Advocating For Action Presentation

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For an effective advocacy campaign, start with a S.M.A.R.T. goal and answer the Six to Start! questions.

Using Reports to Advocate for Action! APPL Conference March 4, 2009

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While many businesses have a social media presence many are not engaging, meeting their goals or getting tangible results. Learn how to use social media more effectively with a strategy and plan. Learn how to: • Create goals for your social media • Determine who your audience is and what social networks you need to be on to reach them • Plan your content • Measure Results Implement social media strategies to connect with existing and potential clients and provide content while spreading the word about your products or services.

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