SlideShare a Scribd company logo
1 of 16
By: Rebekah D. Bowen
Agriculture + Advocacy
Advocacy: “the act or process of advocating or
supporting a cause or proposal ”(Source: Merriam-Webster)




Agvocacy: Sharing facts, photos, videos and
anecdotes about farming and agriculture to
foster support of agricultural principles and
practices by the general public.
Engaged
Professional
 Informed
  Creative
   Facebook: www.facebook.com
   Twitter: www.twitter.com
   YouTube: www.youtube.com
   Wordpress: www.wordpress.com
   Pinterest: www.pinterest.com
   Tumblr: www.tumblr.com
   Foursquare: www.foursquare.com
   Instagram: www.instagram.com
Weebly
       Pixlr
      Wordle
     Tagxedo
Windows Movie Maker
       Paint
YouTube Video Editor
•   Use correct grammar and punctuation
•   Cite credible sourcesREAL facts
•   Be polite and courteous to others
•   Be transparent and honest about your
    involvement
•   Pay attention to privacy settings and policies
•   Never ARGUE or YELL on social media
•   Always give credit to sources (info, photos, etc.)
•   Ask before using large amounts of another’s
    work
Website, Facebook,
                                                      Twitter & YouTube




    Website & Facebook Group




                                        Website & Facebook

Breed Associations such as Angus, Beefmaster, Brahman, Brangus, Charolais,
Hereford, Limousin . . . More breed listings available here!
Source: My San Antonio



 Source: Growing Organic, Eating Organic




Source:
Beef Is
Beef
                                           Source: Mother Jones
Chipotle commercial

     Grass-fed Beef      Proposition 2 (Ca.)

Animal RightsAnimal Welfare

                         #MeatlessMondays
   Child Labor Laws
“Outtakes” has 73,688 views!



♫ “I’m Farming and I Grow It” ♫
   by The Peterson Farm Bros


             5,382,861 views on YouTube
                Associated Press Story
                 Local news coverage
            Yahoo! Music front page story
Erin Ehnle!
                             Lauren Chase




Website here




        Farmers Fight: Stand Up
Make a video
             Write a blog post
           Create an infographic
               Share ag facts
           Set up a Twitter chat
     Participate in a discussion group
  Lead a guerilla marketing campaign
              Start a petition
      Write letters to my legislators
Tell people the TRUTH about agriculture!
25 Major Restaurant Chains in the U.S. have just
announced that they will no longer buy beef
unless it is . . . .
• 100% Grass Fed

• 100% hormone and antibiotic free

• 100% free of fillers (no “Pink Slime”), and

• Is all Certified Angus Beef



How could you use social media to add your
voice to the national discussion on this topic?
Rebekah Bowen
Email: bekadawn88@gmail.com

More Related Content

Similar to Agvocacy through Social Media: GJCA Edition

2 lisa kivirist story panel
2 lisa kivirist story panel2 lisa kivirist story panel
2 lisa kivirist story paneltinadora
 
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmers
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmersDr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmers
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmersJohn Blue
 
John Blue - Why do farmers and ranchers need social media? With notes.
John Blue - Why do farmers and ranchers need social media? With notes.John Blue - Why do farmers and ranchers need social media? With notes.
John Blue - Why do farmers and ranchers need social media? With notes.John Blue
 
Austin Food Scene, pt. 2
Austin Food Scene, pt. 2Austin Food Scene, pt. 2
Austin Food Scene, pt. 2Shimarah90
 
Media Plan for The Egg
Media Plan for The EggMedia Plan for The Egg
Media Plan for The EggBig Spaceship
 
Stop Playing Not to Lose and Start Playing to Win
Stop Playing Not to Lose and Start Playing to WinStop Playing Not to Lose and Start Playing to Win
Stop Playing Not to Lose and Start Playing to WinCMACharlie
 
Foodposition duyenpham
Foodposition duyenphamFoodposition duyenpham
Foodposition duyenphamDuyen Pham
 
Whole Foods Presentation
Whole Foods PresentationWhole Foods Presentation
Whole Foods PresentationAmber Engle
 
Janie Gabbett - Agriculture’s Voice in Today’s Media
Janie Gabbett - Agriculture’s Voice in Today’s MediaJanie Gabbett - Agriculture’s Voice in Today’s Media
Janie Gabbett - Agriculture’s Voice in Today’s MediaJohn Blue
 
Write In The Rain Paper
Write In The Rain PaperWrite In The Rain Paper
Write In The Rain PaperPam Fenno
 
Kim Essex - Being Transparent with the Consumer: The Language of Trust
Kim Essex - Being Transparent with the Consumer: The Language of TrustKim Essex - Being Transparent with the Consumer: The Language of Trust
Kim Essex - Being Transparent with the Consumer: The Language of TrustJohn Blue
 
Animal Agriculture Alliance Overview
Animal Agriculture Alliance OverviewAnimal Agriculture Alliance Overview
Animal Agriculture Alliance Overviewkkirtle
 
Recipe cards task 4 - reprise
Recipe cards task 4 - repriseRecipe cards task 4 - reprise
Recipe cards task 4 - repriseTheJellehKed
 
Animal Agriculture Alliance
Animal Agriculture AllianceAnimal Agriculture Alliance
Animal Agriculture Alliancekkirtle
 
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the Plate
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the PlateNancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the Plate
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the PlateJohn Blue
 

Similar to Agvocacy through Social Media: GJCA Edition (20)

2 lisa kivirist story panel
2 lisa kivirist story panel2 lisa kivirist story panel
2 lisa kivirist story panel
 
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmers
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmersDr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmers
Dr. Janet Helms - Animal Welfare Standards: Good for animals. Good for farmers
 
Veganism Research
Veganism ResearchVeganism Research
Veganism Research
 
Veganism Research
Veganism ResearchVeganism Research
Veganism Research
 
John Blue - Why do farmers and ranchers need social media? With notes.
John Blue - Why do farmers and ranchers need social media? With notes.John Blue - Why do farmers and ranchers need social media? With notes.
John Blue - Why do farmers and ranchers need social media? With notes.
 
Food Inc Reflection
Food Inc ReflectionFood Inc Reflection
Food Inc Reflection
 
Austin Food Scene, pt. 2
Austin Food Scene, pt. 2Austin Food Scene, pt. 2
Austin Food Scene, pt. 2
 
Media Plan for The Egg
Media Plan for The EggMedia Plan for The Egg
Media Plan for The Egg
 
An overview of sheep and goat marketing
An overview of sheep and goat marketingAn overview of sheep and goat marketing
An overview of sheep and goat marketing
 
The Meat of the Matter
The Meat of the Matter The Meat of the Matter
The Meat of the Matter
 
Stop Playing Not to Lose and Start Playing to Win
Stop Playing Not to Lose and Start Playing to WinStop Playing Not to Lose and Start Playing to Win
Stop Playing Not to Lose and Start Playing to Win
 
Foodposition duyenpham
Foodposition duyenphamFoodposition duyenpham
Foodposition duyenpham
 
Whole Foods Presentation
Whole Foods PresentationWhole Foods Presentation
Whole Foods Presentation
 
Janie Gabbett - Agriculture’s Voice in Today’s Media
Janie Gabbett - Agriculture’s Voice in Today’s MediaJanie Gabbett - Agriculture’s Voice in Today’s Media
Janie Gabbett - Agriculture’s Voice in Today’s Media
 
Write In The Rain Paper
Write In The Rain PaperWrite In The Rain Paper
Write In The Rain Paper
 
Kim Essex - Being Transparent with the Consumer: The Language of Trust
Kim Essex - Being Transparent with the Consumer: The Language of TrustKim Essex - Being Transparent with the Consumer: The Language of Trust
Kim Essex - Being Transparent with the Consumer: The Language of Trust
 
Animal Agriculture Alliance Overview
Animal Agriculture Alliance OverviewAnimal Agriculture Alliance Overview
Animal Agriculture Alliance Overview
 
Recipe cards task 4 - reprise
Recipe cards task 4 - repriseRecipe cards task 4 - reprise
Recipe cards task 4 - reprise
 
Animal Agriculture Alliance
Animal Agriculture AllianceAnimal Agriculture Alliance
Animal Agriculture Alliance
 
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the Plate
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the PlateNancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the Plate
Nancy Kruse - Changing Times, Changing Tastes: Putting More Pork on the Plate
 

Recently uploaded

Employee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxEmployee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxNirmalaLoungPoorunde1
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentInMediaRes1
 
Hybridoma Technology ( Production , Purification , and Application )
Hybridoma Technology  ( Production , Purification , and Application  ) Hybridoma Technology  ( Production , Purification , and Application  )
Hybridoma Technology ( Production , Purification , and Application ) Sakshi Ghasle
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxSayali Powar
 
Introduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxIntroduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxpboyjonauth
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfSoniaTolstoy
 
MENTAL STATUS EXAMINATION format.docx
MENTAL     STATUS EXAMINATION format.docxMENTAL     STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxPoojaSen20
 
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxContemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxRoyAbrique
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTiammrhaywood
 
URLs and Routing in the Odoo 17 Website App
URLs and Routing in the Odoo 17 Website AppURLs and Routing in the Odoo 17 Website App
URLs and Routing in the Odoo 17 Website AppCeline George
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Educationpboyjonauth
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...M56BOOKSTORE PRODUCT/SERVICE
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Celine George
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxHow to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxmanuelaromero2013
 

Recently uploaded (20)

Employee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxEmployee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptx
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media Component
 
Hybridoma Technology ( Production , Purification , and Application )
Hybridoma Technology  ( Production , Purification , and Application  ) Hybridoma Technology  ( Production , Purification , and Application  )
Hybridoma Technology ( Production , Purification , and Application )
 
Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
 
Introduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxIntroduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptx
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
 
MENTAL STATUS EXAMINATION format.docx
MENTAL     STATUS EXAMINATION format.docxMENTAL     STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docx
 
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
 
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxContemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
 
URLs and Routing in the Odoo 17 Website App
URLs and Routing in the Odoo 17 Website AppURLs and Routing in the Odoo 17 Website App
URLs and Routing in the Odoo 17 Website App
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Education
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSDStaff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
 
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxHow to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptx
 

Agvocacy through Social Media: GJCA Edition

  • 2. Agriculture + Advocacy Advocacy: “the act or process of advocating or supporting a cause or proposal ”(Source: Merriam-Webster) Agvocacy: Sharing facts, photos, videos and anecdotes about farming and agriculture to foster support of agricultural principles and practices by the general public.
  • 3.
  • 5.
  • 6. Facebook: www.facebook.com  Twitter: www.twitter.com  YouTube: www.youtube.com  Wordpress: www.wordpress.com  Pinterest: www.pinterest.com  Tumblr: www.tumblr.com  Foursquare: www.foursquare.com  Instagram: www.instagram.com
  • 7. Weebly Pixlr Wordle Tagxedo Windows Movie Maker Paint YouTube Video Editor
  • 8. Use correct grammar and punctuation • Cite credible sourcesREAL facts • Be polite and courteous to others • Be transparent and honest about your involvement • Pay attention to privacy settings and policies • Never ARGUE or YELL on social media • Always give credit to sources (info, photos, etc.) • Ask before using large amounts of another’s work
  • 9. Website, Facebook, Twitter & YouTube Website & Facebook Group Website & Facebook Breed Associations such as Angus, Beefmaster, Brahman, Brangus, Charolais, Hereford, Limousin . . . More breed listings available here!
  • 10. Source: My San Antonio Source: Growing Organic, Eating Organic Source: Beef Is Beef Source: Mother Jones
  • 11. Chipotle commercial Grass-fed Beef Proposition 2 (Ca.) Animal RightsAnimal Welfare #MeatlessMondays Child Labor Laws
  • 12. “Outtakes” has 73,688 views! ♫ “I’m Farming and I Grow It” ♫ by The Peterson Farm Bros 5,382,861 views on YouTube Associated Press Story Local news coverage Yahoo! Music front page story
  • 13. Erin Ehnle! Lauren Chase Website here Farmers Fight: Stand Up
  • 14. Make a video Write a blog post Create an infographic Share ag facts Set up a Twitter chat Participate in a discussion group Lead a guerilla marketing campaign Start a petition Write letters to my legislators Tell people the TRUTH about agriculture!
  • 15. 25 Major Restaurant Chains in the U.S. have just announced that they will no longer buy beef unless it is . . . . • 100% Grass Fed • 100% hormone and antibiotic free • 100% free of fillers (no “Pink Slime”), and • Is all Certified Angus Beef How could you use social media to add your voice to the national discussion on this topic?