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AGILE/LEAN/RAPID UX
       4 things I learned last week @

       AgileUX NYC 2012

       and

       IxDA New York and NYC-CHI Present: New and Up and Coming
       Rapid Wireframing and Prototyping Tools




Copyright © 2012 by IQ Agency
Make user research
       routine.



Copyright © 2012 by IQ Agency   2
Make user research
       routine.
       • Interact with users often and continuously

       • Schedule weekly/biweekly routine meetings for user research/testing
       • Don’t make a big deal about it: last minute recruitment and test planning

       • Turn observations to recommendations quickly, avoid time intensive reports


Copyright © 2012 by IQ Agency                     3
Visualize quickly.




Copyright © 2012 by IQ Agency   4
Visualize quickly.
       • In a rapid timeline, the sooner ideas are visualized -> the sooner feedback returned.

       • Increased visual fidelity = greater understanding to clients and users.
       • How to visualize? A: sketches, wireframes, mockups, prototypes.

       • How much do you prototype? A: Enough to get your point across.


Copyright © 2012 by IQ Agency                      5
Shift from requirements
       to hypotheses.



Copyright © 2012 by IQ Agency   6
Shift from requirements
       to hypotheses.
       • Requirements are dictated by the business and don’t give creative people a problem
           to solve.

       • Defining requirements is counterintuitive to the iterative and exploratory nature of
           design.

       • Hypotheses are assumptions framed as questions, which can be tested and validated.



Copyright © 2012 by IQ Agency                     7
EXAMPLE

       Requirement:
       Create an Internet Mouse that people can use when surfing the internet on their TV from their couch.

       Hypotheses:
       We believe that people will pay for a device that makes it easier and more fun to surf the internet from
       their living room couches in front of the TV.

       ... and:

       We’ll know that we’re right when
       1. People use our mockups without trouble
       2. People offer to pay when we offer to leave the mockups with them


       Example from Josh Seiden: Replacing Requirements with Hypotheses




Copyright © 2012 by IQ Agency                              8
Design collaboration is a
       buy in tool.



Copyright © 2012 by IQ Agency   9
Design collaboration is a
       buy in tool.
       • Tap into people’s pride by giving them a part of the design ownership - everyone
           wants to work on something meaningful.

       • Collaborating on the design streamlines the on-boarding process to keep things
           moving.

       • The designers role shifts to facilitator of design thinking and steward of the vision.



Copyright © 2012 by IQ Agency                      10
Thanks
       Extras:

       Follow me on twitter @jeniferv

       More AgileUX slides on http://agileuxnyc.com




Copyright © 2012 by IQ Agency                         11

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Agile/Lean/Rapid UX

  • 1. AGILE/LEAN/RAPID UX 4 things I learned last week @ AgileUX NYC 2012 and IxDA New York and NYC-CHI Present: New and Up and Coming Rapid Wireframing and Prototyping Tools Copyright © 2012 by IQ Agency
  • 2. Make user research routine. Copyright © 2012 by IQ Agency 2
  • 3. Make user research routine. • Interact with users often and continuously • Schedule weekly/biweekly routine meetings for user research/testing • Don’t make a big deal about it: last minute recruitment and test planning • Turn observations to recommendations quickly, avoid time intensive reports Copyright © 2012 by IQ Agency 3
  • 4. Visualize quickly. Copyright © 2012 by IQ Agency 4
  • 5. Visualize quickly. • In a rapid timeline, the sooner ideas are visualized -> the sooner feedback returned. • Increased visual fidelity = greater understanding to clients and users. • How to visualize? A: sketches, wireframes, mockups, prototypes. • How much do you prototype? A: Enough to get your point across. Copyright © 2012 by IQ Agency 5
  • 6. Shift from requirements to hypotheses. Copyright © 2012 by IQ Agency 6
  • 7. Shift from requirements to hypotheses. • Requirements are dictated by the business and don’t give creative people a problem to solve. • Defining requirements is counterintuitive to the iterative and exploratory nature of design. • Hypotheses are assumptions framed as questions, which can be tested and validated. Copyright © 2012 by IQ Agency 7
  • 8. EXAMPLE Requirement: Create an Internet Mouse that people can use when surfing the internet on their TV from their couch. Hypotheses: We believe that people will pay for a device that makes it easier and more fun to surf the internet from their living room couches in front of the TV. ... and: We’ll know that we’re right when 1. People use our mockups without trouble 2. People offer to pay when we offer to leave the mockups with them Example from Josh Seiden: Replacing Requirements with Hypotheses Copyright © 2012 by IQ Agency 8
  • 9. Design collaboration is a buy in tool. Copyright © 2012 by IQ Agency 9
  • 10. Design collaboration is a buy in tool. • Tap into people’s pride by giving them a part of the design ownership - everyone wants to work on something meaningful. • Collaborating on the design streamlines the on-boarding process to keep things moving. • The designers role shifts to facilitator of design thinking and steward of the vision. Copyright © 2012 by IQ Agency 10
  • 11. Thanks Extras: Follow me on twitter @jeniferv More AgileUX slides on http://agileuxnyc.com Copyright © 2012 by IQ Agency 11

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