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Acuvate Aware
Platform to deliver
environment-aware content
About Acuvate
10
Year in
Industry
100
Clients
Worldwide
200+
Developers,
Architects, UI/UX &
BA/PMs
15+
Packaged IP
Solutions
100+ Workflows
75+ Intranets
40+ Dashboards
15+ Collaboration
workspaces
Acuvate is a Power BI Red Carpet Partner
Intranet and Collaboration Analytics & DataProcess Automation
India
Hyderabad
Bangalore
UK
Slough
Netherlands
Hague
USA
New York
Acuvate Aware
Platform
Overview
Why Environment Aware Content
• Localized content
• Targeted content
• Customize content for location, weather, user profile, content
consumption pattern
Why Aware Platform
• Power existing mobile apps for EAC
• Leverage elasticity of cloud (Azure)
• Get up and running in no time
• Extend and Integrate through Aware adaptors
Functional Features
Tracking
•Record co-ordinates
into GIS system
•Drive mobile
engagement
•Determine location to
be in/out/within geo
fence
Geofencing
•Create and modify
geo-fences
•Upload content for
geo fences
•Choose publishing
preferences/channels
Publishing
•Create publishing
rules
•Deliver content based
on publishing rules
and channel
preferences
Aware Mobile App
•Display published
content
•Perform one time
check-in
•Post co-ordinates
continuously
•Locate nearby
geofences
•Set content
preferences
Consumption
•Identify content
consumption patterns
•Use machine learning
to improve
environment-aware
content by self-
learning from patterns
• Draw or create geo fences – a geo fence is a geographical boundary within which a point of
interest (POI) is located. E.g. a store’s location can be a POI and an area of 1 mile surrounding it
can be a geo fence
• Geo fence is the core of Aware platform
• Configure/upload the content that needs to be published for the defined geo fence
• Configure publishing channels for the defined geo fences. Publishing channels include push
notifications, sms, emails etc.
Geo Fencing
• Tracking component records location co-ordinates and other sensory information
• Determines if the recorded location co-ordinate is inside a fence, or outside a fence, or is within
a fence
• This is called status of the user/device. This status is created in comparison with the previous
location co-ordinates
• Records mobile engagement activities (optional) – this includes recording activities such as
opening an offer, usage of app
Tracking
• Used to configure rules to publish content based on the status event
• Publishing rules are configured with below additional dimensions
• weather, time (range), geo fence
• A rules engine is available as part of the platform for easy customizations
and extensions
Publishing
• Identify content consumption patterns by analysing the number of times
the published content was opened, and the amount of time it was looked
at
• Use pre-configured machine learning algorithms to improve the accuracy
of publishing rules – adapt the rules to identified consumption patterns
Consumption
• App allows user to perform one time check-in or post co-ordinates continuously
• On-demand check-in is an option that allows user to post his location co-ordinates
and other environment information manually. E.g. when he could use this option
when he reaches near a store and decides to “check out” the available offers
• If user chooses to be tracked continuously, all information is posted at defined
intervals
• Locate nearby geofences
• Displays the near by geo fences marked on a map (Bing or Google). Useful particularly
in cases where user performs one time check-in by allowing him/her to validate
his/her position
• Display published content
• All content published to the user’s device through the mobile app using multiple
channels
• All content is available for user through the Inbox feature
• Set content preferences - Settings
• User can choose to set the content preferences using Settings section of the app
Aware Mobile App
Solution Design
Microsoft Azure Stack
Service Fabric
SQL
Queues
Batch
Notification Hub
Mobile Engagement
Machine Learning
Recommendation API
Bot Service
Use Cases
Retail Offers
• Publish environment aware offers/coupons and discounts to
users
• Domain – Retail, FMCG
Safety and Security
• Create geo fences for secure regions
• Trigger alerts when devices enter or leave the secure geo fences
• Domain - MFG
Asset Tracking
• Tag and track assets
• Report live asset status on a maps dashboard
• Domain – MFG, Healthcare
Use Case – Retail Offers
Acumen Drives Innovation!!!

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Acuvate aware platform

  • 1. Acuvate Aware Platform to deliver environment-aware content
  • 2. About Acuvate 10 Year in Industry 100 Clients Worldwide 200+ Developers, Architects, UI/UX & BA/PMs 15+ Packaged IP Solutions 100+ Workflows 75+ Intranets 40+ Dashboards 15+ Collaboration workspaces Acuvate is a Power BI Red Carpet Partner
  • 3. Intranet and Collaboration Analytics & DataProcess Automation India Hyderabad Bangalore UK Slough Netherlands Hague USA New York
  • 5. Overview Why Environment Aware Content • Localized content • Targeted content • Customize content for location, weather, user profile, content consumption pattern Why Aware Platform • Power existing mobile apps for EAC • Leverage elasticity of cloud (Azure) • Get up and running in no time • Extend and Integrate through Aware adaptors
  • 6. Functional Features Tracking •Record co-ordinates into GIS system •Drive mobile engagement •Determine location to be in/out/within geo fence Geofencing •Create and modify geo-fences •Upload content for geo fences •Choose publishing preferences/channels Publishing •Create publishing rules •Deliver content based on publishing rules and channel preferences Aware Mobile App •Display published content •Perform one time check-in •Post co-ordinates continuously •Locate nearby geofences •Set content preferences Consumption •Identify content consumption patterns •Use machine learning to improve environment-aware content by self- learning from patterns
  • 7. • Draw or create geo fences – a geo fence is a geographical boundary within which a point of interest (POI) is located. E.g. a store’s location can be a POI and an area of 1 mile surrounding it can be a geo fence • Geo fence is the core of Aware platform • Configure/upload the content that needs to be published for the defined geo fence • Configure publishing channels for the defined geo fences. Publishing channels include push notifications, sms, emails etc. Geo Fencing • Tracking component records location co-ordinates and other sensory information • Determines if the recorded location co-ordinate is inside a fence, or outside a fence, or is within a fence • This is called status of the user/device. This status is created in comparison with the previous location co-ordinates • Records mobile engagement activities (optional) – this includes recording activities such as opening an offer, usage of app Tracking
  • 8. • Used to configure rules to publish content based on the status event • Publishing rules are configured with below additional dimensions • weather, time (range), geo fence • A rules engine is available as part of the platform for easy customizations and extensions Publishing • Identify content consumption patterns by analysing the number of times the published content was opened, and the amount of time it was looked at • Use pre-configured machine learning algorithms to improve the accuracy of publishing rules – adapt the rules to identified consumption patterns Consumption
  • 9. • App allows user to perform one time check-in or post co-ordinates continuously • On-demand check-in is an option that allows user to post his location co-ordinates and other environment information manually. E.g. when he could use this option when he reaches near a store and decides to “check out” the available offers • If user chooses to be tracked continuously, all information is posted at defined intervals • Locate nearby geofences • Displays the near by geo fences marked on a map (Bing or Google). Useful particularly in cases where user performs one time check-in by allowing him/her to validate his/her position • Display published content • All content published to the user’s device through the mobile app using multiple channels • All content is available for user through the Inbox feature • Set content preferences - Settings • User can choose to set the content preferences using Settings section of the app Aware Mobile App
  • 10. Solution Design Microsoft Azure Stack Service Fabric SQL Queues Batch Notification Hub Mobile Engagement Machine Learning Recommendation API Bot Service
  • 11. Use Cases Retail Offers • Publish environment aware offers/coupons and discounts to users • Domain – Retail, FMCG Safety and Security • Create geo fences for secure regions • Trigger alerts when devices enter or leave the secure geo fences • Domain - MFG Asset Tracking • Tag and track assets • Report live asset status on a maps dashboard • Domain – MFG, Healthcare
  • 12. Use Case – Retail Offers