AB 299 Unit 1 Assignment Vision Statement Vision Statement Short Term Goals Long Term Goals Owner Responsibilities Managers Responsibility Employee Responsibility

1. AB 299 Unit 1 Assignment Vision Statement
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AB 299 Unit 1 Assignment Vision Statement
Vision Statement
Short Term Goals
Long Term Goals
Owner Responsibilities
Managers Responsibility
Employee Responsibility
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AB 299 Unit 2 Assignment Mission Statement Vs
Vision Statement
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In this Assignment, you will look at the differences between the Vision
statement (you completed in
Unit 1) and the Mission statement by doing some research on the
Internet.
Then decide on an appropriate mission statement for the business. You
will revise the company goals
as well as tasks and responsibilities of the employees and Tim based on
your Mission statement and
Vision statement.
Address the following Checklist items:
·Describe the difference between the Vision statement and the Mission
statement.
·Define what the Mission statement should contain and why based on
your research. Then state your version of Tim’s Coffee
Shoppe’s Mission
statement.http://extmedia.kaplan.edu/business/Media/AB
299/Tims_Coffee_Shop/index.html
Make sure to address whether the Mission statement allows for future
changes in the business without being too broad or too confining a
statement.
·Revise your company short and long term goals from Unit 1 to align
with the mission and vision statements.
o Revise your employee tasks and Job responsibilities from Unit 1 based
on your mission statement and vision statements. Make sure your
response:
o Defines the tasks and responsibilities of managers in general and Tim
as owner of the Coffee Shoppe in particular.
o Looks at the employees’ files in the Unit 9 Final Project Scenario file
cabinet. Then define the tasks and responsibilities of each employee at
Tim’s Coffee Shoppe.

3. Respond in a minimum of 3 pages in APA format that includes a title
page and references page (at the end) and submit this to the Dropbox
before the end of this unit.
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AB 299 Unit 3 Assignment Human Resources
and Technology
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AB 299 Unit 3 Assignment Human Resources and Technology
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AB 299 Unit 4 Assignment Competitive
Advantage

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Competitive Advantage
You are a marketing consultant to Tim’s Coffee Shoppe. A way for
Tim’s Coffee Shoppe to determine the advantages (or weaknesses)
Tim’s has as compared to their competitors is through doing
aCompetitive Profile Matrix (CPM). When you identify Tim’s key
success factors, you can weigh them according to the strength/weakness
as compared to the competitors. You can set any weight you wish, but a
simple one is:
1 – Major weakness
2 – Minor weakness
3 – Minor strength
4 – Major strength
Key success factors can be identified for the business. They can include
things such as the quality, location, brand recognition, profitability,
product, the staff, etc. In the matrix, you will list these factors and rate
the strength of each one in Tim’s business as well as his primary
competitors. See the example below. Each coffee shop was ranked first,
second or third in each of the factors that may or may not affect their
competitive advantage.
Now using competitors researched on the Internet or in your local area,
create a CPM for Tim.
Other factors you may wish to consider include:
Price
Selection
Service
Reliability

5. Expertise
Company Reputation
Social Responsibility
Appearance
Credit Policies
Advertising
You can examine the above data in several ways. While the total score
for Tim’s business maybe is higher than his major competitors, Tim’s
may have a lower score in another area which means they are not as
competitive in those areas. Some of these areas might allow their
competitors to create advantages and their customers or potential
customers may choose their competitor over Tim’s business. For
example, if their products are closely rated but their competitor has a
higher score on staff friendliness, might their customers start frequenting
their competitor’s business? What would you recommend to increase
Tim’s score in this area?
For this Assignment, spend some time looking around Tim’s Coffee
Shoppe. Look either online or visit two competitors in your area that
Tim may compete against and familiarize yourself with their business.
You may even be a frequent customer of a coffee shop and already be
aware of how you might rate their strengths against Tim’s.
Copy and paste the matrix above to your own document. Fill in the
matrix with your results from your research. Feel free to change or add
any of the other factors listed.
Once you have completed your matrix, submit a minimum of four pages
which includes the CPM, your recommendations for Tim, as well as a
title page and a reference page to the Dropbox area of the course.
Additional Resource: The U.S. Small Business Administration website.
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6. AB 299 Unit 5 Assignment The Competitive
Environment
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Assignment: The Competitive Environment
This will be another step in starting work on your Final Project:
Review the scenario Tim’s Coffee Shoppe. You will begin to create the
foundation for your final project marketing
plan. http://extmedia.kaplan.edu/business/Media/AB
299/Tims_Coffee_Shop/index.html
Checklist:
1. Describe the competitive environment in this industry.
2. Read the surveys in the filing cabinet in the Unit 9 Final Project
scenario.
3. Describe how you will apply the 4 P’S of marketing to the survey
information and how it will impact your marketing strategy.
4. Write a summary of your research.
5. Video- http://content-bus.kaplan.edu/AB 299_1301C/topics/AB
299-05-11-asm-01_video.html
Write a paper in APA format consisting of at least 4 pages in length,
including the title and reference page. Submit your paper to the Dropbox
before the end of this unit.
Please review the video tutorials below before completing your
Assignment.

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AB 299 Unit 6 Assignment Impact to Profit and
Loss Statement
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Go to Tim’s Coffee Shoppe and look in the back office. Inside the file
drawer labeled “Business” is Tim’s Coffee Shoppe Income Statement
for the year for 2011. This is the most recent record Tim has. This year,
several large businesses are moving in around his coffee shop and he
expects business to increase. Tim needs to create a pro forma profit and
loss (income) statement for this year, and you need to help him.
In this assignment, discuss whether each area in the pro forma income
statement will increase, decrease or stay the same due to large
businesses moving into the neighboring buildings into his area and
explain your rationale why that line item will increase, decrease or stay
the same. Remember, Tim serves coffee to many people who work in
the area, so he would certainly expect a major increase in his business
volume.
This assignment is not looking for dollar figures, but primarily your
justification on why the line items will change and what direction they
will change, if any. You may make assumptions based on the increased

8. sales volume and how it will affect income and expenses, if and when
you do make these assumptions, please describe them and their effects
on each line item.
You can go on the Internet and search for videos covering financial
statements.
These are the line items:
Income earned:
Expenses include:
Salaries
Rent
Depreciation
Supplies
Lease (on your refrigerator) Tax
Interest (on loans currently held) Insurance
Checklist:
 ·If and when you made assumptions, based on the increased sales
volume and how it will affect income and expenses, please
describe them and their effects on each line item.
 ·Given what you have assumed and projected, will the total
expenses increase or decrease? Why?
·Given what you have assumed and projected, will the net profit
increase or decrease? Why?
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AB 299 Unit 7 Assignment Choosing a Global
Supplier

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In order for Tim’s Coffee Shoppe to be successful, Tim will have to be
sure he has a consistent and reliable supply of coffee beans.
Research coffee bean producing countries on the Internet, and choose
one country along with a grower that would have the greatest supplier
potential to import beans for domestic sales with your distribution firm.
Checklist: Address the following items in an expository essay
andAPA format and citation style:
 ·Choose a country and a grower for your supplier of coffee beans
that you (as distributor) can then sell.
 ·What are the economic advantages of dealing with a vendor from
this country?
o Does the country have environmental laws that align with those of our
country?
o What are they?
o Will there be a marketing advantage by divulging the source of the
coffee beans?
o Why or why not?
o Will sourcing the beans from the supplier you choose affect Tim’s
bottom-line or not?
Discuss your reasoning.
Write your expository essay response in Standard American English,
paying special attention to grammar, style, mechanics, organization, and
a logical and focused response to the assignment.
Write your original, double-spaced expository essay in a minimum of 4
pages (which includes a Title and a References page) and use 12 point
Times New Roman font. Your citations (minimum 1, and maximum 2
two short scholarly citations) and references must follow APA format
and citation style.

10. Respond to the questions in a thorough manner, providing specific
examples of concepts. Ensure that your viewpoint and purpose are
clearly stated. Demonstrate logical and appropriate transitions from one
idea to another. Submit your paper to the Dropbox in this unit.
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AB 299 Unit 8 Assignment Ethics and Social
Responsibilities
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AB 299 Unit 8 Assignment Ethics and Responsibilities
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AB 299 Unit 9 All Assignments

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Please check the Details of all Assignments included in this tutorial
AB 299 Unit 1 Assignment Vision Statement
AB 299 Unit 2 Assignment Mission Statement Vs Vision Statement
AB 299 Unit 3 Assignment Human Resources and Technology
AB 299 Unit 4 Assignment Competitive Advantage
AB 299 Unit 5 Assignment The Competitive Environment
AB 299 Unit 6 Assignment Impact to Profit and Loss Statement
AB 299 Unit 7 Assignment Choosing a Global Supplier
AB 299 Unit 8 Assignment Ethics and Social Responsibilities
AB 299 Unit 9 Final Project Tim’s Coffee Shoppe
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AB 299 Unit 9 Final Project Tims Coffee Shoppe
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12. View the Unit 9 Business simulation scenario, Tim’s Coffee
Shoppe (located on the course page). The shop is located in the state of
Illinois. Tim, the owner, is concerned that since he does not have his
business degree, he may be missing some needed improvements and that
maybe his business could run much more smoothly. Because you are a
former colleague, and Tim knows that you have just received your
Associate’s Degree in Business Administration at Kaplan University, he
has asked for your help in evaluating his business. Tim is not asking you
to make a decision for him; he just wants you to help provide him with
facts as you see them.
Your task is to analyze the business and report your findings to Tim. Be
sure to tell Tim everything that you can think of that will help him to
update and improve his business. Tell him what he will need to deal with
in terms of Improvements to his business and the challenges ahead.
You will present Tim with a report with the following structure:
Outline Sections of your Final Project (access the template on the course
page):
The Coversheet should contain the title of your report, the date of
submission, and your name.
The Executive Summary should provide an overview of your findings.
After the Executive Summary, you will explore the four different areas
of Tim’s business.
For each of these areas, you will provide a detailed report that contains a
title, summary, and action items.
Title of Subsection: Name of the business area (see the Final Project
template).
Summary: Provide a detailed summary of what you observed in this
particular area of the business.
Describe any strengths and weaknesses.
Address the Checklist items below:
Action Items: Based on your analysis, detail for Tim what he will need
to do to improve his business. Your recommendations should contain
detailed directions of what needs to be done and when. Also, you should

13. defend your recommendations by providing references that support your
ideas.
What should the vision statement be for the coffee shop? What should
be the mission statement for the organization?
ØWhat are good short and long term goals for the coffee shop? Explain
how they will be met.
After studying the simulation, what management improvements do you
feel are appropriate forØ
Tim to make to help his business be successful?
Ø Are there any state or federal compliance issues that Tim should
address based on your observations (other than HR issues)?
Ø What are the social responsibility considerations, if any?
2) HR Analysis:
Human Resources: Look in the file cabinet in Unit 9 Final Project
scenario and then:
ØAnalyze the current HR information provided.
Either map (using a table) or outline the HR laws you identify with
which Tim’s Coffee ShoppeØ
is in compliance.
Detail what improvements Tim should make to his human resource
management and state why.Ø
3) Marketing Analysis:
Analyze the marketing survey data from the file cabinet in Unit 9 Final
project scenario and report your findings in your:
SWOT Analysis – Create a SWOT AnalysisØ
4) Economic environment, Finance and Accounting:
ØDiscuss the economic environment in the retail industry and its
impact on Tim’s business success.
ØInterpret the Balance Sheet and Profit and Loss Statement in view of
your knowledge of accounting/finance principles (as reviewed in Unit
6).
Describe any problems and provide detailed directions of action items
for improvement; what needs to be done and when.Ø

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