professionals . But in students it isn’t a popular one because there isn’t much attracting schemes and offers for the youth .
Airtel

More Related Content

What's hot

Vodafone idea
Vodafone ideaVodafone idea
Vodafone idea
KAVYACS1
 
Vodafone and idea merger
Vodafone and idea mergerVodafone and idea merger
Vodafone and idea merger
JagritiSingh70
 
Vodafone & Idea Merger
Vodafone & Idea MergerVodafone & Idea Merger
Vodafone & Idea Merger
Ayushi Mona
 
Vi (VODAFONE & IDEA MERGER)
Vi (VODAFONE & IDEA MERGER)Vi (VODAFONE & IDEA MERGER)
Vi (VODAFONE & IDEA MERGER)
R S
 
Idea and vodafone merger
Idea and vodafone mergerIdea and vodafone merger
Idea and vodafone merger
Alan Kaithavana
 
Vodafone and Idea merger ppt
Vodafone and Idea merger pptVodafone and Idea merger ppt
Vodafone and Idea merger ppt
Piyush Toshniwal
 
merger between idea and vodafone india
merger between idea and vodafone indiamerger between idea and vodafone india
merger between idea and vodafone india
Moosa Kazi
 
Vodafone & idea
Vodafone & ideaVodafone & idea
Vodafone & idea
ShraddhaAgrawal37
 
Vodafone and idea merger
Vodafone and idea mergerVodafone and idea merger
Vodafone and idea merger
GayathriSagar1
 
Merger between vodafone and idea
Merger between vodafone and ideaMerger between vodafone and idea
Merger between vodafone and idea
Nidhi Panwar
 
Vodafone & Idea merger
Vodafone & Idea mergerVodafone & Idea merger
Vodafone & Idea merger
alankritiparita
 
Vodafone Idea Merger
Vodafone Idea MergerVodafone Idea Merger
Vodafone Idea Merger
NehaTolani5
 
Case study - Hutch Essar & Vodafone merger & acquisition
Case study - Hutch Essar & Vodafone merger & acquisitionCase study - Hutch Essar & Vodafone merger & acquisition
Case study - Hutch Essar & Vodafone merger & acquisition
FEDERAL INSTITUTE OF SCIENCE AND TECHNOLOGY (FISAT)
 
Vodafone idea limited services
Vodafone idea limited servicesVodafone idea limited services
Vodafone idea limited services
GBCYBER
 
Joint venture bharti airtel
Joint venture bharti airtelJoint venture bharti airtel
Joint venture bharti airtel
Khakindra Duwal
 
Hutch – vodafone case study
Hutch – vodafone case studyHutch – vodafone case study
Hutch – vodafone case study
Chandravadan G
 
Bharti
BhartiBharti
Critical aparaisal vodafone&idea_merger
Critical aparaisal vodafone&idea_mergerCritical aparaisal vodafone&idea_merger
Critical aparaisal vodafone&idea_merger
Vijaya Meghana Chakka
 
Bharti enterprise
Bharti enterpriseBharti enterprise
Bharti enterprise
Karan Sachdev
 

What's hot (19)

Vodafone idea
Vodafone ideaVodafone idea
Vodafone idea
 
Vodafone and idea merger
Vodafone and idea mergerVodafone and idea merger
Vodafone and idea merger
 
Vodafone & Idea Merger
Vodafone & Idea MergerVodafone & Idea Merger
Vodafone & Idea Merger
 
Vi (VODAFONE & IDEA MERGER)
Vi (VODAFONE & IDEA MERGER)Vi (VODAFONE & IDEA MERGER)
Vi (VODAFONE & IDEA MERGER)
 
Idea and vodafone merger
Idea and vodafone mergerIdea and vodafone merger
Idea and vodafone merger
 
Vodafone and Idea merger ppt
Vodafone and Idea merger pptVodafone and Idea merger ppt
Vodafone and Idea merger ppt
 
merger between idea and vodafone india
merger between idea and vodafone indiamerger between idea and vodafone india
merger between idea and vodafone india
 
Vodafone & idea
Vodafone & ideaVodafone & idea
Vodafone & idea
 
Vodafone and idea merger
Vodafone and idea mergerVodafone and idea merger
Vodafone and idea merger
 
Merger between vodafone and idea
Merger between vodafone and ideaMerger between vodafone and idea
Merger between vodafone and idea
 
Vodafone & Idea merger
Vodafone & Idea mergerVodafone & Idea merger
Vodafone & Idea merger
 
Vodafone Idea Merger
Vodafone Idea MergerVodafone Idea Merger
Vodafone Idea Merger
 
Case study - Hutch Essar & Vodafone merger & acquisition
Case study - Hutch Essar & Vodafone merger & acquisitionCase study - Hutch Essar & Vodafone merger & acquisition
Case study - Hutch Essar & Vodafone merger & acquisition
 
Vodafone idea limited services
Vodafone idea limited servicesVodafone idea limited services
Vodafone idea limited services
 
Joint venture bharti airtel
Joint venture bharti airtelJoint venture bharti airtel
Joint venture bharti airtel
 
Hutch – vodafone case study
Hutch – vodafone case studyHutch – vodafone case study
Hutch – vodafone case study
 
Bharti
BhartiBharti
Bharti
 
Critical aparaisal vodafone&idea_merger
Critical aparaisal vodafone&idea_mergerCritical aparaisal vodafone&idea_merger
Critical aparaisal vodafone&idea_merger
 
Bharti enterprise
Bharti enterpriseBharti enterprise
Bharti enterprise
 

Viewers also liked

Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxi
Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxiJuraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxi
Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxiagilesk
 
Program Londyn
Program LondynProgram Londyn
Program Londyn
27tawa
 
Electronic portfolio 2
Electronic portfolio 2Electronic portfolio 2
Electronic portfolio 2
glewis11
 
Zoo lecture 22
Zoo lecture 22Zoo lecture 22
Zoo lecture 22
glewis11
 
Electronic portfolio
Electronic portfolioElectronic portfolio
Electronic portfolio
glewis11
 
Prezentacja nauczyciel
Prezentacja nauczycielPrezentacja nauczyciel
Prezentacja nauczyciel
27tawa
 
Album fotograficzny - Wulgaryzmy
Album fotograficzny - WulgaryzmyAlbum fotograficzny - Wulgaryzmy
Album fotograficzny - Wulgaryzmy27tawa
 
ИКРа — Продюсирование и технологии. Конкурсное задание
ИКРа — Продюсирование и технологии. Конкурсное заданиеИКРа — Продюсирование и технологии. Конкурсное задание
ИКРа — Продюсирование и технологии. Конкурсное задание
Дмитрий Кузнецов
 

Viewers also liked (8)

Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxi
Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxiJuraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxi
Juraj Dubsky - Kriticke miesta pri zavadzani scrumu v praxi
 
Program Londyn
Program LondynProgram Londyn
Program Londyn
 
Electronic portfolio 2
Electronic portfolio 2Electronic portfolio 2
Electronic portfolio 2
 
Zoo lecture 22
Zoo lecture 22Zoo lecture 22
Zoo lecture 22
 
Electronic portfolio
Electronic portfolioElectronic portfolio
Electronic portfolio
 
Prezentacja nauczyciel
Prezentacja nauczycielPrezentacja nauczyciel
Prezentacja nauczyciel
 
Album fotograficzny - Wulgaryzmy
Album fotograficzny - WulgaryzmyAlbum fotograficzny - Wulgaryzmy
Album fotograficzny - Wulgaryzmy
 
ИКРа — Продюсирование и технологии. Конкурсное задание
ИКРа — Продюсирование и технологии. Конкурсное заданиеИКРа — Продюсирование и технологии. Конкурсное задание
ИКРа — Продюсирование и технологии. Конкурсное задание
 

Similar to Airtel

Copy of comparision airtel-and-vodafone-marketing-analysis
Copy of comparision airtel-and-vodafone-marketing-analysisCopy of comparision airtel-and-vodafone-marketing-analysis
Copy of comparision airtel-and-vodafone-marketing-analysis
samim khan
 
Bharti airtel
Bharti airtelBharti airtel
Bharti airtel
dhirajsunsys
 
Marketing plan on airtel
Marketing plan on airtelMarketing plan on airtel
Marketing plan on airtel
Yogesh Thawait
 
study of customer satisfaction on Airtel
study of customer satisfaction on Airtelstudy of customer satisfaction on Airtel
study of customer satisfaction on Airtel
Navin Bhandari
 
Attaulah Hussain,,,,reSearch methadology
Attaulah Hussain,,,,reSearch methadologyAttaulah Hussain,,,,reSearch methadology
Attaulah Hussain,,,,reSearch methadology
Attaulah Hussain
 
Marketing strategy of telecom sector in india(project)
Marketing strategy of telecom sector in india(project)Marketing strategy of telecom sector in india(project)
Marketing strategy of telecom sector in india(project)
ankan sengupta
 
Airtel mop &mos
Airtel mop &mosAirtel mop &mos
Airtel mop &mos
Ghanshyam Gupta
 
Telecom Sector
Telecom SectorTelecom Sector
Telecom Sector
Pratik Pandey
 
Bharat Airtel
Bharat AirtelBharat Airtel
Bharat Airtel
AnkitDSomani
 
A study on customer satisfaction toward Airtel.
A study on customer satisfaction toward Airtel.A study on customer satisfaction toward Airtel.
A study on customer satisfaction toward Airtel.
Aamir Mirza
 
Competitive Analysis Of Airtel
Competitive Analysis Of AirtelCompetitive Analysis Of Airtel
Competitive Analysis Of Airtel
Mabin P.Varughese
 
airtel case study(ABM, OUAT)
airtel case study(ABM, OUAT)airtel case study(ABM, OUAT)
airtel case study(ABM, OUAT)
Chinmaya Mandal
 
Vodafone strategic management analysis
Vodafone strategic management analysisVodafone strategic management analysis
Vodafone strategic management analysis
Micky Lyf
 
Airtel Reliance Final
Airtel Reliance FinalAirtel Reliance Final
Vodafone India 1
Vodafone India 1Vodafone India 1
Vodafone India 1
Akhil Gupta
 
A Study Of Telecom
A Study Of TelecomA Study Of Telecom
A Study Of Telecom
pinki_moti
 
Airtel Report
Airtel ReportAirtel Report
Airtel Report
manymbaboy
 
Bharti airtel ppt
Bharti airtel pptBharti airtel ppt
Bharti airtel ppt
Nitish Nair
 
vodafone , vodafone report, project on vodafone, service operation management
vodafone , vodafone report, project on vodafone, service operation managementvodafone , vodafone report, project on vodafone, service operation management
vodafone , vodafone report, project on vodafone, service operation management
Micky Lyf
 
Summer Internship Report on Marketing strategies of Airtel.
Summer Internship Report on Marketing strategies of Airtel.Summer Internship Report on Marketing strategies of Airtel.
Summer Internship Report on Marketing strategies of Airtel.
Aditya Bhatt
 

Similar to Airtel (20)

Copy of comparision airtel-and-vodafone-marketing-analysis
Copy of comparision airtel-and-vodafone-marketing-analysisCopy of comparision airtel-and-vodafone-marketing-analysis
Copy of comparision airtel-and-vodafone-marketing-analysis
 
Bharti airtel
Bharti airtelBharti airtel
Bharti airtel
 
Marketing plan on airtel
Marketing plan on airtelMarketing plan on airtel
Marketing plan on airtel
 
study of customer satisfaction on Airtel
study of customer satisfaction on Airtelstudy of customer satisfaction on Airtel
study of customer satisfaction on Airtel
 
Attaulah Hussain,,,,reSearch methadology
Attaulah Hussain,,,,reSearch methadologyAttaulah Hussain,,,,reSearch methadology
Attaulah Hussain,,,,reSearch methadology
 
Marketing strategy of telecom sector in india(project)
Marketing strategy of telecom sector in india(project)Marketing strategy of telecom sector in india(project)
Marketing strategy of telecom sector in india(project)
 
Airtel mop &mos
Airtel mop &mosAirtel mop &mos
Airtel mop &mos
 
Telecom Sector
Telecom SectorTelecom Sector
Telecom Sector
 
Bharat Airtel
Bharat AirtelBharat Airtel
Bharat Airtel
 
A study on customer satisfaction toward Airtel.
A study on customer satisfaction toward Airtel.A study on customer satisfaction toward Airtel.
A study on customer satisfaction toward Airtel.
 
Competitive Analysis Of Airtel
Competitive Analysis Of AirtelCompetitive Analysis Of Airtel
Competitive Analysis Of Airtel
 
airtel case study(ABM, OUAT)
airtel case study(ABM, OUAT)airtel case study(ABM, OUAT)
airtel case study(ABM, OUAT)
 
Vodafone strategic management analysis
Vodafone strategic management analysisVodafone strategic management analysis
Vodafone strategic management analysis
 
Airtel Reliance Final
Airtel Reliance FinalAirtel Reliance Final
Airtel Reliance Final
 
Vodafone India 1
Vodafone India 1Vodafone India 1
Vodafone India 1
 
A Study Of Telecom
A Study Of TelecomA Study Of Telecom
A Study Of Telecom
 
Airtel Report
Airtel ReportAirtel Report
Airtel Report
 
Bharti airtel ppt
Bharti airtel pptBharti airtel ppt
Bharti airtel ppt
 
vodafone , vodafone report, project on vodafone, service operation management
vodafone , vodafone report, project on vodafone, service operation managementvodafone , vodafone report, project on vodafone, service operation management
vodafone , vodafone report, project on vodafone, service operation management
 
Summer Internship Report on Marketing strategies of Airtel.
Summer Internship Report on Marketing strategies of Airtel.Summer Internship Report on Marketing strategies of Airtel.
Summer Internship Report on Marketing strategies of Airtel.
 

Recently uploaded

Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
my Pandit
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationInnovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Operational Excellence Consulting
 
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 20243 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
SEOSMMEARTH
 
Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024
Top Forex Brokers Review
 
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Neil Horowitz
 
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb PlatformThe Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
SabaaSudozai
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
FelixPerez547899
 
Best practices for project execution and delivery
Best practices for project execution and deliveryBest practices for project execution and delivery
Best practices for project execution and delivery
CLIVE MINCHIN
 
How MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdfHow MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdf
MJ Global
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
ssuser567e2d
 
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdfHOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
46adnanshahzad
 
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel ChartSatta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
 
2022 Vintage Roman Numerals Men Rings
2022 Vintage Roman  Numerals  Men  Rings2022 Vintage Roman  Numerals  Men  Rings
2022 Vintage Roman Numerals Men Rings
aragme
 
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital ExcellenceDigital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
Operational Excellence Consulting
 
Structural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for BuildingsStructural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for Buildings
Chandresh Chudasama
 
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
 
Easily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYCEasily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYC
Any kyc Account
 
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
Stephen Cashman
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
ecamare2
 

Recently uploaded (20)

Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationInnovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
 
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 20243 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
 
Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024
 
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
 
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb PlatformThe Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
 
Best practices for project execution and delivery
Best practices for project execution and deliveryBest practices for project execution and delivery
Best practices for project execution and delivery
 
How MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdfHow MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdf
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
 
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdfHOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
 
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel ChartSatta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
 
2022 Vintage Roman Numerals Men Rings
2022 Vintage Roman  Numerals  Men  Rings2022 Vintage Roman  Numerals  Men  Rings
2022 Vintage Roman Numerals Men Rings
 
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital ExcellenceDigital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
 
Structural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for BuildingsStructural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for Buildings
 
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
 
Easily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYCEasily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYC
 
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
The Heart of Leadership_ How Emotional Intelligence Drives Business Success B...
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
 

Airtel

  • 1.
  • 2. Kohinoor Business School Subject : Marketing Management Presentation On BhartiAirtel Presented By : TrishalaMaheshwari Mihir Shah ShobhnaKanojia NimishTodankar RohanKadam
  • 3.
  • 6. Market challengers Vodafone BSNL Followers Idea Nichers 1.Aircel 2.Spice
  • 7. Competetive Strengths Businesses Bharti Tele-Ventures current businesses include - • Mobile services • Fixed-line • National and international long distance services • VSAT, Internet services and network solutions • Broadband services with DSL and Wi-Fi network
  • 8. Competetive Strengths BhartiTele-Ventures believes that the following elements will contribute to the Company's success as an integrated telecommunication services provider in India and will provide the Company with a solid foundation to execute its business strategy: • Nationwide Footprint - approximately 92% of India's total mobile subscribers resided in the Company's fifteen mobile circles. These 15 circles collectively accounted for approximately 56% of India's land mass; • Focus on telecommunications to enable the Company to better anticipate industry trends and capitalize on new telecommunications-related business opportunities. • The strong brand name recognition and a reputation for offering high quality service to its customers;
  • 9. Competetive Strengths Quality management team with vision and proven execution skills; and • The Company's strong relationships with international strategic and financial investors such as SingTel, Warburg Pincus, International Finance Corporation, Asian Infrastructure Fund Group and New York Life Insurance .
  • 10. Conclusion The conclusion of our study is that AIRTEL’s Advertising has a major impact on its users. AIRTEL had created a very good image on the mind of the new users of cellular service. AIRTEL is successful in capturing the highest market share by adopting Celebrity Endorsement . Strategy. A.R. Rehmaan’s tune for AIRTEL worked as free advertising for AIRTEL as another service user uses it too. Other celebrities like Shahrukh Khan (Bollywood) and Sachin Tendulkar (Cricket) has also contributed very much in AIRTEL. AIRTEL has influenced mass customer by its wide network base in India and is popular among business man and professionals . But in students it isn’t a popular one because there isn’t much attracting schemes and offers for the youth .