The company aims to provide world-class AI consulting services through end-to-end digital transformation solutions. Their approach is to provide clients a competitive edge through clarifying AI strategy, evaluating the industry landscape, and delivering AI strategy and data science solutions that drive business value. Their services include AI readiness assessments, business model evaluations, feasibility studies, and integration strategies to help clients successfully adopt AI. They also offer data science solutions like data preparation, machine learning modeling, and data visualization to solve business problems.