Agricom Group is a vertically integrated Ukrainian agro-industrial group specializing in grain crop production, processing, and distribution. Its subsidiary, Dobrodiya Foods, is a leading producer of grocery products in Ukraine under its own brands. Key activities include crop farming, grain storage, trading, and production and distribution of branded food products. Dobrodiya Foods produces a variety of oat and multigrain hot cereals, mueslis, flakes and bran under several brands for the Ukrainian market.

1. Dobrodiya Foods LLC – AGRICOM GROUP

2. VERTICAL INTEGRATION
KEY BUSINESS DIRECTION OF
THE COMPANY’S ACTIVITIES ARE:
Crop farming
Grains storage
Grains and oilseeds trading
Production and distribution Trading House (FMCG)
Farming
Storing
Processing
Agricom Group
"Agricom Group” is a Ukrainian, vertically integrated agro-industrial group, specializing in the
development, production and distribution of grain crops on its own industrial base combining
agricultural, processing and trading companies.
Traiding Hause Dobrodiya Foods: Instant oatmeal, Multigrain Cereals, Muesli

3. Agricom Group
10 000 ha
Land bank in Chernіgіv region
24 000 t
Grain silos capacity in
Chernіgіv region
20 000 ha
Land bank in
Belokurakino region
41 000 t
Grain silos capacity
in “Mi-Agro”

4. Dobrodiya Foods LLC
LLC “Dobrodiya Foods” is a large Ukrainian producer of grocery products under its
own brands, an enterprise of the Agricom Group.
Dobrodiya Foods, LLC is a leading player in the Hot Cereal segment in Ukraine.
.
18%
12
23
Market share in
its category
Retail chains, we
collaborate with
Regions of Ukraine with
official representatives
(distributors)
3
12
Brands
Intensive development:
New plant construction
Elaboration of the new
product recipes
Constant marketing research activities for better understanding the market and customers’ needs, as well as prompt
response help us to create the brands.
As of today our portfolio consists of 3 brands with various product lines, but all of them are based on grain crops.
Healthy cereals for my family.
Dobrodiya - the products of traditions.
Live life to the fullest
Designed for people with busy lifestyle,
who care about their health. Presented
by three product lines of instant cereals.
Product lines

5. Customer base
Regions
Distributors
FMCG
Regional
representatives
Merchandising
PR
Advertising
Trade-marketing
Digital
Branding
Clients Marketing Logistics
Export
Brands
Private label
Bulk products
23
30
15000
Management structure
Trading house “Dobrodiya Foods”

6. Integrated plant for flakes and groats manufacturing
“AVENA”
● Production Capacity: 1,600 tons per month.
● Certification and Food Safety Management
System according to FSSC 22000 standards.
● Innovative technical equipment of the Swiss
company «Buhler».
● Vertically integrated manufacturing system:
own grain and crops, zero waste lean
production.
● Bringing into service date - June 2017
● Providing Private Label Service to retail
chains and distribution companies

7. BULK PRODUCTS
Oilseeds
Crops
Flax seed Rape seed Sunflower seeds
OatBuckwheatWheat Corn

9. BULK PRODUCTS
1. First grade wheat flour
2. Superior grade wheat flour

10. PACKED PRODUCTS
Competitive advantages of our products:
High quality: Our production is made of grain grown on the fertile Ukrainian land
and processed on the European high-tech equipment. It does not contain sugar and
preservatives, non-GMO.
Whole grain. For manufacturing almost all of our products, we use whole grain.
That is why our cereal is high in energy and contain wide range of vitamins and minerals, has
such a tasty-looking appearance and delicious flavour.
Attractive price. Reasonable price enables to increase sales turnover and occupy
the main market share in a short period of time.
Wide variety of products. Availability of products with different types of
processing and variety of flakes and ingredients enables to satisfy consumers with different
needs and lifestyles
Unique formula. Long experience of our production engineers allows to produce
very delicate cereals of high quality saving primary characteristic of grain.
High-quality packaging save all properties of a product. Multilayer packaging
made of processed cardboard with inside protective film care for environment and for health of
our consumers. Special transparent windows enable to estimate quality of flakes inside.
Provides a balanced diet, prevents gastrointestinal diseases

11. Range of flakes underТМ «SAN GRANO»

12. Range of flakes under ТМ «DOBRODIYA»
Range of healthy nutrition products under ТМ «DOBRODIYA»

13. Oatmeal and mixture of flakes «SAN GRANO»
Instant oats
Very soft
«Sport Life» Oat
flakes+ oat bran
«Healthy day» Oat
flakes + flax seeds
Oat flakes
«Нaferfloсken»
healthy diet product
high-fiber
Type of original
packing
Paper bag
Net weight, kg 0,500
Pack quantity 21
Shelf life 8
Type of original
packing
Paper bag
Net weight, kg 0,500
Pack quantity 21
Shelf life 9
Type of original
packing
Paper bag
Net weight, kg 0,500
Pack quantity 21
Shelf life 12
Type of original
packing
Paper bag
Net weight, kg 0,500
Pack quantity 21
Shelf life 12
Sport life men
mixture of flakes

14. Muesli «SAN GRANO»
Type of original packing Paper bag
Net weight, kg 0,500
Pack quantity 21
Shelf life 12
Muesli Active
Ingredients:
mixture of flakes, figs, date fruit,
sunflower seeds, flax seeds
Ingredients:
mixture of flakes, dried apricot,
pineapple, pear, melon
Muesli Positive
Instant healthy diet product25% of fruits

15. Oat flakes
Super Gerkules №1
Oat flakes classic
Instant
Top seller in Ukraine Traditional, well-known by many
generations (old-fashioned, require qucking)Whole grain
Type of original packing cardboard
Net weight, kg 0,800
Pack quantity 10
Shelf life 12
Type of original packing cardboard
Colour film
bag
Net weight, kg 0,600 0,400
Pack quantity 12 16
Shelf life 12 12
OAT FLAKES
Whole grain
Recommended for children over 3-years old

16. OAT FLAKES WITH BRAN
Oat flakes Super
Gerkules №1 + oat bran
Oat flakes Super
Gerkules №1 + wheat bran
Type of original packing cardboard
Net weight, kg 0,600
Pack quantity 12
Shelf life 8
Healthy food product
Type of original packing cardboard
Net weight, kg 0,600
Pack quantity 12
Shelf life 8
Whole grain
Rich in fiber
Instant

17. Oat flakes, Oat flakes + oat bran
in portion package 45gr
Show-box is closed Show-box on the store
shelves
Quick, healthy, tasty
No food dyes and preservatives
Whole grain
For convenience there are special show-boxes for
portion packages
Type packing colour film
Net weight, kg 0,045
Number pieces per show-box 10
Quantity in collation pack 120

18. CEREAL MIXES
Ingredients:
Two taste in one box :
5-cereal flakes: Oat, barley, wheat, rye
flakes, millet flakes;
7-cereal flakes:
Oat, barley, wheat, rye flakes, millet,
buckwheat flakes, flaxseeds
Ingredients:
Oat flakes №1, barley,
wheat, rye flakes
Ingredients:
Oat, barley, wheat, rye
flakes, millet, buckwheat
flakes, flaxseeds
Ingredients:
Oat, barley, wheat, rye
flakes, millet flakes
Ingredients:
Oat flakes №1, barley,
wheat, rye flakes, Oat flakes
Super Gerkules, corn millet,
buckwheat flakes, flaxseeds
Special formula developed according to
recommendations of nutrition experts
Intensive harmonic taste of various cereals
Mixture of flakes
«Super cereal 5+7»
9-cereal flakes 4-cereal flakes 7-cereal flakes 5-cereal flakes
Type of original packing cardboard cardboard cardboard Colour film bag Colour film bag
Net weight, kg 0,800 0,600 0,600 0,400 0,400
Pack quantity 10 12 12 16 16
Shelf life, month 6 6 12 6 6
Very soft
(50% oat flakes)

19. Flakes with fruits
No sugar and preservatives
Oat flakes
Super Gerkules №1
with apple
4-cereal flakes
with cherry
Oat flakes
Super Gerkules №1
with apricot
Quick porridge
Whole grain Whole grain
Very soft
(50% oat flakes)
Type of original packing cardboard
Net weight, kg 0,500
Pack quantity 12
Shelf life, month 7
Type of original packing cardboard
Net weight, kg 0,500
Pack quantity 12
Shelf life, month 7
Recommended for children
over 3-years old

20. Save all health and flavor properties of buckwheat (full analogue)
Quick porridge
High nutritional value (13% of protein in structure)
Type of original packing
cardboard Colour film
bag
Net weight, kg 0,500 0,400
Pack quantity 12 16
Shelf life, month 12 12
BUCKWHEAT FLAKES

21. The Variety of BRAN and Flaxseeds
Design in an organic “eco-style” is emphasized the trend of products
Healthy food product (incl. contribution to the removal of harmful substances from our body)
Recommended for a lot of famous diet programs ( incl. Dukan diet)
Oat Bran
food
Wheat bran
food
Rye bran
food
Flax seeds

22. Oat bran food is a source of B vitamins, mineral substances,
vegetable proteins and dietary fibres. It is recommended as a product
with high biological value to create the ideal nutritional conditions for
our body, to improve bowel action. Bran helps to eliminate toxins, to
improve liver and gall bladder function, to prevent build-up of
cholesterol plaques in arteries.
Nutritional value in 100g of the product:
Proteins – 17,5g • Carbohydrates - 45,3g • Fats – 7,1g• Energy
value – 315Kcal
Vitamins (mg):
В1 – 0,45mg, В2 – 0,10mg, В5 (vitamin РР) - 1,0mg., Е - 1,6mg.
Mineral nutrient (mg):
К – 330mg, Са – 52mg, Мg –129mg, Р – 328mg., Na – 20mg, Na –
20mg, F - 3,6mg
Type of original packing cardboard
Net weight, kg 0,200
Pack quantity 20
Shelf life, month 8

23. Wheat bran food is a source of D vitamins, mineral
substances, vegetable fibres. Large number of vegetable fibres in
bran consists of 30% hemicellulose, 10% cellulose, 3% lignin, 2%
pectin. It is recommended to use as special diet food with high
biological value to create the ideal nutritional conditions for our
body, to improve bowel action, eliminate toxins, prevent build-
up of cholesterol plaques in arteries.
Nutritional value in 100g of the product:
• Proteins – 15,3 g• Carbohydrates–26 g • Fats – 2,9g • energy
value - 185 Kcal
Vitamins (mg):
В1 – 0,46mg, В2 – 0,25mg, В5 (vitamin РР) – 29mg, В6 – 1,32mg
Mineral nutrient (mg):
К – 1090mg, Са – 130mg, Мg – 396mg, Zn – 680mg, Fe – 7mg
Type of original packing cardboard
Net weight, kg 0,200
Pack quantity 20
Shelf life, month 8

24. Rye bran food is a source of vegetable proteins and dietary
fibres , B vitamins, mineral substances. It helps to eliminate
toxins, to improve liver and gall bladder function, to prevent build-
up of cholesterol plaques in arteries.
Nutritional value in 100g of the product:
• Proteins – 14,1 g • Carbohydrates - 15,5 g • Fats – 3,2 g
• Energy value - 147 kcal
Vitamins (mg):
В1 – 0,75mg, В2 – 0,35mg, В5 (vitamin РР) - 2,6mg
Mineral nutrient (mg):
К – 1585mg, Са – 163mg, Мg – 497mg, Р – 940mg, Na – 4,0mg
Type of original packing cardboard
Net weight, kg 0,200
Pack quantity 20
Shelf life, month 8

25. Flaxseeds are the source of necessary healthy
components such as: vegetable proteins , vitamins (А,
В, Е, Р), dietary fibres, micronutrients and mineral
elements. Eating of flaxseeds express-product
improves bowel action and metabolic
process, lowers cholesterol levels. They are essential
for those who suffer from gastrointestinal diseases,
hepatopathy, improves heart disease risk. Flaxseeds
are water soluble and have incredible benefits on the
intestinal tract ,they can increase nutrient absorption,
help to eliminate toxins.
Nutritional value in 100g of the product:
• Proteins – 25,4 g. • Carbohydrates –19 g. • Fats – 40,6 g. •
Energy value - 538 Kcal
Vitamins (mg):
В1 – 0,53mg, В2 – 0,25mg, В3 – 0,57mg, В6 – 0,6mg, Вс – 112 mg,
Е –140 mg, РР – 3,2 mg.
Mineral nutrient (mg):
Р – 700mg, К – 831mg, Са – 1400mg, Мg – 380mg, Zn – 5,0mg, Fe
– 7,7mg.
Ready-for-eat
Type of original packing cardboard
Net weight, kg 0,350
Pack quantity 20
Shelf life, month 8

26. Thank You for Your time
11 b, Evgenia Sverstyuka street,
Kiev 02660, Ukraine
+38044 332-15-30
https://www.agricom.com.ua
http://www.dobrodija-tm.ua
Victoria Rogacheva
+38067- 524-39-14
v.rogacheva@agricom.com.ua