Paradise Group saw positive results from Acme E-Connect's social media strategy within two weeks, including increased audience engagement, likes increasing from 300 to 1,100, and a significant increase in page views. For Telco Malaysia-XOX-XinXun, Acme E-Connect helped achieve social media goals in five months, growing Facebook likes from 7,000 to 14,800 and significantly increasing social engagement and user engagement.
HAL Financial Performance Analysis and Future Prospects
Acme Presentation
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17. Case Studies 1:
The Challenge Paradise Group, Malaysia THE OUTCOME
Strengthen Online Presence Founded in 2011 Positive results began to flow in
within the first two weeks of
Drive engagement Restaurant specializing in Chinese cuisine.
social media strategy
USP – A sensorial dining experience; true implementation!
Drive traffic Chinese ambience; diverse menu
Increase brand awareness Increase in audience engagement
Awards
Winner, Entrepreneur of the Year – more people active and
2011, Rotary Club of Singapore responding on Facebook posts
The Acme E-Connect Solution Platinum Winner, Asia’s Best 10 Increase in number of likes from
Restaurants of the Year 300 to 1,100 in 2 weeks
Asia’s Best 10 Most Authentic Asian Significant increase in page
Facebook Visual ideas & Cuisine Restaurant
views (2,500 page views in the
implementation
Asia’s Best 10 Most Trendy Casual Dining first 2 weeks)
(Independent Restaurants), Hospitality Asia
Facebook Advertising
Platinum Awards 2011-2013, Regional Series
Facebook Sponsored Stories Enterprise 50 Awards by The Business
Times and KPMG
Customized Campaign
Best Restaurant Concept
Facebook Wall Management (Chinese), Epicurean Star Award
2011, Restaurant Association of Singapore
Facebook Customized Tab
information
Regular Facebook updates to
maximize audience engagement
18. Case Studies 2:
Telco Malaysia-XOX-XinXun The Challenge
A new up and coming mobile telco Repeated attempts at enhancing online THE ACME E-CONNECT
services provider
presence had failed. Website was OUTCOME
Using ‘covergence’ technology in unable to gain momentum even after Within just 5 months of working
providing innovative services using several internet marketing for Telco, Malaysia, we achieved:
techniques. Growth in Social Engagement
Awards
Acme E-Connect was asked to create
Awarded 1.5million numbers by
brand awareness Facebook likes increased from
MCMC with Prefixes of 010 and 011 7000 to 14,800
Five months to achieve social media
goals. Growth in social engagement, and
user engagement
The Acme E-Connect Solution
Customized (rather than generic) 200,000 total reach
campaigns for social media 1,500 talking about this daily
Facebook Advertising 5,000 page views monthly
Facebook Visual ideas & Today we’ve reached 30k of likes
implementation
Facebook Wall Management
Facebook Sponsored Stories
Facebook Customized Tab information.